The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Mog's Christmas Calamity Agency: AMVBBDO / LONDON Client: Sainsbury's Category: Craft - Writing / Writing
Fly Your Own Way Agency: BBDO / New York Client: Foot Locker Category: Craft - Writing / Writing
Wok Agency: Droga5 / Sydney + The Sweetshop / Bangkok + Heckler / Sydney Client: Heineken Asia Pacific/Tiger Beer Category: Craft - Writing / Writing
Nobody's Memories Agency: FCB / Toronto + FCB / Chicago Client: PFLAG Canada Category: Craft - Writing / Writing
Lenor "Odes to Clothes - Skirt" Agency: Grey Germany / Duesseldorf + Grey / Duesseldorf Client: Procter & Gamble Category: Craft - Writing / Writing
Shoulders of Giants Agency: TBWA Chiat Day / Los Angeles + Smuggler / Los Angeles + RPS / Los Angeles + A52 / Los Angeles Client: Nissan Category: Craft - Writing / Writing
Call of Duty: Black Ops III "Seize Glory" Agency: 72andSunny / Los Angeles Client: Activision Category: Craft - Writing / Writing
Browser Stories Agency: BBDO / New York Client: Midtown Comics Category: Craft - Writing / Writing
Hold your breath Agency: CLM BBDO / Boulogne Billancourt Client: Guy Cotton Category: Craft - Writing / Writing
Everything in Black & White Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Gallery São Paulo Category: Craft - Writing / Writing
Survival Billboard - Terms & Horrible, Horrible Conditions Agency: McCann / London Client: Microsoft Category: Craft - Writing / Writing
Rich Person Field Guide Agency: McCann / New York Client: New York Lottery Category: Craft - Writing / Writing
The Samaritans Agency: Ogilvy & Mather Vietnam / Ho Chi Minh City Client: The Samaritans Category: Craft - Writing / Writing
The HIV Positive Poster Agency: Ogilvy Brasil / São Paulo + Bossa Nova Filmes / São Paulo + Lucha / Libre Client: GIV Category: Craft - Writing / Writing

2016 Film Merit Award

AMVBBDO / LONDON

Sainsbury's

Mog's Christmas Calamity

Craft - Writing / Writing

FI16252M

2016 Film Merit Award

BBDO / New York

Foot Locker

Fly Your Own Way

Craft - Writing / Writing

FI16253M

2016 Film Merit Award

Droga5 / Sydney + The Sweetshop / Bangkok + Heckler / Sydney

Heineken Asia Pacific/Tiger Beer

Wok

Craft - Writing / Writing

FI16254M

2016 Film Merit Award

FCB / Toronto + FCB / Chicago

PFLAG Canada

Nobody's Memories

Craft - Writing / Writing

FI16255M

2016 Film Merit Award

Grey Germany / Duesseldorf + Grey / Duesseldorf

Procter & Gamble

Lenor "Odes to Clothes - Skirt"

Craft - Writing / Writing

FI16256M

2016 Film Merit Award

TBWA Chiat Day / Los Angeles + Smuggler / Los Angeles + RPS / Los Angeles + A52 / Los Angeles

Nissan

Shoulders of Giants

Craft - Writing / Writing

FI16257M

2016 Branded Entertainment Merit Award

72andSunny / Los Angeles

Activision

Call of Duty: Black Ops III "Seize Glory"

Craft - Writing / Writing

BE16113M

2016 Print & Outdoor Merit Award

BBDO / New York

Midtown Comics

Browser Stories

Craft - Writing / Writing

PO16231M

2016 Print & Outdoor Merit Award

CLM BBDO / Boulogne Billancourt

Guy Cotton

Hold your breath

Craft - Writing / Writing

PO16232M

2016 Print & Outdoor Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Leica Gallery São Paulo

Everything in Black & White

Craft - Writing / Writing

PO16233M

2016 Print & Outdoor Merit Award

McCann / London

Microsoft

Survival Billboard - Terms & Horrible, Horrible Conditions

Craft - Writing / Writing

PO16234M

2016 Print & Outdoor Merit Award

McCann / New York

New York Lottery

Rich Person Field Guide

Craft - Writing / Writing

PO16235M

2016 Print & Outdoor Merit Award

Ogilvy & Mather Vietnam / Ho Chi Minh City

The Samaritans

The Samaritans

Craft - Writing / Writing

PO16236M

2016 Print & Outdoor Merit Award

Ogilvy Brasil / São Paulo + Bossa Nova Filmes / São Paulo + Lucha / Libre

GIV

The HIV Positive Poster

Craft - Writing / Writing

PO16237M

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