The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Volvo LifePaint Agency: Grey / London + Albedo100 / Malmö Client: Volvo Car UK Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design
mt expo 2015 Agency: iyamadesign inc. / Tokyo Client: Kamoi kakoshi Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design
mt expo yokohama Agency: iyamadesign inc. / Tokyo Client: Kamoi kakoshi Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design
A Living River Agency: J. Walter Thompson / London Client: HSBC Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy Client: Atlantic Group Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design
The Shape of Imagination Agency: Ogilvy & Mather / Singapore + Magic Angle Sculpture LLC / USA + Freeflow Productions / Singapore Client: LEGO Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design
Nike Kobe X Campaign ? The Temple of Deadly Quickness Agency: Wieden+Kennedy / Shanghai + E|D|C / Shanghai + Dreamone / Shanghai + WisPark / Shanghai Client: Nike China Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design
Den Blå Planet Agency: ATELIER BRÜCKNER / Stuttgart + Yoke Interaction Design / Copenhagen + Jesper Kongshaug / Copenhagen Client: Danmarks Akvarium Category: Consumer - Environmental / Immersive Design / Wayfinding
Barcode Visual Identity Agency: ANTI / Oslo Client: Oslo S Utvikling, DNB Eiendom, KLP Eiendom, Braathen Eiendom Category: Innovation - Brand Identity (New or Rebrand) / Brand Identity (New or Rebrand)
Past Agency: Grid Worldwide / Johannesburg Client: PAST Category: Non-Profit - Brand Identity (New or Rebrand) - Single or Series / Brand Identity (New or Rebrand) - Single or Series
2015 Brand Identity Refresh Agency: Rethink / Toronto/Montreal/Vancouver + Vista Print / Vancouver Client: Universal Outreach Foundation Category: Non-Profit - Brand Identity (New or Rebrand) - Single or Series / Brand Identity (New or Rebrand) - Single or Series
14th Edition of Montreal Wine Passion Festival - Wine For Thought Agency: Sid Lee / Montréal Client: Maisonneuve-Rosemont Hospital Foundation Category: Non-Profit - Brand Identity (New or Rebrand) - Single or Series / Brand Identity (New or Rebrand) - Single or Series
Seen_Smog Agency: Chen Chun-Wei / Kaohsiung City Client: CHEN CHUN-WEI Category: CSR - Collateral Design - Single or Series / Collateral Design - Single or Series
Green Newspaper Agency: DENTSU INC. / Tokyo + DENTSU TEC INC. / Tokyo + AMANA INC. / Tokyo Client: The Mainichi Newspapers Category: CSR - Collateral Design - Single or Series / Collateral Design - Single or Series
Volvo LifePaint Agency: Grey / London + Albedo100 / Malmö Client: Volvo Car UK Category: CSR - Collateral Design - Single or Series / Collateral Design - Single or Series
The Violent Coasters Agency: Ogilvy & Mather Japan GK / Tokyo Client: Yaocho Bar Category: CSR - Collateral Design - Single or Series / Collateral Design - Single or Series
The Burger Report Agency: thjnk ag & Leo Burnett / Munich Client: McDonald´s Germany Category: Consumer - Collateral Design / Annual Reports & Corporate Sustainability Reports
The Last Shot Agency: AKQA / San Francisco + LOS YORK / Los Angeles Client: Jordan Brand Category: Consumer - Environmental / Immersive Design / Indoor Spaces
Yoshiaki Irobe: WALL Agency: Nippon Design Center, Inc. / Tokyo + Type Project Inc. / Tokyo Client: Ginza Graphic Gallery Category: Consumer - Environmental / Immersive Design / Indoor Spaces
Stop Motion Agency: One Plus Partnership Limited / Hong Kong Client: Hubei Insun Cinema Film Category: Consumer - Environmental / Immersive Design / Indoor Spaces
Kat Von D?s Live Face Mapping Agency: Wildbytes / New York Client: Sephora Category: Consumer - Environmental / Immersive Design / Indoor Spaces
Pay It Forward Agency: Column Five / Irvine Client: Column Five Category: Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Whatever 9 ? por Ecuadoor Agency: Rocket & Wink / Hamburg Client: Rocket & Wink Category: Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Whatever 8 ? Infinity Agency: Rocket & Wink / Hamburg Client: Rocket & Wink Category: Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Typeworth Educational Series Posters Agency: Typeworth / Brooklyn Client: Typeworth Category: Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Uncommonly Useful Christmas Cards Agency: Uncommon Practice / Sydney Client: Uncommon Practice Category: Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
