The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
HEARING RESCUE
Agency: BBDO / Bangkok
Client: THAI HEALTH PROMOTION FOUNDATION & DEAF ASSOCIATION OF BANGKOK Category: Innovation in Health & Wellness
The Fin
Agency: J. Walter Thompson / New York
Client: Northwell Health Category: Innovation in Health & Wellness
Melanoma Monsters
Agency: Area 23, An FCB Health Network Company / New York
Client: Mollie's Fund Category: Print & Outdoor / Print - Campaign
Adults Too
Agency: greyhealth group / Sudler & Hennessey / Sydney
Client: Pfizer - Prevenar 13 Category: Print & Outdoor / Print - Campaign
Reverse Poems
Agency: SERVICEPLAN GERMANY / Munich
Client: International Blue Cross Category: Print & Outdoor / Print - Campaign
In Real Life
Agency: BBDO / New York + BBDO Studios / New York
Client: Monica Lewinsky Category: Branded Content
Spilt Second
Agency: McCann Health / New York + Craft / New York
Client: Boehringer Ingelheim Category: Branded Content
News of Hope
Agency: Ogilvy Brasil / São Paulo + Central Films / Los Angeles + Audio Production House: Chris Jordão / São Paulo + 4 Whitehouse Post / Chicago
Client: LiveOnNY Category: Branded Content
KNOW YOU AGAIN
Agency: F5 / Shanghai
Client: Baidu Category: Product Design / Integrated Digital & Physical Product
Stress Causes Dandruff
Agency: MullenLowe / Singapore
Client: Unilever - Clear Category: Film / Short Form
Robocalls From Humans
Agency: Ogilvy & Mather / Chicago
Client: Team Gleason Category: Digital / Web
The Amanda Foundation Collection
Agency: The Amanda Foundation / Beverly Hills + Saatchi & Saatchi / Torrance
Client: The Amanda Foundation Category: Digital / Web
ITBRA — THE WEARABLE THAT DETECTS CANCER
Agency: Area 23, An FCB Health Network Company / New York
Client: Cyrcadia Health Category: Product Design / Physical Product
The Anti-Trafficking Exam
Agency: Area 23, An FCB Health Network Company / New York + FCB Health / New York
Client: Anonymous Client Category: Experiential / Immersive / Events
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: Casey House Category: Experiential / Immersive / Events
Black Supermarket
Agency: Carrefour / Massy
Client: Carrefour Category: Experiential / Immersive / Events
Coverage Coalition
Agency: Barton F. Graf / New York
Client: Coverage Coalition Category: Digital / Social Media
Crash Test
Agency: DDB, / Paris + Stink Digital / Paris + Studio5 / Paris
Client: Sécurité Routière Category: Digital / Social Media
Probably the Dullest Content in History for the Least Active Kids in History.
Agency: FP7/DXB / Dubai + FP7/MENA / Dubai
Client: OMO Category: Digital / Social Media
Behind the Post
Agency: MALFOR GOOD / Los Angeles + Tool / Los Angeles
Client: One Love Foundation Category: Digital / Social Media
Don't Get Sextorted, Send a Naked Mole Rat
Agency: No Fixed Address / Toronto
Client: Canadian Centre for Child Protection Category: Digital / Social Media
Prescribed to Death
Agency: Energy BBDO / Chicago
Client: National Safety Council Category: Print & Outdoor / Outdoor / Ambient - Single
The Drama in RA
Agency: Area 23, An FCB Health Network Company / New York + Lamano Estudios / Santiago
Client: GSK Category: Print & Outdoor / Outdoor / Ambient - Campaign
Clean Braille
Agency: Area 23, An FCB Health Network Company / New York
Client: LifeBuoy Category: Print & Outdoor / Outdoor / Ambient - Campaign
SickKids VS - All In
Agency: Cossette / Toronto + JK Reps / Toronto + ØMEN Design / Toronto
Client: SickKids Foundation Category: Print & Outdoor / Outdoor / Ambient - Campaign
Poosters
Agency: J.Walter Thompson / Sao Paulo
Client: Bayer Category: Print & Outdoor / Outdoor / Ambient - Campaign
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: Casey House Category: Cross-Platform / Integrated Branding
Black Supermarket
Agency: Carrefour / Massy
Client: Carrefour Category: Cross-Platform / Integrated Branding
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
BBDO / Bangkok
Client:
THAI HEALTH PROMOTION FOUNDATION & DEAF ASSOCIATION OF BANGKOK
Title:
HEARING RESCUE
Category:
Innovation in Health & Wellness
Annual ID:
OS_HW18077M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
J. Walter Thompson / New York
Client:
Northwell Health
Title:
The Fin
Category:
Innovation in Health & Wellness
Annual ID:
OS_HW18078M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Area 23, An FCB Health Network Company / New York
Client:
Mollie's Fund
Title:
Melanoma Monsters
Category:
Print & Outdoor / Print - Campaign
Annual ID:
OS_HW18065M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
greyhealth group / Sudler & Hennessey / Sydney
Client:
Pfizer - Prevenar 13
Title:
Adults Too
Category:
Print & Outdoor / Print - Campaign
Annual ID:
OS_HW18066M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
SERVICEPLAN GERMANY / Munich
