The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

ENTER NOW

Award

Agency

Client

Title

Category

Annual ID

Fresh Prints - Tomatoes Agency: McCann / Spain + Aldi / Barcelona Client: Aldi Category: Publishing / Newspaper - Single
Bold Man Newspaper Agency: Ogilvy / Chicago Client: Lyric Opera Category: Publishing / Newspaper - Single
Sex and Drugs Newspaper Agency: Ogilvy / Chicago Client: Lyric Opera Category: Publishing / Newspaper - Single
Opera Deaths Newspaper Agency: Ogilvy / Chicago Client: Lyric Opera Category: Publishing / Newspaper - Single
First Steps: Lincoln Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Publishing / Newspaper - Single
First Steps: Hemingway Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Publishing / Newspaper - Single
Posts Into Letters Agency: Area 23, An FCB Health Network Company / New York Client: Change The Ref Category: Craft / Use of Digital Technology
Astronaut Reality Helmet Agency: McCann / New York Client: National Geographic Category: Craft / Use of Digital Technology
Processions Agency: M&C Saatchi / London + Coffee& TV / London Client: NatWest Category: Craft / Use of Digital Technology
Nissan's Follow the Ball Agency: Lew'Lara\TBWA / São Paulo + Estudio Fliperama / São Paulo + Jack the Maker / São Paulo Client: Nissan do Brasil Category: Craft / Use of Digital Technology
Remember Me Agency: BBDO Group Germany GmbH / Duesseldorf + Proximity GmbH / Duesseldorf + BBDO GmbH / Duesseldorf Client: Alzheimer Research Initiative Category: Publishing / Newspaper - Campaign
McMansions Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Publishing / Newspaper - Campaign
Car Crashes Agency: LOLA MullenLowe / Madrid + Burger King / Miami Client: Burger King Category: Publishing / Newspaper - Campaign
Paint flow Agency: Taproot Dentsu / Mumbai Client: Dulux Paints Category: Publishing / Newspaper - Campaign
Words Count Agency: The Martin Agency / Richmond, VA + Running with Scissors / Richmond, VA + John F. Kennedy Presidential Library / Boston, MA Client: John F. Kennedy Presidential Library Category: Publishing / Newspaper - Campaign
50 Years of Big Mac Agency: TBWA\ / Zurich + TBWA\Chiat\Day / New York + McDonald's Suisse Restaurants Sàrl / Crissier Client: McDonald's Suisse Restaurants Sàrl Category: Publishing / Newspaper - Campaign
Never Gets Old Agency: Grey MENA / Dubai Client: The LEGO Group Category: Publishing / Newspaper - Campaign
YouFab Global Creative Awards 2018 Agency: SHA inc. / TOKYO Client: Loftwork inc. Category: Craft / Typography
Fonts for Freedom Agency: SERVICEPLAN GERMANY / Munich Client: Reporters Without Borders Category: Craft / Typography
Behind the Mac Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles Client: Apple Category: Out-of-Home / Billboards & Transit - Campaign
Hot & Spicy Agency: Ogilvy / Hong Kong Client: Birdland (Hong Kong) Ltd Category: Out-of-Home / Billboards & Transit - Campaign
Car Crashes Agency: LOLA MullenLowe / Madrid + Burger King / Miami Client: Burger King Category: Out-of-Home / Billboards & Transit - Campaign
The Shortcut Billboards Agency: SERVICEPLAN GERMANY / Munich Client: MINI Category: Out-of-Home / Billboards & Transit - Campaign
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Out-of-Home / Billboards & Transit - Campaign
Processions Agency: M&C Saatchi / London + Coffee& TV / London Client: NatWest Category: Out-of-Home / Dynamic Billboards & Transit
Nissan's Follow the Ball Agency: Lew'Lara\TBWA / São Paulo Client: Nissan do Brasil Category: Out-of-Home / Dynamic Billboards & Transit
Here to Create Change Agency: TBWA\Chiat\Day / New York + DMB Media / London Client: Adidas Category: Craft / Photography
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Craft / Photography
The All Nighters Agency: TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok Client: McDonald's Category: Craft / Photography
War Correspondents on Breast Cancer Agency: Cheil Worldwide Spain / Madrid + Samsung Electronics Iberia / Madrid Client: Samsung Category: Craft / Photography
Sex and Drugs Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Baseball vs Opera Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Opera Deaths Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Bold Man Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
Angels & Demons Craft Agency: Ogilvy / Chicago Client: Lyric Opera Category: Craft / Writing
The Curious Afterlife of a Tin Agency: Energy BBDO / Chicago Client: Mars Inc. Category: Craft / Writing
First Steps: Hemingway Craft Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Craft / Writing
First Steps: Lincoln Craft Agency: Ogilvy / Chicago Client: SC Johnson - Kiwi Category: Craft / Writing
Shuttle Agency: Ogilvy / Hong Kong Client: Birdland (Hong Kong) Ltd Category: Publishing / Magazine - Single
Heroes Agency: Ogilvy / Hong Kong Client: Birdland (Hong Kong) Ltd Category: Publishing / Magazine - Single
The Meeting Agency: TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok Client: McDonald's Category: Publishing / Magazine - Single
Rooftop Soccer Agency: TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok Client: McDonald's Category: Publishing / Magazine - Single
Morning Shift Agency: TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok Client: McDonald's Category: Publishing / Magazine - Single
Graffiti Agency: TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok Client: McDonald's Category: Publishing / Magazine - Single
Designer Agency: TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok Client: McDonald's Category: Publishing / Magazine - Single
Life-size Model Robot Project Agency: Tokyu Agency Inc. / Tokyo + SEGA Interactive Co., Ltd. / Tokyo + TYO Inc. / Tokyo Client: SEGA Interactive Co., Ltd. Category: Craft / Printing & Production
#UNIGNORABLE Agency: TAXI / Toronto + United Way / Toronto Client: United Way Category: Craft / Printing & Production
The Rape Tax Agency: Area 23, An FCB Health Network Company / New York + FCB Global / New York Client: National Organization for Victim Assistance (NOVA) Category: User-Generated Campaign
#BodyCantWait Agency: Herezie Group / Paris Client: HANDICAP INTERNATIONAL Category: Out-of-Home / Experiential & Installations - Campaign
Seen by TRECA Agency: SID LEE / PARIS Client: ADOVA Category: Out-of-Home / Experiential & Installations - Single