One Fucking Fabulous Filter Agency: Sarofsky Corp. / Chicago Client: OFFF Mexico Category: Consumer - Broadcast & Moving Image / Title Sequences
The Universe in the Mind ? Promoting the Science Literary Award ? Agency: DENTSU INC. / Tokyo + Creative Power Unit / Tokyo Client: Nikkei Category: Consumer - Collateral Design / Posters - Single
Be Prepared Agency: GREYNJ United / Bangkok + GREY Group / Singapore + GREY Group / Worldwide Client: Tic Tac Category: Consumer - Collateral Design / Posters - Single
French Horn Agency: MCCANN WORLDGROUP INDIA / Mumbai Client: Dabur Gastrina Category: Consumer - Collateral Design / Posters - Single
Flugelhorn Agency: MCCANN WORLDGROUP INDIA / Mumbai Client: Dabur Gastrina Category: Consumer - Collateral Design / Posters - Single
Philips LED Day Light - Storm Agency: Ogilvy & Mather India / Gurgaon Client: Philips India Category: Consumer - Collateral Design / Posters - Single
Japanese Harmony Agency: HAKUHODO / Tokyo + Suntory Business Expert Limited / Tokyo + SUN-AD Company Limited / Tokyo Client: Suntory Holdings Category: Consumer - Collateral Design / Posters - Single
Printed By Somerset Agency: Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto Client: Somerset Graphics Category: Consumer - Brand Identity / Rebranding
Whole Foods Market Rebrand Agency: Office / San Francisco + Whole Foods Market / Austin Client: Whole Foods Market Category: Consumer - Brand Identity / Rebranding
Sensus. The First Braille Comic in the World. Agency: Havas S&E / Mexico + Arena / Mexico + Man on the Moon / Mexico Client: Nacional Monte de Piedad Category: Innovation - Publication Design / Publication Design
One Obsession Agency: Eleven, Inc. / San Francisco Client: Oakley Category: Craft - Photography - Single or Series / Photography - Single or Series
Jeep Was Here Agency: Ogilvy & Mather Group HK / Hong Kong Client: JPFreek Adventure Publications Category: Craft - Photography - Single or Series / Photography - Single or Series
Philips LED Day Light - Storm Agency: Ogilvy & Mather India / Gurgaon Client: Philips India Category: Craft - Photography - Single or Series / Photography - Single or Series
If Your Partner Turns out to be a Tyrant Agency: Publicis Communications Schweiz AG / Zurich Client: Frauenzentrale Zurich Category: Craft - Photography - Single or Series / Photography - Single or Series
World Gallery Agency: TBWA\Media Arts Lab / Los Angeles Client: Apple Category: Craft - Photography - Single or Series / Photography - Single or Series
1000 Years of Less Ordinary Agency: Wieden+Kennedy / London + Wyatt Clarke & Jones / London Client: Brown-Forman / Finlandia Category: Craft - Photography - Single or Series / Photography - Single or Series
Flower Lush in Roppongi Hills 1 Agency: AD&D / Tokyo Client: Mori Building Category: Consumer - Collateral Design / Posters - Series
Flower Lush in Roppongi Hills 2 Agency: AD&D / Tokyo Client: Mori Building Category: Consumer - Collateral Design / Posters - Series
Moving Day Agency: Cossette / Montreal Client: McDonalds Category: Consumer - Collateral Design / Posters - Series
Slice of Heartland Agency: DENTSU INC. / Tokyo + J.C.SPARK / Tokyo + DENTSU CREATIVE X INC. / Tokyo Client: Kirin Company Category: Consumer - Collateral Design / Posters - Series
Game Spot Palo Agency: DENTSU INC. / Tokyo Client: Aeon Fantasy Category: Consumer - Collateral Design / Posters - Series
IKEA. It?s that affordable. Agency: Memac Ogilvy & Mather / Dubai + Memac Ogilvy & Mather / Jeddah Client: IKEA Category: Consumer - Collateral Design / Posters - Series
Coca-Cola Contour 100 Posters Agency: Turner Duckworth Design: London & / San Francisco + Turner Duckworth Design: & San Francisco / London Client: The Coca-Cola Company Category: Consumer - Collateral Design / Posters - Series
The Harley Davidson Tea Set Agency: 303 MullenLowe / Sydney Client: Harley Davidson Category: Consumer - Collateral Design / Promotional Items - Single or Series

