The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Lifetime of Difference Project Integrated Campaign Agency: BBDO New York / New York Client: Autism Speaks Category: Integrated Branding / Public Service Campaign
Minute of Silence Agency: DDB Group Melbourne / Melbourne Client: RSL Australia Category: Integrated Branding / Public Service Campaign
I Touch Myself Project Agency: JWT / Sydney Client: Cancer Council NSW Category: Integrated Branding / Public Service Campaign
LIGHTS Agency: Ogilvy & Mather Japan GK / Tokyo Client: ADOT.COM Category: Integrated Branding / Public Service Campaign
Every Man Remembered Agency: RKCR/Y&R / London Client: Royal British Legion Category: Integrated Branding / Public Service Campaign
KITOTE Agency: EIGHT BRANDING DESIGN / Tokyo Client: Nakai Sangyo Category: Brand Identity / Series
Corporate Design halbacht Agency: jaeger & jaeger / Ueberlingen Client: Knoblauch halbacht GmbH Category: Brand Identity / Series
LOFT & Fab Award 2014 Agency: Junya Maejima / Tokyo + Morphing, inc. / Tokyo Client: THE LOFT CO., LTD. Category: Brand Identity / Series
House-Maison Agency: Leo Burnett, Toronto / Toronto Client: House-Maison Category: Brand Identity / Series
Item - Brand Identity Agency: lg2boutique / Montreal + lg2 / Montréal Client: Item Category: Brand Identity / Series
Dandelyan Identity Agency: Magpie Studio / LONDON Client: Morgans Hotel Group - Mondrian London Category: Brand Identity / Series
GULLIVER'S PAPER TRAVELS Agency: NIPPON DESIGN CENTER / Tokyo Client: Yamato Corporation Category: Brand Identity / Series
Art of a Woman Agency: One Twenty Three West / Vancouver Client: Diane's Lingerie Category: Brand Identity / Series
ADC Re-Branding Agency: SID LEE / Montréal Client: ADC Category: Brand Identity / Series
ISSEY MIYAKE INC. “MESSAGE” Agency: TYMOTE Inc. / Tokyo + buffer Renaiss / Tokyo + AMPlifier / Tokyo Client: ISSEY MIYAKE INC. Category: Brand Identity / Series
EDF ELECTRIC SAGA Agency: Havas Paris / Puteaux + 4 MECS EN BASKET / QUAD / PARIS Client: EDF Category: Craft / Writing
Man Seeking Woman Main Title Agency: Digital Kitchen / Chicago Client: FXX Category: Broadcast & Moving Image / Title Sequences
We Are The Giant: Titles & Graphics Agency: Passion Pictures / Los Angeles + Motto Pictures / Los Angeles + Prettybird / Los Angeles Client: We Are The Giant Category: Broadcast & Moving Image / Title Sequences
Original Agency: Andrew Vucko / Toronto + CypherAudio / Toronto Client: Vucko Category: Broadcast & Moving Image / Animation
Trip Agency: Art&Graft / London + Virgin Atlantic Airways / London Client: Virgin Atlantic Airways Category: Broadcast & Moving Image / Animation
I Saw Your Willy Agency: Leo Burnett London / London Client: NSPCC Category: Broadcast & Moving Image / Animation
Lucy & The Boy Agency: Leo Burnett London / London Client: NSPCC Category: Broadcast & Moving Image / Animation
US Open Sessions Agency: Ogilvy New York / New York Client: IBM Category: Broadcast & Moving Image / Animation
Pens Agency: TBWA\PARIS / Boulogne Billancourt + \ELSE / Boulogne Billancourt + Troublemakers TV / Paris Client: Amnesty International Category: Broadcast & Moving Image / Animation
Wish You Were Here? Agency: Vetor Zero - Lobo / Sao Paulo Client: D&AD Category: Broadcast & Moving Image / Animation
Brincante Agency: Vetor Zero - Lobo / Sao Paulo Client: Gabriel Nóbrega Category: Broadcast & Moving Image / Animation
Sea Otters Agency: WONGDOODY / Seattle Client: Woodland Park Zoo Category: Broadcast & Moving Image / Animation
Long Live New York Agency: Young & Rubicam / New York Client: New York Organ Donor Category: Broadcast & Moving Image / Animation
Items - Machine Gun Agency: DDB, Paris / Paris Client: Mus Category: Print Craft / Writing - Single Only
Winston Fletcher 'Catch 22' Agency: DLKW LOWE / London Client: The Winston Fletcher Fiction Prize Category: Print Craft / Writing - Single Only
Winston Fletcher 'The Great Gatsby' Agency: DLKW LOWE / London Client: The Winston Fletcher Fiction Prize Category: Print Craft / Writing - Single Only
Serena Agency: Leo Burnett, Toronto / Toronto Client: Bell Media/TSN Category: Print Craft / Writing - Single Only
New Trends in Death Agency: Ogilvy & Mather Vietnam / Ho Chi Minh City Client: Lien Foundation Category: Print Craft / Writing - Single Only
The Last Pack Agency: BBDO New York / New York Client: CVS Health Category: Direct Marketing / Dimensional Mailing
Gamer Masterpiece Agency: BBH New York / New York Client: Sony PlayStation Category: Direct Marketing / Dimensional Mailing
The Knick Surgeon’s Box Agency: Campfire SapientNitro / New York Client: Cinemax Category: Direct Marketing / Dimensional Mailing
Together Sweater Agency: Mother New York / New York Client: Target x TOMS Category: Direct Marketing / Dimensional Mailing
Bottle Cap Agency: Y&R South Africa / Cape Town Client: Land Rover Category: Direct Marketing / Dimensional Mailing
Mom's First Birthday Agency: Beacon/Leo Burnett / Tokyo + Albuquerque Film / Tokyo + Cutters / Tokyo + audio force / Tokyo Client: P&G Category: Online / Short Form
Hear The Human Story Agency: Memac Ogilvy / Dubai Client: Al Jazeera News Network Category: Online / Short Form
Dad Casting Agency: Mullen / Boston Client: American Greetings Category: Online / Short Form
Google - Pledge to vote Agency: Ogilvy & Mather / Mumbai Client: Google Category: Online / Short Form
SYNC DINNER Agency: SIX / Hakuhodo Creative Vox / Tokyo Client: KDDI Corporation Category: Online / Short Form
1.24.14 Agency: TBWA\\Media Arts Lab / Los Angeles Client: Apple Category: Online / Short Form
Sledge Hockey Agency: TBWAToronto / Toronto Client: Pepsico Category: Online / Short Form
Devil Baby Attack Agency: Thinkmodo / New York Client: 20th Century Fox Category: Online / Short Form
Pepper Agency: SoftBank Mobile Corp. / Tokyo + SoftBank Robotics Corp. / Tokyo + Aldebaran Robotics / France + DENTSU INC. / Tokyo Client: SoftBank Mobile Corp.+SoftBank Robotics Corp.+Aldebaran Robotics Category: Intellectual Property & Products / Integrated Digital & Physical Products
Real Suicide Notes: William Agency: Leo Burnett Tailor Made / Sao Paulo Client: CVV (emotional support hotline) Category: Public Service - Print / Newspaper or Magazine - Single
Don't make-up and drive: Curve Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Public Service - Print / Newspaper or Magazine - Single
Don't make-up and drive: Tree Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Public Service - Print / Newspaper or Magazine - Single

