The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Attention-Powered Car
Agency: Finch / Sydney + JWT / Sydney
Client: Royal Automobile Club of Western Australia Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
The Beck's Edison Bottle
Agency: Shine Limited / Auckland + Gyro Constructivists / Auckland
Client: Lion Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan
Agency: The Ebeling Group/ Not Impossible Labs / Venice
Client: Not Impossible Labs Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
Light Poles Projectors
Agency: Dim&Canzian / Sao Paulo
Client: AES Eletropaulo Category: Intellectual Property & Products / Physical Product
Skol Design - Armchair
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: Skol Category: Intellectual Property & Products / Physical Product
Superformula to fight cancer
Agency: JWT / Sao Paulo + VetorZero / Sao Paulo + Hungryman Projects / Sao Paulo
Client: A.C.Camargo Cancer Center Category: Intellectual Property & Products / Physical Product
Points - The most advanced directional sign on Earth
Agency: BREAKFAST / Brooklyn
Client: BREAKFAST Category: Intellectual Property & Products / Integrated Digital & Physical Products
Toyota FV2 / Concept Car & Interactive Exhibition
Agency: PARTY / Tokyo
Client: Toyota Marketing Japan Corporation Category: Intellectual Property & Products / Integrated Digital & Physical Products
Citi Bike
Agency: Publicis Kaplan Thaler / New York
Client: Citibank Category: Intellectual Property & Products / Integrated Digital & Physical Products
Birdseye
Agency: Droga5 / New York
Client: De-De Category: Intellectual Property & Products / Digital Product
Backseat Driver
Agency: PARTY / Tokyo
Client: Toyota Motor Sales & Marketing Corporation Category: Intellectual Property & Products / Digital Product
The Nike SB App - Tilt Control
Agency: R/GA / New York
Client: Nike Category: Intellectual Property & Products / Digital Product
Thunderclap
Agency: Droga5 / New York + De-De / New York
Client: De-De Category: Intellectual Property & Products / Software, Services, Programs & Platforms
OMOTE 3D SHASHIN KAN
Agency: PARTY / Tokyo
Client: IJET Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Cinder
Agency: The Barbarian Group / New York
Client: N/A Category: Intellectual Property & Products / Software, Services, Programs & Platforms
M.I.E.S.
Agency: Bascule / Tokyo
Client: Bascule Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
Our/Vodka
Agency: Great Works / Stockholm
Client: Our/Vodka Category: Intellectual Property & Products / Physical Product
Durexperiment Fundawear
Agency: Havas Worldwide Australia / Sydney
Client: Reckitt Benckiser Australia Category: Intellectual Property & Products / Integrated Digital & Physical Products
A Loja Vazia
Agency: LDC / São Paulo
Client: Shopping VillaLobos Category: Intellectual Property & Products / Integrated Digital & Physical Products
NATALIA PROJECT
Agency: RBK Communication / Stockholm
Client: Civil Rights Defenders Category: Intellectual Property & Products / Integrated Digital & Physical Products
Voices Against Violence
Agency: McCann-Erickson / New York
Client: The Brady Campaign Category: Intellectual Property & Products / Digital Product
Purina Pro Plan P5 Dog Training App
Agency: Zeus Jones / Minneapolis
Client: Purina Pro Plan Category: Intellectual Property & Products / Digital Product
The Most Powerful Arm
Agency: Finch / Sydney
Client: Save Our Sons Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Squarespace Logo
Agency: Squarespace / New York
Client: Squarespace Category: Intellectual Property & Products / Software, Services, Programs & Platforms
Award:
2014 Intellectual Property Bronze Pencil
Agency:
Finch / Sydney + JWT / Sydney
Client:
Royal Automobile Club of Western Australia
Title:
Attention-Powered Car
Category:
Intellectual Property & Products / Experimental / Internal Projects / R&D
Annual ID:
140613P
Award:
2014 Intellectual Property Silver Pencil
Agency:
Shine Limited / Auckland + Gyro Constructivists / Auckland
Client:
Lion
Title:
The Beck's Edison Bottle
Category:
Intellectual Property & Products / Experimental / Internal Projects / R&D
Annual ID:
141132P
Award:
2014 Intellectual Property Gold Pencil
Agency:
The Ebeling Group/ Not Impossible Labs / Venice
Client:
Not Impossible Labs
Title:
Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan
Category:
