The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

50 Agency: TBWA Chiat Day, Los Angeles / Los Angeles Client: Gatorade Category: Consumer Television / 60 Second - Single
Cook's Range Agency: Wieden+Kennedy / London Client: Lurpak Category: Consumer Television / 60 Second - Single
Tough Love Agency: Wieden+Kennedy / Portland Client: Procter & Gamble Category: Consumer Television / 60 Second - Single
If You're Happy... Agency: Wieden+Kennedy / Portland Client: Weight Watchers Category: Consumer Television / 60 Second - Single
My Butt Agency: Wieden+Kennedy / Portland Client: Weight Watchers Category: Consumer Television / 60 Second - Single
RE2PECT Agency: Wieden+Kennedy New York / new york Client: Jordan Brand Category: Consumer Television / 60 Second - Single
Dream+Reach: The first 50 Years of Bose Agency: Bose Global MarCom / Boston + Savilles / Los Angeles + MediaMonks / Hilversum Client: Bose Category: Websites / Corporate Website
Man Seeking Woman Main Title Agency: Digital Kitchen / Chicago Client: FXX Category: Broadcast & Moving Image / Title Sequences
We Are The Giant: Titles & Graphics Agency: Passion Pictures / Los Angeles + Motto Pictures / Los Angeles + Prettybird / Los Angeles Client: We Are The Giant Category: Broadcast & Moving Image / Title Sequences
Astrobrights Fly High Red Packets Agency: BLOW / Hong Kong Client: Polytrade Paper Corporation Limited Category: Design Craft / Printing & Paper Craft - Single or Series
Back to Nature Agency: Colenso BBDO / Auckland Client: Fonterra Category: Design Craft / Printing & Paper Craft - Single or Series
creative catch Agency: cosmos / Tokyo + Takezasado / Kyoto Client: Takezasado Category: Design Craft / Printing & Paper Craft - Single or Series
The Paper Skin Agency: Geometry Global Germany / Frankfurt Client: Fedrigoni Fine Paper Category: Design Craft / Printing & Paper Craft - Single or Series
good morning original calendar: Botanical Life Agency: good morning inc. / Tokyo Client: good morning inc. Category: Design Craft / Printing & Paper Craft - Single or Series
The Barbecue Bible Agency: JWT (J. Walter Thompson), Sao Paulo / Sao Paulo Client: Tramontina Category: Design Craft / Printing & Paper Craft - Single or Series
LSTea - A trip in the cup Agency: Kolle Rebbe / Hamburg Client: Haelssen & Lyon Category: Design Craft / Printing & Paper Craft - Single or Series
Sufi Rock Agency: Ogilvy & Mather India / Gurgaon Client: Pernod Ricard India Pvt. Ltd. Category: Design Craft / Printing & Paper Craft - Single or Series
TCC AWARDS 2014 Agency: Sakura Inc. / Tokyo + HAKUHODO Inc. / Tokyo Client: Tokyo Copywriters Club Category: Design Craft / Printing & Paper Craft - Single or Series
Palette Notebook Agency: SIX inc. / Minato-ku Client: SIX inc. Category: Design Craft / Printing & Paper Craft - Single or Series
Palette poster Agency: SIX inc. / Minato-ku Client: SIX inc. Category: Design Craft / Printing & Paper Craft - Single or Series
Emotions concerning the Solar Terms Agency: T-Change Design Studio / Nanjing Client: Day Day Up Design Consultants Co.,Ltd Category: Design Craft / Printing & Paper Craft - Single or Series
The Beauty Of Sharpness Agency: Herezie / Paris Client: ZWILLING J. A. HENCKELS Category: Outdoor / Billboards or Transit - Campaign
Re-Employment Agency: Leo Burnett Chicago / Chicago Client: Fifth Third Bank Category: Outdoor / Billboards or Transit - Campaign
