The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Temple of Happiness Agency: Column Five / Irvine Client: Column Five Category: Promotional / Collateral Items - Single or Series
The Personalised Ring Box that'll Get You a Yes Agency: Famous Innovations / Mumbai Client: CaratLane - A TATA BRAND Category: Promotional / Collateral Items - Single or Series
School of Visual Arts Senior Library 2016 Agency: Hinterland / New York Client: School of Visual Arts Category: Promotional / Collateral Items - Single or Series
Hälssen & Lyon "THE TEABAG COLLECTION" Agency: Kolle Rebbe GmbH / Hamburg + KOREFE / Hamburg Client: Hälssen & Lyon GmbH Category: Promotional / Collateral Items - Single or Series
Writing Our Rights Agency: Pereira & O'Dell / San Francisco Client: IGNITE Category: Promotional / Collateral Items - Single or Series
PLACEMAT FOR TWO Agency: Sancho BBDO / Bogotá Client: POSTOBÓN S.A. Category: Promotional / Collateral Items - Single or Series
Skin Colors Agency: Sancho BBDO / Bogota Client: Fundación Pies Descalzos Category: Promotional / Collateral Items - Single or Series
Fittle - The first 3D printed Braille puzzle Agency: SERVICEPLAN GERMANY / Munich + SERVICEPLAN HEALTH & LIFE / Munich + er / Ravensburg Client: LV Prasad Eye Institute/Ravensburger Category: Promotional / Collateral Items - Single or Series
Beautiful Pathogens Agency: TBWA Hunt Lascaris / Johannesburg Client: Goodbye Malaria Category: Promotional / Collateral Items - Single or Series
100 lb Coupon Agency: VML / Kansas City Client: Second Skin Category: Promotional / Collateral Items - Single or Series
Safety Bags Agency: Cheil Worldwide, / Hong Kong Client: Tesco Category: Innovation in Design / Print
Bulletproof Posters Agency: Ogilvy & Mather / Chicago Client: Americans for Responsible Solutions Category: Innovation in Design / Print
Penguin Frozen Storybook Agency: TBWA\ / Shanghai Client: Penguin Books Category: Innovation in Design / Print
LA Original Logo Agency: 72andSunny / Los Angeles Client: Mayor's Fund for Los Angeles Category: Branding / Logo
Nike Equality: The Swoosh Vote Agency: Wieden+Kennedy / Portland Client: Nike Category: Branding / Logo
An icon for the future of motor sport. Agency: Wieden+Kennedy / London Client: F1 Category: Branding / Logo
Dead Whale Agency: Dentsu Jayme Syfu / Makati City Client: Greenpeace Philippines Category: Experiential / Environmental / Outdoor Spaces
The Human Serengeti Agency: FCB New Zealand / Auckland/ Wellington Client: Prime TV Category: Experiential / Environmental / Outdoor Spaces
HOTEL HIGHWAY Agency: HAKUHODO KETTLE / Tokyo + HAKUHODO / Tokyo Client: Two inc Category: Experiential / Environmental / Outdoor Spaces
Music in Sight Agency: Jung von Matt/ AG / Hamburg Client: Hamburg Marketing, Elbphilharmonie Hamburg Category: Experiential / Environmental / Outdoor Spaces
Fearless Girl Agency: McCann / New York + Visbal Sculpture, Inc / Delaware + Traction Creative / New York Client: State Street Global Advisors Category: Experiential / Environmental / Outdoor Spaces
Unseen Stars Agency: BBDO / New York + ObscuraDigital Client: GE Category: Experiential / Environmental / Indoor Spaces
The Agoraphobic Traveller Agency: Google Brand Studio / San Francisco Client: Google Category: Experiential / Environmental / Indoor Spaces
Hydrogen Electric House Agency: Innocean Worldwide / Seoul Client: Hyundai Motor Company Category: Experiential / Environmental / Indoor Spaces
mt expo 2017 Agency: iyamadesign inc. / Tokyo Client: KAMOI KAKOSHI Co.,LTD. Category: Experiential / Environmental / Indoor Spaces
