The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

YCAM 10th Anniversary Agency: 10 inc. / Tokyo Client: Yamaguchi Center for Art and Media Category: Public Service / Brand Identity - Campaign
AMPAS BRANDING Agency: 180LA / Santa Monica Client: The Academy of Motion Picture Arts and Sciences Category: Public Service / Brand Identity - Campaign
Art With Heart Agency: Concrete Design Communications / Toronto Client: Casey House Category: Public Service / Brand Identity - Campaign
Pinacoteca's art library (Visual ID) Agency: F/Nazca Saatchi & Saatchi / Sao Paulo Client: Pinacoteca do Estado de S. Paulo Category: Public Service / Brand Identity - Campaign
Recipeace Agency: Leo Burnett / Chicago Client: Peace One Day Category: Public Service / Brand Identity - Campaign
The Next Big Thing Is Here: MagnaCartaHolyGrail Agency: 72andSunny / Los Angeles Client: Samsung Telecommunications America Category: Online Films & Video / Short Form - Series/Episodes
Quietest Show On Earth Agency: McCann-Erickson / New York Client: General Mills Category: Online Films & Video / Short Form - Series/Episodes
IBM Datagrams Agency: Ogilvy / New York Client: IBM Category: Online Films & Video / Short Form - Series/Episodes
The Tomorrow Project Agency: CHI & Partners / London Client: The Prince's Trust Category: Experiential / Installations
All eyes on S4 Agency: Heimat / Berlin Client: Swisscom Category: Experiential / Installations
Baggage Claim Game Agency: Mullen / Boston Client: Zappos Category: Experiential / Installations
SADDLE BLOSSOMS Agency: TBWA HAKUHODO / Tokyo Client: COGOO Clean City Organization Category: Experiential / Installations
Space Camp Agency: BBH / London Client: Unilever Category: Experiential / Events
Bud Light - Whatever Happens Stunt Agency: Energy BBDO / Chicago + BBDO / New York Client: Anheuser-Busch/Bud Light Category: Experiential / Events
RUBBISH FAMZINE Agency: Kinetic / Singapore Client: HOLYCRAP.SG Category: Publication Design / Magazine Layout Design
Lady Agency: Mother / New York Client: Lady Media Category: Publication Design / Magazine Layout Design
Napkinisms Agency: WAX / Calgary Client: Wayward Arts Category: Publication Design / Magazine Layout Design
Tissue Animals Agency: DENTSU / Tokyo Client: Oji Nepia Co. Category: Craft / Technique / Best Animation
CHRISTMAS IN A DAY Agency: Abbott Mead Vickers BBDO / London Client: Sainsbury's Category: Documentaries / Film
KAZ: Pushing the Virtual Divide Agency: Moscovici/Proulx / Toronto Client: PlayStation (Sony Computer Entertainment) Category: Documentaries / Film
Google Street View Treks Agency: B-Reel / New York Client: Google Maps Category: Craft / Photography
A SHORT HISTORY OF THE HIGHRISE Agency: National Film Board of Canada / Montreal + New York Times / New York Client: Tammy Peddle Category: Craft / Photography
The Beautiful Black List Agency: DENTSU / Tokyo Client: Yoshida Hideo Memorial Foundation/Advertising Museum Tokyo Category: Craft / Printing and Paper Craft - Single or Series
Love Me Agency: Design Army / Washington, DC Client: Neenah Paper Category: Craft / Printing and Paper Craft - Single or Series
Being Together by John Clang Agency: Do Not Design / Singapore Client: John Clang Category: Craft / Printing and Paper Craft - Single or Series
