The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Information is Ammunition
Agency: Juniper Park / Toronto
Client: Canadian Journalists for Free Expression Category: Public Service / Political - Print / Collateral - Campaign
PAPER CUTS LIFE
Agency: Saatchi & Saatchi / Shanghai
Client: Greenpeace Category: Public Service / Political - Print / Collateral - Campaign
Newspaper Sticks
Agency: Leo Burnett / Frankfurt
Client: Reporters Without Borders Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
The Autocomplete Truth
Agency: Memac Ogilvy / Dubai
Client: UN Women Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
Nanking
Agency: Ogilvy & Mather Vietnam / Ho Chi Minh
Client: Global Alliance Asia-Pacific Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
The Poster Exam
Agency: George Patterson Y&R / Melbourne
Client: Defence Force Recruiting Category: Public Service / Political - Print / Collateral - Single
Liking Isn't Helping - Earthquake
Agency: Publicis / Singapore + Publicis Worldwide / Paris + Shooting Gallery / Singapore + Wishing Well / Singapore
Client: Crisis Relief Singapore Category: Public Service / Political - Print / Newspaper or Magazine - Single
Liking Isn't Helping - Flood
Agency: Publicis / Singapore + Publicis Worldwide / Paris + Shooting Gallery / Singapore + Wishing Well / Singapore
Client: Crisis Relief Singapore Category: Public Service / Political - Print / Newspaper or Magazine - Single
Stamping down on poaching
Agency: guertlerbachmann / Hamburg
Client: Pro Wildlife e.V. Category: Public Service / Political - Print / Promotional Materials - Single or Campaign
Newspaper Sticks
Agency: Leo Burnett / Frankfurt
Client: Reporters Without Borders Category: Public Service / Political - Print / Promotional Materials - Single or Campaign
Walked on Water / 40 days / Friendships / Life-Saving Techniques / After-Life
Agency: Arnold Worldwide / Boston
Client: Greek Orthodox Metropolis of Chicago Category: Public Service / Political - Print / Collateral - Campaign
Flag of the refugees
Agency: FCB Spain / Madrid
Client: Accem Category: Public Service / Political - Print / Collateral - Campaign
YOU ARE MY SON
Agency: LOWE/SSP3 / Bogota D. C.
Client: Ministry of Defense Category: Public Service / Political - Print / Collateral - Campaign
Liking Isn't Helping
Agency: Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore
Client: Crisis Relief Singapore Category: Public Service / Political - Print / Collateral - Campaign
Farmer Suicide
Agency: Taproot India / Mumbai
Client: The Times Of India Category: Public Service / Political - Print / Collateral - Campaign
Rescue Pets
Agency: TBWA Santiago Mangada Puno / Makati City
Client: CARA Welfare Philippines Category: Public Service / Political - Print / Collateral - Campaign
Hashtag Killer
Agency: DDB / New York
Client: WATERisLIFE Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
Choose One
Agency: GREY Canada / Toronto
Client: Moms Demand Action for Gun Sense in America Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
Animal Tabs
Agency: Leo Burnett Schweiz / Zurich
Client: Slow Food Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
Liking Isn't Helping
Agency: Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore
Client: Crisis Relief Singapore Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
PAPER CUTS LIFE
Agency: Saatchi & Saatchi / Shanghai
Client: GREENPEACE Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
Rescue Pets
Agency: TBWA Santiago Mangada Puno / Makati City
Client: CARA Welfare Philippines Category: Public Service / Political - Print / Newspaper or Magazine - Campaign
Science of Music - Rapsong
Agency: DDB Tribal Group / Duesseldorf
Client: Popakademie Baden-Wuerttemberg Category: Public Service / Political - Print / Collateral - Single
Worm
Agency: Talent / Sao Paulo
Client: Partnership Against Drugs Category: Public Service / Political - Print / Collateral - Single
Monette
Agency: TBWA Santiago Mangada Puno / Makati City
Client: CARA Welfare Philippines Category: Public Service / Political - Print / Collateral - Single
Red Riding Hood
Agency: Grey Canada / Toronto
