The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID

Hands On Ron Burgundy Game
Agency: Wieden+Kennedy / Portland + Legwork / Denver
Client: Dodge Category: Websites / Branded Games


UNIQLO HairDo
Agency: Projector / New York + White / Tokyo + mini title / London + smallgiants inc. / New York
Client: Uniqlo Category: Websites / Footwear, Clothing and Accessories


Burberry Kisses: A Google Art, Copy & Code Project
Agency: Grow / Norfolk + Burberry In-House / London + Google Creative Partnerships / Mountain View
Client: Google, Burberry Category: Websites / Cosmetics, Toiletries and Personal Care


Heart of the Artic
Agency: Cossette / Montreal
Client: Royal Canadian Mint Category: Websites / Other Consumer Goods


Enjoy Your Privacy
Agency: Leo Burnett / Chicago
Client: Norton by Symantec Category: Websites / Other Consumer Goods


Hello Again
Agency: Hudson Rouge / New York
Client: The Lincoln Motor Company Category: Websites / Durable Goods


123w meets fiverr
Agency: One Twenty Three West / Vancouver
Client: One Twenty Three West Category: Websites / Self-Promotion


Easy Way Subtitles
Agency: LDC / São Paulo
Client: Easy Way Language Center Category: Websites / Services


Melbourne Remote Control Tourist
Agency: Clemenger BBDO / Melbourne + Tool of North America / Los Angeles + Exit / Melbourne
Client: Tourism Victoria Category: Websites / Travel, Entertainment & Leisure


Working Not Working
Agency: Working Not Working / New York
Client: Working Not Working Category: Websites / Social Networks/Community


FUNFAIR IN YOUR MOUTH
Agency: Beacon/Leo Burnett / Tokyo
Client: Ebara Foods Industry, Inc. Category: Websites / Branded Games


Heart of the Artic
Agency: Cossette / Montreal
Client: Royal Canadian Mint Category: Websites / Branded Games


The 12 cans of Christmas
Agency: lg2 / Montreal + lg2fabrique / Montreal
Client: lg2 Category: Websites / Branded Games


Chrome Experiment: Ramakien
Agency: Ogilvy & Mather / Singapore
Client: Google Category: Websites / Branded Games


Nature Valley Trail View 2.0
Agency: McCann-Erickson / New York
Client: General Mills Category: Websites / Food & Drinks


7 Days of Rain
Agency: SMFB / Oslo
Client: Geox Category: Websites / Footwear, Clothing and Accessories


Art, Copy & Code Website (Phase 2)
Agency: 72andSunny / Los Angeles
Client: Google Advertising Arts Category: Websites / Corporate Website


SHARE OPENING
Agency: FRIENDS AGENCY MOSCOW / Moscow
Client: Pompeya Category: Websites / Corporate Website


TOKYO CITY SYMPHONY
Agency: SIX / Tokyo + Bascule / Tokyo
Client: Mori Building Co. Category: Websites / Corporate Website


Brand Experience Site
Agency: Wieden+Kennedy / Portland
Client: Sony Category: Websites / Corporate Website


Click Farm
Agency: BBH / London
Client: Unilever Category: Websites / Cosmetics, Toiletries and Personal Care


Assassin's Creed IV Black Flag - Defy History
Agency: Sid Lee / Paris
Client: UBISOFT EMEA Category: Websites / Other Consumer Goods


Stockholm House Equalizer
Agency: Akestam Holst / Stockholm
Client: Pause Home Entertainment Stores Category: Websites / Durable Goods


Epic Playdate / Hyundai Santa Fe
Agency: INNOCEAN USA / Huntington Beach
Client: Hyundai Motor America Category: Websites / Durable Goods


Form Follows Function
Agency: Jongmin Kim / San Francisco
Client: Jongmin Kim Category: Websites / Self-Promotion


12 Days of Giving
Agency: 72andSunny / Los Angeles
Client: Google Category: Websites / Public Service/Non-Profit


ugly truth
Agency: Arnold Worldwide / Boston
Client: truth Category: Websites / Public Service/Non-Profit


Bribe the Senate
Agency: Goodby Silverstein & Partners / San Francisco
Client: Goodby Silverstein & Partners Category: Websites / Public Service/Non-Profit