2019 Print & Outdoor Merit Award

McCann / Spain + Aldi / Barcelona

Aldi

Fresh Prints - Tomatoes

Publishing / Newspaper - Single

OS_PO19059M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Bold Man Newspaper

Publishing / Newspaper - Single

OS_PO19060M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Sex and Drugs Newspaper

Publishing / Newspaper - Single

OS_PO19061M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Opera Deaths Newspaper

Publishing / Newspaper - Single

OS_PO19062M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

SC Johnson - Kiwi

First Steps: Lincoln

Publishing / Newspaper - Single

OS_PO19063M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

SC Johnson - Kiwi

First Steps: Hemingway

Publishing / Newspaper - Single

OS_PO19064M

2019 Print & Outdoor Merit Award

Area 23, An FCB Health Network Company / New York

Change The Ref

Posts Into Letters

Craft / Use of Digital Technology

OS_PO19157M

2019 Print & Outdoor Merit Award

McCann / New York

National Geographic

Astronaut Reality Helmet

Craft / Use of Digital Technology

OS_PO19158M

2019 Print & Outdoor Merit Award

M&C Saatchi / London + Coffee& TV / London

NatWest

Processions

Craft / Use of Digital Technology

OS_PO19159M

2019 Print & Outdoor Merit Award

Lew'Lara\TBWA / São Paulo + Estudio Fliperama / São Paulo + Jack the Maker / São Paulo

Nissan do Brasil

Nissan's Follow the Ball

Craft / Use of Digital Technology

OS_PO19160M

2019 Print & Outdoor Merit Award

BBDO Group Germany GmbH / Duesseldorf + Proximity GmbH / Duesseldorf + BBDO GmbH / Duesseldorf

Alzheimer Research Initiative

Remember Me

Publishing / Newspaper - Campaign

OS_PO19065M

2019 Print & Outdoor Merit Award

DAVID The Agency / Miami + Burger King / Miami

Burger King

McMansions

Publishing / Newspaper - Campaign

OS_PO19066M

2019 Print & Outdoor Merit Award

LOLA MullenLowe / Madrid + Burger King / Miami

Burger King

Car Crashes

Publishing / Newspaper - Campaign

OS_PO19067M

2019 Print & Outdoor Merit Award

Taproot Dentsu / Mumbai

Dulux Paints

Paint flow

Publishing / Newspaper - Campaign

OS_PO19068M

2019 Print & Outdoor Merit Award

The Martin Agency / Richmond, VA + Running with Scissors / Richmond, VA + John F. Kennedy Presidential Library / Boston, MA

John F. Kennedy Presidential Library

Words Count

Publishing / Newspaper - Campaign

OS_PO19069M

2019 Print & Outdoor Merit Award

TBWA\ / Zurich + TBWA\Chiat\Day / New York + McDonald's Suisse Restaurants Sàrl / Crissier

McDonald's Suisse Restaurants Sàrl

50 Years of Big Mac

Publishing / Newspaper - Campaign

OS_PO19070M

2019 Print & Outdoor Merit Award

Grey MENA / Dubai

The LEGO Group

Never Gets Old

Publishing / Newspaper - Campaign

OS_PO19071M

2019 Print & Outdoor Merit Award

SHA inc. / TOKYO

Loftwork inc.