Chameleon Cabin Agency: Happy F&B / Gothenburg Client: Goteborgstryckeriet Category: Craft / Printing and Paper Craft - Single or Series
Good Paper Project Agency: Leo Burnett India / Mumbai Client: Bio farm Category: Craft / Printing and Paper Craft - Single or Series
Studio XO: Power up Agency: Magpie Studio / London Client: Nancy Tilbury & Benjamin Males Category: Craft / Printing and Paper Craft - Single or Series
XI Agency: Nanyang Technological University / Singapore Client: Garden City Publishers Category: Craft / Printing and Paper Craft - Single or Series
ONOMATOPEE Agency: Nippon Design Center / Tokyo Client: Unice Category: Craft / Printing and Paper Craft - Single or Series
Sufi Rock Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Category: Craft / Printing and Paper Craft - Single or Series
Cut to Build Agency: Ogilvy & Mather Thailand / Bangkok Client: Olfa Cutter Category: Craft / Printing and Paper Craft - Single or Series
"SELECT" Paper Promo Agency: TNOP DESIGN / Bangkok Client: Antalis (Thailand) Ltd. Category: Craft / Printing and Paper Craft - Single or Series
Ryuichi Sakamoto's concerts Agency: village / Tokyo Client: YCAM (Yamaguchi Center for Arts and Media) Category: Craft / Printing and Paper Craft - Single or Series
SISTERS REMEET Agency: Ace Saatchi & Saatchi Manila / Makati Client: PJ LHUILLIER Category: Consumer Television / 60 Second - Single
FATHER & SON REMEET Agency: Ace Saatchi & Saatchi Manila / Makati Client: PJ LHUILLIER Category: Consumer Television / 60 Second - Single
Basketball Agency: BBDO / New York Client: Diageo / Guinness Category: Consumer Television / 60 Second - Single
All Is Right Agency: BBDO / New York Client: Foot Locker Category: Consumer Television / 60 Second - Single
Perfect Day Agency: BBH / New York Client: Sony PlayStation Category: Consumer Television / 60 Second - Single
Clowns Agency: BETC / Paris Client: CANAL+ Category: Consumer Television / 60 Second - Single
Not Funny Agency: Furlined / Santa Monica + Finch / Sydney + Clemenger BBDO / Melbourne Client: Melbourne International Comedy Festival Category: Consumer Television / 60 Second - Single
Be the Artist Agency: DDB Group New Zealand / Auckland Client: Lion Category: Consumer Television / 60 Second - Single
Pedro Agency: DDB Tribal Group / Berlin Client: Volkswagen Category: Consumer Television / 60 Second - Single
Fight Agency: DENTSU / Tokyo Client: SAVOY Category: Consumer Television / 60 Second - Single
Mask Agency: Deutsch / Los Angeles Client: Volkswagen Category: Consumer Television / 60 Second - Single
The Phone Call Agency: GSD&M / Austin Client: RadioShack Category: Consumer Television / 60 Second - Single
Gif Guy Agency: Ogilvy Brasil / Sao Paulo Client: Globalbev Category: Consumer Television / 60 Second - Single
La Donna e Mobile Agency: Ponce / Buenos Aires Client: Axe Category: Consumer Television / 60 Second - Single
Breakdown Agency: Clemenger Proximity / Brisbane + Colenso BBDO / Colenso Client: Nimble: Unexpected Happens Category: Consumer Television / 60 Second - Single
Vet Agency: Proximity Brisbane / Brisbane + Colenso BBDO / Colenso Client: Nimble: Unexpected Happens Category: Consumer Television / 60 Second - Single

