The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Baidu Kuaisou
Agency: Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing
Client: Baidu Online Network Technology (Beijing) Co., Ltd. Category: Intellectual Property & Products / Integrated Digital & Physical Products
Eye Play the Piano
Agency: HAKUHODO KETTLE / Tokyo + AID-DCC Inc. / Tokyo + Invisible Designs Lab. / Fukuoka + TOKYO /TAIYOKIKAKU co.,ltg / Tokyo
Client: The University of Tsukuba's Special Needs Schools Category: Intellectual Property & Products / Software, Services, Programs & Platforms
The Rag Bag
Agency: DDB Stockholm / Stockholm
Client: Uniforms For The Dedicated Category: Intellectual Property & Products / Physical Product
Cleverbuoy
Agency: M&C Saatchi / Sydney + Google / Sydney + Shark Mitigation Systems / Perth + UVS / Perth
Client: Optus Category: Intellectual Property & Products / Physical Product
Baidu Kuaisou
Agency: Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing
Client: Baidu Online Network Technology (Beijing) Co., Ltd. Category: Intellectual Property & Products / Experimental / Internal Projects / R&D
Award:
2015 Intellectual Property Gold Pencil
Agency:
Baidu Online Network Technology (Beijing) Co., Ltd. / Beijing
Client:
Baidu Online Network Technology (Beijing) Co., Ltd.
Title:
Baidu Kuaisou
Category:
Intellectual Property & Products / Integrated Digital & Physical Products
Annual ID:
150083A
Award:
2015 Intellectual Property Gold Pencil
Agency:
HAKUHODO KETTLE / Tokyo + AID-DCC Inc. / Tokyo + Invisible Designs Lab. / Fukuoka + TOKYO /TAIYOKIKAKU co.,ltg / Tokyo
Client:
The University of Tsukuba's Special Needs Schools
Title:
Eye Play the Piano
Category:
Intellectual Property & Products / Software, Services, Programs & Platforms
Annual ID:
150497A
Award:
2015 Intellectual Property Gold Pencil
Agency:
DDB Stockholm / Stockholm
Client:
Uniforms For The Dedicated
Title:
The Rag Bag
Category:
Intellectual Property & Products / Physical Product
Annual ID:
150292A
Award:
2015 Intellectual Property Gold Pencil
Agency:
M&C Saatchi / Sydney + Google / Sydney + Shark Mitigation Systems / Perth + UVS / Perth
Client:
Optus
Title:
Cleverbuoy
Category:
Intellectual Property & Products / Physical Product
Annual ID:
150721A