Missing Kids Stamps
Agency: Lowe Roche / Toronto
Client: Enfant-Retour Quebec (Missing Children's Network) Category: Websites / Public Service/Non-Profit


MakeHealthLast.ca
Agency: Lowe Roche / Toronto
Client: The Heart and Stroke Foundation of Canada Category: Websites / Public Service/Non-Profit


The Greatest Action Movie Ever
Agency: McCann-Erickson / New York
Client: The Ad Council Category: Websites / Public Service/Non-Profit


The Most Powerful Arm Ever Invented
Agency: Reactive / Sydney
Client: Save Our Sons Category: Websites / Public Service/Non-Profit


Voice Bank
Agency: Sancho BBDO / Bogota
Client: El Tiempo Newspaper Category: Websites / Public Service/Non-Profit


University of Oregon Recruitment Site
Agency: Super Top Secret / Salt Lake City
Client: University of Oregon Category: Websites / Public Service/Non-Profit


An Idea Lives On
Agency: The Martin Agency / Richmond + Tool / Santa Monica
Client: John F. Kennedy Presidential Library Category: Websites / Public Service/Non-Profit


KLM Space
Agency: DDB & Tribal Worldwide / Amsterdam + Rapp Netherlands / Amsterdam + MediaMonks / Hilversum
Client: KLM Royal Dutch Airlines Category: Websites / Travel, Entertainment & Leisure


J-Dar
Agency: DDB Canada / Toronto + Tribal Worldwide / Toronto
Client: Toronto Jewish Film Festival Category: Websites / Travel, Entertainment & Leisure


Ta no mapa!
Agency: JWT / Sao Paulo + Nitro B / Sao Paulo + S de Samba / Sao Paulo
Client: AfroReggae Category: Websites / Social Networks/Community


Abarth 500 #ZeroFollowers
Agency: Leo Burnett / Frankfurt
Client: Fiat Category: Websites / Social Networks/Community


Gravity
Agency: B-Reel / New York
Client: Warner Brothers Pictures Category: Websites / Publications & Media


Explore the 80's
Agency: Mullen / Boston
Client: National Geographic Category: Websites / Publications & Media


Award:
2014 Interactive Silver Pencil
Agency:
Wieden+Kennedy / Portland + Legwork / Denver
Client:
Dodge
Title:
Hands On Ron Burgundy Game
Category:
Websites / Branded Games
Annual ID:
141264N

Award:
2014 Interactive Bronze Pencil
Agency:
Projector / New York + White / Tokyo + mini title / London + smallgiants inc. / New York
Client:
Uniqlo
Title:
UNIQLO HairDo
Category:
Websites / Footwear, Clothing and Accessories
Annual ID:
141038N

Award:
2014 Interactive Bronze Pencil
Agency:
Grow / Norfolk + Burberry In-House / London + Google Creative Partnerships / Mountain View
Client:
Google, Burberry
Title:
Burberry Kisses: A Google Art, Copy & Code Project
Category:
Websites / Cosmetics, Toiletries and Personal Care
Annual ID:
140496N

Award:
2014 Interactive Silver Pencil
Agency:
Cossette / Montreal
Client:
Royal Canadian Mint
Title:
Heart of the Artic
Category:
Websites / Other Consumer Goods
Annual ID:
140239N

Award:
2014 Interactive Bronze Pencil
Agency:
Leo Burnett / Chicago
Client:
Norton by Symantec
Title:
Enjoy Your Privacy
Category:
Websites / Other Consumer Goods
Annual ID:
140645N

Award:
2014 Interactive Silver Pencil
Agency:
Hudson Rouge / New York
Client:
The Lincoln Motor Company
Title:
Hello Again
Category:
Websites / Durable Goods
Annual ID:
140555N

Award:
2014 Interactive Silver Pencil
Agency:
One Twenty Three West / Vancouver
Client:
One Twenty Three West
Title:
123w meets fiverr
Category:
Websites / Self-Promotion
Annual ID:
141007N

Award:
2014 Interactive Silver Pencil
Agency:
LDC / São Paulo
Client:
Easy Way Language Center
Title:
Easy Way Subtitles
Category:
Websites / Services
Annual ID:
140745N

Award:
2014 Interactive Bronze Pencil
Agency:
Clemenger BBDO / Melbourne + Tool of North America / Los Angeles + Exit / Melbourne
Client:
Tourism Victoria
Title:
Melbourne Remote Control Tourist
Category:
Websites / Travel, Entertainment & Leisure
Annual ID:
140207N

