The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

Award

Agency

Client

Title

Category

Annual ID

The MSC Magnifica Shiphorn Chor Agency: Leagas Delaney Hamburg GmbH / Hamburg Client: MSC Kreuzfahrt GmbH Category: Experiential Advertising / Guerilla
Incomplete Bios Agency: Leo Burnett / San Jose Client: FundaciĆ³n Paniamor Category: Experiential Advertising / Guerilla
HORSE With Harden Agency: BBDO New York / New York Client: Foot Locker Category: Experiential Advertising / Events & Competitions
Cinemark Experience App Agency: Joe Public / Johannesburg Client: I Vote SA Category: Experiential Advertising / Events & Competitions
Pay Per Laugh Agency: The Cyranos//McCann / Barcelona Client: Teatreneu Category: Experiential Advertising / Events & Competitions
ANZ GAYTMs Agency: Whybin\\TBWA Group Melbourne / South Melbourne Client: ANZ Category: Experiential Advertising / Events & Competitions
The dancing Traffic Light Agency: BBDO Group Germany GmbH / Berlin Client: Daimler AG, smart/MM Category: Experiential Advertising / Installations
A rainbow for the Rainbow Nation Agency: FCB South Africa (PTY) LTD / Johannesburg Client: Coca-Cola South Africa Category: Experiential Advertising / Installations
Xperia Aquatech Store Agency: FP7 / Dubai Client: Sony Mobile Communications Category: Experiential Advertising / Installations
Dallas Gas Station Agency: Grey New York / New York Client: TNT Category: Experiential Advertising / Installations
Proud Whopper Agency: DAVID / Miami Client: Burger King Category: Experiential Advertising / Guerilla
Destiny: The New Fragrance By Xbox. Agency: McCann London / London Client: Microsoft Category: Experiential Advertising / Guerilla
SLEEPING DRUNKS BILLBOARDS Agency: Ogilvy & Mather Japan GK/Geometry Global Japan G.K. / Tokyo + Geometry Global Japan G.K. / Tokyo + Ogilvy & Mather Japan GK / Tokyo Client: YAOCHO BARS Category: Experiential Advertising / Guerilla
Coca-Cola Slurp! Agency: Saatchi & Saatchi / Copenhagen Client: Coca-Cola Category: Experiential Advertising / Guerilla
Amazing Street Hack Agency: BETC / Paris Client: Ubisoft Category: Experiential Advertising / Events & Competitions
Xperia Aquatech Store Agency: FP7 / Dubai Client: Sony Mobile Communications Category: Experiential Advertising / Events & Competitions
Make Every Yard Count Agency: J. Walter Thompson India / Bangalore Client: Nike India Category: Experiential Advertising / Events & Competitions
Ursula`s Surprise Agency: Ogilvy Germany / Client: Coca Cola Germany Category: Experiential Advertising / Events & Competitions
Knitting Machine Agency: R/GA Buenos Aires / Buenos Aires Client: Nike Category: Experiential Advertising / Events & Competitions
Predator Instinct: The Game Agency: TBWA\\LONDON / London Client: adidas Category: Experiential Advertising / Events & Competitions
Foo Fighters RVA Agency: The Branching / Richmond Client: RVA Category: Experiential Advertising / Events & Competitions
Make Think Did Agency: The Jupiter Drawing Room (South Africa) Johannesburg / Rivonia Client: Absa Category: Experiential Advertising / Events & Competitions
#15SecondPremiere Agency: Wieden+Kennedy New York / new york Client: Heineken Category: Experiential Advertising / Events & Competitions
Made with Code: Holiday Lights Agency: 72andSunny / Playa Vista Client: Google Category: Experiential Advertising / Installations
House of Mamba Agency: AKQA / London & Shanghai Client: Nike Category: Experiential Advertising / Installations
THE SELF-LESS MIRROR Agency: Leo Burnett Taiwan / Taipei Client: HEINEKEN BROUWERIJEN B.V. TAIWAN BRANCH Category: Experiential Advertising / Installations
Share A White Christmas Agency: Ogilvy & Mather Singapore / Singapore Client: The Coca-Cola Company Category: Experiential Advertising / Installations
Predator Instinct: The Game Agency: TBWA\LONDON / London Client: adidas Category: Experiential Advertising / Installations
Green Santa Agency: The Cyranos//McCann / Barcelona Client: Coca-Cola Category: Experiential Advertising / Installations
Boston Red Sox, Green Monster Agency: The Martin Agency / Richmond Client: Benjamin Moore Category: Experiential Advertising / Installations
River in the City Agency: The Richards Group / Dallas Client: Jeep Category: Experiential Advertising / Installations
ANZ GAYTMs Agency: Whybin\\TBWA Group Melbourne / South Melbourne Client: ANZ Category: Experiential Advertising / Installations

