The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
UNBELIEVABLE BUS SHELTER
Agency: AMV BBDO / London
Client: PEPSI MAX Category: Innovation in Outdoor / Single
Flashback: Discover Berlin
Agency: BBDO Group Germany GmbH / Berlin
Client: Berlin Toursimus & Kongress GmbH Category: Innovation in Outdoor / Single
ANZ GAYTMs
Agency: Whybin\\TBWA Group Melbourne / South Melbourne
Client: ANZ Category: Innovation in Outdoor / Single
The dancing Traffic Light
Agency: BBDO Group Germany GmbH / Berlin
Client: Daimler AG, smart/MM Category: Experiential Advertising / Installations
A rainbow for the Rainbow Nation
Agency: FCB South Africa (PTY) LTD / Johannesburg
Client: Coca-Cola South Africa Category: Experiential Advertising / Installations
Redneck
Agency: the community (la comunidad) / Buenos Aires
Client: VH1 Category: Consumer Television / Over 60 Second - Single
Hold Music
Agency: Barton F. Graf LLC / New York, NY
Client: Little Caesars Category: Consumer Television / :30 / :25 - Single
Pep Talk
Agency: DDB Canada / Vancouver
Client: Netflix Category: Consumer Television / :30 / :25 - Single
The Lionfish Invasion - Terribly Delicious
Agency: Geometry Global / Bogotá + Ogilvy & Mather / Bogotá
Client: Colombia's Ministry of Environment Category: Public Service - Experiential / Ambient & Guerilla
Fuck the Poor
Agency: Publicis London / London
Client: The Pilion Trust Category: Public Service - Experiential / Ambient & Guerilla
Return of the Ashes
Agency: Ogilvy Group Thailand / Bangkok
Client: Caran Dache & Forest Control / HHK Intertrade Co., Ltd. Category: Public Service - Outdoor / Outdoor - Campaign
Dog Home
Agency: M&C Saatchi / Sydney
Client: Monikas Doggie Rescue Category: Public Service - Design / Promotional Items - Single or Series
If They Find It
Agency: McCann Erickson / New York
Client: Evolve Category: Public Service - Print / Newspaper or Magazine - Campaign
Erase The Difference
Agency: Publicis / México
Client: CDC/ Banamex Category: Public Service - Print / Newspaper or Magazine - Campaign
AICP 2014 Opening & Category Titles
Agency: AICP / Los Angeles
Client: AICP Category: Broadcast & Moving Image / Title Sequences
ghita, The Social Shepherd
Agency: BV McCann Erickson Romania / Bucharest
Client: vodafone Romania Category: Social Media / Best Use of a Social Network
MAPS CAMPAIGN
Agency: AMV BBDO / London
Client: WHISKAS Category: Newspaper / Full Page or Spread - Campaign
Memory Project
Agency: Rethink / Toronto
Client: Historica Canada Category: Digital Direct Marketing / Mobile
Spot 4 Sale
Agency: Publicis London / London
Client: Depaul UK Category: Direct Marketing / Ambient Media
Hidden Graphics
Agency: Colenso BBDO / Auckland
Client: Frucor Beverage Ltd. Category: Collateral / Promotional Materials - Single or Campaign
Kanji ID
Agency: Dentsu Inc. / Tokyo
Client: DENTSU INC. Category: Publication Design / Book Cover Design
Google Made with Code
Agency: Red & Co. / Portland
Client: Google Category: Mobile Applications / Social Networks / Community
The Swedish Snow Rescuers
Agency: Akestam Holst / Stockholm
Client: Audi Category: Interactive Advertising / Environmental / Experiential - Single
The Pursuit
Agency: R/GA / New York
Client: Equinox Category: Interactive Advertising / Environmental / Experiential - Single
#Futureself
Agency: Publicis Conseil / PARIS
Client: ORANGE Category: User Experience Design - Web / User Experience
ELO Teddy Bear
Agency: DM9DDB / Sao Paulo
Client: Amaral Carvalho Hospital Category: Other Digital Solutions
Kombi Last Wishes
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil Category: Online Films & Video / Long Form - Single
Madden Season
Agency: Heat / San Francisco
Client: Electronic Arts Category: Online Films & Video / Long Form - Single
mt book
Agency: iyamadesign inc. / Tokyo
Client: Kamoi Kakoshi Co., Ltd. Category: Collateral Design / Booklets & Brochures
Honda. Beautiful Engines.
Agency: Mori / Tokyo + Dentsu / Tokyo + PEN. / Tokyo + Creative Power Unit / Tokyo
Client: Honda Motor Co., Ltd. Category: Collateral Design / Booklets & Brochures
ELAN Taste the Translation
Agency: JWT Amsterdam / Amsterdam
Client: ELAN Category: Online Films & Video / Short Form - Single
Swords
Agency: McCann Erickson / New York
Client: Evolve Category: Public Service - Print / Newspaper or Magazine - Single
Erase The Difference / Houses
Agency: Publicis / México
Client: CDC/ Banamex Category: Public Service - Print / Newspaper or Magazine - Single
Soundlab Posters
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Leica Gallery São Paulo Category: Collateral / Posters - Campaign
UNBELIEVABLE BUS SHELTER
Agency: AMV BBDO / London
Client: PEPSI MAX Category: Outdoor / Digital / Electronic
JUNIOR SWIMMING CHAMPIONSHIPS 1
Agency: DENTSU INC. / Tokyo
Client: TOKIO MARINE NICHIDO Category: Collateral Design / Posters - Single
Okay, Bye
Agency: Ogilvy and Mather / Chicago
Client: Steppenwolf Theatre Category: Collateral Design / Posters - Single
Rhino
Agency: Leo Burnett / Sydney
Client: WWF Category: Public Service - Print / Collateral - Single
Lost
Agency: J.WALTER THOMPSON CHILE / Santiago
Client: Cruz Roja Chilena Category: Radio / Public Service - Campaign
Samsung Holiday Dreams
Agency: R/GA / New York
Client: Samsung Telecommunications America Category: Broadcast & Moving Image / Short Films & Videos
Eyes on the Road
Agency: OgilvyOne Beijing / Beijing
Client: Volkswagen Category: Public Service - Video / Cinema
Fencing Visualized
Agency: DENTSU INC. / Tokyo
Client: Sports Biz Co., Ltd. Category: Data & Human Experience / Data-Focused Design
Visa Saree
Agency: BBDO India / Mumbai
Client: Visa India Category: Collateral Design / Promotional Items - Single or Series
The Paper Skin
Agency: Geometry Global Germany / Frankfurt
Client: Fedrigoni Fine Paper Category: Collateral Design / Promotional Items - Single or Series
Rain-Codes
Agency: Geometry Global / Hong Kong
Client: Cebu Pacific Air Category: Experiences / Outdoor Spaces
Making Clothing Donation Instantly Rewarding
Agency: Ogilvy Beijing / Beijing
Client: China Foundation for Poverty Alleviation Category: Experiences / Outdoor Spaces
Parking - Grandstand
Agency: DDB Group GmbH / Berlin
Client: Volkswagen Category: Outdoor / Billboards or Transit - Single
Tweet Machine
Agency: The Cyranos//McCann / Barcelona
Client: Coca-Cola Category: Mobile Applications / Consumer Goods