Award

Agency

Client

Title

Category

Annual ID

Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Social Engagement / Community Building
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Social Engagement / Stunts & Activations
IHOb Agency: Droga5 / New York Client: IHOP Category: Social Engagement / Stunts & Activations
Universal Love Songs Agency: McCann / New York Client: MGM Resorts International Category: Social Engagement / Stunts & Activations
Dundee: The Son of a Legend Returns Home Agency: Droga5 / New York Client: Tourism Australia Category: Social Engagement / Stunts & Activations
The Earnbassadors Agency: CHE Proximity / Australia + FINCH / Melbourne Client: Velocity Frequent Flyer Category: Social Engagement / User-Generated Content
Women Rewrite Women Agency: MULLENLOWE SSP3 / Bogotá Client: El Tiempo Newspaper Category: Social Engagement / User-Generated Content
#MyGameMyName Agency: Africa / Sao Paulo Client: Telefonica's Vivo/WWT Category: Social Engagement / User-Generated Content
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Social Channel
Insta Novels Agency: Mother / New York Client: The New York Public Library Category: Social Channel
@SeeLikeMenna Agency: Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo Client: Toyota Motor Corporation Category: Social Channel
Dogs for Dogs Agency: CLM BBDO / Boulogne-Billancourt Client: Pedigree Category: Social Channel
The Sopranos Nicknames Agency: HBO / New York + Engine Group / New York Client: HBO Category: Craft / Writing
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + Nike / Beaverton Client: Nike Category: Craft / Writing
Nike Just Do It 'Dream Crazy' Agency: Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland Client: Nike Category: Social Post / Single
IHOb Agency: Droga5 / New York Client: IHOP Category: Social Post / Single
We Believe Agency: GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York Client: Gillette (P&G) Category: Social Post / Single
Breaking Ballet Agency: TBWA Hunt Lascaris / Johannesburg + Joburg Ballet / Johannesburg Client: Joburg Ballet Category: Social Post / Real-time Response
Hailstorm in Istanbul Agency: TBWA\ / Istanbul Client: IKEA Category: Social Post / Real-time Response
The Paralympic Network Agency: BBDO / Toronto Client: Canadian Paralympic Committee Category: Livestream
The Day Women Left The Set Agency: Pagés BBDO / Santo Domingo Client: La Sirena Category: Livestream
My life as a NPC Agency: DDB / Paris + Make Me Pulse / Paris + Studio Press Play On Tape / Paris + THE / Paris Client: Ubisoft Category: Social Post / Campaign
We Believe Agency: GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York Client: Gillette (P&G) Category: Social Engagement / Community Building
Price On Our Lives Agency: McCann / New York + March For Our Lives / Florida Client: March for Our Lives Category: Social Engagement / Community Building
Universal Love Songs Agency: McCann / New York Client: MGM Resorts International Category: Social Engagement / Community Building
#DefyTheName Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications Client: Monica Lewinsky/ Anti-Bullying Category: Social Engagement / Community Building
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Innovation in Social Media
Posts Into Letters Agency: Area 23, An FCB Health Network Company / New York Client: Change The Ref Category: Innovation in Social Media
Insta Novels Agency: Mother / New York Client: The New York Public Library Category: Craft / Use of Visuals
Viva La Vulva Agency: AMVBBDO / London Client: Essity Category: Craft / Use of Visuals
@SeeLikeMenna Agency: Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo Client: Toyota Motor Corporation Category: Craft / Use of Visuals
Planet or Plastic Agency: McCann / New York + National Geographic / New York Client: National Geographic Category: Craft / Use of Visuals
DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Social Engagement / Stunts & Activations
Whopper Neutrality Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Social Engagement / Stunts & Activations
The Whopper Detour Agency: FCB / New York + O Positive / New York Client: Burger King Category: Social Engagement / Stunts & Activations
Unmasking the racist agenda Agency: Hjaltelin Stahl / Copenhagen K Client: Ekstra Bladet Category: Social Engagement / Stunts & Activations
Legal-ade Agency: Leo Burnett / Chicago Client: Kraft Heinz Country Time Lemonade Category: Social Engagement / Stunts & Activations
#WTFRonaldo Agency: AlmapBBDO / São Paulo Client: Mars - Snickers Category: Social Engagement / Stunts & Activations
#DefyTheName Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications Client: Monica Lewinsky/ Anti-Bullying Category: Social Engagement / Stunts & Activations
Sleeping Flags Agency: Rothco | Accenture Interactive / Dublin + Antidote / Dublin + Raygun / Dublin Client: O.N.E. Category: Social Engagement / Stunts & Activations
#TrollingIsUgly Agency: The Cybersmile Foundation / London + adam&eveDDB / London Client: The Cybersmile Foundation Category: Social Engagement / Stunts & Activations
Distracted Goalkepper Agency: Tech and Soul / São Paulo + Uber / São Paulo Client: Uber Category: Social Engagement / Stunts & Activations
Bitcoin Bucket Agency: Grip Limited / Toronto Client: Yum! Restaurant Category: Social Engagement / Stunts & Activations
Judged by a Phone Agency: FCB Inferno / London Client: Huawei Category: Social Engagement / User-Generated Content
The Unfollowed Agency: Havas Melbourne / Cremorne Client: PUMA Australia Category: Social Engagement / User-Generated Content
B.S. Hotline Agency: Wieden+Kennedy / Portland + Awesome Inc. / Atlanta Client: RXBAR Category: Social Engagement / User-Generated Content
Make My Idea Agency: Leo Burnett / Sydney Client: Samsung Australia Category: Social Engagement / User-Generated Content
A President Tweets Agency: The Martin Agency / Richmond, VA + Running with Scissors / Richmond, VA + John F. Kennedy Presidential Library / Boston, MA Client: John F. Kennedy Presidential Library Category: Social Channel
#TrollingIsUgly Agency: The Cybersmile Foundation / London + adam&eveDDB / London Client: The Cybersmile Foundation Category: Social Channel
High Maintenance Agency: Huge / Brooklyn Client: Il Makiage Category: Craft / Writing

