The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Baidu Kuaisou Agency: Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing Client: Baidu Online Network Technology (Beijing) Co., Ltd. Category: Use of Technology / Product & Mobile Integration
Alvio Agency: Qol Devices / New York + R/GA / New York Client: Qol Devices Category: Use of Technology / Product & Mobile Integration
Turning Flight Cancellations into Hotel Reservations Agency: 360i / New York Client: Red Roof Inn Category: Use of Technology / Location-Based Services or Proximity Marketing
Sat-JF14 Agency: LDC / São Paulo Client: Record Collection Category: Use of Technology / Location-Based Services or Proximity Marketing
James Patterson Self-Destructing Book Agency: Mother New York / New York Client: James Patterson Category: Digital Publications / App-Based
Build a GLA on Instagram Agency: Razorfish / New York Client: Mercedes-Benz USA Category: Advertising on Mobile Devices / In-App
Google Made with Code Agency: Red & Co. / Portland Client: Google Category: Mobile Applications / Social Networks / Community
Minute of Silence Agency: DDB Group Melbourne / Melbourne + Exit Films / Melbourne Client: RSL Australia Category: Mobile Applications / Public Service / Non-Profit
ELO Teddy Bear Agency: DM9DDB / Sao Paulo Client: Amaral Carvalho Hospital Category: Other Digital Solutions
Trailscape Agency: Hill Holliday / Boston Client: Merrell Category: Use of Technology / Augmented Experience
Moogfest - Conductar Agency: Tool / Santa Monica + Odd Division / Los Angeles Client: Moogfest Category: Use of Technology / Augmented Experience
Friend Compass Agency: McCann London / London Client: Momondo Category: Mobile Applications / E-Commerce
GT RIDE - Viral Gaming for Kia Agency: LA RED GmbH / Hamburg + Artificial Rome GmbH / Berlin Client: Kia Motors Europe GmbH Category: Mobile Applications / Branded Games
Tweet Machine Agency: The Cyranos//McCann / Barcelona Client: Coca-Cola Category: Mobile Applications / Consumer Goods

2015 Mobile Bronze Pencil

Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing

Baidu Online Network Technology (Beijing) Co., Ltd.

Baidu Kuaisou

Use of Technology / Product & Mobile Integration

150085A

2015 Mobile Bronze Pencil

Qol Devices / New York + R/GA / New York

Qol Devices

Alvio

Use of Technology / Product & Mobile Integration

150951A

2015 Mobile Bronze Pencil

360i / New York

Red Roof Inn

Turning Flight Cancellations into Hotel Reservations

Use of Technology / Location-Based Services or Proximity Marketing

150007A

2015 Mobile Bronze Pencil

LDC / São Paulo

Record Collection

Sat-JF14

Use of Technology / Location-Based Services or Proximity Marketing

150702A

2015 Mobile Bronze Pencil

Mother New York / New York

James Patterson

James Patterson Self-Destructing Book

Digital Publications / App-Based

150793A

2015 Mobile Bronze Pencil

Razorfish / New York

Mercedes-Benz USA

Build a GLA on Instagram

Advertising on Mobile Devices / In-App

150984A

2015 Mobile Bronze Pencil

Red & Co. / Portland

Google

Google Made with Code

Mobile Applications / Social Networks / Community

150987A

2015 Mobile Bronze Pencil

DDB Group Melbourne / Melbourne + Exit Films / Melbourne

RSL Australia

Minute of Silence

Mobile Applications / Public Service / Non-Profit

150278A

2015 Mobile Bronze Pencil

DM9DDB / Sao Paulo

Amaral Carvalho Hospital

ELO Teddy Bear

Other Digital Solutions

150355A

2015 Mobile Bronze Pencil

Hill Holliday / Boston

Merrell

Trailscape

Use of Technology / Augmented Experience

150536A

2015 Mobile Bronze Pencil

Tool / Santa Monica + Odd Division / Los Angeles

Moogfest

Moogfest - Conductar

Use of Technology / Augmented Experience

150825A

2015 Mobile Bronze Pencil

McCann London / London

Momondo

Friend Compass

Mobile Applications / E-Commerce

150751A

2015 Mobile Bronze Pencil

LA RED GmbH / Hamburg + Artificial Rome GmbH / Berlin

Kia Motors Europe GmbH

GT RIDE - Viral Gaming for Kia

Mobile Applications / Branded Games

150596A

2015 Mobile Bronze Pencil

The Cyranos//McCann / Barcelona

Coca-Cola

Tweet Machine

Mobile Applications / Consumer Goods

151110A

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