The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Epic Playdate / Hyundai Santa Fe Agency: INNOCEAN USA / Huntington Beach Client: Hyundai Motor America Category: Craft / Animation/Motion Graphics
Defector Agency: Jam3 / Toronto Client: Fathom Films Category: Craft / Animation/Motion Graphics
The Art of Noise Agency: M&C Saatchi/Mark / Sydney Client: Noise International Category: Craft / Animation/Motion Graphics
A Boy and His Atom Agency: Ogilvy / New York Client: IBM Category: Craft / Animation/Motion Graphics
IBM Datagrams Agency: Ogilvy / New York Client: IBM Category: Craft / Animation/Motion Graphics
Find Your Way To Oz Agency: UNIT9 / London + Google Chrome / Los Angeles Client: Disney Category: Craft / Animation/Motion Graphics
Climate Name Change Agency: Barton F. Graf 9000 / New York Client: 350 Action Category: Craft / Copywriting
A 4 YEAR OLDS BUCKET LIST Agency: DDB / New York Client: WATERisLIFE Category: Craft / Copywriting
Second Chance Agency: Leo Burnett / London Client: BITC Category: Craft / Copywriting
I Am Anxiety Agency: Marmalade / Melbourne Client: beyondblue Category: Craft / Copywriting
A Journal of Insomnia Agency: National Film Board of Canada / Montreal + Akufen / Montreal Client: The National Film Board of Canada - Akufen Category: Online Films & Video / User Generated Content
12 Days of Giving Agency: 72andSunny / Los Angeles Client: Google Category: Websites / Public Service/Non-Profit
ugly truth Agency: Arnold Worldwide / Boston Client: truth Category: Websites / Public Service/Non-Profit
Bribe the Senate Agency: Goodby Silverstein & Partners / San Francisco Client: Goodby Silverstein & Partners Category: Websites / Public Service/Non-Profit
Missing Kids Stamps Agency: Lowe Roche / Toronto Client: Enfant-Retour Quebec (Missing Children's Network) Category: Websites / Public Service/Non-Profit
MakeHealthLast.ca Agency: Lowe Roche / Toronto Client: The Heart and Stroke Foundation of Canada Category: Websites / Public Service/Non-Profit
The Greatest Action Movie Ever Agency: McCann-Erickson / New York Client: The Ad Council Category: Websites / Public Service/Non-Profit
The Most Powerful Arm Ever Invented Agency: Reactive / Sydney Client: Save Our Sons Category: Websites / Public Service/Non-Profit
Voice Bank Agency: Sancho BBDO / Bogota Client: El Tiempo Newspaper Category: Websites / Public Service/Non-Profit
University of Oregon Recruitment Site Agency: Super Top Secret / Salt Lake City Client: University of Oregon Category: Websites / Public Service/Non-Profit
An Idea Lives On Agency: The Martin Agency / Richmond + Tool / Santa Monica Client: John F. Kennedy Presidential Library Category: Websites / Public Service/Non-Profit
FUNFAIR IN YOUR MOUTH Agency: Beacon/Leo Burnett / Tokyo Client: Ebara Foods Industry, Inc. Category: Websites / Branded Games
Heart of the Arctic Agency: Cossette / Montreal Client: Royal Canadian Mint Category: Websites / Branded Games
The 12 cans of Christmas Agency: lg2 / Montreal + lg2fabrique / Montreal Client: lg2 Category: Websites / Branded Games
Cube Slam Agency: North Kingdom / Skelleftea Client: Google Category: Websites / Branded Games
Chrome Experiment: Ramakien Agency: Ogilvy & Mather / Singapore Client: Google Category: Websites / Branded Games
World Wide Maze Agency: PARTY / Tokyo Client: Google Japan Category: Websites / Branded Games