Client: Moms Demand Action for Gun Sense in America Category: Public Service / Political - Print / Newspaper or Magazine - Single
THE HAND - GIRL
Agency: Herezie / Paris
Client: INNOCENCE EN DANGER Category: Public Service / Political - Print / Newspaper or Magazine - Single
THE HAND - BOY
Agency: Herezie / Paris
Client: INNOCENCE EN DANGER Category: Public Service / Political - Print / Newspaper or Magazine - Single
Liking Isn't Helping - War
Agency: Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore
Client: Crisis Relief Singapore Category: Public Service / Political - Print / Newspaper or Magazine - Single
Dawson
Agency: TBWA Santiago Mangada Puno / Makati City
Client: CARA Welfare Philippines Category: Public Service / Political - Print / Newspaper or Magazine - Single
Fulgoso
Agency: TBWA Santiago Mangada Puno / Makati City
Client: CARA Welfare Philippines Category: Public Service / Political - Print / Newspaper or Magazine - Single
Missing Kids Stamps
Agency: Lowe Roche / Toronto
Client: Missing Children's Network / Enfant-Retour Quebec Category: Public Service / Political - Print / Promotional Materials - Single or Campaign
ANX
Agency: Ogilvy & Mather Guatemala / Guatemala
Client: Corporacion Batarse Category: Public Service / Political - Print / Promotional Materials - Single or Campaign
Award:
2014 Advertising Bronze Pencil
Agency:
Juniper Park / Toronto
Client:
Canadian Journalists for Free Expression
Title:
Information is Ammunition
Category:
Public Service / Political - Print / Collateral - Campaign
Annual ID:
140606A
Award:
2014 Advertising Silver Pencil
Agency:
Saatchi & Saatchi / Shanghai
Client:
Greenpeace
Title:
PAPER CUTS LIFE
Category:
Public Service / Political - Print / Collateral - Campaign
Annual ID:
141110A
Award:
2014 Advertising Silver Pencil
Agency:
Leo Burnett / Frankfurt
Client:
Reporters Without Borders
Title:
Newspaper Sticks
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
140655A
Award:
2014 Advertising Bronze Pencil
Agency:
Memac Ogilvy / Dubai
Client:
UN Women
Title:
The Autocomplete Truth
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
140811A
Award:
2014 Advertising Gold Pencil
Agency:
Ogilvy & Mather Vietnam / Ho Chi Minh
Client:
Global Alliance Asia-Pacific
Title:
Nanking
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
140917A
Award:
2014 Advertising Silver Pencil
Agency:
George Patterson Y&R / Melbourne
Client:
Defence Force Recruiting
Title:
The Poster Exam
Category:
Public Service / Political - Print / Collateral - Single
Annual ID:
140450A
Award:
2014 Advertising Silver Pencil
Agency:
Publicis / Singapore + Publicis Worldwide / Paris + Shooting Gallery / Singapore + Wishing Well / Singapore
Client:
Crisis Relief Singapore
Title:
Liking Isn't Helping - Earthquake
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Annual ID:
141055A
Award:
2014 Advertising Bronze Pencil
Agency:
Publicis / Singapore + Publicis Worldwide / Paris + Shooting Gallery / Singapore + Wishing Well / Singapore
Client:
Crisis Relief Singapore
Title:
Liking Isn't Helping - Flood
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Annual ID:
141056A
Award:
2014 Advertising Bronze Pencil
Agency:
guertlerbachmann / Hamburg
Client:
Pro Wildlife e.V.
Title:
Stamping down on poaching
Category:
Public Service / Political - Print / Promotional Materials - Single or Campaign
Annual ID:
140505A
Award:
2014 Advertising Silver Pencil
Agency:
Leo Burnett / Frankfurt
Client:
Reporters Without Borders
Title:
Newspaper Sticks
Category:
Public Service / Political - Print / Promotional Materials - Single or Campaign
Annual ID:
140656A
Award:
2014 Advertising Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Greek Orthodox Metropolis of Chicago
Title:
Walked on Water / 40 days / Friendships / Life-Saving Techniques / After-Life
Category:
Public Service / Political - Print / Collateral - Campaign
Annual ID:
140080A
Award:
2014 Advertising Merit Award
Agency:
FCB Spain / Madrid
Client:
Accem
Title:
Flag of the refugees
Category:
Public Service / Political - Print / Collateral - Campaign
Annual ID:
140361A
Award:
2014 Advertising Merit Award
Agency:
LOWE/SSP3 / Bogota D. C.
