The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Camera Shy Agency: Ogilvy & Mather / London Client: Unilever Category: Consumer Television / 60 Second - Single
Momsong :60 Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Consumer Television / 60 Second - Single
Life Raft :45 Agency: Wieden+Kennedy / Portland Client: Mondelez + OREO Category: Consumer Television / 60 Second - Single
SISTERS REMEET Agency: Ace Saatchi & Saatchi Manila / Makati Client: PJ LHUILLIER Category: Consumer Television / 60 Second - Single
FATHER & SON REMEET Agency: Ace Saatchi & Saatchi Manila / Makati Client: PJ LHUILLIER Category: Consumer Television / 60 Second - Single
Basketball Agency: BBDO / New York Client: Diageo / Guinness Category: Consumer Television / 60 Second - Single
All Is Right Agency: BBDO / New York Client: Foot Locker Category: Consumer Television / 60 Second - Single
Perfect Day Agency: BBH / New York Client: Sony PlayStation Category: Consumer Television / 60 Second - Single
Clowns Agency: BETC / Paris Client: CANAL+ Category: Consumer Television / 60 Second - Single
Not Funny Agency: Furlined / Santa Monica + Finch / Sydney + Clemenger BBDO / Melbourne Client: Melbourne International Comedy Festival Category: Consumer Television / 60 Second - Single
Be the Artist Agency: DDB Group New Zealand / Auckland Client: Lion Category: Consumer Television / 60 Second - Single
Pedro Agency: DDB Tribal Group / Berlin Client: Volkswagen Category: Consumer Television / 60 Second - Single
Fight Agency: DENTSU / Tokyo Client: SAVOY Category: Consumer Television / 60 Second - Single
Mask Agency: Deutsch / Los Angeles Client: Volkswagen Category: Consumer Television / 60 Second - Single
The Phone Call Agency: GSD&M / Austin Client: RadioShack Category: Consumer Television / 60 Second - Single
Gif Guy Agency: Ogilvy Brasil / Sao Paulo Client: Globalbev Category: Consumer Television / 60 Second - Single
La Donna e Mobile Agency: Ponce / Buenos Aires Client: Axe Category: Consumer Television / 60 Second - Single
Breakdown Agency: Clemenger Proximity / Brisbane + Colenso BBDO / Colenso Client: Nimble: Unexpected Happens Category: Consumer Television / 60 Second - Single
Vet Agency: Proximity Brisbane / Brisbane + Colenso BBDO / Colenso Client: Nimble: Unexpected Happens Category: Consumer Television / 60 Second - Single
Strongbow 'Moments of Truth' Agency: St Luke's / London Client: Heineken Category: Consumer Television / 60 Second - Single

2014 Advertising Bronze Pencil

Ogilvy & Mather / London

Unilever

Camera Shy

Consumer Television / 60 Second - Single

140886A

2014 Advertising Gold Pencil

Wieden+Kennedy / Portland

Old Spice

Momsong :60

Consumer Television / 60 Second - Single

141259A

2014 Advertising Silver Pencil

Wieden+Kennedy / Portland

Mondelez + OREO

Life Raft :45

Consumer Television / 60 Second - Single

141261A

2014 Advertising Merit Award

Ace Saatchi & Saatchi Manila / Makati

PJ LHUILLIER

SISTERS REMEET

Consumer Television / 60 Second - Single

140035A

2014 Advertising Merit Award

Ace Saatchi & Saatchi Manila / Makati

PJ LHUILLIER

FATHER & SON REMEET

Consumer Television / 60 Second - Single

140036A

2014 Advertising Merit Award

BBDO / New York

Diageo / Guinness

Basketball

Consumer Television / 60 Second - Single

140116A

2014 Advertising Merit Award

BBDO / New York

Foot Locker

All Is Right

Consumer Television / 60 Second - Single

140117A

2014 Advertising Merit Award

BBH / New York

Sony PlayStation

Perfect Day

Consumer Television / 60 Second - Single

140150A

2014 Advertising Merit Award

BETC / Paris

CANAL+

Clowns

Consumer Television / 60 Second - Single

140170A

2014 Advertising Merit Award

Furlined / Santa Monica + Finch / Sydney + Clemenger BBDO / Melbourne

Melbourne International Comedy Festival

Not Funny

Consumer Television / 60 Second - Single

140217A

2014 Advertising Merit Award

DDB Group New Zealand / Auckland

Lion

Be the Artist

Consumer Television / 60 Second - Single

140268A

2014 Advertising Merit Award

DDB Tribal Group / Berlin

Volkswagen

Pedro

Consumer Television / 60 Second - Single

140308A

2014 Advertising Merit Award

DENTSU / Tokyo

SAVOY

Fight

Consumer Television / 60 Second - Single

140333A

2014 Advertising Merit Award

Deutsch / Los Angeles

Volkswagen

Mask

Consumer Television / 60 Second - Single

140344A

2014 Advertising Merit Award

GSD&M / Austin

RadioShack

The Phone Call

Consumer Television / 60 Second - Single

140502A

2014 Advertising Merit Award

Ogilvy Brasil / Sao Paulo

Globalbev

Gif Guy

Consumer Television / 60 Second - Single

140933A

2014 Advertising Merit Award

Ponce / Buenos Aires

Axe

La Donna e Mobile

Consumer Television / 60 Second - Single

141034A

2014 Advertising Merit Award

Clemenger Proximity / Brisbane + Colenso BBDO / Colenso

Nimble: Unexpected Happens

Breakdown

Consumer Television / 60 Second - Single

141041A

2014 Advertising Merit Award

Proximity Brisbane / Brisbane + Colenso BBDO / Colenso

Nimble: Unexpected Happens

Vet

Consumer Television / 60 Second - Single

141042A

2014 Advertising Merit Award

St Luke's / London

Heineken

Strongbow 'Moments of Truth'

Consumer Television / 60 Second - Single

141153A

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