The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Reskinning Queen Street West Agency: Zulu Alpha Kilo / Toronto Client: Consonant Skincare Category: Promotional / Posters - Extended Series
Bundesverband "Das frühgeborene Kind" "Early Type" Agency: Kolle Rebbe GmbH / Hamburg Client: Bundesverband "Das frühgeborene Kind" e.V. Category: Typography / Dynamic / In Motion
The Fake News Stand Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Promotional / Booklets & Brochures
HORNBACH "WERKSTÜCK Edition 001" Agency: HEIMAT / Berlin + Markenfilm Crossing / Berlin Client: HORNBACH Baumarkt AG Category: Promotional / Booklets & Brochures
Mohawk Quarterly Issue 14: Lead & Serve Agency: Hybrid Design / San Francisco Client: Mohawk Category: Promotional / Booklets & Brochures
Blink To Speak Agency: TBWAIndia / Mumbai Client: NeuroGen Brain & Spine Institute / Asha Ek Hope Foundation Category: Promotional / Booklets & Brochures
Art As Witness: Political Graphics 2016-18 Exhibition Catalog Agency: Visual Arts Press, Ltd. / New York + School of Visual Arts / New York Client: School of Visual Arts Category: Promotional / Booklets & Brochures
Stop The Water While Using Me! "Washazine" Agency: Kolle Rebbe GmbH / Korefe / Hamburg Client: Stop The Water While Using Me! Category: Promotional / Booklets & Brochures
Superfine Defined Agency: Toby Ng Design / Hong Kong Client: Tai Tak Takeo Fine Paper Category: Promotional / Booklets & Brochures
Fillmore Book Agency: Commonwealth // McCann / Detroit Client: The Fillmore Category: Promotional / Booklets & Brochures
Shoe Shame Agency: Happy F&B / Gothenburg + F&B Factory / Gothenburg + Mecka / Borås Client: Brunngård Group AB Category: Packaging / Mass-market
Gotlands Bryggeri Agency: Neumeister Strategic Design AB / Stockholm + Spendrups Bryggeri / Vårby + Gotlands Bryggeri / Visby Client: Gotlands Bryggeri Category: Packaging / Mass-market
Coconut Milk Agency: Leo Burnett / Toronto Client: Grinning Face Category: Packaging / Mass-market
Honest Packaging Agency: ZGM Modern Marketing Partners / Edmonton Client: Honest Dumplings Category: Packaging / Mass-market
Packaging of “TOKYO CHOCOLAT FACTORY” Agency: good design company / Tokyo + writing style inc. / Tokyo Client: I'll Co., Ltd. Category: Packaging / Mass-market
Good-Luck Walnuts Agency: Peace Graphics / Nagoya Client: Mamefuku Co., Ltd. Category: Packaging / Mass-market
Penobscot Bay Brewery—Package Design System Agency: Hydrogen Advertising / Seattle Client: Penobscot Bay Brewery Category: Packaging / Mass-market
KOZAEMON Agency: Tsushima Design / Hiroshima + SAKE-SHOW YAMADA / Hiroshima Client: SAKE-SHOW YAMADA Category: Packaging / Mass-market
SIMPLo - One Sip is All it Takes Agency: Planeta Design AB / Stockholm Client: SIMPLo Category: Packaging / Mass-market
Japanese Sword KATANA Agency: Grand Deluxe / Matsuyama Client: Yagi Syuzobu Category: Packaging / Mass-market
BBC Two Rebrand Agency: Superunion / London + BBC Creative / London Client: BBC Two Category: Branding / Rebranding
Dunkin' Agency: Jones Knowles Ritchie / New York Client: Dunkin' Brands Category: Branding / Rebranding
National Museum of Iceland - Brand Identity Agency: Jónsson & Le'macks / Reykjavik Client: National Museum of Iceland Category: Branding / Rebranding
