The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
Life Pump
Agency: Cheil Worldwide / Seoul + Junpasang Production / Seoul + Yonggamhan Production / Seoul + Ex creative / Seoul
Client: SAMSUNG C&T CORPORATION Everland Caribbean Bay Category: Innovation in Design / Immersive Design
Van Gogh BnB
Agency: Leo Burnett / Chicago
Client: Art Institute of Chicago Category: Innovation in Design / Immersive Design
Playnasium
Agency: McCann / Melbourne
Client: YMCA Category: Innovation in Design / Immersive Design
THE DANCING LETTERS
Agency: McCann Worldgroup India / Mumbai
Client: MAHARASHTRA DYSLEXIA ASSOCIATION Category: Innovation in Design / Immersive Design
The Next Rembrandt
Agency: J. Walter Thompson / Amsterdam
Client: ING Nederland Category: Data Visualization / Static
Piquentum St. Vital 2014, label through which nature speaks out
Agency: Studio Sonda / Vizinada
Client: Vinski podrum Buzet Category: Data Visualization / Static
Nike Football Pro Genius
Agency: AKQA / London
Client: Nike Football Category: Digital / Game Design
The Outline (Digital)
Agency: The Outline and Code and Theory / New York City
Client: The Outline Category: Editorial / Digital Publications
ONWARD Stitched Sign Project
Agency: DENTSU INC. / Tokyo + bluecolor inc. / Tokyo
Client: ONWARD KASHIYAMA Co.,Ltd. Category: Immersive / Environmental / Wayfinding
Sentralen Wayfinding
Agency: Metric / Oslo
Client: Sentralen Category: Immersive / Environmental / Wayfinding
vitaminwater Brand Reimagination
Agency: COLLINS / New York
Client: vitaminwater Category: Branding / Rebranding
Pina_
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Pinacoteca do Estado de São Paulo Category: Branding / Rebranding
Kappa Sushi Rebranding
Agency: HAKUHODO INC. / TOKYO
Client: Kappa Create Co., Ltd. Category: Branding / Rebranding
Peace Corps Rebranding
Agency: Ogilvy Washington / Washington, DC
Client: United States Peace Corps Category: Branding / Rebranding
Pandora Rebrand: The Color of Music
Agency: Pandora (in-house) / Oakland
Client: Pandora (in-house) Category: Branding / Rebranding
West Marin Review, cover series
Agency: Madeleine Corson Design / San Francisco
Client: West Marin Review Category: Editorial / Magazine Cover Design
Symphonologie
Agency: DigitasLBi / New York + Accenture / New York
Client: Accenture Category: Data Visualization / Dynamic
Mobile Arcade
Agency: R/GA / São Paulo + MediaMonks / Sao Paulo
Client: Google Category: Data Visualization / Dynamic
scrubbing brush
Agency: Creators Group MAC / Tokyo
Client: kozo Co.,Ltd. Category: Craft / Illustration - Single or Series
SLOW TRAIN, SLOW LIFE. "Get Back, Tohoku."
Agency: DENTSU INC. / Tokyo
Client: EAST JAPAN RAILWAY COMPANY Category: Craft / Illustration - Single or Series
THE (VERY) POLITICAL COLLECTION
Agency: Design Army / Washington D.C.
Client: Harper Macaw Category: Craft / Illustration - Single or Series
Maues Posters
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Ambev - Guaraná Antarctica Category: Craft / Illustration - Single or Series
WWF Iceberg Poster Campaign
Agency: Leo Burnett Manila / Makati City
Client: WWF Philippines Inc. Category: Craft / Illustration - Single or Series
Little Future –Possibility of generative medicine-
Agency: JiroMiharu / Tokyo + monopo.inc / Tokyo + AOI Pro. Inc. / Tokyo
Client: Takebe Lab Category: Craft / Illustration - Single or Series
One Flew Over the Cuckoo's Nest
Agency: Ogilvy & Mather / Chicago
Client: Steppenwolf Theatre Category: Craft / Illustration - Single or Series
Artquarium
Agency: Ogilvy Group Thailand / Bangkok
Client: Papawin Co., Ltd. Category: Craft / Illustration - Single or Series
Art with Watson
Agency: Ogilvy / New York
Client: IBM Category: Craft / Illustration - Single or Series
The Story of Vans
Agency: Vans / Cypress
Client: Vans Category: Craft / Illustration - Single or Series
The Unlikely Hero
Agency: 22squared / Atlanta, Tampa
Client: Interface Category: Motion Graphics / Single
Paper Planes
Agency: Droga5 / New York + Active Theory / Venice, CA + Plan8 / Stockholm
Client: Android Category: Branding / Brand Installations
Hand meets Hand
Agency: HAKUHODO Inc. / Tokyo + HAKUHODO DY MEDIA PARTNERS INC. / Tokyo + WHITE Inc. / Tokyo + HAKUHODO PRODUCTS Inc. / Tokyo
Client: Tiffany & Co. Category: Branding / Brand Installations
Unexpected Courts
Agency: NBS / Rio de Janeiro + Pixel / Rio de Janeiro + Beat / Rio de Janeiro
Client: Akzo Nobel Category: Branding / Brand Installations
Behind the leather
Agency: Ogilvy Group Thailand / Bangkok
Client: People for the Ethical Treatment of Animals Category: Branding / Brand Installations
Eiffel Tower All Yours
Agency: Saatchi & Saatchi France / Paris + Saatchi & Saatchi UK / London
Client: HomeAway Category: Branding / Brand Installations
Design your time
Agency: Leo Burnett Germany / Frankfurt
Client: Samsung Category: Digital / Utility Design - Single
Netflix Netflip
Agency: Sid Lee / Toronto
Client: Netflix Category: Digital / Utility Design - Single
PERSONAL INNOVATION ACT
Agency: SIX INC. / TOKYO + HAKUHODO INC. / TOKYO
Client: SOFTBANK CORP. Category: Digital / Utility Design - Single
DALI-NOH: Dali back from the beyond
Agency: DENTSU INC. / Tokyo + Dentsu Live Inc. / Tokyo + Rhizomatiks / Tokyo + DAISHIN SEIKI / Saitama
Client: Salvador Dali exhibition Category: Immersive / Environmental / Indoor Spaces
Level Kids
Agency: FITCH / London
Client: Chalhoub Group Category: Immersive / Environmental / Indoor Spaces
Innocence Canada Installation
Agency: KBS Canada / Toronto
Client: Innocence Canada Category: Immersive / Environmental / Indoor Spaces
Salesforce West Lobby Pixelscape
Agency: Salesforce / San Francisco + Obscura / San Francisco
Client: Salesforce Category: Immersive / Environmental / Indoor Spaces
Photography Interpretive Gallery
Agency: Second Story, part of SapientRazorfish / Portland
Client: San Francisco Museum of Modern Art Category: Immersive / Environmental / Indoor Spaces
Stella Artois hosts Le Savoir
Agency: Sid Lee / New York
Client: Stella Artois Category: Immersive / Environmental / Indoor Spaces
Originals
Agency: TBWA\Paris / Boulogne-Billancourt + TBWA\Else / Boulogne-Billancourt
Client: McDonald's Category: Immersive / Environmental / Indoor Spaces
Vitality Room
Agency: thjnk ag / Hamburg
Client: Swissôtel Hotels & Resorts Category: Immersive / Environmental / Indoor Spaces