The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Lowe's Vine Fix in Six Campaign Agency: BBDO / New York Client: Lowe's Category: Social Media / Branded Social Campaign
If We Made It - Anna Kendrick: Behind the Scenes of the Mega Huge Footbal Ad We Almost Made Agency: Droga5 / New York Client: Newcastle Category: Social Media / Branded Social Campaign
Milk Carton 2.0 Agency: Grey Canada / Toronto Client: Missing Children Society of Canada Category: Social Media / Branded Social Campaign
Bentley Burial Agency: Leo Burnett Tailor Made / Sao Paulo Client: Brazilian Association of Organ Transplantation Category: Social Media / Branded Social Campaign
The Inevitable News Agency: john st. / Toronto Client: WWF Category: Social Media / Branded Social Campaign
Tiny Costumes: A Sour Patch Kids Halloween Agency: Mother / New York Client: Mondelez International Category: Social Media / Branded Social Campaign
Pretzel Bacon Cheeseburger Love Songs Agency: VML / Kansas City Client: Wendy's Category: Social Media / Branded Social Campaign
Wheat Thins Flavor Protection Program Agency: AKQA / New York Client: Wheat Thins Category: Social Media / Branded Social Campaign
Unselfie Agency: BBDO Guerrero / Makati City Client: BBDO Guerrero Category: Social Media / Branded Social Campaign
Footify FM Agency: Clemenger BBDO / Melbourne Client: National Australia Bank Category: Social Media / Branded Social Campaign
Sweater Generator Agency: Droga5 / New York Client: Coke Zero Category: Social Media / Branded Social Campaign
Taco Bell Eat your Words Agency: Grip Limited / Toronto Client: Yum! Brands International Category: Social Media / Branded Social Campaign
Cancertweets Agency: Leo Burnett Colombia / Bogota Client: League Against Cancer - Bogota Category: Social Media / Branded Social Campaign
Summer is Serious Agency: Wieden+Kennedy / Portland + Chelsea / New York City Client: Nike Category: Social Media / Branded Social Campaign
First Day Look Agency: Young & Rubicam / New York + VML / New York Client: JC Penney Category: Social Media / Branded Social Campaign

2014 Interactive Gold Pencil

BBDO / New York

Lowe's

Lowe's Vine Fix in Six Campaign

Social Media / Branded Social Campaign

140106N

2014 Interactive Gold Pencil

Droga5 / New York

Newcastle

If We Made It - Anna Kendrick: Behind the Scenes of the Mega Huge Footbal Ad We Almost Made

Social Media / Branded Social Campaign

140364N

2014 Interactive Silver Pencil

Grey Canada / Toronto

Missing Children Society of Canada

Milk Carton 2.0

Social Media / Branded Social Campaign

140486N

2014 Interactive Silver Pencil

Leo Burnett Tailor Made / Sao Paulo

Brazilian Association of Organ Transplantation

Bentley Burial

Social Media / Branded Social Campaign

140711N

2014 Interactive Bronze Pencil

john st. / Toronto

WWF

The Inevitable News

Social Media / Branded Social Campaign

140595N

2014 Interactive Bronze Pencil

Mother / New York

Mondelez International

Tiny Costumes: A Sour Patch Kids Halloween

Social Media / Branded Social Campaign

140834N

2014 Interactive Bronze Pencil

VML / Kansas City

Wendy's

Pretzel Bacon Cheeseburger Love Songs

Social Media / Branded Social Campaign

141238N

2014 Interactive Merit Award

AKQA / New York

Wheat Thins

Wheat Thins Flavor Protection Program

Social Media / Branded Social Campaign

140051N

2014 Interactive Merit Award

BBDO Guerrero / Makati City

BBDO Guerrero

Unselfie

Social Media / Branded Social Campaign

140135N

2014 Interactive Merit Award

Clemenger BBDO / Melbourne

National Australia Bank

Footify FM

Social Media / Branded Social Campaign

140214N

2014 Interactive Merit Award

Droga5 / New York

Coke Zero

Sweater Generator

Social Media / Branded Social Campaign

140382N

2014 Interactive Merit Award

Grip Limited / Toronto

Yum! Brands International

Taco Bell Eat your Words

Social Media / Branded Social Campaign

140494N

2014 Interactive Merit Award

Leo Burnett Colombia / Bogota

League Against Cancer - Bogota

Cancertweets

Social Media / Branded Social Campaign

140674N

2014 Interactive Merit Award

Wieden+Kennedy / Portland + Chelsea / New York City

Nike

Summer is Serious

Social Media / Branded Social Campaign

141277N

2014 Interactive Merit Award

Young & Rubicam / New York + VML / New York

JC Penney

First Day Look

Social Media / Branded Social Campaign

141298N

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