2014 Design Merit Award

10 inc. / Tokyo

Yamaguchi Center for Art and Media

YCAM 10th Anniversary

Public Service / Brand Identity - Campaign

140004D

2014 Design Merit Award

180LA / Santa Monica

The Academy of Motion Picture Arts and Sciences

AMPAS BRANDING

Public Service / Brand Identity - Campaign

140007D

2014 Design Merit Award

Concrete Design Communications / Toronto

Casey House

Art With Heart

Public Service / Brand Identity - Campaign

140235D

2014 Design Merit Award

F/Nazca Saatchi & Saatchi / Sao Paulo

Pinacoteca do Estado de S. Paulo

Pinacoteca's art library (Visual ID)

Public Service / Brand Identity - Campaign

140404D

2014 Design Merit Award

Leo Burnett / Chicago

Peace One Day

Recipeace

Public Service / Brand Identity - Campaign

140650D

2014 Interactive Merit Award

72andSunny / Los Angeles

Samsung Telecommunications America

The Next Big Thing Is Here: MagnaCartaHolyGrail

Online Films & Video / Short Form - Series/Episodes

140020N

2014 Interactive Merit Award

McCann-Erickson / New York

General Mills

Quietest Show On Earth

Online Films & Video / Short Form - Series/Episodes

140795N

2014 Interactive Merit Award

Ogilvy / New York

IBM

IBM Datagrams

Online Films & Video / Short Form - Series/Episodes

140965N

2014 Branded Entertainment Merit Award

CHI & Partners / London

The Prince's Trust

The Tomorrow Project

Experiential / Installations

140202E

2014 Branded Entertainment Merit Award

Heimat / Berlin

Swisscom

All eyes on S4

Experiential / Installations

140540E

2014 Branded Entertainment Merit Award

Mullen / Boston

Zappos

Baggage Claim Game

Experiential / Installations

140850E

2014 Branded Entertainment Merit Award

TBWA HAKUHODO / Tokyo

COGOO Clean City Organization

SADDLE BLOSSOMS

Experiential / Installations

141168E

2014 Branded Entertainment Merit Award

BBH / London

Unilever

Space Camp

Experiential / Events

140148E

2014 Branded Entertainment Merit Award

Energy BBDO / Chicago + BBDO / New York

Anheuser-Busch/Bud Light

Bud Light - Whatever Happens Stunt

Experiential / Events

140394E

2014 Design Merit Award

Kinetic / Singapore

HOLYCRAP.SG

RUBBISH FAMZINE

Publication Design / Magazine Layout Design

140629D

2014 Design Merit Award

Mother / New York

Lady Media

Lady

Publication Design / Magazine Layout Design

140837D

2014 Design Merit Award

WAX / Calgary

Wayward Arts

Napkinisms

Publication Design / Magazine Layout Design

141245D

2014 Branded Entertainment Merit Award

DENTSU / Tokyo

Oji Nepia Co.

Tissue Animals

Craft / Technique / Best Animation

140335E

2014 Branded Entertainment Merit Award

Abbott Mead Vickers BBDO / London

Sainsbury's

CHRISTMAS IN A DAY

Documentaries / Film

140027E

2014 Branded Entertainment Merit Award

Moscovici/Proulx / Toronto

PlayStation (Sony Computer Entertainment)

