The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

#NYCTAKEOFF Agency: MullenLowe U.S. / Boston Client: JetBlue Category: Consumer - Environmental / Immersive Design / Ambient Media - Series
Champions League Pubs Agency: OgilvyOne / London Client: BT Sport Category: Consumer - Environmental / Immersive Design / Ambient Media - Series
Den Blå Planet Agency: ATELIER BRÜCKNER / Stuttgart + Yoke Interaction Design / Copenhagen + Jesper Kongshaug / Copenhagen Client: Danmarks Akvarium Category: Consumer - Environmental / Immersive Design / Wayfinding
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy Client: Atlantic Group Category: Consumer - Environmental / Immersive Design / Brand Installations
Netflix Festival Agency: Ogilvy&Mather / Paris + We Love Art / Paris + Big District / Paris + Parallel / Paris Client: Netflix Category: Consumer - Environmental / Immersive Design / Brand Installations
Play the Bridge Agency: Special Group / Auckland Client: 2degrees Category: Consumer - Environmental / Immersive Design / Outdoor Spaces
The Last Shot Agency: AKQA / San Francisco + LOS YORK / Los Angeles Client: Jordan Brand Category: Consumer - Environmental / Immersive Design / Indoor Spaces
Yoshiaki Irobe: WALL Agency: Nippon Design Center, Inc. / Tokyo + Type Project Inc. / Tokyo Client: Ginza Graphic Gallery Category: Consumer - Environmental / Immersive Design / Indoor Spaces
Stop Motion Agency: One Plus Partnership Limited / Hong Kong Client: Hubei Insun Cinema Film Category: Consumer - Environmental / Immersive Design / Indoor Spaces
Kat Von D?s Live Face Mapping Agency: Wildbytes / New York Client: Sephora Category: Consumer - Environmental / Immersive Design / Indoor Spaces
Paint With Accuracy Agency: Deutsch / New York Client: Purdy Category: Consumer - Environmental / Immersive Design / Ambient Media - Single
Nbatm Agency: FCB / Toronto + BMO / Toronto Client: BMO Category: Consumer - Environmental / Immersive Design / Ambient Media - Single
Burger Arena Agency: Leo Burnett Germany / Frankfurt + Thjnk AG / Hamburg Client: McDonald's Category: Consumer - Environmental / Immersive Design / Ambient Media - Single
Chin-up Agency: lg2 / Toronto Client: Nike Category: Consumer - Environmental / Immersive Design / Ambient Media - Single

2016 Design Merit Award

MullenLowe U.S. / Boston

JetBlue

#NYCTAKEOFF

Consumer - Environmental / Immersive Design / Ambient Media - Series

DE16167M

2016 Design Merit Award

OgilvyOne / London

BT Sport

Champions League Pubs

Consumer - Environmental / Immersive Design / Ambient Media - Series

DE16168M

2016 Design Merit Award

ATELIER BRÜCKNER / Stuttgart + Yoke Interaction Design / Copenhagen + Jesper Kongshaug / Copenhagen

Danmarks Akvarium

Den Blå Planet

Consumer - Environmental / Immersive Design / Wayfinding

DE16176M

2016 Design Merit Award

Leo Burnett / Saint-Denis + Quad / Clichy

Atlantic Group

37 Days

Consumer - Environmental / Immersive Design / Brand Installations

DE16174M

2016 Design Merit Award

Ogilvy&Mather / Paris + We Love Art / Paris + Big District / Paris + Parallel / Paris

Netflix

Netflix Festival

Consumer - Environmental / Immersive Design / Brand Installations

DE16175M

2016 Design Merit Award

Special Group / Auckland

2degrees

Play the Bridge

Consumer - Environmental / Immersive Design / Outdoor Spaces

DE16173M

2016 Design Merit Award

AKQA / San Francisco + LOS YORK / Los Angeles

Jordan Brand

The Last Shot

Consumer - Environmental / Immersive Design / Indoor Spaces

DE16169M

2016 Design Merit Award

Nippon Design Center, Inc. / Tokyo + Type Project Inc. / Tokyo

Ginza Graphic Gallery

Yoshiaki Irobe: WALL

Consumer - Environmental / Immersive Design / Indoor Spaces

DE16170M

2016 Design Merit Award

One Plus Partnership Limited / Hong Kong

Hubei Insun Cinema Film

Stop Motion

Consumer - Environmental / Immersive Design / Indoor Spaces

DE16171M

2016 Design Merit Award

Wildbytes / New York

Sephora

Kat Von D?s Live Face Mapping

Consumer - Environmental / Immersive Design / Indoor Spaces

DE16172M

2016 Design Merit Award

Deutsch / New York

Purdy

Paint With Accuracy

Consumer - Environmental / Immersive Design / Ambient Media - Single

DE16163M

2016 Design Merit Award

FCB / Toronto + BMO / Toronto

BMO

Nbatm

Consumer - Environmental / Immersive Design / Ambient Media - Single

DE16164M

2016 Design Merit Award

Leo Burnett Germany / Frankfurt + Thjnk AG / Hamburg

McDonald's

Burger Arena

Consumer - Environmental / Immersive Design / Ambient Media - Single

DE16165M

2016 Design Merit Award

lg2 / Toronto

Nike

Chin-up

Consumer - Environmental / Immersive Design / Ambient Media - Single

DE16166M

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