The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Lucy & The Boy Agency: Leo Burnett London / London Client: NSPCC Category: Broadcast & Moving Image / Animation
US Open Sessions Agency: Ogilvy New York / New York Client: IBM Category: Broadcast & Moving Image / Animation
Pens Agency: TBWA\PARIS / Boulogne Billancourt + \ELSE / Boulogne Billancourt + Troublemakers TV / Paris Client: Amnesty International Category: Broadcast & Moving Image / Animation
Wish You Were Here? Agency: Vetor Zero - Lobo / Sao Paulo Client: D&AD Category: Broadcast & Moving Image / Animation
Brincante Agency: Vetor Zero - Lobo / Sao Paulo Client: Gabriel Nóbrega Category: Broadcast & Moving Image / Animation
Sea Otters Agency: WONGDOODY / Seattle Client: Woodland Park Zoo Category: Broadcast & Moving Image / Animation
Long Live New York Agency: Young & Rubicam / New York Client: New York Organ Donor Category: Broadcast & Moving Image / Animation
Blowing in The Wind Agency: Akestam Holst / Stockholm Client: Apotek Hjartat Category: Collateral Design / Outdoor - Single
Sufi Rock - Lighter Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Pvt. Ltd. Category: Collateral Design / Outdoor - Single
Induction Box Agency: Ogilvy & Mather Cape Town / Cape Town + Ogilvy PR / Cape Town + RedWorks / Cape Town Client: Ogilvy & Mather Cape Town Category: Self-Promotion / Single or Series
MOSHIMO BOOK CALENDAR Agency: YOMIKO Advertising Inc. / Tokyo Client: YOMIKO Advertising Inc. Category: Self-Promotion / Single or Series
Sounds of Colour Agency: Leo Burnett, Hong Kong / Hong Kong Client: Orbis Category: Public Service - Design / Promotional Items - Single or Series
LIGHT AFTER SCHOOL Agency: Publicis China / Shanghai Client: HAIER Category: Public Service - Design / Promotional Items - Single or Series
Not A Bug Splat Agency: BBDO Pakistan / Lahore Client: Reprieve/Foundation for Fundamental Rights Category: Design Craft / Photography - Single or Series
Alzheimer's Gallery Agency: Grupo Gallegos / Huntington Beach Client: Alzheimer's Association, California Southland Chapter Category: Design Craft / Photography - Single or Series
The Söderberg Prize 2014 / Ann-Sofie Back Agency: Happy F&B / Gothenburg Client: The Röhsska Museum Category: Design Craft / Photography - Single or Series
Tokyo New Designer Fashion Grand Prix Agency: Harajuku Sun-Ad / Tokyo Client: Fashion Business Human Resources Development Executive Category: Design Craft / Photography - Single or Series
Rubbish Famzine. Till Death Do Us Part Agency: Kinetic Singapore / Singapore Client: HOLYCRAP.SG Category: Design Craft / Photography - Single or Series
DEEP VEILS Agency: H55 / SINGAPORE Client: ERIK L'HEUREUX Category: Publication Design / Book Layout Design
Little Books of Big Consequences Agency: Y&R / Dubai Client: Global Export Co. Category: Publication Design / Book Layout Design
Apple New Years Window - iPad Agency: Apple / Cupertino Client: Apple Category: Collateral Design / P.O.P. & In-Store - Series
Apple Watch Window Agency: Apple / Cupertino Client: Apple Category: Collateral Design / P.O.P. & In-Store - Series
The Beauty Of Sharpness Agency: Herezie / Paris Client: ZWILLING J. A. HENCKELS Category: Collateral Design / P.O.P. & In-Store - Series
FRUITS Agency: McCann Worldgroup India / Mumbai Client: Perfetti Van Melle / Big Babol Category: Collateral Design / P.O.P. & In-Store - Series
Stamps Agency: Y&R / Dubai Client: Audi Switzerland Category: Collateral Design / P.O.P. & In-Store - Series