2016 Design Merit Award

Grey / London + Albedo100 / Malmö

Volvo Car UK

Volvo LifePaint

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

DE16228M

2016 Design Merit Award

iyamadesign inc. / Tokyo

Kamoi kakoshi

mt expo 2015

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

DE16229M

2016 Design Merit Award

iyamadesign inc. / Tokyo

Kamoi kakoshi

mt expo yokohama

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

DE16230M

2016 Design Merit Award

J. Walter Thompson / London

HSBC

A Living River

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

DE16231M

2016 Design Merit Award

Leo Burnett / Saint-Denis + Quad / Clichy

Atlantic Group

37 Days

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

DE16232M

2016 Design Merit Award

Ogilvy & Mather / Singapore + Magic Angle Sculpture LLC / USA + Freeflow Productions / Singapore

LEGO

The Shape of Imagination

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

DE16233M

2016 Design Merit Award

Wieden+Kennedy / Shanghai + E|D|C / Shanghai + Dreamone / Shanghai + WisPark / Shanghai

Nike China

Nike Kobe X Campaign ? The Temple of Deadly Quickness

Innovation - Environmental / Immersive Design / Environmental / Immersive Design

DE16234M

2016 Design Merit Award

ATELIER BRÜCKNER / Stuttgart + Yoke Interaction Design / Copenhagen + Jesper Kongshaug / Copenhagen

Danmarks Akvarium

Den Blå Planet

Consumer - Environmental / Immersive Design / Wayfinding

DE16176M

2016 Design Merit Award

ANTI / Oslo

Oslo S Utvikling, DNB Eiendom, KLP Eiendom, Braathen Eiendom

Barcode Visual Identity

Innovation - Brand Identity (New or Rebrand) / Brand Identity (New or Rebrand)

DE16224M

2016 Design Merit Award

Grid Worldwide / Johannesburg

PAST

Past

Non-Profit - Brand Identity (New or Rebrand) - Single or Series / Brand Identity (New or Rebrand) - Single or Series

DE16206M

2016 Design Merit Award

Rethink / Toronto/Montreal/Vancouver + Vista Print / Vancouver

Universal Outreach Foundation

2015 Brand Identity Refresh

Non-Profit - Brand Identity (New or Rebrand) - Single or Series / Brand Identity (New or Rebrand) - Single or Series

DE16207M

2016 Design Merit Award

Sid Lee / Montréal

Maisonneuve-Rosemont Hospital Foundation

14th Edition of Montreal Wine Passion Festival - Wine For Thought

Non-Profit - Brand Identity (New or Rebrand) - Single or Series / Brand Identity (New or Rebrand) - Single or Series