KAZ: Pushing the Virtual Divide

Documentaries / Film

140830E

2014 Interactive Merit Award

B-Reel / New York

Google Maps

Google Street View Treks

Craft / Photography

140093N

2014 Interactive Merit Award

National Film Board of Canada / Montreal + New York Times / New York

Tammy Peddle

A SHORT HISTORY OF THE HIGHRISE

Craft / Photography

140857N

2014 Design Merit Award

DENTSU / Tokyo

Yoshida Hideo Memorial Foundation/Advertising Museum Tokyo

The Beautiful Black List

Craft / Printing and Paper Craft - Single or Series

140338D

2014 Design Merit Award

Design Army / Washington, DC

Neenah Paper

Love Me

Craft / Printing and Paper Craft - Single or Series

140340D

2014 Design Merit Award

Do Not Design / Singapore

John Clang

Being Together by John Clang

Craft / Printing and Paper Craft - Single or Series

140355D

2014 Design Merit Award

Happy F&B / Gothenburg

Goteborgstryckeriet

Chameleon Cabin

Craft / Printing and Paper Craft - Single or Series

140528D

2014 Design Merit Award

Leo Burnett India / Mumbai

Bio farm

Good Paper Project

Craft / Printing and Paper Craft - Single or Series

140692D

2014 Design Merit Award

Magpie Studio / London

Nancy Tilbury & Benjamin Males

Studio XO: Power up

Craft / Printing and Paper Craft - Single or Series

140769D

2014 Design Merit Award

Nanyang Technological University / Singapore

Garden City Publishers

XI

Craft / Printing and Paper Craft - Single or Series

140855D

2014 Design Merit Award

Nippon Design Center / Tokyo

Unice

ONOMATOPEE

Craft / Printing and Paper Craft - Single or Series

140870D

2014 Design Merit Award

Ogilvy & Mather India / Gurgaon

Pernod Ricard India

Sufi Rock

Craft / Printing and Paper Craft - Single or Series

140904D

2014 Design Merit Award

Ogilvy & Mather Thailand / Bangkok

Olfa Cutter

Cut to Build

Craft / Printing and Paper Craft - Single or Series

140916D

2014 Design Merit Award

TNOP DESIGN / Bangkok

Antalis (Thailand) Ltd.

"SELECT" Paper Promo

Craft / Printing and Paper Craft - Single or Series

141219D

2014 Design Merit Award

village / Tokyo

YCAM (Yamaguchi Center for Arts and Media)

Ryuichi Sakamoto's concerts

Craft / Printing and Paper Craft - Single or Series

141233D

2014 Advertising Merit Award

Ace Saatchi & Saatchi Manila / Makati

PJ LHUILLIER

SISTERS REMEET

Consumer Television / 60 Second - Single

140035A

2014 Advertising Merit Award

Ace Saatchi & Saatchi Manila / Makati

PJ LHUILLIER

FATHER & SON REMEET

Consumer Television / 60 Second - Single

140036A

2014 Advertising Merit Award

BBDO / New York

Diageo / Guinness

Basketball

Consumer Television / 60 Second - Single

140116A

2014 Advertising Merit Award

BBDO / New York

Foot Locker

All Is Right

Consumer Television / 60 Second - Single

140117A

2014 Advertising Merit Award

BBH / New York

Sony PlayStation

Perfect Day

Consumer Television / 60 Second - Single

140150A

2014 Advertising Merit Award

BETC / Paris

CANAL+

Clowns

Consumer Television / 60 Second - Single

140170A

2014 Advertising Merit Award

Furlined / Santa Monica + Finch / Sydney + Clemenger BBDO / Melbourne

Melbourne International Comedy Festival

Not Funny

Consumer Television / 60 Second - Single

140217A

2014 Advertising Merit Award

DDB Group New Zealand / Auckland

Lion

Be the Artist

Consumer Television / 60 Second - Single

140268A

2014 Advertising Merit Award

DDB Tribal Group / Berlin

Volkswagen

Pedro

Consumer Television / 60 Second - Single

140308A

2014 Advertising Merit Award

DENTSU / Tokyo

SAVOY

Fight

Consumer Television / 60 Second - Single

140333A

2014 Advertising Merit Award

Deutsch / Los Angeles

Volkswagen

Mask

Consumer Television / 60 Second - Single

140344A

2014 Advertising Merit Award

GSD&M / Austin

RadioShack

The Phone Call

Consumer Television / 60 Second - Single

140502A

2014 Advertising Merit Award

Ogilvy Brasil / Sao Paulo

Globalbev

Gif Guy

Consumer Television / 60 Second - Single

140933A

2014 Advertising Merit Award

Ponce / Buenos Aires

Axe

La Donna e Mobile

Consumer Television / 60 Second - Single

141034A

2014 Advertising Merit Award

Clemenger Proximity / Brisbane + Colenso BBDO / Colenso

Nimble: Unexpected Happens

Breakdown

Consumer Television / 60 Second - Single

141041A

2014 Advertising Merit Award

Proximity Brisbane / Brisbane + Colenso BBDO / Colenso

Nimble: Unexpected Happens

Vet

Consumer Television / 60 Second - Single

141042A

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