The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Melbourne Remote Control Tourist
Agency: Clemenger BBDO / Melbourne + TOOL / North America + EXIT Films / Melbourne
Client: Tourism Victoria Category: Digital Direct Marketing / Websites, Microsites & Banners
Trial by Timeline
Agency: Colenso BBDO/Proximity New Zealand / Auckland
Client: Amnesty International Category: Digital Direct Marketing / Websites, Microsites & Banners
Sound Typeface
Agency: DM9Sul / Porto Alegre/ RS
Client: Club NME Brasil Category: Digital Direct Marketing / Websites, Microsites & Banners
The Challenge Lab
Agency: Droga5 / New York
Client: Prudential Category: Digital Direct Marketing / Websites, Microsites & Banners
40 years BNP Paribas - Roland Garros / We were there
Agency: Sid Lee / Paris
Client: BNP PARIBAS Category: Digital Direct Marketing / Websites, Microsites & Banners
Climate Name Change
Agency: Barton F. Graf 9000 / New York
Client: 350 Action Category: Digital Direct Marketing / Social Media & Viral Marketing
Trial by Timeline
Agency: Colenso BBDO/Proximity New Zealand / Auckland
Client: Amnesty International Category: Digital Direct Marketing / Social Media & Viral Marketing
Food Photos Save Lives
Agency: DraftFCB New Zealand / Auckland
Client: Unicef Category: Digital Direct Marketing / Social Media & Viral Marketing
Cabvertising
Agency: Droga5 / New York
Client: Newcastle Category: Digital Direct Marketing / Social Media & Viral Marketing
Live Test Series
Agency: Forsman & Bodenfors / Gothenburg + Spoon / Gothenburg
Client: Volvo Trucks Category: Digital Direct Marketing / Social Media & Viral Marketing
Milk Carton 2.0
Agency: Grey Canada / Toronto
Client: Missing Children Society of Canada Category: Digital Direct Marketing / Social Media & Viral Marketing
If only for a second
Agency: Leo Burnett France / Saint-Denis
Client: Mimi Foundation Category: Digital Direct Marketing / Social Media & Viral Marketing
Phubbing - A Word Is Born
Agency: McCann / Melbourne
Client: Macquarie Dictionary Category: Digital Direct Marketing / Social Media & Viral Marketing
The Autocomplete Truth
Agency: Memac Ogilvy / Dubai
Client: UN Women Category: Digital Direct Marketing / Social Media & Viral Marketing
Celeb Grammar Cops
Agency: Ogilvy Brasil / Sao Paulo
Client: Red Balloon Category: Digital Direct Marketing / Social Media & Viral Marketing
Same Sex Marriage
Agency: Ogilvy / Paris
Client: Google+ & Tous Unis Pour L'Egalite Category: Digital Direct Marketing / Social Media & Viral Marketing
TUI Beer Plumber
Agency: Saatchi & Saatchi New Zealand / Auckland
Client: DB Breweries - TUI Beer Category: Digital Direct Marketing / Social Media & Viral Marketing
Departure Roulette Roadshow
Agency: Wieden+Kennedy / New York
Client: Heineken Category: Digital Direct Marketing / Social Media & Viral Marketing
Video Stamp
Agency: Clemenger BBDO / Melbourne + Method Studios / Melbourne + Guilty / Melbourne
Client: Australia Post Category: Digital Direct Marketing / Mobile
MySmartEye
Agency: DDB Group / Singapore
Client: StarHub Category: Digital Direct Marketing / Mobile
TrackMyMacca's
Agency: DDB / Sydney
Client: McDonald's Australia Category: Digital Direct Marketing / Mobile
Award:
2014 Advertising Merit Award
Agency:
Clemenger BBDO / Melbourne + TOOL / North America + EXIT Films / Melbourne
Client:
Tourism Victoria
Title:
Melbourne Remote Control Tourist
Category:
Digital Direct Marketing / Websites, Microsites & Banners
Annual ID:
140210A
Award:
2014 Advertising Merit Award
Agency:
Colenso BBDO/Proximity New Zealand / Auckland
Client:
Amnesty International
Title:
Trial by Timeline
Category:
Digital Direct Marketing / Websites, Microsites & Banners
