The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Poachers Agency: Leo Burnett / Sydney Client: WWF Category: Public Service - Print / Collateral - Campaign
Soundlab Posters Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Gallery São Paulo Category: Collateral / Posters - Campaign
Thick & Fine Agency: FCB Chicago / Chicago Client: Copic Category: Collateral / Posters - Campaign
FRUITS Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral / Posters - Campaign
Bad Fit Agency: adamandeveDDB / London Client: Harvey Nichols Category: Newspaper / Small Space Print - Campaign
Blowing in The Wind Agency: Akestam Holst / Stockholm Client: Apotek Hjartat Category: Outdoor / Digital / Electronic
UNBELIEVABLE BUS SHELTER Agency: AMVBBDO / London Client: PEPSI MAX Category: Outdoor / Digital / Electronic
Audi LED Scoreboard Agency: Razorfish / Germany + Moey Inc. / New York + Park Design Partners LLC. / Falls Church Client: Audi of America Category: Outdoor / Digital / Electronic
Sky Swatches Agency: SID LEE / Montréal Client: Réno-Dépôt Category: Outdoor / Digital / Electronic
Get adopted Agency: BBDO Group Germany GmbH / Berlin Client: Mars Inc. Category: Public Service - Print / Newspaper or Magazine - Campaign
HUMAN TRAFFIC SIGN Agency: Lowe China / Shanghai Client: SHANGHAI GENERAL MOTORS Category: Public Service - Print / Newspaper or Magazine - Campaign
If They Find It Agency: McCann Erickson / New York Client: Evolve Category: Public Service - Print / Newspaper or Magazine - Campaign
Erase The Difference Agency: Publicis / México Client: CDC/ Banamex Category: Public Service - Print / Newspaper or Magazine - Campaign
Rhino Agency: Leo Burnett / Sydney Client: WWF Category: Public Service - Print / Newspaper or Magazine - Single
Shark Agency: Leo Burnett / Sydney Client: WWF Category: Public Service - Print / Newspaper or Magazine - Single
Tiger Agency: Leo Burnett / Sydney Client: WWF Category: Public Service - Print / Newspaper or Magazine - Single
Swords Agency: McCann Erickson / New York Client: Evolve Category: Public Service - Print / Newspaper or Magazine - Single
Erase The Difference / Houses Agency: Publicis / México Client: CDC/ Banamex Category: Public Service - Print / Newspaper or Magazine - Single
Rhino Agency: Leo Burnett / Sydney Client: WWF Category: Public Service - Print / Collateral - Single
Shoe Agency: adamandeveDDB / London Client: Harvey Nichols Category: Newspaper / Small Space Print - Single
MANGO Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Newspaper / Small Space Print - Single
Bad Fit Agency: adamandeveDDB / London Client: Harvey Nichols Category: Outdoor / Billboards or Transit - Campaign
Get adopted Agency: BBDO Group Germany GmbH / Berlin Client: Mars Inc. Category: Outdoor / Billboards or Transit - Campaign
Hunger Scale Agency: BBDO Toronto / Toronto Client: Mars Canada Category: Outdoor / Billboards or Transit - Campaign
Back to Nature Agency: Colenso BBDO / Auckland Client: Fonterra Category: Outdoor / Billboards or Transit - Campaign
Terminal Velocity Agency: Ogilvy & Mather Cape Town / Cape Town Client: Volkswagen South Africa Category: Newspaper / Full Page or Spread - Single
Boat Agency: Ogilvy & Mather Group / Hong Kong + OgilvyOne / Hong Kong Client: A.W Faber-Castell (HK) Ltd Category: Newspaper / Full Page or Spread - Single
TANGERINE Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral / P.O.P. & In-Store - Single
Bring Down the King Agency: DDB Group New Zealand / Auckland Client: SKY Television Category: Outdoor / Outdoor Installations & Ambient - Single
Serena Agency: Leo Burnett, Toronto / Toronto Client: Bell Media/TSN Category: Outdoor / Outdoor Installations & Ambient - Single
Who Saves Who Campaign Agency: Bbdo Mexico / Mexico City Client: Mars Mexico Category: Magazine / Full Page or Spread - Campaign
VOLKSWAGEN 360º AREA VIEW CAMPAIGN Agency: DDB SPAIN / Madrid Client: VAESA/Volkswagen Category: Magazine / Full Page or Spread - Campaign
The Beauty Of Sharpness Agency: Herezie / Paris Client: ZWILLING J. A. HENCKELS Category: Magazine / Full Page or Spread - Campaign
Not A Bug Splat Agency: BBDO Pakistan / Lahore Client: Reprieve/Foundation for Fundamental Rights Category: Public Service - Outdoor / Outdoor - Single
Swords Agency: McCann Erickson / New York Client: Evolve Category: Public Service - Outdoor / Outdoor - Single
MAPS CAMPAIGN Agency: AMVBBDO / London Client: WHISKAS Category: Newspaper / Full Page or Spread - Campaign
Just Add Water Agency: Ogilvy & Mather Group / Hong Kong + OgilvyOne / Hong Kong Client: A.W Faber-Castell (HK) Ltd Category: Newspaper / Full Page or Spread - Campaign
The Beauty Of Sharpness Agency: Herezie / Paris Client: ZWILLING J. A. HENCKELS Category: Collateral / P.O.P. & In-Store - Campaign
FRUITS Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral / P.O.P. & In-Store - Campaign
Harley Second World War Agency: Young&Rubicam Prague / Prague 5, 15000 Client: PHD Bikes a.s./ Harley Davidson Category: Collateral / P.O.P. & In-Store - Campaign
Matilda Agency: Bbdo Mexico / Mexico City Client: Mars Mexico Category: Print Craft / Writing - Single Only
Take the Final Bow Agency: Ogilvy & Mather Vietnam / Ho Chi Minh City Client: Lien Foundation Category: Print Craft / Writing - Single Only
Parking - Jury Agency: DDB Group / Berlin Client: Volkswagen Category: Magazine / Full Page or Spread - Single
Van Gogh Agency: Geometry Global / Hong Kong Client: Hamleys Category: Magazine / Full Page or Spread - Single
The Beauty Of Sharpness - Watemelon Agency: Herezie / Paris Client: ZWILLING J. A. HENCKELS Category: Print Craft / Art Direction - Single Only
The Beauty Of Sharpness - Salmon Agency: Herezie / Paris Client: ZWILLING J. A. HENCKELS Category: Print Craft / Art Direction - Single Only
Serena Agency: Leo Burnett, Toronto / Toronto Client: Bell Media/TSN Category: Print Craft / Art Direction - Single Only
Shoe Agency: adamandeveDDB / london Client: Harvey Nichols Category: Collateral / Posters - Single
MANGO Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral / Posters - Single
TANGERINE Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral / Posters - Single