Assembly Fail Agency: thjnk ag / Hamburg Client: IKEA Category: Outdoor / Billboards or Transit - Campaign
MIC Agency: Y&R Beijing / Beijing Client: Penguin China-audio books Category: Outdoor / Billboards or Transit - Campaign
Animal Beards Agency: Y&R New Zealand / Auckland Client: Schick Category: Outdoor / Billboards or Transit - Campaign
Orange Agency: Y&R São Paulo / São Paulo Client: Penguin Companhia das Letras Category: Outdoor / Billboards or Transit - Campaign
Red wax Agency: YOUNG & RUBICAM PARIS / BOULOGNE BILLANCOURT + THE SHOP / BOULOGNE BILLANCOURT Client: FROMAGERIES BEL /Mini Babybel Category: Outdoor / Billboards or Transit - Campaign
Spot Against Silence Agency: DM9DDB / Sao Paulo Client: Amnesty International Category: Innovation in Radio / Single
Precognition Agency: FCB South Africa (PTY) LTD / Johannesburg Client: Toyota South Africa Motors (Pty) Ltd Category: Innovation in Radio / Single
Go Buoy Agency: Marketforce / Perth Client: 96FM Category: Innovation in Radio / Single
Audio Coffee Agency: serviceplan / Munich Client: DELI STAR Bagel & Coffee GmbH Category: Innovation in Radio / Single
1914 Agency: AMV BBDO / London Client: SAINSBURY'S Category: Consumer Television / Over 60 Second - Single
Sports Matter Agency: Anomaly / New York Client: DICKs Sporting Goods Category: Consumer Television / Over 60 Second - Single
The Boy Who Beeps Agency: BBDO / New York Client: GE Category: Consumer Television / Over 60 Second - Single
Dream Run - HR-V Agency: Leo Burnett Melbourne / Southbank + Goodoil Films / Paddington Client: Honda Australia Category: Consumer Television / Over 60 Second - Single
Bitter? Agency: Leo Burnett Taiwan / Taipei Client: Creation Food Co., Ltd. Category: Consumer Television / Over 60 Second - Single
The Day I Visited My Son - A True Story Agency: Ogilvy & Mather Singapore / Singapore Client: Unilever Category: Consumer Television / Over 60 Second - Single
CPR Agency: the community (la comunidad) / Buenos Aires Client: VH1 Category: Consumer Television / Over 60 Second - Single
Ahead of Their Time Agency: Wieden+Kennedy / Portland Client: Dodge Category: Consumer Television / Over 60 Second - Single
LeBron James "Together" Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Over 60 Second - Single
RE2PECT Agency: Wieden+Kennedy New York / new york Client: Jordan Brand Category: Consumer Television / Over 60 Second - Single
Headlands Brewing Company Agency: Division of Labor / Sausalito Client: Headlands Brewing Category: Collateral / P.O.P. & In-Store - Campaign
Thick & Fine Agency: FCB / Chicago Client: Copic Category: Collateral / P.O.P. & In-Store - Campaign
When Life Changes Your Plans Agency: Publicis Brussels / Brussels Client: Century21 Category: Collateral / P.O.P. & In-Store - Campaign
Mars Bites TV Campaign Agency: BBDO / New York Client: Mars Chocolate North America/Mars Bites Category: Consumer Television / :30 / :25 - Campaign
You gotta get it, to get it. Agency: DDB Canada / Vancouver Client: Netflix Category: Consumer Television / :30 / :25 - Campaign
Versus 1 Agency: Grey / New York Client: DIRECTV Category: Consumer Television / :30 / :25 - Campaign
Versus 2 Agency: Grey / New York Client: DIRECTV Category: Consumer Television / :30 / :25 - Campaign
No Wires Agency: Hungry Man / Los Angeles + Grey / New York Client: DirecTV Category: Consumer Television / :30 / :25 - Campaign

