The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Fly on the Bathroom Wall
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Tiger Brands Category: Broadcast / Any Length - Single
Disclaimer: Fly
Agency: The Martin Agency / Richmond
Client: GEICO Category: Broadcast / Any Length - Single
Hitler
Agency: Young & Rubicam Brasil / Sao Paulo
Client: CEPIA Category: Broadcast / Any Length - Single
The Distress Signal
Agency: Anorak / NoA / Oslo + Making Waves / NoA / Oslo
Client: Amnesty International Norway Category: Experiential Radio
SMARTWiG, powered by The Star
Agency: Bashful / Sydney + TSE / Sydney
Client: The Star Sydney Category: Experiential Radio
iGugu
Agency: FCB 1886 / Johannesburg + Cell C / Johannesburg
Client: Cell C Category: Craft / Writing - Campaign
Words are all you need.
Agency: FCB / Cape Town
Client: Exclusive Books Category: Craft / Writing - Campaign
Fully Booked "Lives" Campaign
Agency: McCann Worldgroup Philippines / Taguig City + Hit Productions, Inc. / Makati City
Client: Fully Booked Philippines Category: Craft / Writing - Campaign
Virgin Mojito - Drink Anywhere
Agency: Ogilvy / Johannesburg
Client: KFC Category: Craft / Writing - Campaign
Fly on the Wall
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Tiger Brands Category: Craft / Writing - Campaign
Immersive Erotica
Agency: Global Media and Entertainment / London
Client: Harper Collins Category: Craft / Sound Design - Single or Campaign
JFK - Unsilenced
Agency: Rothco | Accenture Interactive / Dublin
Client: The Times/News UK and Ireland Category: Craft / Sound Design - Single or Campaign
A.I.
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Flight Centre Category: Craft / Sound Design - Single or Campaign
Fly on the Wall
Agency: TBWA Hunt Lascaris / Johannesburg
Client: Tiger Brands Category: Craft / Sound Design - Single or Campaign
The Voice of Change
Agency: Akestam Holst / Stockholm + Flickorna Larsson / Stockholm
Client: EuroPride 2018 Category: Innovation in Radio
The Distress Signal
Agency: Anorak / NoA / Oslo + Making Waves / NoA / Oslo
Client: Amnesty International Norway Category: Innovation in Radio
Music Liberates Music
Agency: BBDO / New York + PhantoscopicLtd
Client: Bacardi Category: Innovation in Radio
Stranger's Voice
Agency: Rethink
Client: Branch Out Neurological Foundation Category: Innovation in Radio
Broken Chip
Agency: Havas / New York + Sound Lounge / New York
Client: Heineken / Dos Equis Category: Craft / Writing - Single
The Alternatives - Yourself
Agency: McCann Canada / Toronto
Client: Prostate Cancer Canada Category: Craft / Writing - Single
Award:
2018 Radio Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg
Client:
Tiger Brands
Title:
Fly on the Bathroom Wall
Category:
Broadcast / Any Length - Single
Annual ID:
OS_RA18039M
Award:
2018 Radio Merit Award
Agency:
The Martin Agency / Richmond
Client:
GEICO
Title:
Disclaimer: Fly
Category:
Broadcast / Any Length - Single
Annual ID:
OS_RA18040M
Award:
2018 Radio Merit Award
Agency:
Young & Rubicam Brasil / Sao Paulo
Client:
CEPIA
Title:
Hitler
Category:
Broadcast / Any Length - Single
Annual ID:
OS_RA18041M
Award:
2018 Radio Merit Award
Agency:
Anorak / NoA / Oslo + Making Waves / NoA / Oslo
Client:
Amnesty International Norway
Title:
The Distress Signal
Category:
Experiential Radio
Annual ID:
OS_RA18053M
Award:
2018 Radio Merit Award
Agency:
Bashful / Sydney + TSE / Sydney
Client:
The Star Sydney
Title:
SMARTWiG, powered by The Star
Category:
Experiential Radio
Annual ID:
OS_RA18054M
Award:
2018 Radio Merit Award
Agency:
FCB 1886 / Johannesburg + Cell C / Johannesburg
Client:
Cell C
Title:
iGugu
Category:
Craft / Writing - Campaign
Annual ID:
OS_RA18058M
Award:
2018 Radio Merit Award
Agency:
FCB / Cape Town
Client:
Exclusive Books
Title:
Words are all you need.
