The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

The Anti-Trafficking Exam Agency: Area 23, An FCB Health Network Company / New York + FCB Health / New York Client: Anonymous Client Category: Experiential / Immersive / Events
Break Bread Smash Stigma Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Experiential / Immersive / Events
Black Supermarket Agency: Carrefour / Massy Client: Carrefour Category: Experiential / Immersive / Events
KNOW YOU AGAIN Agency: F5 / Shanghai Client: Baidu Category: Product Design / Integrated Digital & Physical Product
Coverage Coalition Agency: Barton F. Graf / New York Client: Coverage Coalition Category: Public Relations
Break Bread Smash Stigma Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Public Relations
The Fin Agency: J. Walter Thompson / New York Client: Northwell Health Category: Public Relations
Robocalls from Humans Agency: Ogilvy & Mather / Chicago Client: Team Gleason Category: Public Relations
HEARING RESCUE Agency: BBDO / Bangkok Client: THAI HEALTH PROMOTION FOUNDATION & DEAF ASSOCIATION OF BANGKOK Category: Innovation in Health & Wellness
The Fin Agency: J. Walter Thompson / New York Client: Northwell Health Category: Innovation in Health & Wellness
Robocalls From Humans Agency: Ogilvy & Mather / Chicago Client: Team Gleason Category: Digital / Web
The Amanda Foundation Collection Agency: The Amanda Foundation / Beverly Hills + Saatchi & Saatchi / Torrance Client: The Amanda Foundation Category: Digital / Web
Live Moment of Silence Agency: BBDO / New York Client: Sandy Hook Promise Category: Digital / Use of Technology
The Call That Comes After Agency: FCB/SIX / Toronto Client: Drug Free Kids Canada Category: Digital / Use of Technology
Break Bread Smash Stigma Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Cross-Platform / Integrated Branding
Black Supermarket Agency: Carrefour / Massy Client: Carrefour Category: Cross-Platform / Integrated Branding
Prescribed to Death Agency: Energy BBDO / Chicago Client: National Safety Council Category: Print & Outdoor / Outdoor / Ambient - Single
Melanoma Monsters Agency: Area 23, An FCB Health Network Company / New York Client: Mollie's Fund Category: Print & Outdoor / Print - Campaign
Adults Too Agency: greyhealth group / Sudler & Hennessey / Sydney Client: Pfizer - Prevenar 13 Category: Print & Outdoor / Print - Campaign
Reverse Poems Agency: SERVICEPLAN GERMANY / Munich Client: International Blue Cross Category: Print & Outdoor / Print - Campaign
End Embarrassment Agency: Interbrand Japan / Tokyo Client: Matsumoto Kiyoshi Holdings Category: Packaging
Tradesman's Suncream Agency: iris Worldwide / London Client: Wickes Category: Packaging
Save NJ Lives custom-designed pizza box Agency: McCann Echo / Mountain Lakes Client: New Jersey Sharing Network Category: Packaging
Stress Causes Dandruff Agency: MullenLowe / Singapore Client: Unilever - Clear Category: Film / Short Form
Coverage Coalition Agency: Barton F. Graf / New York Client: Coverage Coalition Category: Digital / Social Media
Crash Test Agency: DDB, / Paris + Stink Digital / Paris + Studio5 / Paris Client: Sécurité Routière Category: Digital / Social Media
Probably the Dullest Content in History for the Least Active Kids in History. Agency: FP7/DXB / Dubai + FP7/MENA / Dubai Client: OMO Category: Digital / Social Media
Behind the Post Agency: MALFOR GOOD / Los Angeles + Tool / Los Angeles Client: One Love Foundation Category: Digital / Social Media
Don't Get Sextorted, Send a Naked Mole Rat Agency: No Fixed Address / Toronto Client: Canadian Centre for Child Protection Category: Digital / Social Media

