The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

The Sick Bag Song Agency: Tenmilliontimes Design / Nanjing Client: Beijing United Publishing Co.,Ltd. Category: Editorial / Books
One Book of Art Agency: VMLY&R / Dubai Client: Interreligious Council in Bosnia & Herzegovina Category: Editorial / Books
Old Trades of Jiangsu Agency: Phoenix Education Publishing,Ltd / Nanjing +  Artron Art Printing Co., Ltd. / Shanghai Client: Phoenix Education Publishing,Ltd Category: Editorial / Books
Strings Attached Agency: Happy F&B / Gothenburg Client: The Torsten and Wanja Söderberg Prize / The Röhsska Museum Category: Editorial / Books
Lotus Square Art Center Agency: Shenzhen DaE Interior Design Co.,Ltd / Shenzhen City Client: Ke Merchants Association Category: Experiential / Environmental / Outdoor Spaces
Garden of Goodness Agency: Ogilvy New Zealand / Parnell, Auckland + Geometry Global / Parnell, Auckland Client: Sanitarium Category: Experiential / Environmental / Outdoor Spaces
Peekaboo Mask Agency: Cheil Worldwide / Seoul + Museum Film / Seoul + Tiffany Film / Seoul Client: Seoul Metropolitan Government Category: Experiential / Environmental / Out of Home - Single
The Fake News Stand Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Promotional / Booklets & Brochures
HORNBACH "WERKSTÜCK Edition 001" Agency: HEIMAT / Berlin + Markenfilm Crossing / Berlin Client: HORNBACH Baumarkt AG Category: Promotional / Booklets & Brochures
Mohawk Quarterly Issue 14: Lead & Serve Agency: Hybrid Design / San Francisco Client: Mohawk Category: Promotional / Booklets & Brochures
Blink To Speak Agency: TBWAIndia / Mumbai Client: NeuroGen Brain & Spine Institute / Asha Ek Hope Foundation Category: Promotional / Booklets & Brochures
Art As Witness: Political Graphics 2016-18 Exhibition Catalog Agency: Visual Arts Press, Ltd. / New York + School of Visual Arts / New York Client: School of Visual Arts Category: Promotional / Booklets & Brochures
Stop The Water While Using Me! "Washazine" Agency: Kolle Rebbe GmbH / Korefe / Hamburg Client: Stop The Water While Using Me! Category: Promotional / Booklets & Brochures
Superfine Defined Agency: Toby Ng Design / Hong Kong Client: Tai Tak Takeo Fine Paper Category: Promotional / Booklets & Brochures
Fillmore Book Agency: Commonwealth // McCann / Detroit Client: The Fillmore Category: Promotional / Booklets & Brochures
Healing Jungle Agency: INNOCEAN / Seoul + Hyundai Marine & Fire Insurance / Seoul + LINEHOLIC Corp. / Seoul + TRUMAKUS / Seoul Client: Hyundai Marine & Fire Insurance Category: Experiential / Environmental / Indoor Spaces
Noc Coffee Company Agency: Superunion / Hong Kong Client: Noc Coffee Company Category: Experiential / Environmental / Indoor Spaces
The Marvelous Mrs. Maisel Carnegie Deli Pop-Up Agency: Tool / Santa Monica + Prime Video / Santa Monica Client: Prime Video Category: Experiential / Environmental / Indoor Spaces
Stradivarius: Timeless Journey Agency: DENTSU INC. / Tokyo + Qosmo, Inc. / Tokyo Client: TOKYO STRADIVARIUS FESTIVAL 2018 Committee / Nippon Violin Co.,Ltd Category: Experiential / Environmental / Indoor Spaces
The Shortcut Billboards Agency: SERVICEPLAN GERMANY / Munich Client: MINI Category: Experiential / Environmental / Wayfinding
Coal Drops Yard Agency: Droga5 / London Client: Argent Category: Promotional / Print Advertisements
