The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Opposites Agency: DDB Group / Singapore Client: Selleys Category: Collateral / P.O.P. and In-store - Campaign
Cityscapes Agency: FCB / Chicago Client: Valspar Category: Collateral / Posters - Campaign
Letters: F, N, R Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Collateral / Posters - Campaign
Letters: F Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Collateral / Posters - Single
Letters: N Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Collateral / Posters - Single
Letters: R Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Collateral / Posters - Single
WILLIAM SHAKESPEARE Agency: McCann Worldgroup India / Mumbai Client: Penguin Group (India) Category: Collateral / Posters - Single
MARK TWAIN Agency: McCann Worldgroup India / Mumbai Client: Penguin Group (India) Category: Collateral / Posters - Single
HOT WHEELS SAFARI SERIES Agency: Ogilvy & Mather / Mumbai Client: Mattel Category: Collateral / Posters - Single
Guinness Draught in a Bottle Agency: BBDO / Singapore Client: Asia Pacific Breweries Singapore Category: Collateral / P.O.P. and In-store - Campaign
No Bollocks Agency: BBDO / Toronto Client: Molson Coors Canada Category: Collateral / P.O.P. and In-store - Campaign
Pub Finder Agency: breensmith / Atlanta Client: Diageo / Guinness Category: Collateral / P.O.P. and In-store - Campaign
Origami Agency: McCann Worldgroup India / Mumbai Client: PREMIER TISSUES INDIA LTD Category: Collateral / P.O.P. and In-store - Campaign
L'OREAL REVITALIFT UPSIDE DOWN CAMPAIGN Agency: McCann Worldgroup / Singapore Client: L'Oreal Category: Collateral / P.O.P. and In-store - Campaign
A campaign in pieces Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Collateral / P.O.P. and In-store - Campaign
The Campaign That Broke All the Records Agency: BBDO / New York Client: Guinness Book of World Records Category: Collateral / Posters - Campaign
Sensitive Agency: LOWE / Singapore Client: Unilever Category: Collateral / Posters - Campaign
There's more out there Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Collateral / Posters - Campaign
Eating Out Agency: Y&R / Dubai Client: Land Rover Category: Collateral / Posters - Campaign
SPAGHETTI Agency: BBDO and Proximity Thailand / Bangkok Client: Lion Category: Collateral / Posters - Single
The Pencil - Architecture Agency: Leo Burnett / Hong Kong Client: Staedtler Category: Collateral / Posters - Single
Bike Agency: Leo Burnett France / Saint-Denis Client: Jeep Category: Collateral / Posters - Single
Hands: Keith Richards Agency: Leo Burnett Tailor Made / Sao Paulo Client: Guitar Player Category: Collateral / Posters - Single
Jenny Agency: Lew'Lara\TBWA / Sao Paulo Client: Nissan do Brasil Category: Collateral / Posters - Single
Harvey Agency: Lew'Lara\TBWA / Sao Paulo Client: Nissan do Brasil Category: Collateral / Posters - Single
OSCAR WILDE Agency: McCann Worldgroup India / Mumbai Client: Penguin Group (India) Category: Collateral / Posters - Single
Cat Agency: McCann Worldgroup India / Mumbai Client: PREMIER TISSUES INDIA LTD Category: Collateral / Posters - Single
Angel VS Demon Agency: TBWA / Kuala Lumpur Client: Newell Rubbermaid Category: Collateral / Posters - Single
Skol Design - Blisters (1 to 5) Agency: F/Nazca Saatchi & Saatchi / Sao Paulo Client: Skol Category: Collateral / Promotional Materials - Single or Campaign
Cityscape Calendar Agency: FCB / Chicago Client: Valspar Category: Collateral / Promotional Materials - Single or Campaign
Gianvito Rossi Origami Invites Agency: FP7/DXB / Dubai Client: Harvey Nichols Category: Collateral / Promotional Materials - Single or Campaign
My biggest mistake Agency: Grabarz & Partner / Hamburg Client: Wieners + Wieners Category: Collateral / Promotional Materials - Single or Campaign
Double Straw Agency: GSD&M / Austin Client: Jarritos Category: Collateral / Promotional Materials - Single or Campaign
Every story has a beginning Agency: guertlerbachmann / Hamburg Client: Roland Berger Category: Collateral / Promotional Materials - Single or Campaign
A Homeless Success Story - on a Receipt Agency: HAKUHODO / Tokyo Client: THE BIG ISSUE JAPAN Category: Collateral / Promotional Materials - Single or Campaign
The Hornbach Hammer Agency: Heimat / Berlin Client: Hornbach Category: Collateral / Promotional Materials - Single or Campaign
Pub Finder Agency: breensmith / Atlanta Client: Diageo / Guinness Category: Collateral / P.O.P. and In-store - Single
Mc Do Halloween Agency: Cossette / Montreal Client: McDonald's Category: Collateral / P.O.P. and In-store - Single

2014 Advertising Bronze Pencil

DDB Group / Singapore

Selleys

Opposites

Collateral / P.O.P. and In-store - Campaign

140286A

2014 Advertising Bronze Pencil

FCB / Chicago

Valspar

Cityscapes

Collateral / Posters - Campaign

140409A

2014 Advertising Gold Pencil

Leo Burnett Tailor Made / Sao Paulo

Fiat

Letters: F, N, R

Collateral / Posters - Campaign

140708A

2014 Advertising Gold Pencil

Leo Burnett Tailor Made / Sao Paulo

Fiat

Letters: F

Collateral / Posters - Single

140705A

2014 Advertising Gold Pencil

Leo Burnett Tailor Made / Sao Paulo

Fiat

Letters: N

Collateral / Posters - Single

140706A

2014 Advertising Gold Pencil

Leo Burnett Tailor Made / Sao Paulo

Fiat

Letters: R

Collateral / Posters - Single

140707A

2014 Advertising Silver Pencil

McCann Worldgroup India / Mumbai

Penguin Group (India)