2018 Health, Wellness & Pharma Merit Award

Area 23, An FCB Health Network Company / New York + FCB Health / New York

Anonymous Client

The Anti-Trafficking Exam

Experiential / Immersive / Events

OS_HW18031M

2018 Health, Wellness & Pharma Merit Award

Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto

Casey House

Break Bread Smash Stigma

Experiential / Immersive / Events

OS_HW18032M

2018 Health, Wellness & Pharma Merit Award

Carrefour / Massy

Carrefour

Black Supermarket

Experiential / Immersive / Events

OS_HW18033M

2018 Health, Wellness & Pharma Merit Award

F5 / Shanghai

Baidu

KNOW YOU AGAIN

Product Design / Integrated Digital & Physical Product

OS_HW18037M

2018 Health, Wellness & Pharma Merit Award

Barton F. Graf / New York

Coverage Coalition

Coverage Coalition

Public Relations

OS_HW18073M

2018 Health, Wellness & Pharma Merit Award

Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto

Casey House

Break Bread Smash Stigma

Public Relations

OS_HW18074M

2018 Health, Wellness & Pharma Merit Award

J. Walter Thompson / New York

Northwell Health

The Fin

Public Relations

OS_HW18075M

2018 Health, Wellness & Pharma Merit Award

Ogilvy & Mather / Chicago

Team Gleason

Robocalls from Humans

Public Relations

OS_HW18076M

2018 Health, Wellness & Pharma Merit Award

BBDO / Bangkok

THAI HEALTH PROMOTION FOUNDATION & DEAF ASSOCIATION OF BANGKOK

HEARING RESCUE

Innovation in Health & Wellness

OS_HW18077M

2018 Health, Wellness & Pharma Merit Award

J. Walter Thompson / New York

Northwell Health

The Fin

Innovation in Health & Wellness

OS_HW18078M

2018 Health, Wellness & Pharma Merit Award

Ogilvy & Mather / Chicago

Team Gleason

Robocalls From Humans

Digital / Web

OS_HW18056M

2018 Health, Wellness & Pharma Merit Award

The Amanda Foundation / Beverly Hills + Saatchi & Saatchi / Torrance

The Amanda Foundation

The Amanda Foundation Collection

Digital / Web

OS_HW18057M

2018 Health, Wellness & Pharma Merit Award

BBDO / New York

Sandy Hook Promise

Live Moment of Silence

Digital / Use of Technology

OS_HW18063M

2018 Health, Wellness & Pharma Merit Award

FCB/SIX / Toronto

Drug Free Kids Canada

The Call That Comes After

Digital / Use of Technology

OS_HW18064M

2018 Health, Wellness & Pharma Merit Award

Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto

Casey House

Break Bread Smash Stigma

Cross-Platform / Integrated Branding

OS_HW18034M

2018 Health, Wellness & Pharma Merit Award

Carrefour / Massy

Carrefour

Black Supermarket

Cross-Platform / Integrated Branding

OS_HW18035M

2018 Health, Wellness & Pharma Merit Award

Energy BBDO / Chicago

National Safety Council

Prescribed to Death

Print & Outdoor / Outdoor / Ambient - Single

OS_HW18068M

2018 Health, Wellness & Pharma Merit Award

Area 23, An FCB Health Network Company / New York

Mollie's Fund

Melanoma Monsters

Print & Outdoor / Print - Campaign

OS_HW18065M

2018 Health, Wellness & Pharma Merit Award

greyhealth group / Sudler & Hennessey / Sydney

Pfizer - Prevenar 13

Adults Too

Print & Outdoor / Print - Campaign

OS_HW18066M

2018 Health, Wellness & Pharma Merit Award

SERVICEPLAN GERMANY / Munich

International Blue Cross

Reverse Poems

Print & Outdoor / Print - Campaign

OS_HW18067M

2018 Health, Wellness & Pharma Merit Award

Interbrand Japan / Tokyo

Matsumoto Kiyoshi Holdings

End Embarrassment

Packaging

OS_HW18038M

2018 Health, Wellness & Pharma Merit Award

iris Worldwide / London

Wickes

Tradesman's Suncream

Packaging

OS_HW18039M

2018 Health, Wellness & Pharma Merit Award

McCann Echo / Mountain Lakes

New Jersey Sharing Network

Save NJ Lives custom-designed pizza box

Packaging

OS_HW18040M

2018 Health, Wellness & Pharma Merit Award

MullenLowe / Singapore

Unilever - Clear

Stress Causes Dandruff

Film / Short Form

OS_HW18042M

2018 Health, Wellness & Pharma Merit Award

Barton F. Graf / New York

Coverage Coalition

Coverage Coalition

Digital / Social Media

OS_HW18058M

2018 Health, Wellness & Pharma Merit Award

DDB, / Paris + Stink Digital / Paris + Studio5 / Paris

Sécurité Routière

Crash Test

Digital / Social Media

OS_HW18059M

2018 Health, Wellness & Pharma Merit Award

FP7/DXB / Dubai + FP7/MENA / Dubai

OMO

Probably the Dullest Content in History for the Least Active Kids in History.

Digital / Social Media

OS_HW18060M

2018 Health, Wellness & Pharma Merit Award

MALFOR GOOD / Los Angeles + Tool / Los Angeles

One Love Foundation

Behind the Post

Digital / Social Media

OS_HW18061M

2018 Health, Wellness & Pharma Merit Award

No Fixed Address / Toronto

Canadian Centre for Child Protection

Don't Get Sextorted, Send a Naked Mole Rat

Digital / Social Media

OS_HW18062M

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