2015 Cross-Platform Merit Award

BBDO New York / New York

Autism Speaks

Lifetime of Difference Project Integrated Campaign

Integrated Branding / Public Service Campaign

150134A

2015 Cross-Platform Merit Award

DDB Group Melbourne / Melbourne

RSL Australia

Minute of Silence

Integrated Branding / Public Service Campaign

150277A

2015 Cross-Platform Merit Award

JWT / Sydney

Cancer Council NSW

I Touch Myself Project

Integrated Branding / Public Service Campaign

150575A

2015 Cross-Platform Merit Award

Ogilvy & Mather Japan GK / Tokyo

ADOT.COM

LIGHTS

Integrated Branding / Public Service Campaign

150858A

2015 Cross-Platform Merit Award

RKCR/Y&R / London

Royal British Legion

Every Man Remembered

Integrated Branding / Public Service Campaign

151002A

2015 Design Merit Award

EIGHT BRANDING DESIGN / Tokyo

Nakai Sangyo

KITOTE

Brand Identity / Series

150388A

2015 Design Merit Award

jaeger & jaeger / Ueberlingen

Knoblauch halbacht GmbH

Corporate Design halbacht

Brand Identity / Series

150562A

2015 Design Merit Award

Junya Maejima / Tokyo + Morphing, inc. / Tokyo

THE LOFT CO., LTD.