Category:
Craft / Writing - Campaign
Annual ID:
OS_RA18059M
Award:
2018 Radio Merit Award
Agency:
McCann Worldgroup Philippines / Taguig City + Hit Productions, Inc. / Makati City
Client:
Fully Booked Philippines
Title:
Fully Booked "Lives" Campaign
Category:
Craft / Writing - Campaign
Annual ID:
OS_RA18060M
Award:
2018 Radio Merit Award
Agency:
Ogilvy UK / London
Client:
Unilever
Title:
Food Pioneers
Category:
Craft / Writing - Campaign
Annual ID:
OS_RA18061M
Award:
2018 Radio Merit Award
Agency:
Ogilvy / Johannesburg
Client:
KFC
Title:
Virgin Mojito - Drink Anywhere
Category:
Craft / Writing - Campaign
Annual ID:
OS_RA18062M
Award:
2018 Radio Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg
Client:
Tiger Brands
Title:
Fly on the Wall
Category:
Craft / Writing - Campaign
Annual ID:
OS_RA18063M
Award:
2018 Radio Merit Award
Agency:
Global Media and Entertainment / London
Client:
Harper Collins
Title:
Immersive Erotica
Category:
Craft / Sound Design - Single or Campaign
Annual ID:
OS_RA18064M
Award:
2018 Radio Merit Award
Agency:
Rothco | Accenture Interactive / Dublin
Client:
The Times/News UK and Ireland
Title:
JFK - Unsilenced
Category:
Craft / Sound Design - Single or Campaign
Annual ID:
OS_RA18065M
Award:
2018 Radio Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg
Client:
Flight Centre
Title:
A.I.
Category:
Craft / Sound Design - Single or Campaign
Annual ID:
OS_RA18066M
Award:
2018 Radio Merit Award
Agency:
TBWA Hunt Lascaris / Johannesburg
Client:
Tiger Brands
Title:
Fly on the Wall
Category:
Craft / Sound Design - Single or Campaign
Annual ID:
OS_RA18067M
Award:
2018 Radio Merit Award
Agency:
Akestam Holst / Stockholm + Flickorna Larsson / Stockholm
Client:
EuroPride 2018
Title:
The Voice of Change
Category:
Innovation in Radio
Annual ID:
OS_RA18068M
Award:
2018 Radio Merit Award
Agency:
Anorak / NoA / Oslo + Making Waves / NoA / Oslo
Client:
Amnesty International Norway
Title:
The Distress Signal
Category:
Innovation in Radio
Annual ID:
OS_RA18069M
Award:
2018 Radio Merit Award
Agency:
BBDO / New York + PhantoscopicLtd
Client:
Bacardi
Title:
Music Liberates Music
Category:
Innovation in Radio
Annual ID:
OS_RA18070M
Award:
2018 Radio Merit Award
Agency:
Rethink
Client:
Branch Out Neurological Foundation
Title:
Stranger's Voice
Category:
Innovation in Radio
Annual ID:
OS_RA18071M
Award:
2018 Radio Merit Award
Agency:
Havas / New York + Sound Lounge / New York
Client:
Heineken / Dos Equis
Title:
Broken Chip
Category:
Craft / Writing - Single
Annual ID:
OS_RA18055M
Award:
2018 Radio Merit Award
Agency:
McCann Canada / Toronto
Client:
Prostate Cancer Canada
Title:
The Alternatives - Yourself
Category:
Craft / Writing - Single
Annual ID:
OS_RA18056M