The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Robot Campaign Agency: MJZ / Los Angeles + Wieden+Kennedy / Portland Client: Old Spice Category: Consumer Television / :30 / :25 - Campaign
Brady Bunch Agency: BBDO New York / New York Client: Mars Chocolate North America/Snickers Category: Consumer Television / :30 / :25 - Single
Old Table Agency: dummy. / Venice + Translation / New York Client: Value City Furniture Category: Consumer Television / :30 / :25 - Single
Make Every Yard Count Agency: JWT India / Bangalore Client: Nike India Category: Consumer Television / Under $80K Budget - Single
Dadsong Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Consumer Television / 60 Second - Single
#TBT TV Campaign Agency: BBDO New York / New York Client: Mars Chocolate North America/Twix Bites Category: Consumer Television / :20 & Under - Campaign
Enhance Your Lighting Agency: BBDO New York / New York Client: GE Category: Consumer Television / Over 60 Second - Single
Made in NY Agency: TBWA Chiat Day, Los Angeles / Los Angeles Client: Gatorade Category: Consumer Television / Over 60 Second - Single

2015 Film Gold Pencil

MJZ / Los Angeles + Wieden+Kennedy / Portland

Old Spice

Robot Campaign

Consumer Television / :30 / :25 - Campaign

151178A

2015 Film Gold Pencil

BBDO New York / New York

Mars Chocolate North America/Snickers

Brady Bunch

Consumer Television / :30 / :25 - Single

150123A

2015 Film Gold Pencil

dummy. / Venice + Translation / New York

Value City Furniture

Old Table

Consumer Television / :30 / :25 - Single

150386A

2015 Film Gold Pencil

JWT India / Bangalore

Nike India

Make Every Yard Count

Consumer Television / Under $80K Budget - Single

150581A

2015 Film Gold Pencil

Wieden+Kennedy / Portland

Old Spice

Dadsong

Consumer Television / 60 Second - Single

151186A

2015 Film Gold Pencil

BBDO New York / New York

Mars Chocolate North America/Twix Bites

#TBT TV Campaign

Consumer Television / :20 & Under - Campaign

150124A

2015 Film Gold Pencil

BBDO New York / New York

GE

Enhance Your Lighting

Consumer Television / Over 60 Second - Single

150122A

2015 Film Gold Pencil

TBWA Chiat Day, Los Angeles / Los Angeles

Gatorade

Made in NY

Consumer Television / Over 60 Second - Single

151070A

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