The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
The origin of life
Agency: SHA inc. / TOKYO
Client: BioClub Tokyo Category: Craft / Printing & Paper Craft
Iron and Torques GRAPHIC TRIAL 2018 —Experiment in Printing Expression—
Agency: DENTSU INC. / Tokyo
Client: TOPPAN PRINTING CO., LTD. Category: Craft / Printing & Paper Craft
Never Stand Still
Agency: Design Army / Washington, DC
Client: Hong Kong Ballet Category: Craft / Photography
BLINK TEST
Agency: J. Walter Thompson / India + J. Walter Thompson / Amsterdam
Client: Jimmy Nelson Foundation Category: Craft / Photography
Black and Red
Agency: SHISEIDO CO., LTD. / Tokyo
Client: SHISEIDO CO., LTD. Category: Craft / Photography
72POSTERS for school teams participating in the high school sumo tournament
Agency: DENTSU INC. / Tokyo + J.C.SPARK inc. / Tokyo + amana inc. / Tokyo
Client: THE HOKKOKU SHIMBUN Category: Craft / Art Direction
David Bowie Is Here
Agency: Spotify In-House / New York + UM Worldwide / New York
Client: Spotify Category: Craft / Art Direction
L’Heptaméron des Gourmets – The World’s Most Exclusive Cook Book
Agency: Bedow / Stockholm
Client: Nunchi Category: Craft / Printing & Paper Craft
Share Your Gifts
Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + BUCK / Los Angeles
Client: Apple Category: Craft / Animation
Viva La Vulva
Agency: AMV BBDO / London + Soundtree Music / London
Client: Essity Category: Craft / Animation
Christmas doesn´t need much. Only Love.
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Craft / Animation
One Art
Agency: VMLY&R / Dubai
Client: Interreligious Council in Bosnia & Herzegovina Category: Craft / Art Direction
HOMME PLISSÉ ISSEY MIYAKE "Dancing Life"
Agency: GOO CHOKI PAR / Tokyo
Client: ISSEY MIYAKE INC. Category: Craft / Art Direction
Only for aesthetic eyes
Agency: DENTSU INC. / Tokyo
Client: good mornings Co., Ltd Category: Craft / Printing & Paper Craft
Fleeting Beauty
Agency: KOKUYO Co.,Ltd. / Osaka + DENTSU INC. / Tokyo
Client: KOKUYO Co.,Ltd. Category: Craft / Printing & Paper Craft
YouFab Global Creative Awards 2018
Agency: SHA inc. / TOKYO
Client: Loftwork inc. Category: Craft / Printing & Paper Craft
Unravelling#InRealLife
Agency: Ogilvy / Hong Kong
Client: The Samaritans Category: Craft / Printing & Paper Craft
ReArranged
Agency: Scholz & Friends / Berlin
Client: Berlin Philharmonic Category: Craft / Photography
Variety: Lady Gaga Photography
Agency: Variety Magazine / Los Angeles + Robert Festino / Los Angeles
Client: Variety Magazine Category: Craft / Photography
Book + Plant + Hair = fossette
Agency: knot / Tokyo
Client: fossette hair Ginza Category: Craft / Illustration
BLOCK OUT THE CHAOS: WORLD LEADERS
Agency: Cheil Worldwide / Hong Kong + Illusion / Bangkok
Client: JBL (iTect Ltd) Category: Craft / Illustration
Fillmore Book
Agency: Commonwealth // McCann / Detroit
Client: The Fillmore Category: Craft / Illustration
Celebrate marriage, refuse the slaughter of sharks
Agency: i2mago / Guangzhou
Client: WildAid Category: Craft / Illustration
BBC Two Rebrand
Agency: Superunion / London + BBC Creative / London
Client: BBC Two Category: Craft / Animation
SCA – The force of the forest
Agency: Bold (NoA) / Stockholm
Client: SCA Category: Craft / Animation
Share Your Gifts
Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + BUCK / Los Angeles
Client: Apple Category: Craft / Art Direction
ReArranged
Agency: Scholz & Friends / Berlin
Client: Berlin Philharmonic Category: Craft / Art Direction
The Fake News Stand
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York
Client: Columbia Journalism Review Category: Craft / Art Direction
Google Helpfulness
Agency: Google Brand Studio / San Francisco
Client: Google Category: Craft / Art Direction
Fleeting Beauty
Agency: KOKUYO Co.,Ltd. / Osaka + DENTSU INC. / Tokyo
Client: KOKUYO Co.,Ltd. Category: Craft / Art Direction
Tick Tock
Agency: VMLY&R / New York + Lonley Whale / New York + Point Break Foundation / New York
Client: Lonely Whale / Point Break Foundation Category: Craft / Art Direction
The Most Vicious Cycle
Agency: McCann / New York
Client: March for Our Lives Category: Craft / Art Direction
1228 | The Ten Fires - Kazuya Yoshii: Blu-ray Box Set
Agency: DENTSU INC. / Tokyo + plug / Tokyo
Client: NIPPON COLUMBIA CO.,LTD. Category: Craft / Art Direction
Unboxing the Truth, Shoes
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York
Client: Thomson Reuters Corporation Category: Craft / Art Direction
Iron and Torques GRAPHIC TRIAL 2018 —Experiment in Printing Expression—
Agency: DENTSU INC. / Tokyo
Client: TOPPAN PRINTING CO., LTD. Category: Craft / Art Direction
Uber Toys
Agency: DDB / Paris + Art Bridge / Quad Groupe / Paris + Balthazar Lab / Paris
Client: Uber Category: Craft / Art Direction