smart POP UP Billboards Agency: BBDO Group Germany GmbH / Duesseldorf Client: Mercedes-Benz Cars Vertrieb Deutschland Category: Collateral Design / Outdoor - Series
Sufi Rock Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Pvt. Ltd. Category: Collateral Design / Outdoor - Series
Soul304 Agency: 601bisang / seoul Client: 601bisang Category: Collateral Design / Posters - Series
DENTSU ANIME FEST Agency: Dentsu / Tokyo Client: DENTSU INC. Animation Department Contents Division Category: Collateral Design / Posters - Series
Donation Bottle Agency: DENTSU INC. / Tokyo Client: THE MAINICHI NEWSPAPERS / MITSUI FUDOSAN RESIDENTIAL CO.,LTD. Category: Collateral Design / Posters - Series
World Table Tennis Championships 2014 Tokyo Agency: DENTSU INC. / Tokyo Client: TV TOKYO Category: Collateral Design / Posters - Series
Creation. Agency: Dentsu Inc. / Tokyo Client: Yoshida Hideo Memorial Foundation/Advertising Museum Tokyo Category: Collateral Design / Posters - Series
Thick & Fine Agency: FCB / Chicago Client: Copic Category: Collateral Design / Posters - Series
Landscapes Agency: FCB / Chicago Client: Valspar Category: Collateral Design / Posters - Series
Zen meets Anime Agency: HAKUHODO Inc. / Tokyo Client: Hakuhodo Inc. Category: Collateral Design / Posters - Series
The Beauty Of Sharpness Agency: Herezie / Paris Client: ZWILLING J. A. HENCKELS Category: Collateral Design / Posters - Series
mt itself Agency: iyamadesign inc. / Tokyo Client: Kamoi Kakoshi Co., Ltd. Category: Collateral Design / Posters - Series
Item - Posters Agency: lg2boutique / Montreal + lg2 / Montreal Client: Item Category: Collateral Design / Posters - Series
HOKUSAI_LINE Agency: MR_DESIGN inc. / Tokyo + MR_DESIGN_NEW YORK / New York Client: Design association NPO Category: Collateral Design / Posters - Series
GULLIVER'S PAPER TRAVELS Agency: NIPPON DESIGN CENTER / Tokyo Client: Yamato Corporation Category: Collateral Design / Posters - Series
Sufi Rock Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Pvt. Ltd. Category: Collateral Design / Posters - Series
Turning Packaging into Education Agency: Red Fuse Communications Hong Kong [Y&R] / Hong Kong + Young & Rubicam Malaysia / Kuala Lumpur + Young & Rubicam Myanmar / Yangon Client: Colgate-Palmolive Category: Collateral Design / Posters - Series
STAGES Agency: Y&R Beijing / Beijing Client: Penguin China-Ladybird Category: Collateral Design / Posters - Series
Visa Saree Agency: BBDO India / Mumbai Client: Visa India Category: Design Craft / Typography - Single or Series
Soundlab Posters Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Gallery São Paulo Category: Design Craft / Typography - Single or Series
#UNLEARN Agency: Grid Worldwide Branding and Design / Johannesburg Client: ANTI-EST. Category: Design Craft / Typography - Single or Series
Kings and Queens of the Court Agency: Leo Burnett, Toronto / Toronto Client: Bell Media/TSN Category: Design Craft / Typography - Single or Series
Language Maze Agency: Ogilvy & Mather Private Limited / Kolkata + Ogilvy & Mather Private Limited / Mumbai Client: Ramakrishna Mission School of Languages Category: Design Craft / Typography - Single or Series
Chobani Spoon Agency: Droga5 / New York Client: Chobani Category: Product Design / Single or Series
The Paper Skin Agency: Geometry Global Germany / Frankfurt Client: Fedrigoni Fine Paper Category: Product Design / Single or Series

