The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Boat Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Skit happens! Agency: DDB Tribal Group / Hamburg Client: IKEA Category: Magazine / Full Page or Spread - Campaign
Real Beauty Sketches Agency: Ogilvy Brasil / Sao Paulo Client: Unilever Category: Magazine / Full Page or Spread - Campaign
Jigglevision Agency: CP+B Client: JELLO Category: Magazine / Full Page or Spread - Single
Axe Agency: DDB Tribal Group / Berlin Client: Volkswagen Category: Magazine / Full Page or Spread - Single
McD Fries Hands Agency: Heye / Munich Client: McDonald's Germany Category: Magazine / Full Page or Spread - Single
Wrestler Bear Agency: JWT / Shanghai Client: Wrestler Bear Category: Magazine / Full Page or Spread - Single
Bike Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Horse float Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Doe & Sea-lion Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Elephant & Swan Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Giraffe & Penguin Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Single
Hands: Jimi Hendrix Agency: Leo Burnett Tailor Made / Sao Paulo Client: Guitar Player Category: Magazine / Full Page or Spread - Single
Samurai Agency: Ogilvy Malaysia / Kuala Lumpur Client: Mattel Category: Magazine / Full Page or Spread - Single
Nascar Agency: Ogilvy Malaysia / Kuala Lumpur Client: Mattel Category: Magazine / Full Page or Spread - Single
Meat Agency: Sancho BBDO / Bogota Client: Exito Supermarkets Category: Magazine / Full Page or Spread - Single
Salmon Agency: Sancho BBDO / Bogota Client: Exito Supermarkets Category: Magazine / Full Page or Spread - Single
Green Onion Agency: Sancho BBDO / Bogota Client: Exito Supermarkets Category: Magazine / Full Page or Spread - Single
Wizard VS Witch Agency: TBWA / Kuala Lumpur Client: Newell Rubbermaid Category: Magazine / Full Page or Spread - Single
Webtropolis Agency: Y&R South Africa / Cape Town Client: Land Rover Category: Magazine / Full Page or Spread - Single
Hidden Dangers Agency: guertlerbachmann / Hamburg Client: KIA Motors Europe GmbH Category: Magazine / Full Page or Spread - Campaign
Get closer Agency: Jan Steinhilber / Hamburg + Jung von Matt / Hamburg Client: Panasonic Marketing Europe GmbH Category: Magazine / Full Page or Spread - Campaign
Stains Happen Agency: Lapiz / Chicago Client: P&G Category: Magazine / Full Page or Spread - Campaign
Nothing Comes Easy Agency: Leo Burnett / Beirut Client: Virgin Radio Category: Magazine / Full Page or Spread - Campaign
Trailers Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Campaign
Upside Down Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Magazine / Full Page or Spread - Campaign
Mini World Agency: Ogilvy Germany Client: Coca-Cola Category: Magazine / Full Page or Spread - Campaign
The Newspaper Effect Agency: Ogilvy Germany Client: ZMG (Newspaper Marketing Association) Category: Magazine / Full Page or Spread - Campaign
Splash Agency: Sancho BBDO / Bogota Client: Exito Supermarkets Category: Magazine / Full Page or Spread - Campaign
Right The Wrong Agency: TBWA / Kuala Lumpur Client: Newell Rubbermaid Category: Magazine / Full Page or Spread - Campaign
Impressionnism Agency: Y&R Paris / Boulogne-Billancourt Client: Keloptic Category: Magazine / Full Page or Spread - Campaign
Little Holes Agency: Y&R Paris / Boulogne-Billancourt Client: Smallable Category: Magazine / Full Page or Spread - Campaign

2014 Advertising Bronze Pencil

Leo Burnett France / Saint-Denis

Jeep

Boat

Magazine / Full Page or Spread - Single

140678A

2014 Advertising Silver Pencil

DDB Tribal Group / Hamburg

IKEA

Skit happens!