LOFT & Fab Award 2014

Brand Identity / Series

150573A

2015 Design Merit Award

Leo Burnett, Toronto / Toronto

House-Maison

House-Maison

Brand Identity / Series

150685A

2015 Design Merit Award

lg2boutique / Montreal + lg2 / Montréal

Item

Item - Brand Identity

Brand Identity / Series

150699A

2015 Design Merit Award

Magpie Studio / LONDON

Morgans Hotel Group - Mondrian London

Dandelyan Identity

Brand Identity / Series

150735A

2015 Design Merit Award

NIPPON DESIGN CENTER / Tokyo

Yamato Corporation

GULLIVER'S PAPER TRAVELS

Brand Identity / Series

150812A

2015 Design Merit Award

One Twenty Three West / Vancouver

Diane's Lingerie

Art of a Woman

Brand Identity / Series

150918A

2015 Design Merit Award

SID LEE / Montréal

ADC

ADC Re-Branding

Brand Identity / Series

151042A

2015 Design Merit Award

TYMOTE Inc. / Tokyo + buffer Renaiss / Tokyo + AMPlifier / Tokyo

ISSEY MIYAKE INC.

ISSEY MIYAKE INC. “MESSAGE”

Brand Identity / Series

151155A

2015 Branded Entertainment Merit Award

Havas Paris / Puteaux + 4 MECS EN BASKET / QUAD / PARIS

EDF

EDF ELECTRIC SAGA

Craft / Writing

150503A

2015 Design Merit Award

Digital Kitchen / Chicago

FXX

Man Seeking Woman Main Title

Broadcast & Moving Image / Title Sequences

150343A

2015 Design Merit Award

Passion Pictures / Los Angeles + Motto Pictures / Los Angeles + Prettybird / Los Angeles

We Are The Giant

We Are The Giant: Titles & Graphics

Broadcast & Moving Image / Title Sequences

150920A

2015 Design Merit Award

Andrew Vucko / Toronto + CypherAudio / Toronto

Vucko

Original

Broadcast & Moving Image / Animation

150070A

2015 Design Merit Award

Art&Graft / London + Virgin Atlantic Airways / London

Virgin Atlantic Airways

Trip

Broadcast & Moving Image / Animation

150080A

2015 Design Merit Award

Leo Burnett London / London

NSPCC

I Saw Your Willy

Broadcast & Moving Image / Animation

150642A

2015 Design Merit Award

Leo Burnett London / London

NSPCC

Lucy & The Boy

Broadcast & Moving Image / Animation

150643A

2015 Design Merit Award

Ogilvy New York / New York

IBM

US Open Sessions

Broadcast & Moving Image / Animation

150898A

2015 Design Merit Award

TBWA\PARIS / Boulogne Billancourt + \ELSE / Boulogne Billancourt + Troublemakers TV / Paris

Amnesty International

Pens

Broadcast & Moving Image / Animation

151087A

2015 Design Merit Award

Vetor Zero - Lobo / Sao Paulo

D&AD

Wish You Were Here?