2015 Film Merit Award

TBWA Chiat Day, Los Angeles / Los Angeles

Gatorade

50

Consumer Television / 60 Second - Single

151074A

2015 Film Merit Award

Wieden+Kennedy / London

Lurpak

Cook's Range

Consumer Television / 60 Second - Single

151182A

2015 Film Merit Award

Wieden+Kennedy / Portland

Procter & Gamble

Tough Love

Consumer Television / 60 Second - Single

151197A

2015 Film Merit Award

Wieden+Kennedy / Portland

Weight Watchers

If You're Happy...

Consumer Television / 60 Second - Single

151198A

2015 Film Merit Award

Wieden+Kennedy / Portland

Weight Watchers

My Butt

Consumer Television / 60 Second - Single

151199A

2015 Film Merit Award

Wieden+Kennedy New York / new york

Jordan Brand

RE2PECT

Consumer Television / 60 Second - Single

151202A

2015 Interactive Merit Award

Bose Global MarCom / Boston + Savilles / Los Angeles + MediaMonks / Hilversum

Bose

Dream+Reach: The first 50 Years of Bose

Websites / Corporate Website

150205A

2015 Design Merit Award

Digital Kitchen / Chicago

FXX

Man Seeking Woman Main Title

Broadcast & Moving Image / Title Sequences

150343A

2015 Design Merit Award

Passion Pictures / Los Angeles + Motto Pictures / Los Angeles + Prettybird / Los Angeles

We Are The Giant

We Are The Giant: Titles & Graphics

Broadcast & Moving Image / Title Sequences

150920A

2015 Design Merit Award

BLOW / Hong Kong

Polytrade Paper Corporation Limited

Astrobrights Fly High Red Packets

Design Craft / Printing & Paper Craft - Single or Series

150202A

2015 Design Merit Award

Colenso BBDO / Auckland

Fonterra

Back to Nature

Design Craft / Printing & Paper Craft - Single or Series

150239A

2015 Design Merit Award

cosmos / Tokyo + Takezasado / Kyoto

Takezasado

creative catch

Design Craft / Printing & Paper Craft - Single or Series

150242A

2015 Design Merit Award

Geometry Global Germany / Frankfurt

Fedrigoni Fine Paper

The Paper Skin

Design Craft / Printing & Paper Craft - Single or Series

150451A

2015 Design Merit Award

good morning inc. / Tokyo

good morning inc.

good morning original calendar: Botanical Life

Design Craft / Printing & Paper Craft - Single or Series

150461A

2015 Design Merit Award

JWT (J. Walter Thompson), Sao Paulo / Sao Paulo

Tramontina

The Barbecue Bible

Design Craft / Printing & Paper Craft - Single or Series

150577A

2015 Design Merit Award

Kolle Rebbe / Hamburg

Haelssen & Lyon

LSTea - A trip in the cup

Design Craft / Printing & Paper Craft - Single or Series

150590A

2015 Design Merit Award

Ogilvy & Mather India / Gurgaon

Pernod Ricard India Pvt. Ltd.

Sufi Rock

Design Craft / Printing & Paper Craft - Single or Series

150854A

2015 Design Merit Award

Sakura Inc. / Tokyo + HAKUHODO Inc. / Tokyo

Tokyo Copywriters Club

TCC AWARDS 2014

Design Craft / Printing & Paper Craft - Single or Series

151023A

2015 Design Merit Award

SIX inc. / Minato-ku

SIX inc.

Palette Notebook

Design Craft / Printing & Paper Craft - Single or Series

151049A

2015 Design Merit Award

SIX inc. / Minato-ku

SIX inc.

