The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Smarter Outdoor Agency: Ogilvy / Paris Client: IBM Category: Outdoor / Outdoor Installations and Ambient - Campaign
Small World Machines Agency: Leo Burnett / Sydney + Leo Burnett / Chicago Client: Coca-Cola Category: Outdoor / Outdoor Installations and Ambient - Single
Slender Vender Agency: Ogilvy / Paris Client: Diet Coke Category: Outdoor / Outdoor Installations and Ambient - Single
Endless Energy Agency: Grey Group / Singapore Client: Procter & Gamble Category: Outdoor / Billboards and Transit - Campaign
Real Beauty Sketches Agency: Ogilvy Brasil / Sao Paulo Client: Unilever Category: Outdoor / Billboards and Transit - Campaign
Magic of Flying Agency: OgilvyOne / London Client: British Airways Category: Outdoor / Billboards and Transit - Single
Mini World Agency: Ogilvy Germany Client: Coca-Cola Category: Outdoor / Outdoor Installations and Ambient - Campaign
The Glad Tent Agency: Alma DDB / Miami Client: The Clorox Company Category: Outdoor / Outdoor Installations and Ambient - Single
The Centaur Agency: DDB / Paris Client: Honda Category: Outdoor / Outdoor Installations and Ambient - Single
ANX Agency: Ogilvy & Mather Guatemala / Guatemala Client: Corporacion Batarse Category: Outdoor / Outdoor Installations and Ambient - Single
The Beer Fridge Agency: Rethink / Toronto Client: Molson Canadian Category: Outdoor / Outdoor Installations and Ambient - Single
The Smart Phone Line Agency: Colenso BBDO/Proximity New Zealand / Auckland + Rollercoaster Design / Auckland Client: Samsung New Zealand Category: Outdoor / Digital / Electronic
Dogs Agency: AlmapBBDO / Sao Paulo Client: Effem Category: Outdoor / Billboards and Transit - Campaign
Schemes Agency: AlmapBBDO / Sao Paulo Client: Getty Images Category: Outdoor / Billboards and Transit - Campaign
Baby&Me Agency: BETC / Paris Client: evian Category: Outdoor / Billboards and Transit - Campaign
Cityscapes Agency: FCB / Chicago Client: Valspar Category: Outdoor / Billboards and Transit - Campaign
Points Agency: FCB Brasil / Sao Paulo Client: Sharpie Category: Outdoor / Billboards and Transit - Campaign
Impossible view Agency: Grabarz & Partner / Hamburg Client: Volkswagen Category: Outdoor / Billboards and Transit - Campaign
There's a Page for That Agency: Leo Burnett / Toronto Client: IKEA Category: Outdoor / Billboards and Transit - Campaign
Eco Friendly Billboards Agency: Saatchi & Saatchi / Sydney Client: Toyota Motor Corporation Australia Category: Outdoor / Billboards and Transit - Campaign
Splash Agency: Sancho BBDO / Bogota Client: Exito Supermarkets Category: Outdoor / Billboards and Transit - Campaign
It May Fit - Chicken Agency: AlmapBBDO / Sao Paulo Client: Volkswagen Do Brasil Category: Outdoor / Billboards and Transit - Single
Real AD Agency: AlmapBBDO / Sao Paulo Client: Volkswagen Do Brasil Category: Outdoor / Billboards and Transit - Single
Smiley Agency: BBDO Proximity / Duesseldorf Client: Sennheiser Electronic GmbH & Co.KG Category: Outdoor / Billboards and Transit - Single
Axe Agency: DDB Tribal Group / Berlin Client: Volkswagen Category: Outdoor / Billboards and Transit - Single
Moon Agency: FCB Brasil / Sao Paulo Client: Sharpie Category: Outdoor / Billboards and Transit - Single
Network Agency: FCB Brasil / Sao Paulo Client: Sharpie Category: Outdoor / Billboards and Transit - Single
Letters: F Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Outdoor / Billboards and Transit - Single
Arrows Agency: LOWE / Singapore Client: Unilever Category: Outdoor / Billboards and Transit - Single
Gauntlet Agency: LOWE / Singapore Client: Unilever Category: Outdoor / Billboards and Transit - Single

