The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

The Next Big Thing Is Here with Samsung + Jay Z Agency: 72andSunny / Los Angeles Client: Samsung Telecommunications America Category: Integrated Branding / Integrated Branding Campaign - 360
ugly truth Agency: Arnold Worldwide / Boston Client: truth Category: Integrated Branding / Integrated Branding Campaign - 360
Milka last square Agency: Buzzman / Paris Client: Mondelez Internatioal Category: Integrated Branding / Integrated Branding Campaign - 360
The Challenge Lab Agency: Droga5 / New York Client: Prudential Category: Integrated Branding / Integrated Branding Campaign - 360
Got Sleep? Agency: Goodby Silverstein & Partners / San Francisco Client: California Milk Processor Board Category: Integrated Branding / Integrated Branding Campaign - 360
Project Imaginat10n Agency: Grey / New York Client: Canon Category: Integrated Branding / Integrated Branding Campaign - 360
Volunteer to promote volunteering Agency: Leo Burnett Melbourne / Southbank Client: SEEK Volunteer Category: Integrated Branding / Integrated Branding Campaign - 360
THE SECOND HAND CAMPAIGN Agency: SMFB / Oslo Client: IKEA Category: Integrated Branding / Integrated Branding Campaign - 360
Brooklyn Film Festival Agency: TBWA\Chiat\Day / New York Client: Brooklyn Film Festival Category: Integrated Branding / Integrated Branding Campaign - 360
The Next Big Thing Is Here: MagnaCartaHolyGrail Agency: 72andSunny / Los Angeles Client: Samsung Telecommunications America Category: Online Films & Video / Short Form - Series/Episodes
Quietest Show On Earth Agency: McCann-Erickson / New York Client: General Mills Category: Online Films & Video / Short Form - Series/Episodes
IBM Datagrams Agency: Ogilvy / New York Client: IBM Category: Online Films & Video / Short Form - Series/Episodes
Baggage Claim Game Agency: Mullen / Boston Client: Zappos Category: Experiential Advertising / Guerilla
Really Friends? Agency: Publicis Conseil / Paris Client: Nescafe Category: Experiential Advertising / Guerilla
SKY Livespots Agency: serviceplan / Munich + mindshare / Frankfurt Client: SKY Category: Experiential Advertising / Guerilla
YCAM 10th Anniversary Agency: 10 inc. / Tokyo Client: Yamaguchi Center for Art and Media Category: Public Service / Brand Identity - Campaign
AMPAS BRANDING Agency: 180LA / Santa Monica Client: The Academy of Motion Picture Arts and Sciences Category: Public Service / Brand Identity - Campaign
Art With Heart Agency: Concrete Design Communications / Toronto Client: Casey House Category: Public Service / Brand Identity - Campaign
Pinacoteca's art library (Visual ID) Agency: F/Nazca Saatchi & Saatchi / Sao Paulo Client: Pinacoteca do Estado de S. Paulo Category: Public Service / Brand Identity - Campaign
Recipeace Agency: Leo Burnett / Chicago Client: Peace One Day Category: Public Service / Brand Identity - Campaign
A 4 YEAR OLDS BUCKET LIST Agency: DDB / New York Client: WATERisLIFE Category: Online Films & Video / Public Service/Non-Profit
Mannequins Agency: Jung von Matt / Limmat / Zurich Client: Pro Infirmis Category: Online Films & Video / Public Service/Non-Profit
Real Heroes Agency: JWT Canada / Toronto Client: Hospital for Sick Children Category: Online Films & Video / Public Service/Non-Profit
Luge Agency: Rethink / Toronto Client: Canadian Institute of Diversity and Inclusion Category: Online Films & Video / Public Service/Non-Profit