Subway - Rebranding Agency: Turner Duckworth: / London, San Francisco, New York Client: Subway Category: Branding / Rebranding
Only for aesthetic eyes Agency: DENTSU INC. / Tokyo Client: good mornings Co., Ltd Category: Craft / Printing & Paper Craft
Fleeting Beauty Agency: KOKUYO Co.,Ltd. / Osaka + DENTSU INC. / Tokyo Client: KOKUYO Co.,Ltd. Category: Craft / Printing & Paper Craft
Pass The Bill Agency: Rethink Client: Leaf Forward Category: Craft / Printing & Paper Craft
YouFab Global Creative Awards 2018 Agency: SHA inc. / TOKYO Client: Loftwork inc.  Category: Craft / Printing & Paper Craft
Unravelling#InRealLife Agency: Ogilvy / Hong Kong Client: The Samaritans Category: Craft / Printing & Paper Craft
Toxic Toby Agency: McCann / London + Craft/McCann / London Client: BreezoMeter / British Lung Foundation / World Health Organization Category: Data Visualization / Static or Dynamic
Twitter Aurora Agency: Twitter / San Francisco, CA + The Office for Creative Research / Brooklyn, NY Client: Twitter, Inc. Category: Data Visualization / Static or Dynamic
The Shortcut Billboards Agency: SERVICEPLAN GERMANY / Munich Client: MINI Category: Experiential / Environmental / Wayfinding
The Sobering Report Agency: Rethink Client: Arrive Alive Drive Sober Category: Branding / Corporate Communications
Book + Plant + Hair = fossette Agency: knot / Tokyo Client: fossette hair Ginza Category: Craft / Illustration
BLOCK OUT THE CHAOS: WORLD LEADERS Agency: Cheil Worldwide / Hong Kong + Illusion / Bangkok Client: JBL (iTect Ltd) Category: Craft / Illustration
Fillmore Book Agency: Commonwealth // McCann / Detroit Client: The Fillmore Category: Craft / Illustration
Celebrate marriage, refuse the slaughter of sharks Agency: i2mago / Guangzhou Client: WildAid Category: Craft / Illustration
SINCE 1995 Agency: DENTSU INC. / Tokyo Client: KOBE SHIMBUN Category: Editorial / Magazines & Newspapers
Hermeto - Made of Music Agency: Africa / Sao Paulo Client: AB Inbev/Budweiser Category: Digital Design
store.google.com Agency: BASIC® / Bay Area Client: Google Category: Digital Design
NSynth Super Agency: Google Creative Lab / London Client: Google Category: Digital Design
Mailchimp Customer Experience Agency: R/GA / New York Client: Mailchimp Category: Digital Design
Outrider.org Agency: Bluecadet / Philadelphia Client: Outrider Foundation Category: Digital Design
Kupu Agency: Colenso BBDO / Auckland Client: Spark New Zealand Category: Digital Design
The Gift Rapper Agency: TBD / San Francisco + StubHub / San Francisco Client: StubHub Category: Digital Design
Grandpa's Private Tea Agency: SHENZHEN ORACLE CREATIVE DESIGN CO.,LTD / Shenzhen Client: Guiding Tea Co., Ltd Category: Packaging / Specialty
"Greatness Since 1998" : Roger Federer 20 years pro career charity edition Agency: SID LEE / PARIS Client: Moët & Chandon Category: Packaging / Specialty
Share Your Gifts Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + BUCK / Los Angeles Client: Apple Category: Craft / Art Direction
Coal Drops Yard Agency: Droga5 / London Client: Argent Category: Craft / Art Direction
MATURITY Agency: OUWN inc. / Tokyo Client: BAR A TO Z Category: Craft / Art Direction