2015 Print & Outdoor Silver Pencil

Leo Burnett / Sydney

WWF

Poachers

Public Service - Print / Collateral - Campaign

150606A

2015 Print & Outdoor Bronze Pencil

F/Nazca Saatchi & Saatchi / São Paulo

Leica Gallery São Paulo

Soundlab Posters

Collateral / Posters - Campaign

150403A

2015 Print & Outdoor Bronze Pencil

FCB Chicago / Chicago

Copic

Thick & Fine

Collateral / Posters - Campaign

150420A

2015 Print & Outdoor Gold Pencil

McCann Worldgroup India / Mumbai

Perfetti Van Melle / Big Babol

FRUITS

Collateral / Posters - Campaign

150760A

2015 Print & Outdoor Gold Pencil

adamandeveDDB / London

Harvey Nichols

Bad Fit

Newspaper / Small Space Print - Campaign

150021A

2015 Print & Outdoor Gold Pencil

Akestam Holst / Stockholm

Apotek Hjartat

Blowing in The Wind

Outdoor / Digital / Electronic

150035A

2015 Print & Outdoor Bronze Pencil

AMVBBDO / London

PEPSI MAX

UNBELIEVABLE BUS SHELTER

Outdoor / Digital / Electronic

150063A

2015 Print & Outdoor Silver Pencil

Razorfish / Germany + Moey Inc. / New York + Park Design Partners LLC. / Falls Church

Audi of America

Audi LED Scoreboard

Outdoor / Digital / Electronic

150981A

2015 Print & Outdoor Gold Pencil

SID LEE / Montréal

Réno-Dépôt

Sky Swatches

Outdoor / Digital / Electronic

151041A

2015 Print & Outdoor Silver Pencil

BBDO Group Germany GmbH / Berlin

Mars Inc.