Science of Music Agency: DDB Tribal Group / Duesseldorf Client: Popakademie Baden-Wuerttemberg Category: Public Service - Outdoor / Outdoor - Campaign
THE ARCHITECTURE MUSEUM Agency: Havas Worldwide Paris / Puteaux Client: The Architecture Museum Category: Public Service - Outdoor / Outdoor - Campaign
CV Campaign Agency: INGO / Stockholm Client: Situation Stockholm - Magazine sold by homeless Category: Public Service - Outdoor / Outdoor - Campaign
If only for a second Agency: Leo Burnett France / Saint-Denis Client: Mimi Foundation Category: Public Service - Outdoor / Outdoor - Campaign
Animal Tabs Agency: Leo Burnett Schweiz / Zurich Client: Slow Food Category: Public Service - Outdoor / Outdoor - Campaign
The Autocomplete Truth Agency: Memac Ogilvy / Dubai Client: UN Women Category: Public Service - Outdoor / Outdoor - Campaign
Class Agency: Prolam Y&R / Santiago Client: Unicef Category: Public Service - Outdoor / Outdoor - Campaign
Liking Isn't Helping Agency: Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore Client: Crisis Relief Singapore Category: Public Service - Outdoor / Outdoor - Campaign
A Design Film Festival Agency: Beautiful / Singapore Client: A Design Film Festival Category: Collateral Design / Posters - Single
751 int'l design festival master series poster Agency: mintbrand / Beijing Client: 751 int'l design festival Category: Collateral Design / Posters - Single
Sufi Rock Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Category: Collateral Design / Posters - Single
Five Phrase elements of Taoism Agency: Studio M / Hong Kong Client: Studio M Category: Collateral Design / Posters - Single
Sprite LeBron Poster Agency: Turner Duckworth Design: London & San Francisco / San Francisco Client: The Coca-Cola Company North America Category: Collateral Design / Posters - Single
Life Cuts Agency: AlmapBBDO / Sao Paulo Client: Getty Images Category: Non-Broadcast / Online
The Scarecrow Agency: Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport Client: Chipotle Mexican Grill Category: Non-Broadcast / Online
Anna Kendrick: Behind the Scenes of the Mega Huge Footbal Ad We Almost Made Agency: Droga5 / New York Client: Newcastle Category: Non-Broadcast / Online
Keyshawn Johnson: Behind the Scenes of the Mega Huge Football Ad We Almost Made Agency: Droga5 / New York Client: Newcastle Category: Non-Broadcast / Online
Ship My Pants Agency: FCB / Chicago Client: Kmart Category: Non-Broadcast / Online
The Technician Agency: Forsman & Bodenfors / Gothenburg Client: Volvo Trucks Category: Non-Broadcast / Online
Same Sex Marriage Agency: Ogilvy / Paris Client: Google+ & Tous Unis Pour L'Egalite Category: Non-Broadcast / Online
The Born Friends Family Portrait Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Non-Broadcast / Online
The Impossible Family Portrait Agency: Pereira & O'Dell / San Francisco Client: Skype Category: Non-Broadcast / Online
Look Inside: Jack Andraka Agency: Venables Bell & Partners / San Francisco Client: Intel Category: Non-Broadcast / Online
Science of Music - Rapsong Agency: DDB Tribal Group / Duesseldorf Client: Popakademie Baden-Wuerttemberg Category: Public Service / Political - Print / Collateral - Single
Worm Agency: Talent / Sao Paulo Client: Partnership Against Drugs Category: Public Service / Political - Print / Collateral - Single
Monette Agency: TBWA Santiago Mangada Puno / Makati City Client: CARA Welfare Philippines Category: Public Service / Political - Print / Collateral - Single