The BMO200 Fountain Agency: Mosaic / Toronto Client: BMO The Bank of Montreal Category: Experiential / Environmental / Indoor Spaces
Kiwi Portraits Completed Agency: Ogilvy & Mather / Chicago Client: SC Johnson Category: Experiential / Environmental / Indoor Spaces
Chobani Serif Agency: Chobani / New York Client: Chobani® Category: Typography / Typeface Design
Nike Concept Store Agency: Oh Yeah Studio / Oslo + Nike / Netherland + Bekk / Oslo Client: Nike Category: Typography / Typeface Design
Retro future : motor sport heritage meets new age machinery Agency: Wieden+Kennedy / London Client: F1 Category: Typography / Typeface Design
Celebrating 50 Golden Yearz Agency: Jones Knowles Ritchie / London Client: Heinz Category: Packaging / Mass-market
FORM Agency: Jones Knowles Ritchie / New York Client: Walker & Co Category: Packaging / Mass-market
Burnside Oregon Oaked Bourbon Agency: Sandstrom Partners / Portland Client: Eastside Distilling Category: Packaging / Mass-market
Bedlam Vodka Agency: The Republik / Raleigh Client: Graybeard Distillery Category: Packaging / Mass-market
Snow Beer-Ingenuity Agency: TigerPan Packaging Design Lab. / Shenzhen Client: China Resources Snow Breweries Co., Ltd Category: Packaging / Mass-market
Roads That Honk Agency: Hindustan Petroleum Corporation Limited / Mumbai Client: Hindustan Petroleum Corporation Limited Category: Experiential / Environmental / Wayfinding
Quest to LEGOLAND Agency: VML / New York + LEGOLAND Florida Resort / Winter Haven Client: LEGOLAND Florida Resort Category: Experiential / Environmental / Wayfinding
SIMCITY BUILDIT SCHOOL OF POLITICS TEXT BOOKS Agency: DENTSU INC. / Tokyo + J.C.SPARK / Tokyo + YOKOHAMA SUPER FACTORY / Tokyo + TAIYO KIKAKU Co., Ltd. / Tokyo Client: ELECTRONIC ARTS INC. Category: Promotional / Booklets, Brochures, & Product Catalogues
The Whole Earth Catalog Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: Mavericks Category: Promotional / Booklets, Brochures, & Product Catalogues
Walking the Path to Eternal Fragrance Agency: Hanqingtang Design NH7 / Nanjing Client: Phoenix Science Press Category: Editorial / Book Interior
Nocturne Agency: Hanqingtang Design NH7 / Nanjing Client: Zhejiang People's Fine Arts Publishing Category: Editorial / Book Interior
Supima: World's Finest Cottons Agency: Stella Giovanni / New York Client: Rizzoli Publications Category: Editorial / Book Interior
Che Pi-Interview with Zuoxiaozuzhou Agency: PAY2PLAY / Beijing Client: Zuoxiaozuzhou Studio Category: Editorial / Book Interior
One Book For Peace Agency: Y&R / Dubai Client: Interreligious Council in Bosnia & Herzegovina Category: Editorial / Book Interior
Rubbish Famzine No.7 Flash and Blood Agency: Kinetic / Singapore + Holycrap.sg / Singapore Client: HOLYCRAP.SG Category: Editorial / Magazine Interior
Rubbish Famzine No.6 An Emojious Odyssey of the Gluttonous Omnivores Agency: Kinetic / Singapore Client: HOLYCRAP.SG Category: Editorial / Magazine Interior
A World With No Heroes Agency: DDB, / Paris + Make me Pulse / Paris Client: Ubisoft Category: Digital Design
The Corruption Converter Agency: FCB Brasil / Sao Paulo + Antonio Brasiliano / São Paulo + UMSTUDIO.COM / São Paulo + Vitor Patalano / São Paulo Client: Estadão Newspaper Category: Digital Design
HIJACKED HIGHWAY Agency: McCann / Lima Client: Sodimac Homecenter Category: Digital Design
A Message From Earth Agency: WeTransfer / Amsterdam + Stink Studios / Los Angeles Client: WeTransfer Category: Digital Design