2015 Design Merit Award

Leo Burnett London / London

NSPCC

Lucy & The Boy

Broadcast & Moving Image / Animation

150643A

2015 Design Merit Award

Ogilvy New York / New York

IBM

US Open Sessions

Broadcast & Moving Image / Animation

150898A

2015 Design Merit Award

TBWA\PARIS / Boulogne Billancourt + \ELSE / Boulogne Billancourt + Troublemakers TV / Paris

Amnesty International

Pens

Broadcast & Moving Image / Animation

151087A

2015 Design Merit Award

Vetor Zero - Lobo / Sao Paulo

D&AD

Wish You Were Here?

Broadcast & Moving Image / Animation

151157A

2015 Design Merit Award

Vetor Zero - Lobo / Sao Paulo

Gabriel Nóbrega

Brincante

Broadcast & Moving Image / Animation

151158A

2015 Design Merit Award

WONGDOODY / Seattle

Woodland Park Zoo

Sea Otters

Broadcast & Moving Image / Animation

151209A

2015 Design Merit Award

Young & Rubicam / New York

New York Organ Donor

Long Live New York

Broadcast & Moving Image / Animation

151240A

2015 Design Merit Award

Akestam Holst / Stockholm

Apotek Hjartat

Blowing in The Wind

Collateral Design / Outdoor - Single

150039A

2015 Design Merit Award

Ogilvy & Mather India / Gurgaon

Pernod Ricard India Pvt. Ltd.

Sufi Rock - Lighter

Collateral Design / Outdoor - Single

150855A

2015 Design Merit Award

Ogilvy & Mather Cape Town / Cape Town + Ogilvy PR / Cape Town + RedWorks / Cape Town

Ogilvy & Mather Cape Town

Induction Box

Self-Promotion / Single or Series

150847A

2015 Design Merit Award

YOMIKO Advertising Inc. / Tokyo

YOMIKO Advertising Inc.

MOSHIMO BOOK CALENDAR

Self-Promotion / Single or Series

151238A

2015 Design Merit Award

Leo Burnett, Hong Kong / Hong Kong

Orbis

Sounds of Colour

Public Service - Design / Promotional Items - Single or Series

150672A

2015 Design Merit Award

Publicis China / Shanghai

HAIER

LIGHT AFTER SCHOOL

Public Service - Design / Promotional Items - Single or Series

150936A

2015 Design Merit Award

BBDO Pakistan / Lahore

Reprieve/Foundation for Fundamental Rights

Not A Bug Splat

Design Craft / Photography - Single or Series

150166A

2015 Design Merit Award

Grupo Gallegos / Huntington Beach

Alzheimer's Association, California Southland Chapter

Alzheimer's Gallery

Design Craft / Photography - Single or Series

150486A

2015 Design Merit Award

Happy F&B / Gothenburg

The Röhsska Museum

The Söderberg Prize 2014 / Ann-Sofie Back

Design Craft / Photography - Single or Series

150501A

2015 Design Merit Award

Harajuku Sun-Ad / Tokyo

Fashion Business Human Resources Development Executive

Tokyo New Designer Fashion Grand Prix

Design Craft / Photography - Single or Series

150502A

2015 Design Merit Award

Kinetic Singapore / Singapore

HOLYCRAP.SG

Rubbish Famzine. Till Death Do Us Part

Design Craft / Photography - Single or Series

150587A

2015 Design Merit Award

H55 / SINGAPORE

ERIK L'HEUREUX

DEEP VEILS

Publication Design / Book Layout Design

150489A

2015 Design Merit Award

Y&R / Dubai

Global Export Co.

Little Books of Big Consequences

Publication Design / Book Layout Design

151221A

2015 Design Merit Award

Apple / Cupertino

Apple

Apple New Years Window - iPad

Collateral Design / P.O.P. & In-Store - Series

150076A

2015 Design Merit Award

Apple / Cupertino

Apple

Apple Watch Window

Collateral Design / P.O.P. & In-Store - Series

150077A

2015 Design Merit Award

Herezie / Paris

ZWILLING J. A. HENCKELS

The Beauty Of Sharpness

Collateral Design / P.O.P. & In-Store - Series

150529A

2015 Design Merit Award

McCann Worldgroup India / Mumbai

Perfetti Van Melle / Big Babol

FRUITS

Collateral Design / P.O.P. & In-Store - Series

150767A

2015 Design Merit Award

Y&R / Dubai

Audi Switzerland

Stamps

Collateral Design / P.O.P. & In-Store - Series

151220A

2015 Design Merit Award

BBDO Group Germany GmbH / Duesseldorf

Mercedes-Benz Cars Vertrieb Deutschland

smart POP UP Billboards

Collateral Design / Outdoor - Series

150114A

2015 Design Merit Award

Ogilvy & Mather India / Gurgaon

Pernod Ricard India Pvt. Ltd.