WILLIAM SHAKESPEARE

Collateral / Posters - Single

140780A

2014 Advertising Silver Pencil

McCann Worldgroup India / Mumbai

Penguin Group (India)

MARK TWAIN

Collateral / Posters - Single

140781A

2014 Advertising Bronze Pencil

Ogilvy & Mather / Mumbai

Mattel

HOT WHEELS SAFARI SERIES

Collateral / Posters - Single

140905A

2014 Advertising Merit Award

BBDO / Singapore

Asia Pacific Breweries Singapore

Guinness Draught in a Bottle

Collateral / P.O.P. and In-store - Campaign

140129A

2014 Advertising Merit Award

BBDO / Toronto

Molson Coors Canada

No Bollocks

Collateral / P.O.P. and In-store - Campaign

140133A

2014 Advertising Merit Award

breensmith / Atlanta

Diageo / Guinness

Pub Finder

Collateral / P.O.P. and In-store - Campaign

140191A

2014 Advertising Merit Award

McCann Worldgroup India / Mumbai

PREMIER TISSUES INDIA LTD

Origami

Collateral / P.O.P. and In-store - Campaign

140786A

2014 Advertising Merit Award

McCann Worldgroup / Singapore

L'Oreal

L'OREAL REVITALIFT UPSIDE DOWN CAMPAIGN

Collateral / P.O.P. and In-store - Campaign

140799A

2014 Advertising Merit Award

Ogilvy & Mather / Cape Town

Volkswagen South Africa

A campaign in pieces

Collateral / P.O.P. and In-store - Campaign

140880A

2014 Advertising Merit Award

BBDO / New York

Guinness Book of World Records

The Campaign That Broke All the Records

Collateral / Posters - Campaign

140115A

2014 Advertising Merit Award

LOWE / Singapore

Unilever

Sensitive

Collateral / Posters - Campaign

140753A

2014 Advertising Merit Award

Ogilvy & Mather / Cape Town

Volkswagen South Africa

There's more out there

Collateral / Posters - Campaign

140890A

2014 Advertising Merit Award

Y&R / Dubai

Land Rover

Eating Out

Collateral / Posters - Campaign

141288A

2014 Advertising Merit Award

BBDO and Proximity Thailand / Bangkok

Lion

SPAGHETTI

Collateral / Posters - Single

140144A

2014 Advertising Merit Award

Leo Burnett / Hong Kong

Staedtler

The Pencil - Architecture

Collateral / Posters - Single

140659A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Jeep

Bike

Collateral / Posters - Single

140686A

2014 Advertising Merit Award

Leo Burnett Tailor Made / Sao Paulo

Guitar Player

Hands: Keith Richards

Collateral / Posters - Single

140719A

2014 Advertising Merit Award

Lew'Lara\TBWA / Sao Paulo

Nissan do Brasil

Jenny

Collateral / Posters - Single

140735A

2014 Advertising Merit Award

Lew'Lara\TBWA / Sao Paulo

Nissan do Brasil

Harvey

Collateral / Posters - Single

140736A

2014 Advertising Merit Award

McCann Worldgroup India / Mumbai

Penguin Group (India)

OSCAR WILDE

Collateral / Posters - Single

140784A

2014 Advertising Merit Award

McCann Worldgroup India / Mumbai

PREMIER TISSUES INDIA LTD

Cat

Collateral / Posters - Single

140785A

2014 Advertising Merit Award

TBWA / Kuala Lumpur

Newell Rubbermaid

Angel VS Demon

Collateral / Posters - Single

141174A

2014 Advertising Merit Award

F/Nazca Saatchi & Saatchi / Sao Paulo

Skol

Skol Design - Blisters (1 to 5)

Collateral / Promotional Materials - Single or Campaign

140399A

2014 Advertising Merit Award

FCB / Chicago

Valspar

Cityscape Calendar

Collateral / Promotional Materials - Single or Campaign

140411A

2014 Advertising Merit Award

FP7/DXB / Dubai

Harvey Nichols

Gianvito Rossi Origami Invites

Collateral / Promotional Materials - Single or Campaign

140446A

2014 Advertising Merit Award

Grabarz & Partner / Hamburg

Wieners + Wieners

My biggest mistake

Collateral / Promotional Materials - Single or Campaign

140465A

2014 Advertising Merit Award

GSD&M / Austin

Jarritos

Double Straw

Collateral / Promotional Materials - Single or Campaign

140501A

2014 Advertising Merit Award

guertlerbachmann / Hamburg

Roland Berger

Every story has a beginning

Collateral / Promotional Materials - Single or Campaign

140507A

2014 Advertising Merit Award

HAKUHODO / Tokyo

THE BIG ISSUE JAPAN

A Homeless Success Story - on a Receipt

Collateral / Promotional Materials - Single or Campaign

140515A

2014 Advertising Merit Award

Heimat / Berlin

Hornbach

The Hornbach Hammer

Collateral / Promotional Materials - Single or Campaign

140538A

2014 Advertising Merit Award

breensmith / Atlanta

Diageo / Guinness

Pub Finder

Collateral / P.O.P. and In-store - Single

140190A

2014 Advertising Merit Award

Cossette / Montreal

McDonald's

Mc Do Halloween

Collateral / P.O.P. and In-store - Single

140242A

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