The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Birdseye Agency: Droga5 / New York Client: De-De Category: Intellectual Property & Products / Digital Product
Backseat Driver Agency: PARTY / Tokyo Client: Toyota Motor Sales & Marketing Corporation Category: Intellectual Property & Products / Digital Product
The Nike SB App - Tilt Control Agency: R/GA / New York Client: Nike Category: Intellectual Property & Products / Digital Product
Thunderclap Agency: Droga5 / New York + De-De / New York Client: De-De Category: Intellectual Property & Products / Software, Services, Programs & Platforms
OMOTE 3D SHASHIN KAN Agency: PARTY / Tokyo Client: IJET Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Cinder Agency: The Barbarian Group / New York Client: N/A Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Points - The most advanced directional sign on Earth Agency: BREAKFAST / Brooklyn Client: BREAKFAST Category: Intellectual Property & Products / Integrated Digital & Physical Products
Toyota FV2 / Concept Car & Interactive Exhibition Agency: PARTY / Tokyo Client: Toyota Marketing Japan Corporation Category: Intellectual Property & Products / Integrated Digital & Physical Products
Citi Bike Agency: Publicis Kaplan Thaler / New York Client: Citibank Category: Intellectual Property & Products / Integrated Digital & Physical Products
Attention-Powered Car Agency: Finch / Sydney + JWT / Sydney Client: Royal Automobile Club of Western Australia Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
The Beck's Edison Bottle Agency: Shine Limited / Auckland + Gyro Constructivists / Auckland Client: Lion Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan Agency: The Ebeling Group/ Not Impossible Labs / Venice Client: Not Impossible Labs Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
Light Poles Projectors Agency: Dim&Canzian / Sao Paulo Client: AES Eletropaulo Category: Intellectual Property & Products / Physical Product
Skol Design - Armchair Agency: F/Nazca Saatchi & Saatchi / Sao Paulo Client: Skol Category: Intellectual Property & Products / Physical Product
Superformula to fight cancer Agency: JWT / Sao Paulo + VetorZero / Sao Paulo + Hungryman Projects / Sao Paulo Client: A.C.Camargo Cancer Center Category: Intellectual Property & Products / Physical Product
Voices Against Violence Agency: McCann-Erickson / New York Client: The Brady Campaign Category: Intellectual Property & Products / Digital Product
Purina Pro Plan P5 Dog Training App Agency: Zeus Jones / Minneapolis Client: Purina Pro Plan Category: Intellectual Property & Products / Digital Product
The Most Powerful Arm Agency: Finch / Sydney Client: Save Our Sons Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Squarespace Logo Agency: Squarespace / New York Client: Squarespace Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Durexperiment Fundawear Agency: Havas Worldwide Australia / Sydney Client: Reckitt Benckiser Australia Category: Intellectual Property & Products / Integrated Digital & Physical Products
A Loja Vazia Agency: LDC / São Paulo Client: Shopping VillaLobos Category: Intellectual Property & Products / Integrated Digital & Physical Products
NATALIA PROJECT Agency: RBK Communication / Stockholm Client: Civil Rights Defenders Category: Intellectual Property & Products / Integrated Digital & Physical Products
M.I.E.S. Agency: Bascule / Tokyo Client: Bascule Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
Our/Vodka Agency: Great Works / Stockholm Client: Our/Vodka Category: Intellectual Property & Products / Physical Product