SXSW Activation // Google Playground Agency: 72andSunny / Los Angeles + Google Creative Partnerships / Mountain View Client: Google Advertising Arts Category: Banners & Interactive Advertising / Environmental/Experiential - Single
All eyes on S4 Agency: HEIMAT / Berlin Client: Swisscom Category: Banners & Interactive Advertising / Environmental/Experiential - Single
Tables You Need To Hear Agency: Ogilvy & Mather / London Client: Philips Category: Banners & Interactive Advertising / Environmental/Experiential - Single
Same Sex Marriage Agency: Ogilvy / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Banners & Interactive Advertising / Environmental/Experiential - Single
Scrabble WiFi Agency: Ogilvy / Paris Client: Scrabble Category: Banners & Interactive Advertising / Environmental/Experiential - Single
Ultimate Game Day Changetable Agency: OgilvyOne Worldwide / Toronto Client: Unilever Category: Banners & Interactive Advertising / Environmental/Experiential - Single
The Listening Cloud Agency: RPA / Santa Moinca Client: RPA Category: Banners & Interactive Advertising / Environmental/Experiential - Single
Versa Note Amazon Partnership Agency: TBWA\Chiat\Day / Los Angeles Client: Nissan Category: Banners & Interactive Advertising / Environmental/Experiential - Single
A Plugged-In Live Theater Performance Agency: VML / Kansas City Client: Folly Theater Category: Banners & Interactive Advertising / Environmental/Experiential - Single
The Next Big Thing Is Here with Samsung + Jay Z Agency: 72andSunny / Los Angeles Client: Samsung Telecommunications America Category: Integrated Branding / Integrated Branding Campaign - 360
ugly truth Agency: Arnold Worldwide / Boston Client: truth Category: Integrated Branding / Integrated Branding Campaign - 360
Milka last square Agency: Buzzman / Paris Client: Mondelez Internatioal Category: Integrated Branding / Integrated Branding Campaign - 360
The Challenge Lab Agency: Droga5 / New York Client: Prudential Category: Integrated Branding / Integrated Branding Campaign - 360
Got Sleep? Agency: Goodby Silverstein & Partners / San Francisco Client: California Milk Processor Board Category: Integrated Branding / Integrated Branding Campaign - 360
Project Imaginat10n Agency: Grey / New York Client: Canon Category: Integrated Branding / Integrated Branding Campaign - 360
Volunteer to promote volunteering Agency: Leo Burnett Melbourne / Southbank Client: SEEK Volunteer Category: Integrated Branding / Integrated Branding Campaign - 360
THE SECOND HAND CAMPAIGN Agency: SMFB / Oslo Client: IKEA Category: Integrated Branding / Integrated Branding Campaign - 360
Brooklyn Film Festival Agency: TBWA\Chiat\Day / New York Client: Brooklyn Film Festival Category: Integrated Branding / Integrated Branding Campaign - 360
Volkswagen SmileDrive: A Google Art, Copy & Code Project Agency: Grow / Norfolk + Deutsch LA / Los Angeles + Google Creative Partnerships / Mountain View Client: Google, Volkswagen Category: Mobile Applications/Sites / Durable Goods
SOUND WITH POWER Agency: Abbott Mead Vickers BBDO / London Client: Mercedes Category: Craft / Sound Design
A Boy and His Atom Agency: Ogilvy / New York Client: IBM Category: Craft / Sound Design
Intelligent Sounds Agency: The Monkeys / Sydney Client: Intel Category: Craft / Sound Design
The Chase 360 Agency: B-Reel / Stockholm + Forsman & Bodenfors / Gothenburg Client: Volvo Trucks Category: Craft / Video / Direction