DE16208M

2016 Design Merit Award

Chen Chun-Wei / Kaohsiung City

CHEN CHUN-WEI

Seen_Smog

CSR - Collateral Design - Single or Series / Collateral Design - Single or Series

DE16182M

2016 Design Merit Award

DENTSU INC. / Tokyo + DENTSU TEC INC. / Tokyo + AMANA INC. / Tokyo

The Mainichi Newspapers

Green Newspaper

CSR - Collateral Design - Single or Series / Collateral Design - Single or Series

DE16183M

2016 Design Merit Award

Grey / London + Albedo100 / Malmö

Volvo Car UK

Volvo LifePaint

CSR - Collateral Design - Single or Series / Collateral Design - Single or Series

DE16184M

2016 Design Merit Award

Ogilvy & Mather Japan GK / Tokyo

Yaocho Bar

The Violent Coasters

CSR - Collateral Design - Single or Series / Collateral Design - Single or Series

DE16185M

2016 Design Merit Award

thjnk ag & Leo Burnett / Munich

McDonald´s Germany

The Burger Report

Consumer - Collateral Design / Annual Reports & Corporate Sustainability Reports

DE16107M

2016 Design Merit Award

AKQA / San Francisco + LOS YORK / Los Angeles

Jordan Brand

The Last Shot

Consumer - Environmental / Immersive Design / Indoor Spaces

DE16169M

2016 Design Merit Award

Nippon Design Center, Inc. / Tokyo + Type Project Inc. / Tokyo

Ginza Graphic Gallery

Yoshiaki Irobe: WALL

Consumer - Environmental / Immersive Design / Indoor Spaces

DE16170M

2016 Design Merit Award

One Plus Partnership Limited / Hong Kong

Hubei Insun Cinema Film

Stop Motion

Consumer - Environmental / Immersive Design / Indoor Spaces

DE16171M

2016 Design Merit Award

Wildbytes / New York

Sephora

Kat Von D?s Live Face Mapping

Consumer - Environmental / Immersive Design / Indoor Spaces

DE16172M

2016 Design Merit Award

Column Five / Irvine

Column Five

Pay It Forward

Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series

DE16142M

2016 Design Merit Award

Rocket & Wink / Hamburg

Rocket & Wink

Whatever 9 ? por Ecuadoor

Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series

DE16143M

2016 Design Merit Award

Rocket & Wink / Hamburg

Rocket & Wink

Whatever 8 ? Infinity

Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series

DE16144M

2016 Design Merit Award

Typeworth / Brooklyn

Typeworth

Typeworth Educational Series Posters

Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series

DE16145M

2016 Design Merit Award

Uncommon Practice / Sydney

Uncommon Practice

Uncommonly Useful Christmas Cards

Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series

DE16146M

2016 Design Merit Award

Sarofsky Corp. / Chicago

OFFF Mexico

One Fucking Fabulous Filter

Consumer - Broadcast & Moving Image / Title Sequences

DE16181M

2016 Design Merit Award

DENTSU INC. / Tokyo + Creative Power Unit / Tokyo

Nikkei

The Universe in the Mind ? Promoting the Science Literary Award ?

Consumer - Collateral Design / Posters - Single

DE16079M

2016 Design Merit Award

GREYNJ United / Bangkok + GREY Group / Singapore + GREY Group / Worldwide

Tic Tac

Be Prepared

Consumer - Collateral Design / Posters - Single

DE16080M

2016 Design Merit Award

MCCANN WORLDGROUP INDIA / Mumbai

Dabur Gastrina

French Horn

Consumer - Collateral Design / Posters - Single

DE16081M

2016 Design Merit Award

MCCANN WORLDGROUP INDIA / Mumbai

Dabur Gastrina

Flugelhorn

Consumer - Collateral Design / Posters - Single

DE16082M

2016 Design Merit Award

Ogilvy & Mather India / Gurgaon

Philips India

Philips LED Day Light - Storm

Consumer - Collateral Design / Posters - Single

DE16083M

2016 Design Merit Award

HAKUHODO / Tokyo + Suntory Business Expert Limited / Tokyo + SUN-AD Company Limited / Tokyo