The Google Assistant Ride Agency: Google / San Francisco + Sparks / Philadelphia + Deep Local / Pittsburgh + Nexus Studios / Los Angeles Client: Google Category: Branding / Brand Installations
Healing Jungle Agency: INNOCEAN / Seoul + Hyundai Marine & Fire Insurance / Seoul + LINEHOLIC Corp. / Seoul + TRUMAKUS / Seoul Client: Hyundai Marine & Fire Insurance Category: Branding / Brand Installations
MINI EXTRAODDINARY Agency: Kinetic / Singapore Client: MINI ASIA Category: Branding / Brand Installations
Noc Coffee Company Agency: Superunion / Hong Kong Client: Noc Coffee Company Category: Branding / Brand Installations
Share Your Gifts Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + BUCK / Los Angeles Client: Apple Category: Craft / Art Direction
Coal Drops Yard Agency: Droga5 / London Client: Argent Category: Craft / Art Direction
MATURITY Agency: OUWN inc. / Tokyo Client: BAR A TO Z Category: Craft / Art Direction
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Craft / Art Direction
The Fake News Stand Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Craft / Art Direction
Viva La Vulva Agency: AMV BBDO / London Client: Essity Category: Craft / Art Direction
Google Helpfulness Agency: Google Brand Studio / San Francisco Client: Google Category: Craft / Art Direction
SINCE 1995 Agency: DENTSU INC. / Tokyo Client: KOBE SHIMBUN Category: Craft / Art Direction
Fleeting Beauty Agency: KOKUYO Co.,Ltd. / Osaka + DENTSU INC. / Tokyo Client: KOKUYO Co.,Ltd. Category: Craft / Art Direction
Tick Tock Agency: VMLY&R / New York + Lonley Whale / New York + Point Break Foundation / New York Client: Lonely Whale / Point Break Foundation Category: Craft / Art Direction
The Most Vicious Cycle Agency: McCann / New York Client: March for Our Lives Category: Craft / Art Direction
1228 | The Ten Fires - Kazuya Yoshii: Blu-ray Box Set Agency: DENTSU INC. / Tokyo + plug / Tokyo Client: NIPPON COLUMBIA CO.,LTD. Category: Craft / Art Direction
Real Posters Agency: R/GA / New York Client: Samsung Category: Craft / Art Direction
Unboxing the Truth, Shoes Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York Client: Thomson Reuters Corporation Category: Craft / Art Direction
Iron and Torques GRAPHIC TRIAL 2018 —Experiment in Printing Expression— Agency: DENTSU INC. / Tokyo Client: TOPPAN PRINTING CO., LTD. Category: Craft / Art Direction
Uber Toys Agency: DDB / Paris + Art Bridge / Quad Groupe / Paris + Balthazar Lab / Paris Client: Uber Category: Craft / Art Direction
Score the iPhone Agency: R/GA / New York Client: Verizon Category: Craft / Art Direction
Here to Create Change Agency: TBWA\Chiat\Day / New York + DMB Media / London Client: Adidas Category: Promotional / Posters - Series
MATURITY Agency: OUWN inc. / Tokyo Client: BAR A TO Z Category: Promotional / Posters - Series
The origin of life Agency: SHA inc. / TOKYO Client: BioClub Tokyo Category: Promotional / Posters - Series
Exhibition of Anselm Kiefer Agency: NON FORM / Beijing Client: Central Academy of Fine Art, China Category: Promotional / Posters - Series
Get Back, Tohoku. Agency: DENTSU INC. / Tokyo Client: EAST JAPAN RAILWAY COMPANY Category: Promotional / Posters - Series
Promotional Poster Series Agency: Ogilvy / Chicago Client: Lyric Opera Category: Promotional / Posters - Series
The Flowers in Masterpieces Agency: Creative Power Unit / Tokyo Client: Shiga Art School Category: Promotional / Posters - Series
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Promotional / Posters - Series

