The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

TXT 2 HLP Agency: Area 23, An FCB Health Network Company / New York Client: NY Presbyterian Hospital Category: Utility
Corruption Detector Agency: Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM Client: Reclame Aqui Category: Utility
My life as a NPC Agency: DDB / Paris + Make Me Pulse / Paris + Studio Press Play On Tape / Paris + THE / Paris Client: Ubisoft Category: Mobile-First Video / Under 15 Seconds
Score the iPhone Agency: R/GA / New York Client: Verizon Category: Use of Technology / Augmented, Virtual and Mixed Reality (AR, VR, MR)
Corruption Detector Agency: Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM Client: Reclame Aqui Category: Applications
The Good Vibes Project Agency: Cheil Worldwide India / Gurugram Client: Sense International India Category: Applications
Craft a Western Whopper Agency: INGO / Stockholm Client: Burger King Category: Gaming
ILX Total Control Agency: MullenLowe U.S. / Los Angeles + Bullitt / Los Angeles + Active Theory / Venice Client: Acura Category: Mobile Advertising
Data in Dollars Agency: Goodby Silverstein & Partners / San Francisco + Xfinity / Philadelphia + THINKING MACHING / Los Angeles + Docter Twins / Los Angeles Client: Xfinity Category: Mobile Advertising
Amplifon Hearing App Agency: Publicis Sapient / Milan / London / Cologne Client: Amplifon Category: Use of Technology / Physical Product & Mobile Integration
THE VOICE OF VOICES Agency: MCCANN Italy / Milan + Think Cattleya / Milan + Fondazione Serena Onlus, Centro Clinico Nemo / Milan + MRM//MCCANN / Milan Client: FONDAZIONE SERENA ONLUS, CENTRO CLINICO NeMo Category: Use of Technology
Naughty or Nice Bauble Agency: Myer / Melbourne + Clemenger BBDO / Melbourne Client: Myer Category: Use of Technology
Score the iPhone Agency: R/GA / New York Client: Verizon Category: Craft / Art Direction
The most dangerous stunt in the world Agency: Ogilvy New Zealand / Parnell, Auckland + Film 360 / Parnell, Auckland Client: Auckland Transport Category: Mobile-First Video / Over 15 Seconds
#HoliNotHooliganism Agency: Ogilvy & Mather Advertising / Mumbai Client: Reliance General Insurance Category: Mobile-First Video / Under 6 Seconds
Goulburn Valley Food Tours Agency: Leo Burnett Melbourne / Southbank Client: SPC Ardmona Category: Websites
Give a Minute of Your Time Agency: The Monkeys / Sydney Client: UNICEF Australia Category: Websites
ILX Total Control Agency: MullenLowe U.S. / Los Angeles + Active Theory / Venice + Bullitt / Los Angeles Client: Acura Category: Innovation in Mobile
adDRESS_THE_FUTURE Agency: VIRTUE / Copenhagen Client: Carlings Category: Innovation in Mobile
Block Wish Agency: HOK-Elanto / Helsinki + SOK Media / Helsinki + Carat Finland / Helsinki + Accenture / Helsinki Client: HOK-Elanto Category: Innovation in Mobile
Safety Hub Agency: CHE Proximity / Australia + IAG / Sydney Client: IAG Category: Innovation in Mobile

2019 Mobile Merit Award

Area 23, An FCB Health Network Company / New York

NY Presbyterian Hospital

TXT 2 HLP

Utility

OS_MO19025M

2019 Mobile Merit Award

Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM

Reclame Aqui

Corruption Detector

Utility

OS_MO19026M

2019 Mobile Merit Award

DDB / Paris + Make Me Pulse / Paris + Studio Press Play On Tape / Paris + THE / Paris

Ubisoft

My life as a NPC

Mobile-First Video / Under 15 Seconds

OS_MO19030M

2019 Mobile Merit Award

R/GA / New York

Verizon

Score the iPhone

Use of Technology / Augmented, Virtual and Mixed Reality (AR, VR, MR)

OS_MO19035M

2019 Mobile Merit Award

Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM

Reclame Aqui

Corruption Detector

Applications

OS_MO19023M

2019 Mobile Merit Award

Cheil Worldwide India / Gurugram

Sense International India

The Good Vibes Project

Applications

OS_MO19024M

2019 Mobile Merit Award

INGO / Stockholm

Burger King

Craft a Western Whopper

Gaming

OS_MO19032M

2019 Mobile Merit Award

MullenLowe U.S. / Los Angeles + Bullitt / Los Angeles + Active Theory / Venice

Acura

ILX Total Control

Mobile Advertising

OS_MO19027M

2019 Mobile Merit Award

Goodby Silverstein & Partners / San Francisco + Xfinity / Philadelphia + THINKING MACHING / Los Angeles + Docter Twins / Los Angeles

Xfinity

Data in Dollars

Mobile Advertising

OS_MO19028M

2019 Mobile Merit Award

Publicis Sapient / Milan / London / Cologne

Amplifon

Amplifon Hearing App

Use of Technology / Physical Product & Mobile Integration

OS_MO19036M

2019 Mobile Merit Award

MCCANN Italy / Milan + Think Cattleya / Milan + Fondazione Serena Onlus, Centro Clinico Nemo / Milan + MRM//MCCANN / Milan

FONDAZIONE SERENA ONLUS, CENTRO CLINICO NeMo

THE VOICE OF VOICES

Use of Technology

OS_MO19033M

2019 Mobile Merit Award

Myer / Melbourne + Clemenger BBDO / Melbourne

Myer

Naughty or Nice Bauble

Use of Technology

OS_MO19034M

2019 Mobile Merit Award

R/GA / New York

Verizon

Score the iPhone

Craft / Art Direction

OS_MO19037M

2019 Mobile Merit Award

Ogilvy New Zealand / Parnell, Auckland + Film 360 / Parnell, Auckland

Auckland Transport

The most dangerous stunt in the world

Mobile-First Video / Over 15 Seconds

OS_MO19031M

2019 Mobile Merit Award

Ogilvy & Mather Advertising / Mumbai

Reliance General Insurance

#HoliNotHooliganism

Mobile-First Video / Under 6 Seconds

OS_MO19029M

2019 Mobile Merit Award

Leo Burnett Melbourne / Southbank

SPC Ardmona

Goulburn Valley Food Tours

Websites

OS_MO19021M

2019 Mobile Merit Award

The Monkeys / Sydney

UNICEF Australia

Give a Minute of Your Time

Websites

OS_MO19022M

2019 Mobile Merit Award

MullenLowe U.S. / Los Angeles + Active Theory / Venice + Bullitt / Los Angeles

Acura

ILX Total Control

Innovation in Mobile

OS_MO19038M

2019 Mobile Merit Award

VIRTUE / Copenhagen

Carlings

adDRESS_THE_FUTURE

Innovation in Mobile

OS_MO19039M

2019 Mobile Merit Award

HOK-Elanto / Helsinki + SOK Media / Helsinki + Carat Finland / Helsinki + Accenture / Helsinki

HOK-Elanto

Block Wish

Innovation in Mobile

OS_MO19040M

2019 Mobile Merit Award

CHE Proximity / Australia + IAG / Sydney

IAG

Safety Hub

Innovation in Mobile

OS_MO19041M

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