Intellectual Property & Products / Experimental / Internal Projects / R&D
Annual ID:
141201P
Award:
2014 Intellectual Property Bronze Pencil
Agency:
Dim&Canzian / Sao Paulo
Client:
AES Eletropaulo
Title:
Light Poles Projectors
Category:
Intellectual Property & Products / Physical Product
Annual ID:
140353P
Award:
2014 Intellectual Property Silver Pencil
Agency:
F/Nazca Saatchi & Saatchi / Sao Paulo
Client:
Skol
Title:
Skol Design - Armchair
Category:
Intellectual Property & Products / Physical Product
Annual ID:
140398P
Award:
2014 Intellectual Property Gold Pencil
Agency:
JWT / Sao Paulo + VetorZero / Sao Paulo + Hungryman Projects / Sao Paulo
Client:
A.C.Camargo Cancer Center
Title:
Superformula to fight cancer
Category:
Intellectual Property & Products / Physical Product
Annual ID:
140609P
Award:
2014 Intellectual Property Silver Pencil
Agency:
BREAKFAST / Brooklyn
Client:
BREAKFAST
Title:
Points - The most advanced directional sign on Earth
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Annual ID:
140189P
Award:
2014 Intellectual Property Silver Pencil
Agency:
PARTY / Tokyo
Client:
Toyota Marketing Japan Corporation
Title:
Toyota FV2 / Concept Car & Interactive Exhibition
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Annual ID:
141017P
Award:
2014 Intellectual Property Gold Pencil
Agency:
Publicis Kaplan Thaler / New York
Client:
Citibank
Title:
Citi Bike
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Annual ID:
141051P
Award:
2014 Intellectual Property Gold Pencil
Agency:
Droga5 / New York
Client:
De-De
Title:
Birdseye
Category:
Intellectual Property & Products / Digital Product
Annual ID:
140362P
Award:
2014 Intellectual Property Silver Pencil
Agency:
PARTY / Tokyo
Client:
Toyota Motor Sales & Marketing Corporation
Title:
Backseat Driver
Category:
Intellectual Property & Products / Digital Product
Annual ID:
141016P
Award:
2014 Intellectual Property Bronze Pencil
Agency:
R/GA / New York
Client:
Nike
Title:
The Nike SB App - Tilt Control
Category:
Intellectual Property & Products / Digital Product
Annual ID:
141068P
Award:
2014 Intellectual Property Silver Pencil
Agency:
Droga5 / New York + De-De / New York
Client:
De-De
Title:
Thunderclap
Category:
Intellectual Property & Products / Software, Services, Programs & Platforms
Annual ID:
140368P
Award:
2014 Intellectual Property Bronze Pencil
Agency:
PARTY / Tokyo
Client:
IJET
Title:
OMOTE 3D SHASHIN KAN
Category:
Intellectual Property & Products / Software, Services, Programs & Platforms
Annual ID:
141019P
Award:
2014 Intellectual Property Gold Pencil
Agency:
The Barbarian Group / New York
Client:
N/A
Title:
Cinder
Category:
Intellectual Property & Products / Software, Services, Programs & Platforms
Annual ID:
141198P
Award:
2014 Intellectual Property Merit Award
Agency:
Bascule / Tokyo
Client:
Bascule
Title:
M.I.E.S.
Category:
Intellectual Property & Products / Experimental / Internal Projects / R&D
Annual ID:
140103P
Award:
2014 Intellectual Property Merit Award
Agency:
Great Works / Stockholm
Client:
Our/Vodka
Title:
Our/Vodka
Category:
Intellectual Property & Products / Physical Product
Annual ID:
140473P
Award:
2014 Intellectual Property Merit Award
Agency:
Havas Worldwide Australia / Sydney
Client:
Reckitt Benckiser Australia
Title:
Durexperiment Fundawear
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Annual ID:
140532P
Award:
2014 Intellectual Property Merit Award
Agency:
LDC / São Paulo
Client:
Shopping VillaLobos
Title:
A Loja Vazia
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Annual ID:
140750P
Award:
2014 Intellectual Property Merit Award
Agency:
RBK Communication / Stockholm
Client:
Civil Rights Defenders
Title:
NATALIA PROJECT
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Annual ID:
141074P
Award:
2014 Intellectual Property Merit Award
Agency:
McCann-Erickson / New York
Client:
The Brady Campaign
Title:
Voices Against Violence
Category:
Intellectual Property & Products / Digital Product
Annual ID:
140791P
Award:
2014 Intellectual Property Merit Award
Agency:
Zeus Jones / Minneapolis
Client:
Purina Pro Plan
Title:
Purina Pro Plan P5 Dog Training App
Category:
Intellectual Property & Products / Digital Product
Annual ID:
141311P
Award:
2014 Intellectual Property Merit Award
Agency:
Finch / Sydney
Client:
Save Our Sons
Title:
The Most Powerful Arm
Category:
Intellectual Property & Products / Software, Services, Programs & Platforms
Annual ID:
140425P