2014 Interactive Merit Award

INNOCEAN USA / Huntington Beach

Hyundai Motor America

Epic Playdate / Hyundai Santa Fe

Craft / Animation/Motion Graphics

140575N

2014 Interactive Merit Award

Jam3 / Toronto

Fathom Films

Defector

Craft / Animation/Motion Graphics

140590N

2014 Interactive Merit Award

M&C Saatchi/Mark / Sydney

Noise International

The Art of Noise

Craft / Animation/Motion Graphics

140766N

2014 Interactive Merit Award

Ogilvy / New York

IBM

A Boy and His Atom

Craft / Animation/Motion Graphics

140966N

2014 Interactive Merit Award

Ogilvy / New York

IBM

IBM Datagrams

Craft / Animation/Motion Graphics

140967N

2014 Interactive Merit Award

UNIT9 / London + Google Chrome / Los Angeles

Disney

Find Your Way To Oz

Craft / Animation/Motion Graphics

141229N

2014 Interactive Merit Award

Barton F. Graf 9000 / New York

350 Action

Climate Name Change

Craft / Copywriting

140102N

2014 Interactive Merit Award

DDB / New York

WATERisLIFE

A 4 YEAR OLDS BUCKET LIST

Craft / Copywriting

140282N

2014 Interactive Merit Award

Leo Burnett / London

BITC

Second Chance

Craft / Copywriting

140697N

2014 Interactive Merit Award

Marmalade / Melbourne

beyondblue

I Am Anxiety

Craft / Copywriting

140773N

2014 Interactive Merit Award

National Film Board of Canada / Montreal + Akufen / Montreal

The National Film Board of Canada - Akufen

A Journal of Insomnia

Online Films & Video / User Generated Content

140856N

2014 Interactive Merit Award

72andSunny / Los Angeles

Google

12 Days of Giving

Websites / Public Service/Non-Profit

140016N

2014 Interactive Merit Award

Arnold Worldwide / Boston

truth

ugly truth

Websites / Public Service/Non-Profit

140082N

2014 Interactive Merit Award

Goodby Silverstein & Partners / San Francisco

Goodby Silverstein & Partners

Bribe the Senate

Websites / Public Service/Non-Profit

140456N

2014 Interactive Merit Award

Lowe Roche / Toronto

Enfant-Retour Quebec (Missing Children's Network)

Missing Kids Stamps

Websites / Public Service/Non-Profit

140760N

2014 Interactive Merit Award

Lowe Roche / Toronto

The Heart and Stroke Foundation of Canada

MakeHealthLast.ca

Websites / Public Service/Non-Profit

140761N

2014 Interactive Merit Award

McCann-Erickson / New York

The Ad Council

The Greatest Action Movie Ever

Websites / Public Service/Non-Profit

140793N

2014 Interactive Merit Award

Reactive / Sydney

Save Our Sons

The Most Powerful Arm Ever Invented

Websites / Public Service/Non-Profit

141081N

2014 Interactive Merit Award

Sancho BBDO / Bogota

El Tiempo Newspaper

Voice Bank

Websites / Public Service/Non-Profit

141123N

2014 Interactive Merit Award

Super Top Secret / Salt Lake City

University of Oregon

University of Oregon Recruitment Site

Websites / Public Service/Non-Profit

141156N

2014 Interactive Merit Award

The Martin Agency / Richmond + Tool / Santa Monica

John F. Kennedy Presidential Library

An Idea Lives On

Websites / Public Service/Non-Profit

141210N

2014 Interactive Merit Award

Beacon/Leo Burnett / Tokyo

Ebara Foods Industry, Inc.

