The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Dieline
Agency: Jones Knowles Ritchie / New York
Client: Dieline Category: Branding / Identity System
discovering hands - The Blind see more.
Agency: Grey Germany / KW43 BRANDDESIGN / Duesseldorf
Client: discovering hands Category: Branding / Identity System
Lugano Region Territorial Branding
Agency: Caselli Strategic Design / Mendrisio
Client: Ente Turistico del Luganese Category: Branding / Identity System
Fear and Fantasy Festival
Agency: TBWA\ / Istanbul
Client: Fear and Fantasy Festival Category: Branding / Identity System
Fragment Experience
Agency: Sid Lee / Montreal + Fragment Experience / Matane
Client: Fragment Experience Category: Branding / Identity System
Branding for a haute couture facial esthetic salon "EN"
Agency: canaria inc. / Tokyo
Client: LENOR JAPAN Co., Ltd. Category: Branding / Identity System
2018 LIANZHOU FOTO
Agency: another design / Guangzhou
Client: LIANZHOU FOTO Organizing Committee Category: Branding / Identity System
Mailchimp Brand Identity System
Agency: COLLINS / San Francisco
Client: Mailchimp Category: Branding / Identity System
Maison Mère visual Identity
Agency: Sid Lee / Montreal + Maison Mère / Baie St-Paul
Client: Maison Mère Category: Branding / Identity System
Nike By You Brand Identity System
Agency: Gretel / New York + Nike / Beaverton, OR
Client: Nike Category: Branding / Identity System
Africa's Travel Indaba
Agency: FCB Joburg (Pty) Ltd / Johannesburg + South African Tourism / Johannesburg
Client: South African Tourism Category: Branding / Identity System
A simple line, a simple sport
Agency: PEN.Inc. / Tokyo
Client: The FACTORY Climbing Gym Category: Branding / Identity System
Tian Shui's Branding Design
Agency: Y.STUDIO / Shenzhen
Client: Tian Shui Category: Branding / Identity System
EartH Visual Identity
Agency: 72andSunny / Amsterdam + Village Underground / London
Client: Village Underground Category: Branding / Identity System
The Sobering Report
Agency: Rethink
Client: Arrive Alive Drive Sober Category: Branding / Corporate Communications
One
Agency: VMLY&R / Dubai
Client: Interreligious Council in Bosnia & Herzegovina Category: Branding / Logo
Logo based on the historical optotype eye chart letters
Agency: ANTI / Norway
Client: Optiker-K Category: Branding / Logo
Africa's Travel Indaba
Agency: FCB Joburg (Pty) Ltd / Johannesburg + South African Tourism / Johannesburg
Client: South African Tourism Category: Branding / Logo
Subway - Logo
Agency: Turner Duckworth: / London, San Francisco, New York
Client: Subway Category: Branding / Logo
BBC Two Rebrand
Agency: Superunion / London + BBC Creative / London
Client: BBC Two Category: Branding / Rebranding
Dunkin'
Agency: Jones Knowles Ritchie / New York
Client: Dunkin' Brands Category: Branding / Rebranding
National Museum of Iceland - Brand Identity
Agency: Jónsson & Le'macks / Reykjavik
Client: National Museum of Iceland Category: Branding / Rebranding
Subway - Rebranding
Agency: Turner Duckworth: / London, San Francisco, New York
Client: Subway Category: Branding / Rebranding
The Google Assistant Ride
Agency: Google / San Francisco + Sparks / Philadelphia + Deep Local / Pittsburgh + Nexus Studios / Los Angeles
Client: Google Category: Branding / Brand Installations
Healing Jungle
Agency: INNOCEAN / Seoul + Hyundai Marine & Fire Insurance / Seoul + LINEHOLIC Corp. / Seoul + TRUMAKUS / Seoul
Client: Hyundai Marine & Fire Insurance Category: Branding / Brand Installations
MINI EXTRAODDINARY
Agency: Kinetic / Singapore
Client: MINI ASIA Category: Branding / Brand Installations
Noc Coffee Company
Agency: Superunion / Hong Kong
Client: Noc Coffee Company Category: Branding / Brand Installations
Award:
2019 Design Merit Award
Agency:
ANTI / Norway
Client:
DEICHMAN
Title:
Enlightenment
Category:
Branding / Identity System
Annual ID:
OS_DE19086M
Award:
2019 Design Merit Award
Agency:
Jones Knowles Ritchie / New York
Client:
Dieline
Title:
Dieline
Category:
Branding / Identity System
Annual ID:
OS_DE19087M
Award:
2019 Design Merit Award
Agency:
Grey Germany / KW43 BRANDDESIGN / Duesseldorf
Client:
discovering hands
Title:
discovering hands - The Blind see more.