Get adopted

Public Service - Print / Newspaper or Magazine - Campaign

150107A

2015 Print & Outdoor Gold Pencil

Lowe China / Shanghai

SHANGHAI GENERAL MOTORS

HUMAN TRAFFIC SIGN

Public Service - Print / Newspaper or Magazine - Campaign

150707A

2015 Print & Outdoor Bronze Pencil

McCann Erickson / New York

Evolve

If They Find It

Public Service - Print / Newspaper or Magazine - Campaign

150741A

2015 Print & Outdoor Bronze Pencil

Publicis / México

CDC/ Banamex

Erase The Difference

Public Service - Print / Newspaper or Magazine - Campaign

150924A

2015 Print & Outdoor Gold Pencil

Leo Burnett / Sydney

WWF

Rhino

Public Service - Print / Newspaper or Magazine - Single

150602A

2015 Print & Outdoor Silver Pencil

Leo Burnett / Sydney

WWF

Shark

Public Service - Print / Newspaper or Magazine - Single

150607A

2015 Print & Outdoor Silver Pencil

Leo Burnett / Sydney

WWF

Tiger

Public Service - Print / Newspaper or Magazine - Single

150608A

2015 Print & Outdoor Bronze Pencil

McCann Erickson / New York

Evolve

Swords

Public Service - Print / Newspaper or Magazine - Single

150742A

2015 Print & Outdoor Bronze Pencil

Publicis / México

CDC/ Banamex

Erase The Difference / Houses

Public Service - Print / Newspaper or Magazine - Single

150925A

2015 Print & Outdoor Bronze Pencil

Leo Burnett / Sydney

WWF

Rhino

Public Service - Print / Collateral - Single

150610A

2015 Print & Outdoor Gold Pencil

adamandeveDDB / London

Harvey Nichols

Shoe

Newspaper / Small Space Print - Single

150023A

2015 Print & Outdoor Bronze Pencil

McCann Worldgroup India / Mumbai

Perfetti Van Melle / Big Babol

MANGO

Newspaper / Small Space Print - Single

150764A

2015 Print & Outdoor Gold Pencil

adamandeveDDB / London

Harvey Nichols

Bad Fit

Outdoor / Billboards or Transit - Campaign

150022A

2015 Print & Outdoor Silver Pencil

BBDO Group Germany GmbH / Berlin

Mars Inc.