2018 Design Merit Award

Column Five / Irvine

Column Five

Temple of Happiness

Promotional / Collateral Items - Single or Series

OS_DE18137M

2018 Design Merit Award

Famous Innovations / Mumbai

CaratLane - A TATA BRAND

The Personalised Ring Box that'll Get You a Yes

Promotional / Collateral Items - Single or Series

OS_DE18138M

2018 Design Merit Award

Hinterland / New York

School of Visual Arts

School of Visual Arts Senior Library 2016

Promotional / Collateral Items - Single or Series

OS_DE18139M

2018 Design Merit Award

Kolle Rebbe GmbH / Hamburg + KOREFE / Hamburg

Hälssen & Lyon GmbH

Hälssen & Lyon "THE TEABAG COLLECTION"

Promotional / Collateral Items - Single or Series

OS_DE18140M

2018 Design Merit Award

Pereira & O'Dell / San Francisco

IGNITE

Writing Our Rights

Promotional / Collateral Items - Single or Series

OS_DE18141M

2018 Design Merit Award

Sancho BBDO / Bogotá

POSTOBÓN S.A.

PLACEMAT FOR TWO

Promotional / Collateral Items - Single or Series

OS_DE18142M

2018 Design Merit Award

Sancho BBDO / Bogota

Fundación Pies Descalzos

Skin Colors

Promotional / Collateral Items - Single or Series

OS_DE18143M

2018 Design Merit Award

SERVICEPLAN GERMANY / Munich + SERVICEPLAN HEALTH & LIFE / Munich + er / Ravensburg

LV Prasad Eye Institute/Ravensburger

Fittle - The first 3D printed Braille puzzle

Promotional / Collateral Items - Single or Series

OS_DE18144M

2018 Design Merit Award

TBWA Hunt Lascaris / Johannesburg

Goodbye Malaria

Beautiful Pathogens

Promotional / Collateral Items - Single or Series

OS_DE18145M

2018 Design Merit Award

VML / Kansas City

Second Skin

100 lb Coupon

Promotional / Collateral Items - Single or Series

OS_DE18146M

2018 Design Merit Award

Cheil Worldwide, / Hong Kong

Tesco

Safety Bags

Innovation in Design / Print

OS_DE18212M

2018 Design Merit Award

Ogilvy & Mather / Chicago

Americans for Responsible Solutions

Bulletproof Posters

Innovation in Design / Print

OS_DE18213M

2018 Design Merit Award

TBWA\ / Shanghai

Penguin Books

Penguin Frozen Storybook

Innovation in Design / Print

OS_DE18214M

2018 Design Merit Award

72andSunny / Los Angeles

Mayor's Fund for Los Angeles

LA Original Logo

Branding / Logo

OS_DE18075M

2018 Design Merit Award

Wieden+Kennedy / Portland

Nike

Nike Equality: The Swoosh Vote

Branding / Logo

OS_DE18076M

2018 Design Merit Award

Wieden+Kennedy / London

F1

An icon for the future of motor sport.

Branding / Logo

OS_DE18077M

2018 Design Merit Award

Dentsu Jayme Syfu / Makati City

Greenpeace Philippines

Dead Whale

Experiential / Environmental / Outdoor Spaces

OS_DE18173M

2018 Design Merit Award

FCB New Zealand / Auckland/ Wellington

Prime TV

The Human Serengeti

Experiential / Environmental / Outdoor Spaces

OS_DE18174M

2018 Design Merit Award

HAKUHODO KETTLE / Tokyo + HAKUHODO / Tokyo

Two inc

HOTEL HIGHWAY

Experiential / Environmental / Outdoor Spaces

OS_DE18175M

2018 Design Merit Award

Jung von Matt/ AG / Hamburg

Hamburg Marketing, Elbphilharmonie Hamburg

Music in Sight

Experiential / Environmental / Outdoor Spaces

OS_DE18176M

2018 Design Merit Award

McCann / New York + Visbal Sculpture, Inc / Delaware + Traction Creative / New York

State Street Global Advisors

Fearless Girl

Experiential / Environmental / Outdoor Spaces

OS_DE18177M

2018 Design Merit Award

BBDO / New York + ObscuraDigital

GE

Unseen Stars

Experiential / Environmental / Indoor Spaces

OS_DE18167M

2018 Design Merit Award

Google Brand Studio / San Francisco

Google

The Agoraphobic Traveller

Experiential / Environmental / Indoor Spaces

OS_DE18168M

2018 Design Merit Award

Innocean Worldwide / Seoul

Hyundai Motor Company

Hydrogen Electric House

Experiential / Environmental / Indoor Spaces

OS_DE18169M

2018 Design Merit Award

iyamadesign inc. / Tokyo

KAMOI KAKOSHI Co.,LTD.