Client:
Ministry of Defense
Title:
YOU ARE MY SON
Category:
Public Service / Political - Print / Collateral - Campaign
Annual ID:
140763A
Award:
2014 Advertising Merit Award
Agency:
Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore
Client:
Crisis Relief Singapore
Title:
Liking Isn't Helping
Category:
Public Service / Political - Print / Collateral - Campaign
Annual ID:
141060A
Award:
2014 Advertising Merit Award
Agency:
Taproot India / Mumbai
Client:
The Times Of India
Title:
Farmer Suicide
Category:
Public Service / Political - Print / Collateral - Campaign
Annual ID:
141159A
Award:
2014 Advertising Merit Award
Agency:
TBWA Santiago Mangada Puno / Makati City
Client:
CARA Welfare Philippines
Title:
Rescue Pets
Category:
Public Service / Political - Print / Collateral - Campaign
Annual ID:
141180A
Award:
2014 Advertising Merit Award
Agency:
DDB / New York
Client:
WATERisLIFE
Title:
Hashtag Killer
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
140277A
Award:
2014 Advertising Merit Award
Agency:
GREY Canada / Toronto
Client:
Moms Demand Action for Gun Sense in America
Title:
Choose One
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
140489A
Award:
2014 Advertising Merit Award
Agency:
Leo Burnett Schweiz / Zurich
Client:
Slow Food
Title:
Animal Tabs
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
140701A
Award:
2014 Advertising Merit Award
Agency:
Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore
Client:
Crisis Relief Singapore
Title:
Liking Isn't Helping
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
141059A
Award:
2014 Advertising Merit Award
Agency:
Saatchi & Saatchi / Shanghai
Client:
GREENPEACE
Title:
PAPER CUTS LIFE
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
141111A
Award:
2014 Advertising Merit Award
Agency:
TBWA Santiago Mangada Puno / Makati City
Client:
CARA Welfare Philippines
Title:
Rescue Pets
Category:
Public Service / Political - Print / Newspaper or Magazine - Campaign
Annual ID:
141178A
Award:
2014 Advertising Merit Award
Agency:
DDB Tribal Group / Duesseldorf
Client:
Popakademie Baden-Wuerttemberg
Title:
Science of Music - Rapsong
Category:
Public Service / Political - Print / Collateral - Single
Annual ID:
140309A
Award:
2014 Advertising Merit Award
Agency:
Talent / Sao Paulo
Client:
Partnership Against Drugs
Title:
Worm
Category:
Public Service / Political - Print / Collateral - Single
Annual ID:
141158A
Award:
2014 Advertising Merit Award
Agency:
TBWA Santiago Mangada Puno / Makati City
Client:
CARA Welfare Philippines
Title:
Monette
Category:
Public Service / Political - Print / Collateral - Single
Annual ID:
141179A
Award:
2014 Advertising Merit Award
Agency:
Grey Canada / Toronto
Client:
Moms Demand Action for Gun Sense in America
Title:
Red Riding Hood
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Annual ID:
140488A
Award:
2014 Advertising Merit Award
Agency:
Herezie / Paris
Client:
INNOCENCE EN DANGER
Title:
THE HAND - GIRL
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Annual ID:
140548A
Award:
2014 Advertising Merit Award
Agency:
Herezie / Paris
Client:
INNOCENCE EN DANGER
Title:
THE HAND - BOY
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Annual ID:
140549A
Award:
2014 Advertising Merit Award
Agency:
Publicis / Singapore + Shooting Gallery / Singapore + Wishing Well / Singapore
Client:
Crisis Relief Singapore
Title:
Liking Isn't Helping - War
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Annual ID:
141058A
Award:
2014 Advertising Merit Award
Agency:
TBWA Santiago Mangada Puno / Makati City
Client:
CARA Welfare Philippines
Title:
Dawson
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Annual ID:
141176A
Award:
2014 Advertising Merit Award
Agency:
TBWA Santiago Mangada Puno / Makati City
Client:
CARA Welfare Philippines
Title:
Fulgoso
Category:
Public Service / Political - Print / Newspaper or Magazine - Single
Annual ID:
141177A
Award:
2014 Advertising Merit Award
Agency:
Lowe Roche / Toronto
Client:
Missing Children's Network / Enfant-Retour Quebec
Title:
Missing Kids Stamps
Category:
Public Service / Political - Print / Promotional Materials - Single or Campaign
Annual ID:
140759A