Palette poster

Design Craft / Printing & Paper Craft - Single or Series

151050A

2015 Design Merit Award

T-Change Design Studio / Nanjing

Day Day Up Design Consultants Co.,Ltd

Emotions concerning the Solar Terms

Design Craft / Printing & Paper Craft - Single or Series

151068A

2015 Print & Outdoor Merit Award

Herezie / Paris

ZWILLING J. A. HENCKELS

The Beauty Of Sharpness

Outdoor / Billboards or Transit - Campaign

150530A

2015 Print & Outdoor Merit Award

Leo Burnett Chicago / Chicago

Fifth Third Bank

Re-Employment

Outdoor / Billboards or Transit - Campaign

150630A

2015 Print & Outdoor Merit Award

thjnk ag / Hamburg

IKEA

Assembly Fail

Outdoor / Billboards or Transit - Campaign

151150A

2015 Print & Outdoor Merit Award

Y&R Beijing / Beijing

Penguin China-audio books

MIC

Outdoor / Billboards or Transit - Campaign

151224A

2015 Print & Outdoor Merit Award

Y&R New Zealand / Auckland

Schick

Animal Beards

Outdoor / Billboards or Transit - Campaign

151229A

2015 Print & Outdoor Merit Award

Y&R São Paulo / São Paulo

Penguin Companhia das Letras

Orange

Outdoor / Billboards or Transit - Campaign

151234A

2015 Print & Outdoor Merit Award

YOUNG & RUBICAM PARIS / BOULOGNE BILLANCOURT + THE SHOP / BOULOGNE BILLANCOURT

FROMAGERIES BEL /Mini Babybel

Red wax

Outdoor / Billboards or Transit - Campaign

151242A

2015 Radio Merit Award

DM9DDB / Sao Paulo

Amnesty International

Spot Against Silence

Innovation in Radio / Single

150356A

2015 Radio Merit Award

FCB South Africa (PTY) LTD / Johannesburg

Toyota South Africa Motors (Pty) Ltd

Precognition

Innovation in Radio / Single

150429A

2015 Radio Merit Award

Marketforce / Perth

96FM

Go Buoy

Innovation in Radio / Single

150740A

2015 Radio Merit Award

serviceplan / Munich

DELI STAR Bagel & Coffee GmbH

Audio Coffee

Innovation in Radio / Single

151037A

2015 Film Merit Award

AMV BBDO / London

SAINSBURY'S

1914

Consumer Television / Over 60 Second - Single

150066A

2015 Film Merit Award

Anomaly / New York

DICKs Sporting Goods

Sports Matter

Consumer Television / Over 60 Second - Single

150072A

2015 Film Merit Award

BBDO / New York

GE

The Boy Who Beeps

Consumer Television / Over 60 Second - Single

150150A

2015 Film Merit Award

Leo Burnett Melbourne / Southbank + Goodoil Films / Paddington

Honda Australia

Dream Run - HR-V

Consumer Television / Over 60 Second - Single

150647A

2015 Film Merit Award

Leo Burnett Taiwan / Taipei

Creation Food Co., Ltd.

Bitter?

Consumer Television / Over 60 Second - Single

150668A

2015 Film Merit Award

Ogilvy & Mather Singapore / Singapore

Unilever

The Day I Visited My Son - A True Story

Consumer Television / Over 60 Second - Single

150871A

2015 Film Merit Award

the community (la comunidad) / Buenos Aires

VH1

CPR

Consumer Television / Over 60 Second - Single

151104A

2015 Film Merit Award

Wieden+Kennedy / Portland

Dodge

Ahead of Their Time

Consumer Television / Over 60 Second - Single

151190A

2015 Film Merit Award

Wieden+Kennedy / Portland

Nike

LeBron James "Together"

Consumer Television / Over 60 Second - Single

151191A

2015 Film Merit Award

Wieden+Kennedy New York / new york

Jordan Brand

RE2PECT

Consumer Television / Over 60 Second - Single

151203A

2015 Print & Outdoor Merit Award

Division of Labor / Sausalito

Headlands Brewing

Headlands Brewing Company

Collateral / P.O.P. & In-Store - Campaign

150350A

2015 Print & Outdoor Merit Award

FCB / Chicago

Copic

Thick & Fine

Collateral / P.O.P. & In-Store - Campaign

150422A

2015 Print & Outdoor Merit Award

Publicis Brussels / Brussels

Century21

When Life Changes Your Plans

Collateral / P.O.P. & In-Store - Campaign

150929A

2015 Film Merit Award

BBDO / New York

Mars Chocolate North America/Mars Bites

Mars Bites TV Campaign

Consumer Television / :30 / :25 - Campaign

150155A

2015 Film Merit Award

DDB Canada / Vancouver

Netflix

You gotta get it, to get it.

Consumer Television / :30 / :25 - Campaign

150264A

2015 Film Merit Award

Grey / New York

DIRECTV

Versus 1

Consumer Television / :30 / :25 - Campaign

150476A

2015 Film Merit Award

Grey / New York

DIRECTV

Versus 2

Consumer Television / :30 / :25 - Campaign

150477A

2015 Film Merit Award

Hungry Man / Los Angeles + Grey / New York

DirecTV

No Wires

Consumer Television / :30 / :25 - Campaign

150538A

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