2014 Interactive Merit Award

72andSunny / Los Angeles

Samsung Telecommunications America

The Next Big Thing Is Here with Samsung + Jay Z

Integrated Branding / Integrated Branding Campaign - 360

140021N

2014 Interactive Merit Award

Arnold Worldwide / Boston

truth

ugly truth

Integrated Branding / Integrated Branding Campaign - 360

140084N

2014 Interactive Merit Award

Buzzman / Paris

Mondelez Internatioal

Milka last square

Integrated Branding / Integrated Branding Campaign - 360

140194N

2014 Interactive Merit Award

Droga5 / New York

Prudential

The Challenge Lab

Integrated Branding / Integrated Branding Campaign - 360

140381N

2014 Interactive Merit Award

Goodby Silverstein & Partners / San Francisco

California Milk Processor Board

Got Sleep?

Integrated Branding / Integrated Branding Campaign - 360

140457N

2014 Interactive Merit Award

Grey / New York

Canon

Project Imaginat10n

Integrated Branding / Integrated Branding Campaign - 360

140476N

2014 Interactive Merit Award

Leo Burnett Melbourne / Southbank

SEEK Volunteer

Volunteer to promote volunteering

Integrated Branding / Integrated Branding Campaign - 360

140699N

2014 Interactive Merit Award

SMFB / Oslo

IKEA

THE SECOND HAND CAMPAIGN

Integrated Branding / Integrated Branding Campaign - 360

141146N

2014 Interactive Merit Award

TBWA\Chiat\Day / New York

Brooklyn Film Festival

Brooklyn Film Festival

Integrated Branding / Integrated Branding Campaign - 360

141163N

2014 Interactive Merit Award

72andSunny / Los Angeles

Samsung Telecommunications America

The Next Big Thing Is Here: MagnaCartaHolyGrail

Online Films & Video / Short Form - Series/Episodes

140020N

2014 Interactive Merit Award

McCann-Erickson / New York

General Mills

Quietest Show On Earth

Online Films & Video / Short Form - Series/Episodes

140795N

2014 Interactive Merit Award

Ogilvy / New York

IBM

IBM Datagrams

Online Films & Video / Short Form - Series/Episodes

140965N

2014 Advertising Merit Award

Mullen / Boston

Zappos

Baggage Claim Game

Experiential Advertising / Guerilla

140848A

2014 Advertising Merit Award

Publicis Conseil / Paris

Nescafe

Really Friends?

Experiential Advertising / Guerilla

141047A

2014 Advertising Merit Award

serviceplan / Munich + mindshare / Frankfurt

SKY

SKY Livespots

Experiential Advertising / Guerilla

141130A

2014 Design Merit Award

10 inc. / Tokyo

Yamaguchi Center for Art and Media

YCAM 10th Anniversary

Public Service / Brand Identity - Campaign

140004D

2014 Design Merit Award

180LA / Santa Monica

The Academy of Motion Picture Arts and Sciences

AMPAS BRANDING

Public Service / Brand Identity - Campaign

140007D

2014 Design Merit Award

Concrete Design Communications / Toronto

Casey House

Art With Heart

Public Service / Brand Identity - Campaign

140235D

2014 Design Merit Award

F/Nazca Saatchi & Saatchi / Sao Paulo

Pinacoteca do Estado de S. Paulo

Pinacoteca's art library (Visual ID)