2019 Design Merit Award

Tenmilliontimes Design / Nanjing

Beijing United Publishing Co.,Ltd.

The Sick Bag Song

Editorial / Books

OS_DE19111M

2019 Design Merit Award

VMLY&R / Dubai

Interreligious Council in Bosnia & Herzegovina

One Book of Art

Editorial / Books

OS_DE19112M

2019 Design Merit Award

Phoenix Education Publishing,Ltd / Nanjing +  Artron Art Printing Co., Ltd. / Shanghai

Phoenix Education Publishing,Ltd

Old Trades of Jiangsu

Editorial / Books

OS_DE19113M

2019 Design Merit Award

Happy F&B / Gothenburg

The Torsten and Wanja Söderberg Prize / The Röhsska Museum

Strings Attached

Editorial / Books

OS_DE19114M

2019 Design Merit Award

Shenzhen DaE Interior Design Co.,Ltd / Shenzhen City

Ke Merchants Association

Lotus Square Art Center

Experiential / Environmental / Outdoor Spaces

OS_DE19183M

2019 Design Merit Award

Ogilvy New Zealand / Parnell, Auckland + Geometry Global / Parnell, Auckland

Sanitarium

Garden of Goodness

Experiential / Environmental / Outdoor Spaces

OS_DE19184M

2019 Design Merit Award

Cheil Worldwide / Seoul + Museum Film / Seoul + Tiffany Film / Seoul

Seoul Metropolitan Government

Peekaboo Mask

Experiential / Environmental / Out of Home - Single

OS_DE19175M

2019 Design Merit Award

TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York

Columbia Journalism Review

The Fake News Stand

Promotional / Booklets & Brochures

OS_DE19138M

2019 Design Merit Award

HEIMAT / Berlin + Markenfilm Crossing / Berlin

HORNBACH Baumarkt AG

HORNBACH "WERKSTÜCK Edition 001"

Promotional / Booklets & Brochures

OS_DE19139M

2019 Design Merit Award

Hybrid Design / San Francisco

Mohawk

Mohawk Quarterly Issue 14: Lead & Serve

Promotional / Booklets & Brochures

OS_DE19140M

2019 Design Merit Award

TBWAIndia / Mumbai

NeuroGen Brain & Spine Institute / Asha Ek Hope Foundation

Blink To Speak

Promotional / Booklets & Brochures

OS_DE19141M

2019 Design Merit Award

Visual Arts Press, Ltd. / New York + School of Visual Arts / New York

School of Visual Arts

Art As Witness: Political Graphics 2016-18 Exhibition Catalog

Promotional / Booklets & Brochures

OS_DE19142M

2019 Design Merit Award

Kolle Rebbe GmbH / Korefe / Hamburg

Stop The Water While Using Me!

Stop The Water While Using Me! "Washazine"

Promotional / Booklets & Brochures

OS_DE19143M

2019 Design Merit Award

Toby Ng Design / Hong Kong

Tai Tak Takeo Fine Paper

Superfine Defined

Promotional / Booklets & Brochures

OS_DE19144M

2019 Design Merit Award

Commonwealth // McCann / Detroit

The Fillmore

Fillmore Book

Promotional / Booklets & Brochures

OS_DE19145M

2019 Design Merit Award

INNOCEAN / Seoul + Hyundai Marine & Fire Insurance / Seoul + LINEHOLIC Corp. / Seoul + TRUMAKUS / Seoul

Hyundai Marine & Fire Insurance

Healing Jungle

Experiential / Environmental / Indoor Spaces

OS_DE19179M

2019 Design Merit Award

Superunion / Hong Kong

Noc Coffee Company

Noc Coffee Company

Experiential / Environmental / Indoor Spaces

OS_DE19180M

2019 Design Merit Award

Tool / Santa Monica + Prime Video / Santa Monica

Prime Video

The Marvelous Mrs. Maisel Carnegie Deli Pop-Up

Experiential / Environmental / Indoor Spaces

OS_DE19181M

2019 Design Merit Award

DENTSU INC. / Tokyo + Qosmo, Inc. / Tokyo

TOKYO STRADIVARIUS FESTIVAL 2018 Committee / Nippon Violin Co.,Ltd

Stradivarius: Timeless Journey

Experiential / Environmental / Indoor Spaces

OS_DE19182M

2019 Design Merit Award

SERVICEPLAN GERMANY / Munich

MINI

The Shortcut Billboards

Experiential / Environmental / Wayfinding

OS_DE19185M

2019 Design Merit Award

Droga5 / London

Argent

Coal Drops Yard

Promotional / Print Advertisements

OS_DE19137M

2019 Design Merit Award

Google / San Francisco + Sparks / Philadelphia + Deep Local / Pittsburgh + Nexus Studios / Los Angeles

Google

The Google Assistant Ride

Branding / Brand Installations

OS_DE19106M

2019 Design Merit Award

INNOCEAN / Seoul + Hyundai Marine & Fire Insurance / Seoul + LINEHOLIC Corp. / Seoul + TRUMAKUS / Seoul

