The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Making Gut Health Digestible Agency: Jones Knowles Ritchie / London Client: The Gut Stuff Category: Moving Image / Single
OBSESSION FOR SMOOTHNESS Agency: SIX INC / Tokyo + SPA-HAKUHODO CO., LTD / Tokyo Client: DOUBLE A Category: Moving Image / Single
Stained Glass Interactive Music Video Agency: CALLEN / Austin + MediaMonks / Los Angeles Client: Real Estate / Domino Records Category: Moving Image / Single
Netto - Easter Surprise Agency: Jung von Matt AG / Hamburg Client: Netto Marken-Discount AG & Co. KG Category: Moving Image / Single
Space Holiday Agency: McCann / New York + Blk-Ops / Los Angeles Client: Microsoft Category: Moving Image / Single
Red Bull Music Festival Tokyo Agency: Mori Inc. / Tokyo + TYMOTE / Tokyo + TYO drive / Tokyo Client: Red Bull Category: Moving Image / Single
Tokyo Pen Pixel Agency: R/GA / Tokyo Client: MUJI Category: Moving Image / Single
Posters for Peace - Video Agency: Sid Lee / Montreal + MASSIVart / Montreal Client: IvanhoƩ Cambridge Category: Moving Image / Single
Apple Music: Anthem Agency: TBWA\Media Arts Lab / Los Angeles + TBWA\Media Arts Lab / London Client: Apple Category: Moving Image / Single

2018 Design Gold Pencil

Jones Knowles Ritchie / London

The Gut Stuff

Making Gut Health Digestible

Moving Image / Single

OS_DE18051G

2018 Design Bronze Pencil

SIX INC / Tokyo + SPA-HAKUHODO CO., LTD / Tokyo

DOUBLE A

OBSESSION FOR SMOOTHNESS

Moving Image / Single

OS_DE18052B

2018 Design Merit Award

CALLEN / Austin + MediaMonks / Los Angeles

Real Estate / Domino Records

Stained Glass Interactive Music Video

Moving Image / Single

OS_DE18180M

2018 Design Merit Award

Jung von Matt AG / Hamburg

Netto Marken-Discount AG & Co. KG

Netto - Easter Surprise

Moving Image / Single

OS_DE18181M

2018 Design Merit Award

McCann / New York + Blk-Ops / Los Angeles

Microsoft

Space Holiday

Moving Image / Single

OS_DE18182M

2018 Design Merit Award

Mori Inc. / Tokyo + TYMOTE / Tokyo + TYO drive / Tokyo

Red Bull

Red Bull Music Festival Tokyo

Moving Image / Single

OS_DE18183M

2018 Design Merit Award

R/GA / Tokyo

MUJI

Tokyo Pen Pixel

Moving Image / Single

OS_DE18184M

2018 Design Merit Award

Sid Lee / Montreal + MASSIVart / Montreal

IvanhoƩ Cambridge

Posters for Peace - Video

Moving Image / Single

OS_DE18185M

2018 Design Merit Award

TBWA\Media Arts Lab / Los Angeles + TBWA\Media Arts Lab / London

Apple

Apple Music: Anthem

Moving Image / Single

OS_DE18186M

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