2019 Social Media Gold Pencil

Wieden+Kennedy / Portland + Nike / Beaverton

Nike

Nike Just Do It 'Dream Crazy'

Social Engagement / Community Building

OS_SM19001G

2019 Social Media Gold Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Social Engagement / Stunts & Activations

OS_SM19021G

2019 Social Media Silver Pencil

Droga5 / New York

IHOP

IHOb

Social Engagement / Stunts & Activations

OS_SM19022S

2019 Social Media Bronze Pencil

McCann / New York

MGM Resorts International

Universal Love Songs

Social Engagement / Stunts & Activations

OS_SM19023B

2019 Social Media Bronze Pencil

Droga5 / New York

Tourism Australia

Dundee: The Son of a Legend Returns Home

Social Engagement / Stunts & Activations

OS_SM19024B

2019 Social Media Gold Pencil

CHE Proximity / Australia + FINCH / Melbourne

Velocity Frequent Flyer

The Earnbassadors

Social Engagement / User-Generated Content

OS_SM19014G

2019 Social Media Silver Pencil

MULLENLOWE SSP3 / Bogotá

El Tiempo Newspaper

Women Rewrite Women

Social Engagement / User-Generated Content

OS_SM19015S

2019 Social Media Bronze Pencil

Africa / Sao Paulo

Telefonica's Vivo/WWT

#MyGameMyName

Social Engagement / User-Generated Content

OS_SM19016B

2019 Social Media Gold Pencil

DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo

Reporters without Borders

The Uncensored Playlist

Social Channel

OS_SM19002G

2019 Social Media Gold Pencil

Mother / New York

The New York Public Library

Insta Novels

Social Channel

OS_SM19003G

2019 Social Media Silver Pencil

Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo

Toyota Motor Corporation

@SeeLikeMenna

Social Channel

OS_SM19004S

2019 Social Media Bronze Pencil

CLM BBDO / Boulogne-Billancourt

Pedigree

Dogs for Dogs

Social Channel

OS_SM19005B

2019 Social Media Bronze Pencil

HBO / New York + Engine Group / New York

HBO

The Sopranos Nicknames

Craft / Writing

OS_SM19025B

2019 Social Media Bronze Pencil

Wieden+Kennedy / Portland + Nike / Beaverton

Nike

Nike Just Do It 'Dream Crazy'

Craft / Writing

OS_SM19026B

2019 Social Media Gold Pencil

Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland

Nike

Nike Just Do It 'Dream Crazy'

Social Post / Single

OS_SM19006G

2019 Social Media Silver Pencil

Droga5 / New York

IHOP

IHOb

Social Post / Single

OS_SM19007S

2019 Social Media Bronze Pencil

GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York

Gillette (P&G)

We Believe

Social Post / Single

OS_SM19008B

2019 Social Media Silver Pencil

TBWA Hunt Lascaris / Johannesburg + Joburg Ballet / Johannesburg

Joburg Ballet

Breaking Ballet

Social Post / Real-time Response

OS_SM19010S

2019 Social Media Bronze Pencil

TBWA\ / Istanbul

IKEA

Hailstorm in Istanbul

Social Post / Real-time Response

OS_SM19011B

2019 Social Media Gold Pencil

BBDO / Toronto

Canadian Paralympic Committee

The Paralympic Network

Livestream

OS_SM19012G

2019 Social Media Bronze Pencil

Pagés BBDO / Santo Domingo

La Sirena

The Day Women Left The Set

Livestream

OS_SM19013B

2019 Social Media Silver Pencil

DDB / Paris + Make Me Pulse / Paris + Studio Press Play On Tape / Paris + THE / Paris

Ubisoft

My life as a NPC

Social Post / Campaign

OS_SM19009S

2019 Social Media Gold Pencil

GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York

Gillette (P&G)

