The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Gravity Agency: B-Reel / New York Client: Warner Brothers Pictures Category: Websites / Publications & Media
Explore the 80's Agency: Mullen / Boston Client: National Geographic Category: Websites / Publications & Media
Moto Maker Agency: Digitas / New York Client: Motorola Category: User Experience Design - Web / User Experience
Into the Arctic Agency: Hello Monday / Aarhus Client: Greenpeace Category: User Experience Design - Web / User Experience
FORGETMENOT Agency: Kinetic / Singapore Client: FORGETMENOT.SG Category: User Experience Design - Web / User Experience
Blinkwashing Agency: Mother / New York Client: Virgin Mobile Category: User Experience Design - Web / User Experience
Killing Kennedy Agency: Mullen / Boston Client: National Geographic Category: User Experience Design - Web / User Experience
The joker's job interview Agency: Sid Lee / Paris Client: Warner Bros Entertainment Category: User Experience Design - Web / User Experience
Squarespace Logo Agency: Squarespace / New York Client: Squarespace Category: User Experience Design - Web / User Experience
DuncanHines.com: Inspiration Agency: Tenthwave / New York Client: Pinnacle Foods Category: User Experience Design - Web / User Experience
Commbank Relaunch Agency: VML / Sydney Client: Commonwealth Bank Category: User Experience Design - Web / User Experience
Nike Cross Nationals - Run NXN Agency: Wieden+Kennedy / Portland Client: Nike Category: User Experience Design - Web / User Experience
Star Canvas Agency: B-Reel / Stockholm Client: B-Reel Category: Mobile Applications/Sites / Self-Promotion
Form Follows Function Agency: Jongmin Kim / San Francisco Client: Jongmin Kim Category: Websites / Self-Promotion
Video Stamp Agency: Clemenger BBDO / Melbourne Client: Australia Post Category: Use of Technology / Product & Mobile Integration
Youtube Playlist Store Agency: R/GA / Sao Paulo Client: Google Brasil Internet Category: Use of Technology / Product & Mobile Integration
Volkswagen SmileDrive: A Google Art, Copy & Code Project Agency: Grow / Norfolk + Deutsch LA / Los Angeles + Google Creative Partnerships / Mountain View Client: Google, Volkswagen Category: Mobile Applications/Sites / Durable Goods
Lowe's Vine Fix in Six Campaign Agency: BBDO / New York Client: Lowe's Category: Online Films & Video / Branded Microvideo
7 Days of Rain Agency: SMFB / Oslo Client: Geox Category: Online Films & Video / Long Form - Series/Episodes
Assassin's Creed IV Black Flag - Defy History Agency: Sid Lee / Paris Client: UBISOFT EMEA Category: Websites / Other Consumer Goods
A 4 YEAR OLDS BUCKET LIST Agency: DDB / New York Client: WATERisLIFE Category: Online Films & Video / Public Service/Non-Profit
Mannequins Agency: Jung von Matt / Limmat / Zurich Client: Pro Infirmis Category: Online Films & Video / Public Service/Non-Profit
Real Heroes Agency: JWT Canada / Toronto Client: Hospital for Sick Children Category: Online Films & Video / Public Service/Non-Profit
Luge Agency: Rethink / Toronto Client: Canadian Institute of Diversity and Inclusion Category: Online Films & Video / Public Service/Non-Profit
From One Second to the Next Agency: BBDO / New York Client: AT&T Category: Online Films & Video / Long Form - Single
Uncle Drew: Chapter 3 Agency: Davie Brown Entertainment / The Marketing Arm / Los Angeles + PepsiCo / White Plains Client: Pepsi Category: Online Films & Video / Long Form - Single