Magazine / Full Page or Spread - Campaign

140316A

2014 Advertising Bronze Pencil

Ogilvy Brasil / Sao Paulo

Unilever

Real Beauty Sketches

Magazine / Full Page or Spread - Campaign

140931A

2014 Advertising Merit Award

CP+B

JELLO

Jigglevision

Magazine / Full Page or Spread - Single

140246A

2014 Advertising Merit Award

DDB Tribal Group / Berlin

Volkswagen

Axe

Magazine / Full Page or Spread - Single

140306A

2014 Advertising Merit Award

Heye / Munich

McDonald's Germany

McD Fries Hands

Magazine / Full Page or Spread - Single

140553A

2014 Advertising Merit Award

JWT / Shanghai

Wrestler Bear

Wrestler Bear

Magazine / Full Page or Spread - Single

140621A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Jeep

Bike

Magazine / Full Page or Spread - Single

140679A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Jeep

Horse float

Magazine / Full Page or Spread - Single

140680A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Jeep

Doe & Sea-lion

Magazine / Full Page or Spread - Single

140681A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Jeep

Elephant & Swan

Magazine / Full Page or Spread - Single

140682A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Jeep

Giraffe & Penguin

Magazine / Full Page or Spread - Single

140683A

2014 Advertising Merit Award

Leo Burnett Tailor Made / Sao Paulo

Guitar Player

Hands: Jimi Hendrix

Magazine / Full Page or Spread - Single

140718A

2014 Advertising Merit Award

Ogilvy Malaysia / Kuala Lumpur

Mattel

Samurai

Magazine / Full Page or Spread - Single

140948A

2014 Advertising Merit Award

Ogilvy Malaysia / Kuala Lumpur

Mattel

Nascar

Magazine / Full Page or Spread - Single

140949A

2014 Advertising Merit Award

Sancho BBDO / Bogota

Exito Supermarkets

Meat

Magazine / Full Page or Spread - Single

141117A

2014 Advertising Merit Award

Sancho BBDO / Bogota

Exito Supermarkets

Salmon

Magazine / Full Page or Spread - Single

141118A

2014 Advertising Merit Award

Sancho BBDO / Bogota

Exito Supermarkets

Green Onion

Magazine / Full Page or Spread - Single

141119A

2014 Advertising Merit Award

TBWA / Kuala Lumpur

Newell Rubbermaid

Wizard VS Witch

Magazine / Full Page or Spread - Single

141172A

2014 Advertising Merit Award

Y&R South Africa / Cape Town

Land Rover

Webtropolis

Magazine / Full Page or Spread - Single

141306A

2014 Advertising Merit Award

guertlerbachmann / Hamburg

KIA Motors Europe GmbH

Hidden Dangers

Magazine / Full Page or Spread - Campaign

140506A

2014 Advertising Merit Award

Jan Steinhilber / Hamburg + Jung von Matt / Hamburg

Panasonic Marketing Europe GmbH

Get closer

Magazine / Full Page or Spread - Campaign

140591A

2014 Advertising Merit Award

Lapiz / Chicago

P&G

Stains Happen

Magazine / Full Page or Spread - Campaign

140640A

2014 Advertising Merit Award

Leo Burnett / Beirut

Virgin Radio

Nothing Comes Easy

Magazine / Full Page or Spread - Campaign

140673A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Jeep

Trailers

Magazine / Full Page or Spread - Campaign

140684A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Jeep

Upside Down

Magazine / Full Page or Spread - Campaign

140685A

2014 Advertising Merit Award

Ogilvy Germany

Coca-Cola

Mini World

Magazine / Full Page or Spread - Campaign

140941A

2014 Advertising Merit Award

Ogilvy Germany

ZMG (Newspaper Marketing Association)

The Newspaper Effect

Magazine / Full Page or Spread - Campaign

140942A

2014 Advertising Merit Award

Sancho BBDO / Bogota

Exito Supermarkets

Splash

Magazine / Full Page or Spread - Campaign

141120A

2014 Advertising Merit Award

TBWA / Kuala Lumpur

Newell Rubbermaid

Right The Wrong

Magazine / Full Page or Spread - Campaign

141173A

2014 Advertising Merit Award

Y&R Paris / Boulogne-Billancourt

Keloptic

Impressionnism

Magazine / Full Page or Spread - Campaign

141300A

2014 Advertising Merit Award

Y&R Paris / Boulogne-Billancourt

Smallable

Little Holes

Magazine / Full Page or Spread - Campaign

141301A

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