The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Superformula to fight cancer Agency: JWT / Sao Paulo + VetorZero / Sao Paulo + Hungryman Projects / Sao Paulo Client: A.C.Camargo Cancer Center Category: Design for the Greater Good / For-Profit Initiated
LEGO. BLIND ART PROJECT Agency: serviceplan / Munich Client: LEGO Category: Design for the Greater Good / For-Profit Initiated
Share My Dabba Agency: McCann Worldgroup India / Mumbai Client: Happy Life Welfare & Dabbawala Foundation Category: Design for the Greater Good / Designer Initiated
Mailbooks For Good Agency: BMF / Sydney Client: The Footpath Library / Random House Australia Category: Design for the Greater Good / Government/Non-profit Initiated
rice-code Agency: HAKUHODO / Tokyo Client: Inakadate Village Category: Design for the Greater Good / For-Profit Initiated
Literacy Store Agency: Leo Burnett / Chicago Client: McDonald's Category: Design for the Greater Good / For-Profit Initiated
Unity Paper Agency: Leo Burnett Solutions Inc / Colombo 3 Client: Wijeya Newspapers Limited Category: Design for the Greater Good / For-Profit Initiated
Seeds of Truth Agency: NATIVE VML / South Africa Client: Truth Coffee Category: Design for the Greater Good / For-Profit Initiated
Dupe Agency: Ogilvy / Melbourne Client: Yarra Valley Water Category: Design for the Greater Good / For-Profit Initiated
A Loja Vazia Agency: LDC / São Paulo Client: Shopping VillaLobos Category: Design for the Greater Good / Designer Initiated
:{to:) CleftToSmile Agency: Ogilvy & Mather India / Mumbai Client: Operation Smile India Category: Design for the Greater Good / Designer Initiated
Free Arts NYC Brand Identity Agency: Red Peak / New York Client: Free Arts NYC Category: Design for the Greater Good / Designer Initiated
Recipeace Peace Kit Agency: Leo Burnett / Chicago Client: Peace One Day Category: Design for the Greater Good / Government/Non-profit Initiated
Reading Feed Projects Agency: Leo Burnett Tailor Made / Sao Paulo Client: Livraria da Vila / Cesta Nobre Category: Design for the Greater Good / Government/Non-profit Initiated
Labyrinth by Mark Wallinger Agency: Rose / London + Art On The Underground / London + Mark Wallinger / London Client: Art On The Underground Category: Design for the Greater Good / Government/Non-profit Initiated
Giv A GIF Agency: TBWA Santiago Mangada Puno / Makati City Client: Suyen Corporation Category: Design for the Greater Good / Government/Non-profit Initiated
Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan Agency: The Ebeling Group/ Not Impossible Labs / Venice Client: Not Impossible Labs Category: Design for the Greater Good / For-Profit Initiated

2014 Design Silver Pencil

JWT / Sao Paulo + VetorZero / Sao Paulo + Hungryman Projects / Sao Paulo

A.C.Camargo Cancer Center

Superformula to fight cancer

Design for the Greater Good / For-Profit Initiated

140610D

2014 Design Bronze Pencil

serviceplan / Munich

LEGO

LEGO. BLIND ART PROJECT

Design for the Greater Good / For-Profit Initiated

141127D

2014 Design Gold Pencil

McCann Worldgroup India / Mumbai

Happy Life Welfare & Dabbawala Foundation

Share My Dabba

Design for the Greater Good / Designer Initiated

140779D

2014 Design Bronze Pencil

BMF / Sydney

The Footpath Library / Random House Australia

Mailbooks For Good

Design for the Greater Good / Government/Non-profit Initiated

140179D

2014 Design Merit Award

HAKUHODO / Tokyo

Inakadate Village

rice-code

Design for the Greater Good / For-Profit Initiated

140518D

2014 Design Merit Award

Leo Burnett / Chicago

McDonald's

Literacy Store

Design for the Greater Good / For-Profit Initiated

140652D

2014 Design Merit Award

Leo Burnett Solutions Inc / Colombo 3

Wijeya Newspapers Limited

Unity Paper

Design for the Greater Good / For-Profit Initiated

140704D

2014 Design Merit Award

NATIVE VML / South Africa

Truth Coffee

Seeds of Truth

Design for the Greater Good / For-Profit Initiated

140859D

2014 Design Merit Award

Ogilvy / Melbourne

Yarra Valley Water

Dupe

Design for the Greater Good / For-Profit Initiated

140878D

2014 Design Merit Award

LDC / São Paulo

Shopping VillaLobos

A Loja Vazia

Design for the Greater Good / Designer Initiated

140749D

2014 Design Merit Award

Ogilvy & Mather India / Mumbai

Operation Smile India

:{to:) CleftToSmile

Design for the Greater Good / Designer Initiated

140906D

2014 Design Merit Award

Red Peak / New York

Free Arts NYC

Free Arts NYC Brand Identity

Design for the Greater Good / Designer Initiated

141082D

2014 Design Merit Award

Leo Burnett / Chicago

Peace One Day

Recipeace Peace Kit

Design for the Greater Good / Government/Non-profit Initiated

140653D

2014 Design Merit Award

Leo Burnett Tailor Made / Sao Paulo

Livraria da Vila / Cesta Nobre

Reading Feed Projects

Design for the Greater Good / Government/Non-profit Initiated

140722D

2014 Design Merit Award

Rose / London + Art On The Underground / London + Mark Wallinger / London

Art On The Underground

Labyrinth by Mark Wallinger

Design for the Greater Good / Government/Non-profit Initiated

141094D

2014 Design Merit Award

TBWA Santiago Mangada Puno / Makati City

Suyen Corporation

Giv A GIF

Design for the Greater Good / Government/Non-profit Initiated

141183D

2014 Design Gold Pencil

The Ebeling Group/ Not Impossible Labs / Venice

Not Impossible Labs

Project Daniel: 3Dprinting prosthetic arms for children of war-torn Sudan

Design for the Greater Good / For-Profit Initiated

141200D

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