The Power Inside - Episode 3 Agency: Pereira & O'Dell / San Francisco Client: Intel + Toshiba Category: Online Films & Video / Long Form - Single
The Power Inside - Episode 4 Agency: Pereira & O'Dell / San Francisco Client: Intel + Toshiba Category: Online Films & Video / Long Form - Single
The "Born Friends" Family Portrait Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Online Films & Video / Long Form - Single
Mandible Agency: RPA / Santa Moinca Client: Newport Beach Film Festival Category: Online Films & Video / Long Form - Single
Test Drive Agency: TBWA\Chiat\Day / Los Angeles Client: Pepsi Category: Online Films & Video / Long Form - Single
MISION ESPACIAL Agency: Y&R Colombia / Bogota Client: HAMBURGUESAS EL CORRAL Category: Online Films & Video / Long Form - Single
Bloody Tube Agency: Bascule / Tokyo Client: Bascule Category: User Experience Design - Web / Cross-Channel Integration
Bid For Greatness Agency: BBH / New York Client: Sony PlayStation Category: User Experience Design - Web / Cross-Channel Integration
GT6- First Love Agency: BBH / New York Client: Sony PlayStation Category: User Experience Design - Web / Cross-Channel Integration
The World's First Really Live Pig Feed Agency: Elvis Communications / London Client: Compassion In World Farming Category: User Experience Design - Web / Cross-Channel Integration
Melbourne Remote Control Tourist Agency: Clemenger BBDO / Melbourne + Tool of North America / Los Angeles + Exit / Melbourne Client: Tourism Victoria Category: Online Films & Video / Interactive Video
Second Chance Agency: Leo Burnett / London Client: BITC Category: Online Films & Video / Interactive Video
To See Agency: Mori / Tokyo + Dentsu / Tokyo + Stinkdigital / London + Engine PLUS / Tokyo Client: Menicon Category: Online Films & Video / Interactive Video
The Monster Agency: Ogilvy Spain / OgilvyOne Madrid / Madrid Client: ING DIRECT Category: Online Films & Video / Interactive Video
CarryMe.tv by @powster Agency: POWSTER / London Client: Bombay Bicycle Club Category: Online Films & Video / Interactive Video
The Next Big Thing Is Here: MagnaCartaHolyGrail Agency: 72andSunny / Los Angeles Client: Samsung Telecommunications America Category: Online Films & Video / Short Form - Series/Episodes
Quietest Show On Earth Agency: McCann-Erickson / New York Client: General Mills Category: Online Films & Video / Short Form - Series/Episodes
IBM Datagrams Agency: Ogilvy / New York Client: IBM Category: Online Films & Video / Short Form - Series/Episodes
Ta no mapa! Agency: JWT / Sao Paulo + Nitro B / Sao Paulo + S de Samba / Sao Paulo Client: AfroReggae Category: Websites / Social Networks/Community
Abarth 500 #ZeroFollowers Agency: Leo Burnett / Frankfurt Client: Fiat Category: Websites / Social Networks/Community
AudiUSA.com Agency: AKQA / San Francisco Client: Audi of America Category: User Experience Design - Web / Design Craft
Nautilus Agency: Code and Theory / New York Client: Nautilus Category: User Experience Design - Web / Design Craft
Fighter Pilot - Behind The Visor Agency: George Patterson Y&R / Melbourne Client: Royal Australian Air Force Category: User Experience Design - Web / Design Craft
Epic Playdate / Hyundai Santa Fe Agency: INNOCEAN USA / Huntington Beach Client: Hyundai Motor America Category: User Experience Design - Web / Design Craft