2014 Intellectual Property Gold Pencil

Droga5 / New York

De-De

Birdseye

Intellectual Property & Products / Digital Product

140362P

2014 Intellectual Property Silver Pencil

PARTY / Tokyo

Toyota Motor Sales & Marketing Corporation

Backseat Driver

Intellectual Property & Products / Digital Product

141016P

2014 Intellectual Property Bronze Pencil

R/GA / New York

Nike

The Nike SB App - Tilt Control

Intellectual Property & Products / Digital Product

141068P

2014 Intellectual Property Silver Pencil

Droga5 / New York + De-De / New York

De-De

Thunderclap

Intellectual Property & Products / Software, Services, Programs & Platforms

140368P

2014 Intellectual Property Bronze Pencil

PARTY / Tokyo

IJET

OMOTE 3D SHASHIN KAN

Intellectual Property & Products / Software, Services, Programs & Platforms

141019P

2014 Intellectual Property Gold Pencil

The Barbarian Group / New York

N/A

Cinder

Intellectual Property & Products / Software, Services, Programs & Platforms

141198P

2014 Intellectual Property Silver Pencil

BREAKFAST / Brooklyn

BREAKFAST

Points - The most advanced directional sign on Earth

Intellectual Property & Products / Integrated Digital & Physical Products

140189P

2014 Intellectual Property Silver Pencil

PARTY / Tokyo

Toyota Marketing Japan Corporation

Toyota FV2 / Concept Car & Interactive Exhibition

Intellectual Property & Products / Integrated Digital & Physical Products

141017P

2014 Intellectual Property Gold Pencil

Publicis Kaplan Thaler / New York

Citibank

Citi Bike

Intellectual Property & Products / Integrated Digital & Physical Products

141051P

2014 Intellectual Property Bronze Pencil

Finch / Sydney + JWT / Sydney

Royal Automobile Club of Western Australia

Attention-Powered Car

Intellectual Property & Products / Experimental / Internal Projects / R&D

140613P

2014 Intellectual Property Silver Pencil

Shine Limited / Auckland + Gyro Constructivists / Auckland

Lion

The Beck's Edison Bottle

Intellectual Property & Products / Experimental / Internal Projects / R&D

141132P

2014 Intellectual Property Gold Pencil

The Ebeling Group/ Not Impossible Labs / Venice

Not Impossible Labs

Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan

Intellectual Property & Products / Experimental / Internal Projects / R&D

141201P

2014 Intellectual Property Bronze Pencil

Dim&Canzian / Sao Paulo

AES Eletropaulo

Light Poles Projectors

Intellectual Property & Products / Physical Product

140353P

2014 Intellectual Property Silver Pencil

F/Nazca Saatchi & Saatchi / Sao Paulo

Skol

Skol Design - Armchair

Intellectual Property & Products / Physical Product

140398P

2014 Intellectual Property Gold Pencil

JWT / Sao Paulo + VetorZero / Sao Paulo + Hungryman Projects / Sao Paulo

A.C.Camargo Cancer Center

Superformula to fight cancer

Intellectual Property & Products / Physical Product

140609P

2014 Intellectual Property Merit Award

McCann-Erickson / New York

The Brady Campaign

Voices Against Violence

Intellectual Property & Products / Digital Product

140791P

2014 Intellectual Property Merit Award

Zeus Jones / Minneapolis

Purina Pro Plan

Purina Pro Plan P5 Dog Training App

Intellectual Property & Products / Digital Product

141311P

2014 Intellectual Property Merit Award

Finch / Sydney

Save Our Sons

The Most Powerful Arm

Intellectual Property & Products / Software, Services, Programs & Platforms

140425P

2014 Intellectual Property Merit Award

Squarespace / New York

Squarespace

Squarespace Logo

Intellectual Property & Products / Software, Services, Programs & Platforms

141151P

2014 Intellectual Property Merit Award

Havas Worldwide Australia / Sydney

Reckitt Benckiser Australia

Durexperiment Fundawear

Intellectual Property & Products / Integrated Digital & Physical Products

140532P

2014 Intellectual Property Merit Award

LDC / São Paulo

Shopping VillaLobos

A Loja Vazia

Intellectual Property & Products / Integrated Digital & Physical Products

140750P

2014 Intellectual Property Merit Award

RBK Communication / Stockholm

Civil Rights Defenders

NATALIA PROJECT

Intellectual Property & Products / Integrated Digital & Physical Products

141074P

2014 Intellectual Property Merit Award

Bascule / Tokyo

Bascule

M.I.E.S.

Intellectual Property & Products / Experimental / Internal Projects / R&D

140103P

2014 Intellectual Property Merit Award

Great Works / Stockholm

Our/Vodka

Our/Vodka

Intellectual Property & Products / Physical Product

140473P

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