2019 Design Merit Award

Zulu Alpha Kilo / Toronto

Consonant Skincare

Reskinning Queen Street West

Promotional / Posters - Extended Series

OS_DE19136M

2019 Design Merit Award

Kolle Rebbe GmbH / Hamburg

Bundesverband "Das frühgeborene Kind" e.V.

Bundesverband "Das frühgeborene Kind" "Early Type"

Typography / Dynamic / In Motion

OS_DE19122M

2019 Design Merit Award

TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York

Columbia Journalism Review

The Fake News Stand

Promotional / Booklets & Brochures

OS_DE19138M

2019 Design Merit Award

HEIMAT / Berlin + Markenfilm Crossing / Berlin

HORNBACH Baumarkt AG

HORNBACH "WERKSTÜCK Edition 001"

Promotional / Booklets & Brochures

OS_DE19139M

2019 Design Merit Award

Hybrid Design / San Francisco

Mohawk

Mohawk Quarterly Issue 14: Lead & Serve

Promotional / Booklets & Brochures

OS_DE19140M

2019 Design Merit Award

TBWAIndia / Mumbai

NeuroGen Brain & Spine Institute / Asha Ek Hope Foundation

Blink To Speak

Promotional / Booklets & Brochures

OS_DE19141M

2019 Design Merit Award

Visual Arts Press, Ltd. / New York + School of Visual Arts / New York

School of Visual Arts

Art As Witness: Political Graphics 2016-18 Exhibition Catalog

Promotional / Booklets & Brochures

OS_DE19142M

2019 Design Merit Award

Kolle Rebbe GmbH / Korefe / Hamburg

Stop The Water While Using Me!

Stop The Water While Using Me! "Washazine"

Promotional / Booklets & Brochures

OS_DE19143M

2019 Design Merit Award

Toby Ng Design / Hong Kong

Tai Tak Takeo Fine Paper

Superfine Defined

Promotional / Booklets & Brochures

OS_DE19144M

2019 Design Merit Award

Commonwealth // McCann / Detroit

The Fillmore

Fillmore Book

Promotional / Booklets & Brochures

OS_DE19145M

2019 Design Merit Award

Happy F&B / Gothenburg + F&B Factory / Gothenburg + Mecka / Borås

Brunngård Group AB

Shoe Shame

Packaging / Mass-market

OS_DE19154M

2019 Design Merit Award

Neumeister Strategic Design AB / Stockholm + Spendrups Bryggeri / Vårby + Gotlands Bryggeri / Visby

Gotlands Bryggeri

Gotlands Bryggeri

Packaging / Mass-market

OS_DE19155M

2019 Design Merit Award

Leo Burnett / Toronto

Grinning Face

Coconut Milk

Packaging / Mass-market

OS_DE19156M

2019 Design Merit Award

ZGM Modern Marketing Partners / Edmonton

Honest Dumplings

Honest Packaging

Packaging / Mass-market

OS_DE19157M

2019 Design Merit Award

good design company / Tokyo + writing style inc. / Tokyo

I'll Co., Ltd.

Packaging of “TOKYO CHOCOLAT FACTORY”

Packaging / Mass-market

OS_DE19158M

2019 Design Merit Award

Peace Graphics / Nagoya

Mamefuku Co., Ltd.

Good-Luck Walnuts

Packaging / Mass-market

OS_DE19159M

2019 Design Merit Award

Hydrogen Advertising / Seattle

Penobscot Bay Brewery

Penobscot Bay Brewery—Package Design System

Packaging / Mass-market

OS_DE19160M

2019 Design Merit Award

Tsushima Design / Hiroshima + SAKE-SHOW YAMADA / Hiroshima

SAKE-SHOW YAMADA

KOZAEMON

Packaging / Mass-market

OS_DE19161M

2019 Design Merit Award

Planeta Design AB / Stockholm

SIMPLo

SIMPLo - One Sip is All it Takes

Packaging / Mass-market

OS_DE19162M

2019 Design Merit Award

Grand Deluxe / Matsuyama

Yagi Syuzobu

Japanese Sword KATANA

Packaging / Mass-market

OS_DE19163M

2019 Design Merit Award

Superunion / London + BBC Creative / London

BBC Two

BBC Two Rebrand

Branding / Rebranding

OS_DE19101M

2019 Design Merit Award

Jones Knowles Ritchie / New York

Dunkin' Brands

Dunkin'

Branding / Rebranding

OS_DE19102M

2019 Design Merit Award

Jónsson & Le'macks / Reykjavik

National Museum of Iceland

National Museum of Iceland - Brand Identity

Branding / Rebranding

OS_DE19103M

2019 Design Merit Award

Turner Duckworth: / London, San Francisco, New York

Subway

Subway - Rebranding

Branding / Rebranding

OS_DE19104M

2019 Design Merit Award

DENTSU INC. / Tokyo

good mornings Co., Ltd

Only for aesthetic eyes

Craft / Printing & Paper Craft

OS_DE19218M

2019 Design Merit Award

KOKUYO Co.,Ltd. / Osaka + DENTSU INC. / Tokyo

KOKUYO Co.,Ltd.