Award:
2014 Interactive Bronze Pencil
Agency:
Working Not Working / New York
Client:
Working Not Working
Title:
Working Not Working
Category:
Websites / Social Networks/Community
Annual ID:
141280N

Award:
2014 Interactive Merit Award
Agency:
Beacon/Leo Burnett / Tokyo
Client:
Ebara Foods Industry, Inc.
Title:
FUNFAIR IN YOUR MOUTH
Category:
Websites / Branded Games
Annual ID:
140157N

Award:
2014 Interactive Merit Award
Agency:
Cossette / Montreal
Client:
Royal Canadian Mint
Title:
Heart of the Artic
Category:
Websites / Branded Games
Annual ID:
140244N

Award:
2014 Interactive Merit Award
Agency:
lg2 / Montreal + lg2fabrique / Montreal
Client:
lg2
Title:
The 12 cans of Christmas
Category:
Websites / Branded Games
Annual ID:
140739N

Award:
2014 Interactive Merit Award
Agency:
North Kingdom / Skelleftea
Client:
Google
Title:
Cube Slam
Category:
Websites / Branded Games
Annual ID:
140874N

Award:
2014 Interactive Merit Award
Agency:
Ogilvy & Mather / Singapore
Client:
Google
Title:
Chrome Experiment: Ramakien
Category:
Websites / Branded Games
Annual ID:
140910N

Award:
2014 Interactive Merit Award
Agency:
PARTY / Tokyo
Client:
Google Japan
Title:
World Wide Maze
Category:
Websites / Branded Games
Annual ID:
141020N

Award:
2014 Interactive Merit Award
Agency:
McCann-Erickson / New York
Client:
General Mills
Title:
Nature Valley Trail View 2.0
Category:
Websites / Food & Drinks
Annual ID:
140792N

Award:
2014 Interactive Merit Award
Agency:
Ogilvy / Paris
Client:
Perrier
Title:
Secret Place
Category:
Websites / Food & Drinks
Annual ID:
140991N

Award:
2014 Interactive Merit Award
Agency:
R/GA / New York
Client:
McCormick
Title:
McCormick FlavorPrint
Category:
Websites / Food & Drinks
Annual ID:
141070N

Award:
2014 Interactive Merit Award
Agency:
Y&R / Sao Paulo
Client:
Grupo Petropolis - TNT
Title:
Punchface
Category:
Websites / Food & Drinks
Annual ID:
141303N

Award:
2014 Interactive Merit Award
Agency:
SMFB / Oslo
Client:
Geox
Title:
7 Days of Rain
Category:
Websites / Footwear, Clothing and Accessories
Annual ID:
141144N

Award:
2014 Interactive Merit Award
Agency:
72andSunny / Los Angeles
Client:
Google Advertising Arts
Title:
Art, Copy & Code Website (Phase 2)
Category:
Websites / Corporate Website
Annual ID:
140015N

Award:
2014 Interactive Merit Award
Agency:
FRIENDS AGENCY MOSCOW / Moscow
Client:
Pompeya
Title:
SHARE OPENING
Category:
Websites / Corporate Website
Annual ID:
140447N

Award:
2014 Interactive Merit Award
Agency:
SIX / Tokyo + Bascule / Tokyo
Client:
Mori Building Co.
Title:
TOKYO CITY SYMPHONY
Category:
Websites / Corporate Website
Annual ID:
141142N

Award:
2014 Interactive Merit Award
Agency:
Wieden+Kennedy / Portland
Client:
Sony
Title:
Brand Experience Site
Category:
Websites / Corporate Website
Annual ID:
141274N

Award:
2014 Interactive Merit Award
Agency:
BBH / London
Client:
Unilever
Title:
Click Farm
Category:
Websites / Cosmetics, Toiletries and Personal Care
Annual ID:
140149N

Award:
2014 Interactive Merit Award
Agency:
Sid Lee / Paris
Client:
UBISOFT EMEA
Title:
Assassin's Creed IV Black Flag - Defy History
Category:
Websites / Other Consumer Goods
Annual ID:
141139N

Award:
2014 Interactive Merit Award
Agency:
Akestam Holst / Stockholm
Client:
Pause Home Entertainment Stores
Title:
Stockholm House Equalizer
Category:
Websites / Durable Goods
Annual ID:
140047N