YouFab Global Creative Awards 2018

Craft / Typography

OS_PO19153M

2019 Print & Outdoor Merit Award

SERVICEPLAN GERMANY / Munich

Reporters Without Borders

Fonts for Freedom

Craft / Typography

OS_PO19154M

2019 Print & Outdoor Merit Award

TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles

Apple

Behind the Mac

Out-of-Home / Billboards & Transit - Campaign

OS_PO19110M

2019 Print & Outdoor Merit Award

Ogilvy / Hong Kong

Birdland (Hong Kong) Ltd

Hot & Spicy

Out-of-Home / Billboards & Transit - Campaign

OS_PO19111M

2019 Print & Outdoor Merit Award

LOLA MullenLowe / Madrid + Burger King / Miami

Burger King

Car Crashes

Out-of-Home / Billboards & Transit - Campaign

OS_PO19112M

2019 Print & Outdoor Merit Award

SERVICEPLAN GERMANY / Munich

MINI

The Shortcut Billboards

Out-of-Home / Billboards & Transit - Campaign

OS_PO19113M

2019 Print & Outdoor Merit Award

DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf

STABILO International GmbH

Highlight the Remarkable

Out-of-Home / Billboards & Transit - Campaign

OS_PO19114M

2019 Print & Outdoor Merit Award

M&C Saatchi / London + Coffee& TV / London

NatWest

Processions

Out-of-Home / Dynamic Billboards & Transit

OS_PO19115M

2019 Print & Outdoor Merit Award

Lew'Lara\TBWA / São Paulo

Nissan do Brasil

Nissan's Follow the Ball

Out-of-Home / Dynamic Billboards & Transit

OS_PO19116M

2019 Print & Outdoor Merit Award

TBWA\Chiat\Day / New York + DMB Media / London

Adidas

Here to Create Change

Craft / Photography

OS_PO19149M

2019 Print & Outdoor Merit Award

Scholz & Friends / Berlin

Berlin Philharmonic

ReArranged

Craft / Photography

OS_PO19150M

2019 Print & Outdoor Merit Award

TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok

McDonald's

The All Nighters

Craft / Photography

OS_PO19151M

2019 Print & Outdoor Merit Award

Cheil Worldwide Spain / Madrid + Samsung Electronics Iberia / Madrid

Samsung

War Correspondents on Breast Cancer

Craft / Photography

OS_PO19152M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Sex and Drugs Craft

Craft / Writing

OS_PO19136M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Baseball vs Opera Craft

Craft / Writing

OS_PO19137M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Opera Deaths Craft

Craft / Writing

OS_PO19138M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Bold Man Craft

Craft / Writing

OS_PO19139M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

Lyric Opera

Angels & Demons Craft

Craft / Writing

OS_PO19140M

2019 Print & Outdoor Merit Award

Energy BBDO / Chicago

Mars Inc.

The Curious Afterlife of a Tin

Craft / Writing

OS_PO19141M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

SC Johnson - Kiwi

First Steps: Hemingway Craft

Craft / Writing

OS_PO19142M

2019 Print & Outdoor Merit Award

Ogilvy / Chicago

SC Johnson - Kiwi

First Steps: Lincoln Craft

Craft / Writing

OS_PO19143M

2019 Print & Outdoor Merit Award

Ogilvy / Hong Kong

Birdland (Hong Kong) Ltd

Shuttle

Publishing / Magazine - Single

OS_PO19072M

2019 Print & Outdoor Merit Award

Ogilvy / Hong Kong

Birdland (Hong Kong) Ltd

Heroes

Publishing / Magazine - Single

OS_PO19073M

2019 Print & Outdoor Merit Award

TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok

McDonald's

The Meeting

Publishing / Magazine - Single

OS_PO19074M

2019 Print & Outdoor Merit Award

TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok

McDonald's

Rooftop Soccer

Publishing / Magazine - Single

OS_PO19075M

2019 Print & Outdoor Merit Award

TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok

McDonald's

Morning Shift

Publishing / Magazine - Single

OS_PO19076M

2019 Print & Outdoor Merit Award

TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok

McDonald's

Graffiti

Publishing / Magazine - Single

OS_PO19077M

2019 Print & Outdoor Merit Award

TBWA (THAILAND) CO.,LTD / Bangkok + Le Photographe / Bangkok + Visionary / Bangkok

McDonald's

Designer

Publishing / Magazine - Single

OS_PO19078M

2019 Print & Outdoor Merit Award

Tokyu Agency Inc. / Tokyo + SEGA Interactive Co., Ltd. / Tokyo + TYO Inc. / Tokyo

SEGA Interactive Co., Ltd.

Life-size Model Robot Project

Craft / Printing & Production

OS_PO19155M

2019 Print & Outdoor Merit Award

TAXI / Toronto + United Way / Toronto

United Way

#UNIGNORABLE

Craft / Printing & Production

OS_PO19156M

2019 Print & Outdoor Merit Award

Area 23, An FCB Health Network Company / New York + FCB Global / New York

National Organization for Victim Assistance (NOVA)

The Rape Tax

User-Generated Campaign

OS_PO19129M

2019 Print & Outdoor Merit Award

Herezie Group / Paris

HANDICAP INTERNATIONAL

#BodyCantWait

Out-of-Home / Experiential & Installations - Campaign

OS_PO19124M

2019 Print & Outdoor Merit Award

SID LEE / PARIS

ADOVA

Seen by TRECA

Out-of-Home / Experiential & Installations - Single

OS_PO19117M

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