We Believe

Social Engagement / Community Building

OS_SM19017G

2019 Social Media Gold Pencil

McCann / New York + March For Our Lives / Florida

March for Our Lives

Price On Our Lives

Social Engagement / Community Building

OS_SM19018G

2019 Social Media Silver Pencil

McCann / New York

MGM Resorts International

Universal Love Songs

Social Engagement / Community Building

OS_SM19019S

2019 Social Media Bronze Pencil

BBDO / New York + OPositive + DiniVonMuefflingCommunications

Monica Lewinsky/ Anti-Bullying

#DefyTheName

Social Engagement / Community Building

OS_SM19020B

2019 Social Media Gold Pencil

DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo

Reporters without Borders

The Uncensored Playlist

Innovation in Social Media

OS_SM19031G

2019 Social Media Silver Pencil

Area 23, An FCB Health Network Company / New York

Change The Ref

Posts Into Letters

Innovation in Social Media

OS_SM19032S

2019 Social Media Gold Pencil

Mother / New York

The New York Public Library

Insta Novels

Craft / Use of Visuals

OS_SM19027G

2019 Social Media Silver Pencil

AMVBBDO / London

Essity

Viva La Vulva

Craft / Use of Visuals

OS_SM19028S

2019 Social Media Silver Pencil

Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo

Toyota Motor Corporation

@SeeLikeMenna

Craft / Use of Visuals

OS_SM19029S

2019 Social Media Bronze Pencil

McCann / New York + National Geographic / New York

National Geographic

Planet or Plastic

Craft / Use of Visuals

OS_SM19030B

2019 Social Media Merit Award

Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City

Aeromexico

DNA Discounts

Social Engagement / Stunts & Activations

OS_SM19064M

2019 Social Media Merit Award

DAVID The Agency / Miami + Burger King / Miami

Burger King

Whopper Neutrality

Social Engagement / Stunts & Activations

OS_SM19065M

2019 Social Media Merit Award

FCB / New York + O Positive / New York

Burger King

The Whopper Detour

Social Engagement / Stunts & Activations

OS_SM19066M

2019 Social Media Merit Award

Hjaltelin Stahl / Copenhagen K

Ekstra Bladet

Unmasking the racist agenda

Social Engagement / Stunts & Activations

OS_SM19067M

2019 Social Media Merit Award

Leo Burnett / Chicago

Kraft Heinz Country Time Lemonade

Legal-ade

Social Engagement / Stunts & Activations

OS_SM19068M

2019 Social Media Merit Award

AlmapBBDO / São Paulo

Mars - Snickers

#WTFRonaldo

Social Engagement / Stunts & Activations

OS_SM19069M

2019 Social Media Merit Award

BBDO / New York + OPositive + DiniVonMuefflingCommunications

Monica Lewinsky/ Anti-Bullying

#DefyTheName

Social Engagement / Stunts & Activations

OS_SM19070M

2019 Social Media Merit Award

Rothco | Accenture Interactive / Dublin + Antidote / Dublin + Raygun / Dublin

O.N.E.

Sleeping Flags

Social Engagement / Stunts & Activations

OS_SM19071M

2019 Social Media Merit Award

The Cybersmile Foundation / London + adam&eveDDB / London

The Cybersmile Foundation

#TrollingIsUgly

Social Engagement / Stunts & Activations

OS_SM19072M

2019 Social Media Merit Award

Tech and Soul / São Paulo + Uber / São Paulo

Uber

Distracted Goalkepper

Social Engagement / Stunts & Activations

OS_SM19073M

2019 Social Media Merit Award

Grip Limited / Toronto

Yum! Restaurant

Bitcoin Bucket

Social Engagement / Stunts & Activations

OS_SM19074M

2019 Social Media Merit Award

FCB Inferno / London

Huawei

Judged by a Phone

Social Engagement / User-Generated Content

OS_SM19052M

2019 Social Media Merit Award

Havas Melbourne / Cremorne

PUMA Australia

The Unfollowed

Social Engagement / User-Generated Content

OS_SM19053M

2019 Social Media Merit Award

Wieden+Kennedy / Portland + Awesome Inc. / Atlanta

RXBAR

B.S. Hotline

Social Engagement / User-Generated Content

OS_SM19054M

2019 Social Media Merit Award

Leo Burnett / Sydney

Samsung Australia

Make My Idea

Social Engagement / User-Generated Content

OS_SM19055M

2019 Social Media Merit Award

The Martin Agency / Richmond, VA + Running with Scissors / Richmond, VA + John F. Kennedy Presidential Library / Boston, MA

John F. Kennedy Presidential Library

A President Tweets

Social Channel

OS_SM19033M

2019 Social Media Merit Award

The Cybersmile Foundation / London + adam&eveDDB / London

The Cybersmile Foundation

#TrollingIsUgly

Social Channel

OS_SM19034M

2019 Social Media Merit Award

Huge / Brooklyn

Il Makiage

High Maintenance

Craft / Writing

OS_SM19075M

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