FUNFAIR IN YOUR MOUTH

Websites / Branded Games

140157N

2014 Interactive Merit Award

Cossette / Montreal

Royal Canadian Mint

Heart of the Arctic

Websites / Branded Games

140244N

2014 Interactive Merit Award

lg2 / Montreal + lg2fabrique / Montreal

lg2

The 12 cans of Christmas

Websites / Branded Games

140739N

2014 Interactive Merit Award

North Kingdom / Skelleftea

Google

Cube Slam

Websites / Branded Games

140874N

2014 Interactive Merit Award

Ogilvy & Mather / Singapore

Google

Chrome Experiment: Ramakien

Websites / Branded Games

140910N

2014 Interactive Merit Award

PARTY / Tokyo

Google Japan

World Wide Maze

Websites / Branded Games

141020N

2014 Interactive Merit Award

72andSunny / Los Angeles + Google Creative Partnerships / Mountain View

Google Advertising Arts

SXSW Activation // Google Playground

Banners & Interactive Advertising / Environmental/Experiential - Single

140018N

2014 Interactive Merit Award

HEIMAT / Berlin

Swisscom

All eyes on S4

Banners & Interactive Advertising / Environmental/Experiential - Single

140541N

2014 Interactive Merit Award

Ogilvy & Mather / London

Philips

Tables You Need To Hear

Banners & Interactive Advertising / Environmental/Experiential - Single

140888N

2014 Interactive Merit Award

Ogilvy / Paris

Google+ & Tous Unis Pour L'Egalite

Same Sex Marriage

Banners & Interactive Advertising / Environmental/Experiential - Single

140992N

2014 Interactive Merit Award

Ogilvy / Paris

Scrabble

Scrabble WiFi

Banners & Interactive Advertising / Environmental/Experiential - Single

140993N

2014 Interactive Merit Award

OgilvyOne Worldwide / Toronto

Unilever

Ultimate Game Day Changetable

Banners & Interactive Advertising / Environmental/Experiential - Single

141005N

2014 Interactive Merit Award

RPA / Santa Moinca

RPA

The Listening Cloud

Banners & Interactive Advertising / Environmental/Experiential - Single

141095N

2014 Interactive Merit Award

TBWA\Chiat\Day / Los Angeles

Nissan

Versa Note Amazon Partnership

Banners & Interactive Advertising / Environmental/Experiential - Single

141165N

2014 Interactive Merit Award

VML / Kansas City

Folly Theater

A Plugged-In Live Theater Performance

Banners & Interactive Advertising / Environmental/Experiential - Single

141239N

2014 Interactive Merit Award

72andSunny / Los Angeles

Samsung Telecommunications America

The Next Big Thing Is Here with Samsung + Jay Z

Integrated Branding / Integrated Branding Campaign - 360

140021N

2014 Interactive Merit Award

Arnold Worldwide / Boston

truth

ugly truth

Integrated Branding / Integrated Branding Campaign - 360

140084N

2014 Interactive Merit Award

Buzzman / Paris

Mondelez Internatioal

Milka last square

Integrated Branding / Integrated Branding Campaign - 360

140194N

2014 Interactive Merit Award

Droga5 / New York

Prudential

The Challenge Lab

Integrated Branding / Integrated Branding Campaign - 360

140381N

2014 Interactive Merit Award

Goodby Silverstein & Partners / San Francisco

California Milk Processor Board

Got Sleep?

Integrated Branding / Integrated Branding Campaign - 360

140457N

2014 Interactive Merit Award

Grey / New York

Canon

Project Imaginat10n

Integrated Branding / Integrated Branding Campaign - 360

140476N

2014 Interactive Merit Award

Leo Burnett Melbourne / Southbank

SEEK Volunteer

Volunteer to promote volunteering

Integrated Branding / Integrated Branding Campaign - 360

140699N

2014 Interactive Merit Award

SMFB / Oslo

IKEA

THE SECOND HAND CAMPAIGN

Integrated Branding / Integrated Branding Campaign - 360

141146N

2014 Interactive Merit Award

TBWA\Chiat\Day / New York

Brooklyn Film Festival

Brooklyn Film Festival

Integrated Branding / Integrated Branding Campaign - 360

141163N

2014 Interactive Merit Award

Grow / Norfolk + Deutsch LA / Los Angeles + Google Creative Partnerships / Mountain View

Google, Volkswagen

Volkswagen SmileDrive: A Google Art, Copy & Code Project

Mobile Applications/Sites / Durable Goods

140499N

2014 Interactive Merit Award

Abbott Mead Vickers BBDO / London

Mercedes

SOUND WITH POWER

Craft / Sound Design

140031N

2014 Interactive Merit Award

Ogilvy / New York

IBM

A Boy and His Atom

Craft / Sound Design

140968N

2014 Interactive Merit Award

The Monkeys / Sydney

Intel

Intelligent Sounds

Craft / Sound Design

141212N

2014 Interactive Merit Award

B-Reel / Stockholm + Forsman & Bodenfors / Gothenburg

Volvo Trucks

The Chase 360

Craft / Video / Direction

140089N

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