The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Nosferatu Agency: AlmapBBDO / São Paulo Client: Getty Images Category: Web / User Experience
A World With No Heroes Agency: DDB, / Paris + Make me Pulse / Paris Client: Ubisoft Category: Web / User Experience
Visit Britain Agency: 180LA / Los Angeles + Cut & Run / Santa Monica + Expedia / Bellevue + Friend / London Client: Expedia Category: Mobile / User Experience
next Bank Agency: R/GA / Sao Paulo Client: Banco Bradesco Category: Mobile / User Experience
Samsung SmartSuit Agency: Cheil / Amsterdam Client: Samsung Benelux Category: Cross-Channel / Digital / Physical Cross-Channel
The Corruption Converter Agency: FCB Brasil / Sao Paulo + UMSTUDIO.COM / São Paulo + Antonio Brasiliano / São Paulo + Victor Patalano / São Paulo Client: Estadão Newspaper Category: Craft / Dynamic Data Visualization
Destination Pride Agency: FCB/SIX / Toronto Client: PFLAG Canada Category: Craft / Dynamic Data Visualization
next Bank Agency: R/GA / Sao Paulo Client: Banco Bradesco Category: Craft / Dynamic Data Visualization
White Hats Wanted Agency: McCann / New York + MRM//McCann / New York + Weber Shandwick / New York + Momentum WW / New York Client: U.S. Army Category: Innovation in UX / UI / Single Channel
Robocalls From Humans Agency: Ogilvy & Mather / Chicago Client: Team Gleason Category: Innovation in UX / UI / Single Channel
AAMI SmartPlates Agency: Ogilvy Australia / Melbourne Client: AAMI Category: Mobile / Utility
DIGISEQ Agency: R/GA / London + DIGISEQ / Uxbridge Client: DIGISEQ Category: Mobile / Utility

2018 UX / UI Bronze Pencil

AlmapBBDO / São Paulo

Getty Images

Nosferatu

Web / User Experience

OS_UX18003B

2018 UX / UI Bronze Pencil

DDB, / Paris + Make me Pulse / Paris

Ubisoft

A World With No Heroes

Web / User Experience

OS_UX18004B

2018 UX / UI Bronze Pencil

180LA / Los Angeles + Cut & Run / Santa Monica + Expedia / Bellevue + Friend / London

Expedia

Visit Britain

Mobile / User Experience

OS_UX18007B

2018 UX / UI Bronze Pencil

R/GA / Sao Paulo

Banco Bradesco

next Bank

Mobile / User Experience

OS_UX18008B

2018 UX / UI Bronze Pencil

Cheil / Amsterdam

Samsung Benelux

Samsung SmartSuit

Cross-Channel / Digital / Physical Cross-Channel

OS_UX18011B

2018 UX / UI Merit Award

FCB Brasil / Sao Paulo + UMSTUDIO.COM / São Paulo + Antonio Brasiliano / São Paulo + Victor Patalano / São Paulo

Estadão Newspaper

The Corruption Converter

Craft / Dynamic Data Visualization

OS_UX18031M

2018 UX / UI Merit Award

FCB/SIX / Toronto

PFLAG Canada

Destination Pride

Craft / Dynamic Data Visualization

OS_UX18032M

2018 UX / UI Merit Award

R/GA / Sao Paulo

Banco Bradesco

next Bank

Craft / Dynamic Data Visualization

OS_UX18033M

2018 UX / UI Merit Award

McCann / New York + MRM//McCann / New York + Weber Shandwick / New York + Momentum WW / New York

U.S. Army

White Hats Wanted

Innovation in UX / UI / Single Channel

OS_UX18034M

2018 UX / UI Merit Award

Ogilvy & Mather / Chicago

Team Gleason

Robocalls From Humans

Innovation in UX / UI / Single Channel

OS_UX18035M

2018 UX / UI Merit Award

Ogilvy Australia / Melbourne

AAMI

AAMI SmartPlates

Mobile / Utility

OS_UX18023M

2018 UX / UI Merit Award

R/GA / London + DIGISEQ / Uxbridge

DIGISEQ

DIGISEQ

Mobile / Utility

OS_UX18024M

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