The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Overexplain Agency: BBDO / New York + RadicalMedia Client: Mars Chocolate North America - Snickers Almond Category: Mobile-First Video / Over 15 Seconds
Naughty or Nice Bauble Agency: Myer / Melbourne + Clemenger BBDO / Melbourne Client: Myer Category: Use of Technology / Physical Product & Mobile Integration
Safety Hub Agency: CHE Proximity / Australia + IAG / Sydney Client: IAG Category: Utility
Story Sign Agency: FCB Inferno / London Client: Huawei Category: Applications
Gracie AI Agency: BBDO / Atlanta Client: Street Grace Category: Use of Technology
The Whopper Detour Agency: FCB / New York + O Positive / New York Client: Burger King Category: Utility / E-Commerce
A/R Jordan Agency: R/GA / Portland Client: Jordan Brand Category: Utility / E-Commerce

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