2015 Cross-Platform Silver Pencil

Leagas Delaney Hamburg GmbH / Hamburg

MSC Kreuzfahrt GmbH

The MSC Magnifica Shiphorn Chor

Experiential Advertising / Guerilla

150598A

2015 Cross-Platform Silver Pencil

Leo Burnett / San Jose

FundaciĆ³n Paniamor

Incomplete Bios

Experiential Advertising / Guerilla

150600A

2015 Cross-Platform Bronze Pencil

BBDO New York / New York

Foot Locker

HORSE With Harden

Experiential Advertising / Events & Competitions

150131A

2015 Cross-Platform Silver Pencil

Joe Public / Johannesburg

I Vote SA

Cinemark Experience App

Experiential Advertising / Events & Competitions

150563A

2015 Cross-Platform Bronze Pencil

The Cyranos//McCann / Barcelona

Teatreneu

Pay Per Laugh

Experiential Advertising / Events & Competitions

151111A

2015 Cross-Platform Bronze Pencil

Whybin\\TBWA Group Melbourne / South Melbourne

ANZ

ANZ GAYTMs

Experiential Advertising / Events & Competitions

151171A

2015 Cross-Platform Bronze Pencil

BBDO Group Germany GmbH / Berlin

Daimler AG, smart/MM

The dancing Traffic Light

Experiential Advertising / Installations

150110A

2015 Cross-Platform Bronze Pencil

FCB South Africa (PTY) LTD / Johannesburg

Coca-Cola South Africa

A rainbow for the Rainbow Nation

Experiential Advertising / Installations

150427A

2015 Cross-Platform Silver Pencil

FP7 / Dubai

Sony Mobile Communications

Xperia Aquatech Store

Experiential Advertising / Installations

150432A

2015 Cross-Platform Silver Pencil

Grey New York / New York

TNT

Dallas Gas Station

Experiential Advertising / Installations

150475A

2015 Cross-Platform Merit Award

DAVID / Miami

Burger King

Proud Whopper

Experiential Advertising / Guerilla

150258A

2015 Cross-Platform Merit Award

McCann London / London

Microsoft

Destiny: The New Fragrance By Xbox.

Experiential Advertising / Guerilla

150753A

2015 Cross-Platform Merit Award

Ogilvy & Mather Japan GK/Geometry Global Japan G.K. / Tokyo + Geometry Global Japan G.K. / Tokyo + Ogilvy & Mather Japan GK / Tokyo

YAOCHO BARS

SLEEPING DRUNKS BILLBOARDS

Experiential Advertising / Guerilla

150859A

2015 Cross-Platform Merit Award

Saatchi & Saatchi / Copenhagen

Coca-Cola

Coca-Cola Slurp!

Experiential Advertising / Guerilla

151007A

2015 Cross-Platform Merit Award

BETC / Paris

Ubisoft

Amazing Street Hack

Experiential Advertising / Events & Competitions

150199A

2015 Cross-Platform Merit Award

FP7 / Dubai

Sony Mobile Communications

Xperia Aquatech Store

Experiential Advertising / Events & Competitions

150433A

2015 Cross-Platform Merit Award

J. Walter Thompson India / Bangalore

Nike India

Make Every Yard Count

Experiential Advertising / Events & Competitions

150556A

2015 Cross-Platform Merit Award

Ogilvy Germany /

Coca Cola Germany

Ursula`s Surprise

Experiential Advertising / Events & Competitions

150891A

2015 Cross-Platform Merit Award

R/GA Buenos Aires / Buenos Aires

Nike

Knitting Machine

Experiential Advertising / Events & Competitions

150968A

2015 Cross-Platform Merit Award

TBWA\\LONDON / London

adidas

Predator Instinct: The Game

Experiential Advertising / Events & Competitions

151083A

2015 Cross-Platform Merit Award

The Branching / Richmond

RVA

Foo Fighters RVA

Experiential Advertising / Events & Competitions

151100A

2015 Cross-Platform Merit Award

The Jupiter Drawing Room (South Africa) Johannesburg / Rivonia

Absa

Make Think Did

Experiential Advertising / Events & Competitions

151123A

2015 Cross-Platform Merit Award

Wieden+Kennedy New York / new york

Heineken

#15SecondPremiere

Experiential Advertising / Events & Competitions

151201A

2015 Cross-Platform Merit Award

72andSunny / Playa Vista

Google

Made with Code: Holiday Lights

Experiential Advertising / Installations

150015A

2015 Cross-Platform Merit Award

AKQA / London & Shanghai

Nike

House of Mamba

Experiential Advertising / Installations

150044A

2015 Cross-Platform Merit Award

Leo Burnett Taiwan / Taipei

HEINEKEN BROUWERIJEN B.V. TAIWAN BRANCH

THE SELF-LESS MIRROR

Experiential Advertising / Installations

150670A

2015 Cross-Platform Merit Award

Ogilvy & Mather Singapore / Singapore

The Coca-Cola Company

Share A White Christmas

Experiential Advertising / Installations

150868A

2015 Cross-Platform Merit Award

TBWA\LONDON / London

adidas

Predator Instinct: The Game

Experiential Advertising / Installations

151081A

2015 Cross-Platform Merit Award

The Cyranos//McCann / Barcelona

Coca-Cola

Green Santa

Experiential Advertising / Installations

151112A

2015 Cross-Platform Merit Award

The Martin Agency / Richmond

Benjamin Moore

Boston Red Sox, Green Monster

Experiential Advertising / Installations

151131A

2015 Cross-Platform Merit Award

The Richards Group / Dallas

Jeep

River in the City

Experiential Advertising / Installations

151148A

2015 Cross-Platform Merit Award

Whybin\\TBWA Group Melbourne / South Melbourne

ANZ

ANZ GAYTMs

Experiential Advertising / Installations

151175A

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