Client:
International Blue Cross
Title:
Reverse Poems
Category:
Print & Outdoor / Print - Campaign
Annual ID:
OS_HW18067M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
BBDO / New York + BBDO Studios / New York
Client:
Monica Lewinsky
Title:
In Real Life
Category:
Branded Content
Annual ID:
OS_HW18027M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
McCann Health / London
Client:
GSK
Title:
Mark’s Story
Category:
Branded Content
Annual ID:
OS_HW18028M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
McCann Health / New York + Craft / New York
Client:
Boehringer Ingelheim
Title:
Spilt Second
Category:
Branded Content
Annual ID:
OS_HW18029M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Ogilvy Brasil / São Paulo + Central Films / Los Angeles + Audio Production House: Chris Jordão / São Paulo + 4 Whitehouse Post / Chicago
Client:
LiveOnNY
Title:
News of Hope
Category:
Branded Content
Annual ID:
OS_HW18030M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
F5 / Shanghai
Client:
Baidu
Title:
KNOW YOU AGAIN
Category:
Product Design / Integrated Digital & Physical Product
Annual ID:
OS_HW18037M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
MullenLowe / Singapore
Client:
Unilever - Clear
Title:
Stress Causes Dandruff
Category:
Film / Short Form
Annual ID:
OS_HW18042M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Ogilvy & Mather / Chicago
Client:
Team Gleason
Title:
Robocalls From Humans
Category:
Digital / Web
Annual ID:
OS_HW18056M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
The Amanda Foundation / Beverly Hills + Saatchi & Saatchi / Torrance
Client:
The Amanda Foundation
Title:
The Amanda Foundation Collection
Category:
Digital / Web
Annual ID:
OS_HW18057M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Area 23, An FCB Health Network Company / New York
Client:
Cyrcadia Health
Title:
ITBRA — THE WEARABLE THAT DETECTS CANCER
Category:
Product Design / Physical Product
Annual ID:
OS_HW18036M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Area 23, An FCB Health Network Company / New York + FCB Health / New York
Client:
Anonymous Client
Title:
The Anti-Trafficking Exam
Category:
Experiential / Immersive / Events
Annual ID:
OS_HW18031M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Experiential / Immersive / Events
Annual ID:
OS_HW18032M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Carrefour / Massy
Client:
Carrefour
Title:
Black Supermarket
Category:
Experiential / Immersive / Events
Annual ID:
OS_HW18033M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Barton F. Graf / New York
Client:
Coverage Coalition
Title:
Coverage Coalition
Category:
Digital / Social Media
Annual ID:
OS_HW18058M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
DDB, / Paris + Stink Digital / Paris + Studio5 / Paris
Client:
Sécurité Routière
Title:
Crash Test
Category:
Digital / Social Media
Annual ID:
OS_HW18059M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
FP7/DXB / Dubai + FP7/MENA / Dubai
Client:
OMO
Title:
Probably the Dullest Content in History for the Least Active Kids in History.
Category:
Digital / Social Media
Annual ID:
OS_HW18060M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
MALFOR GOOD / Los Angeles + Tool / Los Angeles
Client:
One Love Foundation
Title:
Behind the Post
Category:
Digital / Social Media
Annual ID:
OS_HW18061M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
No Fixed Address / Toronto
Client:
Canadian Centre for Child Protection
Title:
Don't Get Sextorted, Send a Naked Mole Rat
Category:
Digital / Social Media
Annual ID:
OS_HW18062M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Energy BBDO / Chicago
Client:
National Safety Council
Title:
Prescribed to Death
Category:
Print & Outdoor / Outdoor / Ambient - Single
Annual ID:
OS_HW18068M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Area 23, An FCB Health Network Company / New York + Lamano Estudios / Santiago
Client:
GSK
Title:
The Drama in RA
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Annual ID:
OS_HW18069M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Area 23, An FCB Health Network Company / New York
Client:
LifeBuoy
Title:
Clean Braille
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Annual ID:
OS_HW18070M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Cossette / Toronto + JK Reps / Toronto + ØMEN Design / Toronto
Client:
SickKids Foundation
Title:
SickKids VS - All In
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Annual ID:
OS_HW18071M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
J.Walter Thompson / Sao Paulo
Client:
Bayer
Title:
Poosters
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Annual ID:
OS_HW18072M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Cross-Platform / Integrated Branding
Annual ID:
OS_HW18034M