Fleeting Beauty

Craft / Printing & Paper Craft

OS_DE19219M

2019 Design Merit Award

Rethink

Leaf Forward

Pass The Bill

Craft / Printing & Paper Craft

OS_DE19220M

2019 Design Merit Award

SHA inc. / TOKYO

Loftwork inc. 

YouFab Global Creative Awards 2018

Craft / Printing & Paper Craft

OS_DE19221M

2019 Design Merit Award

Ogilvy / Hong Kong

The Samaritans

Unravelling#InRealLife

Craft / Printing & Paper Craft

OS_DE19222M

2019 Design Merit Award

McCann / London + Craft/McCann / London

BreezoMeter / British Lung Foundation / World Health Organization

Toxic Toby

Data Visualization / Static or Dynamic

OS_DE19166M

2019 Design Merit Award

Twitter / San Francisco, CA + The Office for Creative Research / Brooklyn, NY

Twitter, Inc.

Twitter Aurora

Data Visualization / Static or Dynamic

OS_DE19167M

2019 Design Merit Award

SERVICEPLAN GERMANY / Munich

MINI

The Shortcut Billboards

Experiential / Environmental / Wayfinding

OS_DE19185M

2019 Design Merit Award

Rethink

Arrive Alive Drive Sober

The Sobering Report

Branding / Corporate Communications

OS_DE19105M

2019 Design Merit Award

knot / Tokyo

fossette hair Ginza

Book + Plant + Hair = fossette

Craft / Illustration

OS_DE19209M

2019 Design Merit Award

Cheil Worldwide / Hong Kong + Illusion / Bangkok

JBL (iTect Ltd)

BLOCK OUT THE CHAOS: WORLD LEADERS

Craft / Illustration

OS_DE19210M

2019 Design Merit Award

Commonwealth // McCann / Detroit

The Fillmore

Fillmore Book

Craft / Illustration

OS_DE19211M

2019 Design Merit Award

i2mago / Guangzhou

WildAid

Celebrate marriage, refuse the slaughter of sharks

Craft / Illustration

OS_DE19212M

2019 Design Merit Award

DENTSU INC. / Tokyo

KOBE SHIMBUN

SINCE 1995

Editorial / Magazines & Newspapers

OS_DE19115M

2019 Design Merit Award

Africa / Sao Paulo

AB Inbev/Budweiser

Hermeto - Made of Music

Digital Design

OS_DE19168M

2019 Design Merit Award

BASIC® / Bay Area

Google

store.google.com

Digital Design

OS_DE19169M

2019 Design Merit Award

Google Creative Lab / London

Google

NSynth Super

Digital Design

OS_DE19170M

2019 Design Merit Award

R/GA / New York

Mailchimp

Mailchimp Customer Experience

Digital Design

OS_DE19171M

2019 Design Merit Award

Bluecadet / Philadelphia

Outrider Foundation

Outrider.org

Digital Design

OS_DE19172M

2019 Design Merit Award

Colenso BBDO / Auckland

Spark New Zealand

Kupu

Digital Design

OS_DE19173M

2019 Design Merit Award

TBD / San Francisco + StubHub / San Francisco

StubHub

The Gift Rapper

Digital Design

OS_DE19174M

2019 Design Merit Award

SHENZHEN ORACLE CREATIVE DESIGN CO.,LTD / Shenzhen

Guiding Tea Co., Ltd

Grandpa's Private Tea

Packaging / Specialty

OS_DE19164M

2019 Design Merit Award

SID LEE / PARIS

Moët & Chandon

"Greatness Since 1998" : Roger Federer 20 years pro career charity edition

Packaging / Specialty

OS_DE19165M

2019 Design Merit Award

TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + BUCK / Los Angeles

Apple

Share Your Gifts

Craft / Art Direction

OS_DE19192M

2019 Design Merit Award

Droga5 / London

Argent

Coal Drops Yard

Craft / Art Direction

OS_DE19193M

2019 Design Merit Award

OUWN inc. / Tokyo

BAR A TO Z

MATURITY

Craft / Art Direction

OS_DE19194M

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