Hyundai Marine & Fire Insurance

Healing Jungle

Branding / Brand Installations

OS_DE19107M

2019 Design Merit Award

Kinetic / Singapore

MINI ASIA

MINI EXTRAODDINARY

Branding / Brand Installations

OS_DE19108M

2019 Design Merit Award

Superunion / Hong Kong

Noc Coffee Company

Noc Coffee Company

Branding / Brand Installations

OS_DE19109M

2019 Design Merit Award

TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + BUCK / Los Angeles

Apple

Share Your Gifts

Craft / Art Direction

OS_DE19192M

2019 Design Merit Award

Droga5 / London

Argent

Coal Drops Yard

Craft / Art Direction

OS_DE19193M

2019 Design Merit Award

OUWN inc. / Tokyo

BAR A TO Z

MATURITY

Craft / Art Direction

OS_DE19194M

2019 Design Merit Award

Scholz & Friends / Berlin

Berlin Philharmonic

ReArranged

Craft / Art Direction

OS_DE19195M

2019 Design Merit Award

TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York

Columbia Journalism Review

The Fake News Stand

Craft / Art Direction

OS_DE19196M

2019 Design Merit Award

AMV BBDO / London

Essity

Viva La Vulva

Craft / Art Direction

OS_DE19197M

2019 Design Merit Award

Google Brand Studio / San Francisco

Google

Google Helpfulness

Craft / Art Direction

OS_DE19198M

2019 Design Merit Award

DENTSU INC. / Tokyo

KOBE SHIMBUN

SINCE 1995

Craft / Art Direction

OS_DE19199M

2019 Design Merit Award

KOKUYO Co.,Ltd. / Osaka + DENTSU INC. / Tokyo

KOKUYO Co.,Ltd.

Fleeting Beauty

Craft / Art Direction

OS_DE19200M

2019 Design Merit Award

VMLY&R / New York + Lonley Whale / New York + Point Break Foundation / New York

Lonely Whale / Point Break Foundation

Tick Tock

Craft / Art Direction

OS_DE19201M

2019 Design Merit Award

McCann / New York

March for Our Lives

The Most Vicious Cycle

Craft / Art Direction

OS_DE19202M

2019 Design Merit Award

DENTSU INC. / Tokyo + plug / Tokyo

NIPPON COLUMBIA CO.,LTD.

1228 | The Ten Fires - Kazuya Yoshii: Blu-ray Box Set

Craft / Art Direction

OS_DE19203M

2019 Design Merit Award

R/GA / New York

Samsung

Real Posters

Craft / Art Direction

OS_DE19204M

2019 Design Merit Award

TBWA\Chiat\Day / New York + Design by Disruption / New York

Thomson Reuters Corporation

Unboxing the Truth, Shoes

Craft / Art Direction

OS_DE19205M

2019 Design Merit Award

DENTSU INC. / Tokyo

TOPPAN PRINTING CO., LTD.

Iron and Torques GRAPHIC TRIAL 2018 —Experiment in Printing Expression—

Craft / Art Direction

OS_DE19206M

2019 Design Merit Award

DDB / Paris + Art Bridge / Quad Groupe / Paris + Balthazar Lab / Paris

Uber

Uber Toys

Craft / Art Direction

OS_DE19207M

2019 Design Merit Award

R/GA / New York

Verizon

Score the iPhone

Craft / Art Direction

OS_DE19208M

2019 Design Merit Award

TBWA\Chiat\Day / New York + DMB Media / London

Adidas

Here to Create Change

Promotional / Posters - Series

OS_DE19124M

2019 Design Merit Award

OUWN inc. / Tokyo

BAR A TO Z

MATURITY

Promotional / Posters - Series

OS_DE19125M

2019 Design Merit Award

SHA inc. / TOKYO

BioClub Tokyo

The origin of life

Promotional / Posters - Series

OS_DE19126M

2019 Design Merit Award

NON FORM / Beijing

Central Academy of Fine Art, China

Exhibition of Anselm Kiefer

Promotional / Posters - Series

OS_DE19127M

2019 Design Merit Award

DENTSU INC. / Tokyo

EAST JAPAN RAILWAY COMPANY

Get Back, Tohoku.

Promotional / Posters - Series

OS_DE19128M

2019 Design Merit Award

Ogilvy / Chicago

Lyric Opera

Promotional Poster Series

Promotional / Posters - Series

OS_DE19129M

2019 Design Merit Award

Creative Power Unit / Tokyo

Shiga Art School

The Flowers in Masterpieces

Promotional / Posters - Series

OS_DE19130M

2019 Design Merit Award

DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf

STABILO International GmbH

Highlight the Remarkable

Promotional / Posters - Series

OS_DE19131M

Follow Us