Suntory Holdings

Japanese Harmony

Consumer - Collateral Design / Posters - Single

DE16084M

2016 Design Merit Award

Leo Burnett / Toronto + Somerset Graphics Co. Ltd. / Toronto

Somerset Graphics

Printed By Somerset

Consumer - Brand Identity / Rebranding

DE16125M

2016 Design Merit Award

Office / San Francisco + Whole Foods Market / Austin

Whole Foods Market

Whole Foods Market Rebrand

Consumer - Brand Identity / Rebranding

DE16126M

2016 Design Merit Award

Havas S&E / Mexico + Arena / Mexico + Man on the Moon / Mexico

Nacional Monte de Piedad

Sensus. The First Braille Comic in the World.

Innovation - Publication Design / Publication Design

DE16227M

2016 Design Merit Award

Eleven, Inc. / San Francisco

Oakley

One Obsession

Craft - Photography - Single or Series / Photography - Single or Series

DE16247M

2016 Design Merit Award

Ogilvy & Mather Group HK / Hong Kong

JPFreek Adventure Publications

Jeep Was Here

Craft - Photography - Single or Series / Photography - Single or Series

DE16248M

2016 Design Merit Award

Ogilvy & Mather India / Gurgaon

Philips India

Philips LED Day Light - Storm

Craft - Photography - Single or Series / Photography - Single or Series

DE16249M

2016 Design Merit Award

Publicis Communications Schweiz AG / Zurich

Frauenzentrale Zurich

If Your Partner Turns out to be a Tyrant

Craft - Photography - Single or Series / Photography - Single or Series

DE16250M

2016 Design Merit Award

TBWA\Media Arts Lab / Los Angeles

Apple

World Gallery

Craft - Photography - Single or Series / Photography - Single or Series

DE16251M

2016 Design Merit Award

Wieden+Kennedy / London + Wyatt Clarke & Jones / London

Brown-Forman / Finlandia

1000 Years of Less Ordinary

Craft - Photography - Single or Series / Photography - Single or Series

DE16252M

2016 Design Merit Award

AD&D / Tokyo

Mori Building

Flower Lush in Roppongi Hills 1

Consumer - Collateral Design / Posters - Series

DE16085M

2016 Design Merit Award

AD&D / Tokyo

Mori Building

Flower Lush in Roppongi Hills 2

Consumer - Collateral Design / Posters - Series

DE16086M

2016 Design Merit Award

Cossette / Montreal

McDonalds

Moving Day

Consumer - Collateral Design / Posters - Series

DE16087M

2016 Design Merit Award

DENTSU INC. / Tokyo + J.C.SPARK / Tokyo + DENTSU CREATIVE X INC. / Tokyo

Kirin Company

Slice of Heartland

Consumer - Collateral Design / Posters - Series

DE16088M

2016 Design Merit Award

DENTSU INC. / Tokyo

Aeon Fantasy

Game Spot Palo

Consumer - Collateral Design / Posters - Series

DE16089M

2016 Design Merit Award

Memac Ogilvy & Mather / Dubai + Memac Ogilvy & Mather / Jeddah

IKEA

IKEA. It?s that affordable.

Consumer - Collateral Design / Posters - Series

DE16090M

2016 Design Merit Award

Turner Duckworth Design: London & / San Francisco + Turner Duckworth Design: & San Francisco / London

The Coca-Cola Company

Coca-Cola Contour 100 Posters

Consumer - Collateral Design / Posters - Series

DE16091M

2016 Design Merit Award

303 MullenLowe / Sydney

Harley Davidson

The Harley Davidson Tea Set

Consumer - Collateral Design / Promotional Items - Single or Series

DE16100M

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