Category:
Branding / Identity System
Annual ID:
OS_DE19088M
Award:
2019 Design Merit Award
Agency:
Caselli Strategic Design / Mendrisio
Client:
Ente Turistico del Luganese
Title:
Lugano Region Territorial Branding
Category:
Branding / Identity System
Annual ID:
OS_DE19089M
Award:
2019 Design Merit Award
Agency:
TBWA\ / Istanbul
Client:
Fear and Fantasy Festival
Title:
Fear and Fantasy Festival
Category:
Branding / Identity System
Annual ID:
OS_DE19090M
Award:
2019 Design Merit Award
Agency:
Sid Lee / Montreal + Fragment Experience / Matane
Client:
Fragment Experience
Title:
Fragment Experience
Category:
Branding / Identity System
Annual ID:
OS_DE19091M
Award:
2019 Design Merit Award
Agency:
canaria inc. / Tokyo
Client:
LENOR JAPAN Co., Ltd.
Title:
Branding for a haute couture facial esthetic salon "EN"
Category:
Branding / Identity System
Annual ID:
OS_DE19092M
Award:
2019 Design Merit Award
Agency:
another design / Guangzhou
Client:
LIANZHOU FOTO Organizing Committee
Title:
2018 LIANZHOU FOTO
Category:
Branding / Identity System
Annual ID:
OS_DE19093M
Award:
2019 Design Merit Award
Agency:
COLLINS / San Francisco
Client:
Mailchimp
Title:
Mailchimp Brand Identity System
Category:
Branding / Identity System
Annual ID:
OS_DE19094M
Award:
2019 Design Merit Award
Agency:
Sid Lee / Montreal + Maison Mère / Baie St-Paul
Client:
Maison Mère
Title:
Maison Mère visual Identity
Category:
Branding / Identity System
Annual ID:
OS_DE19095M
Award:
2019 Design Merit Award
Agency:
Gretel / New York + Nike / Beaverton, OR
Client:
Nike
Title:
Nike By You Brand Identity System
Category:
Branding / Identity System
Annual ID:
OS_DE19096M
Award:
2019 Design Merit Award
Agency:
FCB Joburg (Pty) Ltd / Johannesburg + South African Tourism / Johannesburg
Client:
South African Tourism
Title:
Africa's Travel Indaba
Category:
Branding / Identity System
Annual ID:
OS_DE19097M
Award:
2019 Design Merit Award
Agency:
PEN.Inc. / Tokyo
Client:
The FACTORY Climbing Gym
Title:
A simple line, a simple sport
Category:
Branding / Identity System
Annual ID:
OS_DE19098M
Award:
2019 Design Merit Award
Agency:
Y.STUDIO / Shenzhen
Client:
Tian Shui
Title:
Tian Shui's Branding Design
Category:
Branding / Identity System
Annual ID:
OS_DE19099M
Award:
2019 Design Merit Award
Agency:
72andSunny / Amsterdam + Village Underground / London
Client:
Village Underground
Title:
EartH Visual Identity
Category:
Branding / Identity System
Annual ID:
OS_DE19100M
Award:
2019 Design Merit Award
Agency:
Rethink
Client:
Arrive Alive Drive Sober
Title:
The Sobering Report
Category:
Branding / Corporate Communications
Annual ID:
OS_DE19105M
Award:
2019 Design Merit Award
Agency:
Apple / Cupertino
Client:
Apple
Title:
More in the making
Category:
Branding / Logo
Annual ID:
OS_DE19078M
Award:
2019 Design Merit Award
Agency:
Jones Knowles Ritchie / New York
Client:
Dunkin' Brands
Title:
Dunkin'
Category:
Branding / Logo
Annual ID:
OS_DE19079M
Award:
2019 Design Merit Award
Agency:
VMLY&R / Dubai
Client:
Interreligious Council in Bosnia & Herzegovina
Title:
One
Category:
Branding / Logo
Annual ID:
OS_DE19080M
Award:
2019 Design Merit Award
Agency:
ANTI / Norway
Client:
Nedre Foss
Title:
Logo moulded in iron
Category:
Branding / Logo
Annual ID:
OS_DE19081M
Award:
2019 Design Merit Award
Agency:
Wieden+Kennedy / São Paulo
Client:
Nike
Title:
Philippe Coutinho ID
Category:
Branding / Logo
Annual ID:
OS_DE19082M
Award:
2019 Design Merit Award
Agency:
ANTI / Norway
Client:
Optiker-K
Title:
Logo based on the historical optotype eye chart letters
Category:
Branding / Logo
Annual ID:
OS_DE19083M
Award:
2019 Design Merit Award
Agency:
FCB Joburg (Pty) Ltd / Johannesburg + South African Tourism / Johannesburg
Client:
South African Tourism
Title:
Africa's Travel Indaba
Category:
Branding / Logo
Annual ID:
OS_DE19084M
Award:
2019 Design Merit Award
Agency:
Turner Duckworth: / London, San Francisco, New York
Client:
Subway
Title:
Subway - Logo
Category:
Branding / Logo
Annual ID:
OS_DE19085M
Award:
2019 Design Merit Award
Agency:
Superunion / London + BBC Creative / London
Client:
BBC Two
Title:
BBC Two Rebrand
Category:
Branding / Rebranding
Annual ID:
OS_DE19101M
Award:
2019 Design Merit Award
Agency:
Jones Knowles Ritchie / New York
Client:
Dunkin' Brands
Title:
Dunkin'
Category:
Branding / Rebranding
Annual ID:
OS_DE19102M
Award:
2019 Design Merit Award
Agency:
Jónsson & Le'macks / Reykjavik
Client:
National Museum of Iceland
Title:
National Museum of Iceland - Brand Identity
Category:
Branding / Rebranding
Annual ID:
OS_DE19103M
Award:
2019 Design Merit Award
Agency:
Turner Duckworth: / London, San Francisco, New York
Client:
Subway
Title:
Subway - Rebranding
Category:
Branding / Rebranding
Annual ID:
OS_DE19104M
Award:
2019 Design Merit Award
Agency:
Google / San Francisco + Sparks / Philadelphia + Deep Local / Pittsburgh + Nexus Studios / Los Angeles
Client:
Google
Title:
The Google Assistant Ride
Category:
Branding / Brand Installations
Annual ID:
OS_DE19106M
Award:
2019 Design Merit Award
Agency:
INNOCEAN / Seoul + Hyundai Marine & Fire Insurance / Seoul + LINEHOLIC Corp. / Seoul + TRUMAKUS / Seoul
Client:
Hyundai Marine & Fire Insurance
Title:
Healing Jungle
Category:
Branding / Brand Installations
Annual ID:
OS_DE19107M
Award:
2019 Design Merit Award
Agency:
Kinetic / Singapore
Client:
MINI ASIA
Title:
MINI EXTRAODDINARY
Category:
Branding / Brand Installations
Annual ID:
OS_DE19108M