Get adopted

Outdoor / Billboards or Transit - Campaign

150108A

2015 Print & Outdoor Bronze Pencil

BBDO Toronto / Toronto

Mars Canada

Hunger Scale

Outdoor / Billboards or Transit - Campaign

150175A

2015 Print & Outdoor Bronze Pencil

Colenso BBDO / Auckland

Fonterra

Back to Nature

Outdoor / Billboards or Transit - Campaign

150236A

2015 Print & Outdoor Bronze Pencil

Ogilvy & Mather Cape Town / Cape Town

Volkswagen South Africa

Terminal Velocity

Newspaper / Full Page or Spread - Single

150843A

2015 Print & Outdoor Bronze Pencil

Ogilvy & Mather Group / Hong Kong + OgilvyOne / Hong Kong

A.W Faber-Castell (HK) Ltd

Boat

Newspaper / Full Page or Spread - Single

150903A

2015 Print & Outdoor Bronze Pencil

McCann Worldgroup India / Mumbai

Perfetti Van Melle / Big Babol

TANGERINE

Collateral / P.O.P. & In-Store - Single

150766A

2015 Print & Outdoor Bronze Pencil

DDB Group New Zealand / Auckland

SKY Television

Bring Down the King

Outdoor / Outdoor Installations & Ambient - Single

150279A

2015 Print & Outdoor Silver Pencil

Leo Burnett, Toronto / Toronto

Bell Media/TSN

Serena

Outdoor / Outdoor Installations & Ambient - Single

150675A

2015 Print & Outdoor Bronze Pencil

Bbdo Mexico / Mexico City

Mars Mexico

Who Saves Who Campaign

Magazine / Full Page or Spread - Campaign

150119A

2015 Print & Outdoor Silver Pencil

DDB SPAIN / Madrid

VAESA/Volkswagen

VOLKSWAGEN 360º AREA VIEW CAMPAIGN

Magazine / Full Page or Spread - Campaign

150288A

2015 Print & Outdoor Gold Pencil

Herezie / Paris

ZWILLING J. A. HENCKELS

The Beauty Of Sharpness

Magazine / Full Page or Spread - Campaign

150523A

2015 Print & Outdoor Bronze Pencil

BBDO Pakistan / Lahore

Reprieve/Foundation for Fundamental Rights

Not A Bug Splat

Public Service - Outdoor / Outdoor - Single

150165A

2015 Print & Outdoor Bronze Pencil

McCann Erickson / New York

Evolve

Swords

Public Service - Outdoor / Outdoor - Single

150743A

2015 Print & Outdoor Bronze Pencil

AMVBBDO / London

WHISKAS

MAPS CAMPAIGN

Newspaper / Full Page or Spread - Campaign

150065A

2015 Print & Outdoor Silver Pencil

Ogilvy & Mather Group / Hong Kong + OgilvyOne / Hong Kong

A.W Faber-Castell (HK) Ltd

Just Add Water

Newspaper / Full Page or Spread - Campaign

150904A

2015 Print & Outdoor Silver Pencil

Herezie / Paris

ZWILLING J. A. HENCKELS

The Beauty Of Sharpness

Collateral / P.O.P. & In-Store - Campaign

150524A

2015 Print & Outdoor Silver Pencil

McCann Worldgroup India / Mumbai

Perfetti Van Melle / Big Babol

FRUITS

Collateral / P.O.P. & In-Store - Campaign

150761A

2015 Print & Outdoor Bronze Pencil

Young&Rubicam Prague / Prague 5, 15000

PHD Bikes a.s./ Harley Davidson

Harley Second World War

Collateral / P.O.P. & In-Store - Campaign

151243A

2015 Print & Outdoor Silver Pencil

Bbdo Mexico / Mexico City

Mars Mexico

Matilda

Print Craft / Writing - Single Only

150118A

2015 Print & Outdoor Bronze Pencil

Ogilvy & Mather Vietnam / Ho Chi Minh City

Lien Foundation

Take the Final Bow

Print Craft / Writing - Single Only

150872A

2015 Print & Outdoor Silver Pencil

DDB Group / Berlin

Volkswagen

Parking - Jury

Magazine / Full Page or Spread - Single

150265A

2015 Print & Outdoor Bronze Pencil

Geometry Global / Hong Kong

Hamleys

Van Gogh

Magazine / Full Page or Spread - Single

150439A

2015 Print & Outdoor Silver Pencil

Herezie / Paris

ZWILLING J. A. HENCKELS

The Beauty Of Sharpness - Watemelon

Print Craft / Art Direction - Single Only

150525A

2015 Print & Outdoor Bronze Pencil

Herezie / Paris

ZWILLING J. A. HENCKELS

The Beauty Of Sharpness - Salmon

Print Craft / Art Direction - Single Only

150527A

2015 Print & Outdoor Bronze Pencil

Leo Burnett, Toronto / Toronto

Bell Media/TSN

Serena

Print Craft / Art Direction - Single Only

150676A

2015 Print & Outdoor Bronze Pencil

adamandeveDDB / london

Harvey Nichols

Shoe

Collateral / Posters - Single

150026A

2015 Print & Outdoor Silver Pencil

McCann Worldgroup India / Mumbai

Perfetti Van Melle / Big Babol

MANGO

Collateral / Posters - Single

150762A

2015 Print & Outdoor Bronze Pencil

McCann Worldgroup India / Mumbai

Perfetti Van Melle / Big Babol

TANGERINE

Collateral / Posters - Single

150765A

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