Broadcast & Moving Image / Animation

151157A

2015 Design Merit Award

Vetor Zero - Lobo / Sao Paulo

Gabriel Nóbrega

Brincante

Broadcast & Moving Image / Animation

151158A

2015 Design Merit Award

WONGDOODY / Seattle

Woodland Park Zoo

Sea Otters

Broadcast & Moving Image / Animation

151209A

2015 Design Merit Award

Young & Rubicam / New York

New York Organ Donor

Long Live New York

Broadcast & Moving Image / Animation

151240A

2015 Print & Outdoor Merit Award

DDB, Paris / Paris

Mus

Items - Machine Gun

Print Craft / Writing - Single Only

150298A

2015 Print & Outdoor Merit Award

DLKW LOWE / London

The Winston Fletcher Fiction Prize

Winston Fletcher 'Catch 22'

Print Craft / Writing - Single Only

150352A

2015 Print & Outdoor Merit Award

DLKW LOWE / London

The Winston Fletcher Fiction Prize

Winston Fletcher 'The Great Gatsby'

Print Craft / Writing - Single Only

150353A

2015 Print & Outdoor Merit Award

Leo Burnett, Toronto / Toronto

Bell Media/TSN

Serena

Print Craft / Writing - Single Only

150683A

2015 Print & Outdoor Merit Award

Ogilvy & Mather Vietnam / Ho Chi Minh City

Lien Foundation

New Trends in Death

Print Craft / Writing - Single Only

150874A

2015 Direct Merit Award

BBDO New York / New York

CVS Health

The Last Pack

Direct Marketing / Dimensional Mailing

150135A

2015 Direct Merit Award

BBH New York / New York

Sony PlayStation

Gamer Masterpiece

Direct Marketing / Dimensional Mailing

150185A

2015 Direct Merit Award

Campfire SapientNitro / New York

Cinemax

The Knick Surgeon’s Box

Direct Marketing / Dimensional Mailing

150213A

2015 Direct Merit Award

Mother New York / New York

Target x TOMS

Together Sweater

Direct Marketing / Dimensional Mailing

150795A

2015 Direct Merit Award

Y&R South Africa / Cape Town

Land Rover

Bottle Cap

Direct Marketing / Dimensional Mailing

151237A

2015 Branded Entertainment Merit Award

Beacon/Leo Burnett / Tokyo + Albuquerque Film / Tokyo + Cutters / Tokyo + audio force / Tokyo

P&G

Mom's First Birthday

Online / Short Form

150194A

2015 Branded Entertainment Merit Award

Memac Ogilvy / Dubai

Al Jazeera News Network

Hear The Human Story

Online / Short Form

150780A

2015 Branded Entertainment Merit Award

Mullen / Boston

American Greetings

Dad Casting

Online / Short Form

150804A

2015 Branded Entertainment Merit Award

Ogilvy & Mather / Mumbai

Google

Google - Pledge to vote

Online / Short Form

150840A

2015 Branded Entertainment Merit Award

SIX / Hakuhodo Creative Vox / Tokyo

KDDI Corporation

SYNC DINNER

Online / Short Form

151046A

2015 Branded Entertainment Merit Award

TBWA\\Media Arts Lab / Los Angeles

Apple

1.24.14

Online / Short Form

151084A

2015 Branded Entertainment Merit Award

TBWAToronto / Toronto

Pepsico

Sledge Hockey

Online / Short Form

151094A

2015 Branded Entertainment Merit Award

Thinkmodo / New York

20th Century Fox

Devil Baby Attack

Online / Short Form

151149A

2015 Intellectual Property Merit Award

SoftBank Mobile Corp. / Tokyo + SoftBank Robotics Corp. / Tokyo + Aldebaran Robotics / France + DENTSU INC. / Tokyo

SoftBank Mobile Corp.+SoftBank Robotics Corp.+Aldebaran Robotics

Pepper

Intellectual Property & Products / Integrated Digital & Physical Products

150331A

2015 Print & Outdoor Merit Award

Leo Burnett Tailor Made / Sao Paulo

CVV (emotional support hotline)

Real Suicide Notes: William

Public Service - Print / Newspaper or Magazine - Single

150654A

2015 Print & Outdoor Merit Award

Leo Burnett Tailor Made / Sao Paulo

Fiat

Don't make-up and drive: Curve

Public Service - Print / Newspaper or Magazine - Single

150656A

2015 Print & Outdoor Merit Award

Leo Burnett Tailor Made / Sao Paulo

Fiat

Don't make-up and drive: Tree

Public Service - Print / Newspaper or Magazine - Single

150657A

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