Award:
2014 Interactive Merit Award
Agency:
INNOCEAN USA / Huntington Beach
Client:
Hyundai Motor America
Title:
Epic Playdate / Hyundai Santa Fe
Category:
Websites / Durable Goods
Annual ID:
140574N

Award:
2014 Interactive Merit Award
Agency:
Jongmin Kim / San Francisco
Client:
Jongmin Kim
Title:
Form Follows Function
Category:
Websites / Self-Promotion
Annual ID:
140597N

Award:
2014 Interactive Merit Award
Agency:
72andSunny / Los Angeles
Client:
Google
Title:
12 Days of Giving
Category:
Websites / Public Service/Non-Profit
Annual ID:
140016N

Award:
2014 Interactive Merit Award
Agency:
Arnold Worldwide / Boston
Client:
truth
Title:
ugly truth
Category:
Websites / Public Service/Non-Profit
Annual ID:
140082N

Award:
2014 Interactive Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Goodby Silverstein & Partners
Title:
Bribe the Senate
Category:
Websites / Public Service/Non-Profit
Annual ID:
140456N

Award:
2014 Interactive Merit Award
Agency:
Lowe Roche / Toronto
Client:
Enfant-Retour Quebec (Missing Children's Network)
Title:
Missing Kids Stamps
Category:
Websites / Public Service/Non-Profit
Annual ID:
140760N

Award:
2014 Interactive Merit Award
Agency:
Lowe Roche / Toronto
Client:
The Heart and Stroke Foundation of Canada
Title:
MakeHealthLast.ca
Category:
Websites / Public Service/Non-Profit
Annual ID:
140761N

Award:
2014 Interactive Merit Award
Agency:
McCann-Erickson / New York
Client:
The Ad Council
Title:
The Greatest Action Movie Ever
Category:
Websites / Public Service/Non-Profit
Annual ID:
140793N

Award:
2014 Interactive Merit Award
Agency:
Reactive / Sydney
Client:
Save Our Sons
Title:
The Most Powerful Arm Ever Invented
Category:
Websites / Public Service/Non-Profit
Annual ID:
141081N

Award:
2014 Interactive Merit Award
Agency:
Sancho BBDO / Bogota
Client:
El Tiempo Newspaper
Title:
Voice Bank
Category:
Websites / Public Service/Non-Profit
Annual ID:
141123N

Award:
2014 Interactive Merit Award
Agency:
Super Top Secret / Salt Lake City
Client:
University of Oregon
Title:
University of Oregon Recruitment Site
Category:
Websites / Public Service/Non-Profit
Annual ID:
141156N

Award:
2014 Interactive Merit Award
Agency:
The Martin Agency / Richmond + Tool / Santa Monica
Client:
John F. Kennedy Presidential Library
Title:
An Idea Lives On
Category:
Websites / Public Service/Non-Profit
Annual ID:
141210N

Award:
2014 Interactive Merit Award
Agency:
DDB & Tribal Worldwide / Amsterdam + Rapp Netherlands / Amsterdam + MediaMonks / Hilversum
Client:
KLM Royal Dutch Airlines
Title:
KLM Space
Category:
Websites / Travel, Entertainment & Leisure
Annual ID:
140295N

Award:
2014 Interactive Merit Award
Agency:
DDB Canada / Toronto + Tribal Worldwide / Toronto
Client:
Toronto Jewish Film Festival
Title:
J-Dar
Category:
Websites / Travel, Entertainment & Leisure
Annual ID:
140301N

Award:
2014 Interactive Merit Award
Agency:
JWT / Sao Paulo + Nitro B / Sao Paulo + S de Samba / Sao Paulo
Client:
AfroReggae
Title:
Ta no mapa!
Category:
Websites / Social Networks/Community
Annual ID:
140612N

Award:
2014 Interactive Merit Award
Agency:
Leo Burnett / Frankfurt
Client:
Fiat
Title:
Abarth 500 #ZeroFollowers
Category:
Websites / Social Networks/Community
Annual ID:
140657N

Award:
2014 Interactive Merit Award
Agency:
B-Reel / New York
Client:
Warner Brothers Pictures
Title:
Gravity
Category:
Websites / Publications & Media
Annual ID:
140091N