2014 Interactive Merit Award

B-Reel / New York

Warner Brothers Pictures

Gravity

Websites / Publications & Media

140091N

2014 Interactive Merit Award

Mullen / Boston

National Geographic

Explore the 80's

Websites / Publications & Media

140851N

2014 Interactive Merit Award

Digitas / New York

Motorola

Moto Maker

User Experience Design - Web / User Experience

140352N

2014 Interactive Merit Award

Hello Monday / Aarhus

Greenpeace

Into the Arctic

User Experience Design - Web / User Experience

140543N

2014 Interactive Merit Award

Kinetic / Singapore

FORGETMENOT.SG

FORGETMENOT

User Experience Design - Web / User Experience

140631N

2014 Interactive Merit Award

Mother / New York

Virgin Mobile

Blinkwashing

User Experience Design - Web / User Experience

140838N

2014 Interactive Merit Award

Mullen / Boston

National Geographic

Killing Kennedy

User Experience Design - Web / User Experience

140853N

2014 Interactive Merit Award

Sid Lee / Paris

Warner Bros Entertainment

The joker's job interview

User Experience Design - Web / User Experience

141140N

2014 Interactive Merit Award

Squarespace / New York

Squarespace

Squarespace Logo

User Experience Design - Web / User Experience

141152N

2014 Interactive Merit Award

Tenthwave / New York

Pinnacle Foods

DuncanHines.com: Inspiration

User Experience Design - Web / User Experience

141197N

2014 Interactive Merit Award

VML / Sydney

Commonwealth Bank

Commbank Relaunch

User Experience Design - Web / User Experience

141243N

2014 Interactive Merit Award

Wieden+Kennedy / Portland

Nike

Nike Cross Nationals - Run NXN

User Experience Design - Web / User Experience

141278N

2014 Interactive Merit Award

B-Reel / Stockholm

B-Reel

Star Canvas

Mobile Applications/Sites / Self-Promotion

140094N

2014 Interactive Merit Award

Jongmin Kim / San Francisco

Jongmin Kim

Form Follows Function

Websites / Self-Promotion

140597N

2014 Interactive Merit Award

Clemenger BBDO / Melbourne

Australia Post

Video Stamp

Use of Technology / Product & Mobile Integration

140216N

2014 Interactive Merit Award

R/GA / Sao Paulo

Google Brasil Internet

Youtube Playlist Store

Use of Technology / Product & Mobile Integration

141073N

2014 Interactive Merit Award

Grow / Norfolk + Deutsch LA / Los Angeles + Google Creative Partnerships / Mountain View

Google, Volkswagen

Volkswagen SmileDrive: A Google Art, Copy & Code Project

Mobile Applications/Sites / Durable Goods

140499N

2014 Interactive Merit Award

BBDO / New York

Lowe's

Lowe's Vine Fix in Six Campaign

Online Films & Video / Branded Microvideo

140124N

2014 Interactive Merit Award

SMFB / Oslo

Geox

7 Days of Rain

Online Films & Video / Long Form - Series/Episodes

141145N

2014 Interactive Merit Award

Sid Lee / Paris

UBISOFT EMEA

Assassin's Creed IV Black Flag - Defy History

Websites / Other Consumer Goods

141139N

2014 Interactive Merit Award

DDB / New York

WATERisLIFE

A 4 YEAR OLDS BUCKET LIST

Online Films & Video / Public Service/Non-Profit

140281N

2014 Interactive Merit Award

Jung von Matt / Limmat / Zurich

Pro Infirmis

Mannequins

Online Films & Video / Public Service/Non-Profit

140603N

2014 Interactive Merit Award

JWT Canada / Toronto

Hospital for Sick Children

Real Heroes

Online Films & Video / Public Service/Non-Profit

140614N

2014 Interactive Merit Award

Rethink / Toronto

Canadian Institute of Diversity and Inclusion

Luge

Online Films & Video / Public Service/Non-Profit

141088N

2014 Interactive Merit Award

BBDO / New York

AT&T

From One Second to the Next

Online Films & Video / Long Form - Single

140123N

2014 Interactive Merit Award

Davie Brown Entertainment / The Marketing Arm / Los Angeles + PepsiCo / White Plains

