The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

CLOWNS Agency: AUDI / London + BBH / London + Rattling Stick / London Client: AUDI Category: Cinema Advertising
Nothing Beats a Londoner Agency: Wieden+Kennedy / London + Time Based Arts / London Client: Nike Category: Cinema Advertising
Life's adventure Agency: BETC / Paris Client: Leroy Merlin Category: Cinema Advertising
Armoured Truck Agency: DDB Group New Zealand / Auckland Client: Lotto New Zealand Category: Cinema Advertising
Web of Fries Agency: Deutsch / Los Angeles + Lime Studios / Santa Monica + Motive Music / Santa Monica Client: Taco Bell Category: Cinema Advertising
Kid's Dreams Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg + Anorak FILM / Hamburg + NHB Video GmbH / Hamburg + Supreme Music GmbH / Hamburg Client: Volkswagen Category: Cinema Advertising
Intensity Agency: McCann Worldgroup India / Mumbai Client: Jagran Prakashan Category: Cinema Advertising
Dream Makers Agency: Wieden+Kennedy / London + Time Based Arts / London + 750 MPH / London + Sounds & Sons / London Client: Honda Category: Cinema Advertising

2018 Film Gold Pencil

AUDI / London + BBH / London + Rattling Stick / London

AUDI

CLOWNS

Cinema Advertising

OS_FI18021G

2018 Film Gold Pencil

Wieden+Kennedy / London + Time Based Arts / London

Nike

Nothing Beats a Londoner

Cinema Advertising

OS_FI18022G

2018 Film Merit Award

BETC / Paris

Leroy Merlin

Life's adventure

Cinema Advertising

OS_FI18105M

2018 Film Merit Award

DDB Group New Zealand / Auckland

Lotto New Zealand

Armoured Truck

Cinema Advertising

OS_FI18106M

2018 Film Merit Award

Deutsch / Los Angeles + Lime Studios / Santa Monica + Motive Music / Santa Monica

Taco Bell

Web of Fries

Cinema Advertising

OS_FI18107M

2018 Film Merit Award

Grabarz & Partner Werbeagentur GmbH / Hamburg + Anorak FILM / Hamburg + NHB Video GmbH / Hamburg + Supreme Music GmbH / Hamburg

Volkswagen

Kid's Dreams

Cinema Advertising

OS_FI18108M

2018 Film Merit Award

McCann Worldgroup India / Mumbai

Jagran Prakashan

Intensity

Cinema Advertising

OS_FI18109M

2018 Film Merit Award

Wieden+Kennedy / London + Time Based Arts / London + 750 MPH / London + Sounds & Sons / London

Honda

Dream Makers

Cinema Advertising

OS_FI18110M

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