mt expo 2017

Experiential / Environmental / Indoor Spaces

OS_DE18170M

2018 Design Merit Award

Mosaic / Toronto

BMO The Bank of Montreal

The BMO200 Fountain

Experiential / Environmental / Indoor Spaces

OS_DE18171M

2018 Design Merit Award

Ogilvy & Mather / Chicago

SC Johnson

Kiwi Portraits Completed

Experiential / Environmental / Indoor Spaces

OS_DE18172M

2018 Design Merit Award

Chobani / New York

Chobani®

Chobani Serif

Typography / Typeface Design

OS_DE18112M

2018 Design Merit Award

Oh Yeah Studio / Oslo + Nike / Netherland + Bekk / Oslo

Nike

Nike Concept Store

Typography / Typeface Design

OS_DE18113M

2018 Design Merit Award

Wieden+Kennedy / London

F1

Retro future : motor sport heritage meets new age machinery

Typography / Typeface Design

OS_DE18114M

2018 Design Merit Award

Jones Knowles Ritchie / London

Heinz

Celebrating 50 Golden Yearz

Packaging / Mass-market

OS_DE18147M

2018 Design Merit Award

Jones Knowles Ritchie / New York

Walker & Co

FORM

Packaging / Mass-market

OS_DE18148M

2018 Design Merit Award

Sandstrom Partners / Portland

Eastside Distilling

Burnside Oregon Oaked Bourbon

Packaging / Mass-market

OS_DE18149M

2018 Design Merit Award

The Republik / Raleigh

Graybeard Distillery

Bedlam Vodka

Packaging / Mass-market

OS_DE18150M

2018 Design Merit Award

TigerPan Packaging Design Lab. / Shenzhen

China Resources Snow Breweries Co., Ltd

Snow Beer-Ingenuity

Packaging / Mass-market

OS_DE18151M

2018 Design Merit Award

Hindustan Petroleum Corporation Limited / Mumbai

Hindustan Petroleum Corporation Limited

Roads That Honk

Experiential / Environmental / Wayfinding

OS_DE18178M

2018 Design Merit Award

VML / New York + LEGOLAND Florida Resort / Winter Haven

LEGOLAND Florida Resort

Quest to LEGOLAND

Experiential / Environmental / Wayfinding

OS_DE18179M

2018 Design Merit Award

DENTSU INC. / Tokyo + J.C.SPARK / Tokyo + YOKOHAMA SUPER FACTORY / Tokyo + TAIYO KIKAKU Co., Ltd. / Tokyo

ELECTRONIC ARTS INC.

SIMCITY BUILDIT SCHOOL OF POLITICS TEXT BOOKS

Promotional / Booklets, Brochures, & Product Catalogues

OS_DE18135M

2018 Design Merit Award

DENTSU INC. / Tokyo + Mori Inc. / Tokyo

Mavericks

The Whole Earth Catalog

Promotional / Booklets, Brochures, & Product Catalogues

OS_DE18136M

2018 Design Merit Award

Hanqingtang Design NH7 / Nanjing

Phoenix Science Press

Walking the Path to Eternal Fragrance

Editorial / Book Interior

OS_DE18104M

2018 Design Merit Award

Hanqingtang Design NH7 / Nanjing

Zhejiang People's Fine Arts Publishing

Nocturne

Editorial / Book Interior

OS_DE18105M

2018 Design Merit Award

Stella Giovanni / New York

Rizzoli Publications

Supima: World's Finest Cottons

Editorial / Book Interior

OS_DE18106M

2018 Design Merit Award

PAY2PLAY / Beijing

Zuoxiaozuzhou Studio

Che Pi-Interview with Zuoxiaozuzhou

Editorial / Book Interior

OS_DE18107M

2018 Design Merit Award

Y&R / Dubai

Interreligious Council in Bosnia & Herzegovina

One Book For Peace

Editorial / Book Interior

OS_DE18108M

2018 Design Merit Award

Kinetic / Singapore + Holycrap.sg / Singapore

HOLYCRAP.SG

Rubbish Famzine No.7 Flash and Blood

Editorial / Magazine Interior

OS_DE18110M

2018 Design Merit Award

Kinetic / Singapore

HOLYCRAP.SG

Rubbish Famzine No.6 An Emojious Odyssey of the Gluttonous Omnivores

Editorial / Magazine Interior

OS_DE18111M

2018 Design Merit Award

DDB, / Paris + Make me Pulse / Paris

Ubisoft

A World With No Heroes

Digital Design

OS_DE18159M

2018 Design Merit Award

FCB Brasil / Sao Paulo + Antonio Brasiliano / São Paulo + UMSTUDIO.COM / São Paulo + Vitor Patalano / São Paulo

Estadão Newspaper

The Corruption Converter

Digital Design

OS_DE18160M

2018 Design Merit Award

McCann / Lima

Sodimac Homecenter

HIJACKED HIGHWAY

Digital Design

OS_DE18161M

2018 Design Merit Award

WeTransfer / Amsterdam + Stink Studios / Los Angeles

WeTransfer

A Message From Earth

Digital Design

OS_DE18162M

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