Annual ID:
140229A
Award:
2014 Advertising Merit Award
Agency:
DM9Sul / Porto Alegre/ RS
Client:
Club NME Brasil
Title:
Sound Typeface
Category:
Digital Direct Marketing / Websites, Microsites & Banners
Annual ID:
140354A
Award:
2014 Advertising Merit Award
Agency:
Droga5 / New York
Client:
Prudential
Title:
The Challenge Lab
Category:
Digital Direct Marketing / Websites, Microsites & Banners
Annual ID:
140379A
Award:
2014 Advertising Merit Award
Agency:
Sid Lee / Paris
Client:
BNP PARIBAS
Title:
40 years BNP Paribas - Roland Garros / We were there
Category:
Digital Direct Marketing / Websites, Microsites & Banners
Annual ID:
141138A
Award:
2014 Advertising Merit Award
Agency:
Barton F. Graf 9000 / New York
Client:
350 Action
Title:
Climate Name Change
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140101A
Award:
2014 Advertising Merit Award
Agency:
Colenso BBDO/Proximity New Zealand / Auckland
Client:
Amnesty International
Title:
Trial by Timeline
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140230A
Award:
2014 Advertising Merit Award
Agency:
DraftFCB New Zealand / Auckland
Client:
Unicef
Title:
Food Photos Save Lives
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140360A
Award:
2014 Advertising Merit Award
Agency:
Droga5 / New York
Client:
Newcastle
Title:
Cabvertising
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140380A
Award:
2014 Advertising Merit Award
Agency:
Forsman & Bodenfors / Gothenburg + Spoon / Gothenburg
Client:
Volvo Trucks
Title:
Live Test Series
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140441A
Award:
2014 Advertising Merit Award
Agency:
Grey Canada / Toronto
Client:
Missing Children Society of Canada
Title:
Milk Carton 2.0
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140490A
Award:
2014 Advertising Merit Award
Agency:
Leo Burnett France / Saint-Denis
Client:
Mimi Foundation
Title:
If only for a second
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140691A
Award:
2014 Advertising Merit Award
Agency:
McCann / Melbourne
Client:
Macquarie Dictionary
Title:
Phubbing - A Word Is Born
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140788A
Award:
2014 Advertising Merit Award
Agency:
Memac Ogilvy / Dubai
Client:
UN Women
Title:
The Autocomplete Truth
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140819A
Award:
2014 Advertising Merit Award
Agency:
Ogilvy Brasil / Sao Paulo
Client:
Red Balloon
Title:
Celeb Grammar Cops
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140935A
Award:
2014 Advertising Merit Award
Agency:
Ogilvy / Paris
Client:
Google+ & Tous Unis Pour L'Egalite
Title:
Same Sex Marriage
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
140989A
Award:
2014 Advertising Merit Award
Agency:
Saatchi & Saatchi New Zealand / Auckland
Client:
DB Breweries - TUI Beer
Title:
TUI Beer Plumber
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
141109A
Award:
2014 Advertising Merit Award
Agency:
Wieden+Kennedy / New York
Client:
Heineken
Title:
Departure Roulette Roadshow
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Annual ID:
141254A
Award:
2014 Advertising Merit Award
Agency:
Clemenger BBDO / Melbourne + Method Studios / Melbourne + Guilty / Melbourne
Client:
Australia Post
Title:
Video Stamp
Category:
Digital Direct Marketing / Mobile
Annual ID:
140211A
Award:
2014 Advertising Merit Award
Agency:
DDB Group / Singapore
Client:
StarHub
Title:
MySmartEye
Category:
Digital Direct Marketing / Mobile
Annual ID:
140288A
Award:
2014 Advertising Merit Award
Agency:
DDB / Sydney
Client:
McDonald's Australia
Title:
TrackMyMacca's
Category:
Digital Direct Marketing / Mobile
Annual ID:
140294A