The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Discipline
-
Discipline
Interactive
- All
- Branded Entertainment
- CMO Pencil
- Cross-Platform
- Cultural Driver
- Design
- Direct Marketing
- Film
- Health, Wellness & Pharma
- Intellectual Property
- Interactive
- Mobile
- Moving Image Craft
- Penta Pencil
- Print & Outdoor
- Public Relations
- Radio
- Responsive Environments
- Social Influencer Marketing
- Social Media
- UX / UI
Category
-
Category
Experiential
- Select Category
- Craft
- Experiential
- Gaming
- Innovation in Interactive
- Interactive Video
- Online Advertising
- Websites
Sub-Category
-
Sub-Category
Select Sub-Category
- Select Sub-Category
- Virtual Reality (VR)
- Digital Installations
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
Unseen Stars
Agency: BBDO / New York + ObscuraDigital
Client: GE Category: Experiential / Digital Installations
CHAMELEON
Agency: CONTRAPUNTO BBDO / MADRID
Client: MERCEDES-BENZ ESPAÑA, S.A. (SMART) Category: Experiential / Digital Installations
Roads That Honk
Agency: Hindustan Petroleum Corporation Limited / Mumbai
Client: Hindustan Petroleum Corporation Limited Category: Experiential / Digital Installations
Thermal Discount
Agency: Rethink
Client: Sports Experts Category: Experiential / Digital Installations
Samsung Gear VR Wonderland
Agency: McKinney / New York + Cheil Worldwide / Seoul
Client: Samsung Electronics Category: Experiential / Virtual Reality (VR)
Visceral Reality
Agency: J.Walter Thompson / Sao Paulo
Client: Rede de Justiça Category: Experiential / Virtual Reality (VR)
Virtual Gridiron
Agency: Momentum Worldwide / New York + Verizon Labs / New York
Client: Verizon Category: Experiential / Virtual Reality (VR)