Public Service / Brand Identity - Campaign

140404D

2014 Design Merit Award

Leo Burnett / Chicago

Peace One Day

Recipeace

Public Service / Brand Identity - Campaign

140650D

2014 Interactive Merit Award

DDB / New York

WATERisLIFE

A 4 YEAR OLDS BUCKET LIST

Online Films & Video / Public Service/Non-Profit

140281N

2014 Interactive Merit Award

Jung von Matt / Limmat / Zurich

Pro Infirmis

Mannequins

Online Films & Video / Public Service/Non-Profit

140603N

2014 Interactive Merit Award

JWT Canada / Toronto

Hospital for Sick Children

Real Heroes

Online Films & Video / Public Service/Non-Profit

140614N

2014 Interactive Merit Award

Rethink / Toronto

Canadian Institute of Diversity and Inclusion

Luge

Online Films & Video / Public Service/Non-Profit

141088N

2014 Advertising Merit Award

DDB Tribal Group / Duesseldorf

Popakademie Baden-Wuerttemberg

Science of Music

Public Service - Outdoor / Outdoor - Campaign

140310A

2014 Advertising Merit Award

Havas Worldwide Paris / Puteaux

The Architecture Museum

THE ARCHITECTURE MUSEUM

Public Service - Outdoor / Outdoor - Campaign

140536A

2014 Advertising Merit Award

INGO / Stockholm

Situation Stockholm - Magazine sold by homeless

CV Campaign

Public Service - Outdoor / Outdoor - Campaign

140565A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Mimi Foundation

If only for a second

Public Service - Outdoor / Outdoor - Campaign

140688A

2014 Advertising Merit Award

Leo Burnett Schweiz / Zurich

Slow Food

Animal Tabs

Public Service - Outdoor / Outdoor - Campaign

140703A

2014 Advertising Merit Award

Memac Ogilvy / Dubai

UN Women

The Autocomplete Truth

Public Service - Outdoor / Outdoor - Campaign

140812A

2014 Advertising Merit Award

Prolam Y&R / Santiago

Unicef

Class

Public Service - Outdoor / Outdoor - Campaign

141040A

2014 Advertising Merit Award

Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore

Crisis Relief Singapore

Liking Isn't Helping

Public Service - Outdoor / Outdoor - Campaign

141063A

2014 Design Merit Award

Beautiful / Singapore

A Design Film Festival

A Design Film Festival

Collateral Design / Posters - Single

140159D

2014 Design Merit Award

mintbrand / Beijing

751 int'l design festival

751 int'l design festival master series poster

Collateral Design / Posters - Single

140824D

2014 Design Merit Award

Ogilvy & Mather India / Gurgaon

Pernod Ricard India

Sufi Rock

Collateral Design / Posters - Single

140901D

2014 Design Merit Award

Studio M / Hong Kong

Studio M

Five Phrase elements of Taoism

Collateral Design / Posters - Single

141154D

2014 Design Merit Award

Turner Duckworth Design: London & San Francisco / San Francisco

The Coca-Cola Company North America

Sprite LeBron Poster

Collateral Design / Posters - Single

141223D

2014 Advertising Merit Award

AlmapBBDO / Sao Paulo

Getty Images

Life Cuts

Non-Broadcast / Online

140071A

2014 Advertising Merit Award

Creative Artists Agency / Los Angeles + Moonbot Studios / Shreveport

Chipotle Mexican Grill

The Scarecrow

Non-Broadcast / Online

140255A

2014 Advertising Merit Award

Droga5 / New York

Newcastle

Anna Kendrick: Behind the Scenes of the Mega Huge Footbal Ad We Almost Made

Non-Broadcast / Online

140376A

2014 Advertising Merit Award

Droga5 / New York

Newcastle

Keyshawn Johnson: Behind the Scenes of the Mega Huge Football Ad We Almost Made

Non-Broadcast / Online

140377A

2014 Advertising Merit Award

FCB / Chicago

Kmart

Ship My Pants

Non-Broadcast / Online

140414A

2014 Advertising Merit Award

Forsman & Bodenfors / Gothenburg

Volvo Trucks

The Technician

Non-Broadcast / Online

140440A

2014 Advertising Merit Award

Ogilvy / Paris

Google+ & Tous Unis Pour L'Egalite

Same Sex Marriage

Non-Broadcast / Online

140984A

2014 Advertising Merit Award

Pereira & O'Dell / San Francisco

Skype

The Born Friends Family Portrait

Non-Broadcast / Online

141028A

2014 Advertising Merit Award

Pereira & O'Dell / San Francisco

Skype

The Impossible Family Portrait

Non-Broadcast / Online

141029A

2014 Advertising Merit Award

Venables Bell & Partners / San Francisco

Intel

Look Inside: Jack Andraka

Non-Broadcast / Online

141231A

2014 Advertising Merit Award

DDB Tribal Group / Duesseldorf

Popakademie Baden-Wuerttemberg

Science of Music - Rapsong

Public Service / Political - Print / Collateral - Single

140309A

2014 Advertising Merit Award

Talent / Sao Paulo

Partnership Against Drugs

Worm

Public Service / Political - Print / Collateral - Single

141158A

2014 Advertising Merit Award

TBWA Santiago Mangada Puno / Makati City

CARA Welfare Philippines

Monette

Public Service / Political - Print / Collateral - Single

141179A

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