Sufi Rock

Collateral Design / Outdoor - Series

150853A

2015 Design Merit Award

601bisang / seoul

601bisang

Soul304

Collateral Design / Posters - Series

150008A

2015 Design Merit Award

Dentsu / Tokyo

DENTSU INC. Animation Department Contents Division

DENTSU ANIME FEST

Collateral Design / Posters - Series

150304A

2015 Design Merit Award

DENTSU INC. / Tokyo

THE MAINICHI NEWSPAPERS / MITSUI FUDOSAN RESIDENTIAL CO.,LTD.

Donation Bottle

Collateral Design / Posters - Series

150325A

2015 Design Merit Award

DENTSU INC. / Tokyo

TV TOKYO

World Table Tennis Championships 2014 Tokyo

Collateral Design / Posters - Series

150328A

2015 Design Merit Award

Dentsu Inc. / Tokyo

Yoshida Hideo Memorial Foundation/Advertising Museum Tokyo

Creation.

Collateral Design / Posters - Series

150329A

2015 Design Merit Award

FCB / Chicago

Copic

Thick & Fine

Collateral Design / Posters - Series

150421A

2015 Design Merit Award

FCB / Chicago

Valspar

Landscapes

Collateral Design / Posters - Series

150424A

2015 Design Merit Award

HAKUHODO Inc. / Tokyo

Hakuhodo Inc.

Zen meets Anime

Collateral Design / Posters - Series

150492A

2015 Design Merit Award

Herezie / Paris

ZWILLING J. A. HENCKELS

The Beauty Of Sharpness

Collateral Design / Posters - Series

150528A

2015 Design Merit Award

iyamadesign inc. / Tokyo

Kamoi Kakoshi Co., Ltd.

mt itself

Collateral Design / Posters - Series

150544A

2015 Design Merit Award

lg2boutique / Montreal + lg2 / Montreal

Item

Item - Posters

Collateral Design / Posters - Series

150698A

2015 Design Merit Award

MR_DESIGN inc. / Tokyo + MR_DESIGN_NEW YORK / New York

Design association NPO

HOKUSAI_LINE

Collateral Design / Posters - Series

150800A

2015 Design Merit Award

NIPPON DESIGN CENTER / Tokyo

Yamato Corporation

GULLIVER'S PAPER TRAVELS

Collateral Design / Posters - Series

150811A

2015 Design Merit Award

Ogilvy & Mather India / Gurgaon

Pernod Ricard India Pvt. Ltd.

Sufi Rock

Collateral Design / Posters - Series

150852A

2015 Design Merit Award

Red Fuse Communications Hong Kong [Y&R] / Hong Kong + Young & Rubicam Malaysia / Kuala Lumpur + Young & Rubicam Myanmar / Yangon

Colgate-Palmolive

Turning Packaging into Education

Collateral Design / Posters - Series

150992A

2015 Design Merit Award

Y&R Beijing / Beijing

Penguin China-Ladybird

STAGES

Collateral Design / Posters - Series

151225A

2015 Design Merit Award

BBDO India / Mumbai

Visa India

Visa Saree

Design Craft / Typography - Single or Series

150117A

2015 Design Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Leica Gallery São Paulo

Soundlab Posters

Design Craft / Typography - Single or Series

150408A

2015 Design Merit Award

Grid Worldwide Branding and Design / Johannesburg

ANTI-EST.

#UNLEARN

Design Craft / Typography - Single or Series

150481A

2015 Design Merit Award

Leo Burnett, Toronto / Toronto

Bell Media/TSN

Kings and Queens of the Court

Design Craft / Typography - Single or Series

150680A

2015 Design Merit Award

Ogilvy & Mather Private Limited / Kolkata + Ogilvy & Mather Private Limited / Mumbai

Ramakrishna Mission School of Languages

Language Maze

Design Craft / Typography - Single or Series

150865A

2015 Design Merit Award

Droga5 / New York

Chobani

Chobani Spoon

Product Design / Single or Series

150370A

2015 Design Merit Award

Geometry Global Germany / Frankfurt

Fedrigoni Fine Paper

The Paper Skin

Product Design / Single or Series

150452A

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