2014 Advertising Silver Pencil

Ogilvy / Paris

IBM

Smarter Outdoor

Outdoor / Outdoor Installations and Ambient - Campaign

140978A

2014 Advertising Bronze Pencil

Leo Burnett / Sydney + Leo Burnett / Chicago

Coca-Cola

Small World Machines

Outdoor / Outdoor Installations and Ambient - Single

140670A

2014 Advertising Bronze Pencil

Ogilvy / Paris

Diet Coke

Slender Vender

Outdoor / Outdoor Installations and Ambient - Single

140981A

2014 Advertising Bronze Pencil

Grey Group / Singapore

Procter & Gamble

Endless Energy

Outdoor / Billboards and Transit - Campaign

140478A

2014 Advertising Silver Pencil

Ogilvy Brasil / Sao Paulo

Unilever

Real Beauty Sketches

Outdoor / Billboards and Transit - Campaign

140929A

2014 Advertising Silver Pencil

OgilvyOne / London

British Airways

Magic of Flying

Outdoor / Billboards and Transit - Single

141000A

2014 Advertising Merit Award

Ogilvy Germany

Coca-Cola

Mini World

Outdoor / Outdoor Installations and Ambient - Campaign

140944A

2014 Advertising Merit Award

Alma DDB / Miami

The Clorox Company

The Glad Tent

Outdoor / Outdoor Installations and Ambient - Single

140055A

2014 Advertising Merit Award

DDB / Paris

Honda

The Centaur

Outdoor / Outdoor Installations and Ambient - Single

140285A

2014 Advertising Merit Award

Ogilvy & Mather Guatemala / Guatemala

Corporacion Batarse

ANX

Outdoor / Outdoor Installations and Ambient - Single

140898A

2014 Advertising Merit Award

Rethink / Toronto

Molson Canadian

The Beer Fridge

Outdoor / Outdoor Installations and Ambient - Single

141087A

2014 Advertising Merit Award

Colenso BBDO/Proximity New Zealand / Auckland + Rollercoaster Design / Auckland

Samsung New Zealand

The Smart Phone Line

Outdoor / Digital / Electronic

140232A

2014 Advertising Merit Award

AlmapBBDO / Sao Paulo

Effem

Dogs

Outdoor / Billboards and Transit - Campaign

140069A

2014 Advertising Merit Award

AlmapBBDO / Sao Paulo

Getty Images

Schemes

Outdoor / Billboards and Transit - Campaign

140070A

2014 Advertising Merit Award

BETC / Paris

evian

Baby&Me

Outdoor / Billboards and Transit - Campaign

140169A

2014 Advertising Merit Award

FCB / Chicago

Valspar

Cityscapes

Outdoor / Billboards and Transit - Campaign

140412A

2014 Advertising Merit Award

FCB Brasil / Sao Paulo

Sharpie

Points

Outdoor / Billboards and Transit - Campaign

140423A

2014 Advertising Merit Award

Grabarz & Partner / Hamburg

Volkswagen

Impossible view

Outdoor / Billboards and Transit - Campaign

140466A

2014 Advertising Merit Award

Leo Burnett / Toronto

IKEA

There's a Page for That

Outdoor / Billboards and Transit - Campaign

140727A

2014 Advertising Merit Award

Saatchi & Saatchi / Sydney

Toyota Motor Corporation Australia

Eco Friendly Billboards

Outdoor / Billboards and Transit - Campaign

141114A

2014 Advertising Merit Award

Sancho BBDO / Bogota

Exito Supermarkets

Splash

Outdoor / Billboards and Transit - Campaign

141122A

2014 Advertising Merit Award

AlmapBBDO / Sao Paulo

Volkswagen Do Brasil

It May Fit - Chicken

Outdoor / Billboards and Transit - Single

140067A

2014 Advertising Merit Award

AlmapBBDO / Sao Paulo

Volkswagen Do Brasil

Real AD

Outdoor / Billboards and Transit - Single

140068A

2014 Advertising Merit Award

BBDO Proximity / Duesseldorf

Sennheiser Electronic GmbH & Co.KG

Smiley

Outdoor / Billboards and Transit - Single

140139A

2014 Advertising Merit Award

DDB Tribal Group / Berlin

Volkswagen

Axe

Outdoor / Billboards and Transit - Single

140307A

2014 Advertising Merit Award

FCB Brasil / Sao Paulo

Sharpie

Moon

Outdoor / Billboards and Transit - Single

140421A

2014 Advertising Merit Award

FCB Brasil / Sao Paulo

Sharpie

Network

Outdoor / Billboards and Transit - Single

140422A

2014 Advertising Merit Award

Leo Burnett Tailor Made / Sao Paulo

Fiat

Letters: F

Outdoor / Billboards and Transit - Single

140720A

2014 Advertising Merit Award

LOWE / Singapore

Unilever

Arrows

Outdoor / Billboards and Transit - Single

140754A

2014 Advertising Merit Award

LOWE / Singapore

Unilever

Gauntlet

Outdoor / Billboards and Transit - Single

140755A

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