Pepsi

Uncle Drew: Chapter 3

Online Films & Video / Long Form - Single

140266N

2014 Interactive Merit Award

Pereira & O'Dell / San Francisco

Intel + Toshiba

The Power Inside - Episode 3

Online Films & Video / Long Form - Single

141030N

2014 Interactive Merit Award

Pereira & O'Dell / San Francisco

Intel + Toshiba

The Power Inside - Episode 4

Online Films & Video / Long Form - Single

141031N

2014 Interactive Merit Award

Pereira & O'Dell / San Francisco

Skype

The "Born Friends" Family Portrait

Online Films & Video / Long Form - Single

141032N

2014 Interactive Merit Award

RPA / Santa Moinca

Newport Beach Film Festival

Mandible

Online Films & Video / Long Form - Single

141097N

2014 Interactive Merit Award

TBWA\Chiat\Day / Los Angeles

Pepsi

Test Drive

Online Films & Video / Long Form - Single

141166N

2014 Interactive Merit Award

Y&R Colombia / Bogota

HAMBURGUESAS EL CORRAL

MISION ESPACIAL

Online Films & Video / Long Form - Single

141285N

2014 Interactive Merit Award

Bascule / Tokyo

Bascule

Bloody Tube

User Experience Design - Web / Cross-Channel Integration

140104N

2014 Interactive Merit Award

BBH / New York

Sony PlayStation

Bid For Greatness

User Experience Design - Web / Cross-Channel Integration

140152N

2014 Interactive Merit Award

BBH / New York

Sony PlayStation

GT6- First Love

User Experience Design - Web / Cross-Channel Integration

140153N

2014 Interactive Merit Award

Elvis Communications / London

Compassion In World Farming

The World's First Really Live Pig Feed

User Experience Design - Web / Cross-Channel Integration

140393N

2014 Interactive Merit Award

Clemenger BBDO / Melbourne + Tool of North America / Los Angeles + Exit / Melbourne

Tourism Victoria

Melbourne Remote Control Tourist

Online Films & Video / Interactive Video

140213N

2014 Interactive Merit Award

Leo Burnett / London

BITC

Second Chance

Online Films & Video / Interactive Video

140696N

2014 Interactive Merit Award

Mori / Tokyo + Dentsu / Tokyo + Stinkdigital / London + Engine PLUS / Tokyo

Menicon

To See

Online Films & Video / Interactive Video

140827N

2014 Interactive Merit Award

Ogilvy Spain / OgilvyOne Madrid / Madrid

ING DIRECT

The Monster

Online Films & Video / Interactive Video

140997N

2014 Interactive Merit Award

POWSTER / London

Bombay Bicycle Club

CarryMe.tv by @powster

Online Films & Video / Interactive Video

141036N

2014 Interactive Merit Award

72andSunny / Los Angeles

Samsung Telecommunications America

The Next Big Thing Is Here: MagnaCartaHolyGrail

Online Films & Video / Short Form - Series/Episodes

140020N

2014 Interactive Merit Award

McCann-Erickson / New York

General Mills

Quietest Show On Earth

Online Films & Video / Short Form - Series/Episodes

140795N

2014 Interactive Merit Award

Ogilvy / New York

IBM

IBM Datagrams

Online Films & Video / Short Form - Series/Episodes

140965N

2014 Interactive Merit Award

JWT / Sao Paulo + Nitro B / Sao Paulo + S de Samba / Sao Paulo

AfroReggae

Ta no mapa!

Websites / Social Networks/Community

140612N

2014 Interactive Merit Award

Leo Burnett / Frankfurt

Fiat

Abarth 500 #ZeroFollowers

Websites / Social Networks/Community

140657N

2014 Interactive Merit Award

AKQA / San Francisco

Audi of America

AudiUSA.com

User Experience Design - Web / Design Craft

140053N

2014 Interactive Merit Award

Code and Theory / New York

Nautilus

Nautilus

User Experience Design - Web / Design Craft

140224N

2014 Interactive Merit Award

George Patterson Y&R / Melbourne

Royal Australian Air Force

Fighter Pilot - Behind The Visor

User Experience Design - Web / Design Craft

140453N

2014 Interactive Merit Award

INNOCEAN USA / Huntington Beach

Hyundai Motor America

Epic Playdate / Hyundai Santa Fe

User Experience Design - Web / Design Craft

140578N

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