The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Safety Truck Agency: Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires Client: Samsung Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
McWhopper Agency: Y&R / New Zealand + DAVID / Miami Client: Burger King Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
The Lost Campaign Agency: BBDO GmbH / Berlin + BBDO Group Germany GmbH / Berlin Client: MARS Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Ariel - Share The Load Agency: BBDO India / Mumbai Client: P&G India Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Back off Radio Agency: Geometry Global / Dubai + Memac Ogilvy / Dubai Client: Roads And Transport Authority Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Cancer Uncensored Agency: McCann / San José Client: Gollo Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
The 11 Initiative Agency: Ogilvy / New York Client: Aetna Category: CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

2016 Print & Outdoor Gold Pencil

Leo Burnett Argentina / Buenos Aires + Gloria Films / Buenos Aires + Ingematica / Buenos Aires

Samsung

Safety Truck

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

PO16042G

2016 Print & Outdoor Gold Pencil

Y&R / New Zealand + DAVID / Miami

Burger King

McWhopper

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

PO16043G

2016 Print & Outdoor Merit Award

BBDO GmbH / Berlin + BBDO Group Germany GmbH / Berlin

MARS

The Lost Campaign

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

PO16184M

2016 Print & Outdoor Merit Award

BBDO India / Mumbai

P&G India

Ariel - Share The Load

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

PO16185M

2016 Print & Outdoor Merit Award

Geometry Global / Dubai + Memac Ogilvy / Dubai

Roads And Transport Authority

Back off Radio

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

PO16186M

2016 Print & Outdoor Merit Award

McCann / San José

Gollo

Cancer Uncensored

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

PO16187M

2016 Print & Outdoor Merit Award

Ogilvy / New York

Aetna

The 11 Initiative

CSR - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

PO16188M

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