The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

ASPIRATION & PERSPIRATION Agency: DENTSU INC. / Tokyo Client: Dentsu Advertising Awards Selection Council Category: Promotional / Posters - Series
Never Stand Still Agency: Design Army / Washington, DC Client: Hong Kong Ballet Category: Promotional / Posters - Series
Black and Red Agency: SHISEIDO CO., LTD. / Tokyo Client: SHISEIDO CO., LTD. Category: Promotional / Posters - Series
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Promotional / Posters - Extended Series
One Art Agency: VMLY&R / Dubai Client: Interreligious Council in Bosnia & Herzegovina Category: Promotional / Posters - Extended Series
Poster Bank Agency: Leo Burnett / Toronto Client: TD Category: Promotional / Posters - Single
Mohawk Quarterly 15: Materials Agency: Hybrid Design / San Francisco Client: Mohawk Category: Promotional / Booklets & Brochures
Iron and Torques GRAPHIC TRIAL 2018 —Experiment in Printing Expression— Agency: DENTSU INC. / Tokyo Client: TOPPAN PRINTING CO., LTD. Category: Promotional / Posters - Series
Le Beck's: The legendary beer can Agency: SERVICEPLAN GERMANY / Munich Client: Beck's Category: Promotional / Collateral Items
ReArranged Agency: Scholz & Friends / Berlin Client: Berlin Philharmonic Category: Promotional / Print Advertisements
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Promotional / Print Advertisements
YouFab Global Creative Awards 2018 Agency: SHA inc. / TOKYO Client: Loftwork inc. Category: Promotional / Posters - Series
Frottage Agency: TBWA\Santiago Mangada Puno / Makati Client: The Red Whistle/UNAIDS Category: Promotional / Posters - Series
Accessibility Mat Agency: GTB Brasil / São Paulo Client: Ford Motor Company Category: Promotional / Collateral Items
Reskinning Queen Street West Agency: Zulu Alpha Kilo / Toronto Client: Consonant Skincare Category: Promotional / Posters - Extended Series
Sex and Drugs Poster Agency: Ogilvy / Chicago Client: Lyric Opera Category: Promotional / Posters - Single
The Fake News Stand Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York Client: Columbia Journalism Review Category: Promotional / Booklets & Brochures
HORNBACH "WERKSTÜCK Edition 001" Agency: HEIMAT / Berlin + Markenfilm Crossing / Berlin Client: HORNBACH Baumarkt AG Category: Promotional / Booklets & Brochures
Mohawk Quarterly Issue 14: Lead & Serve Agency: Hybrid Design / San Francisco Client: Mohawk Category: Promotional / Booklets & Brochures
Blink To Speak Agency: TBWAIndia / Mumbai Client: NeuroGen Brain & Spine Institute / Asha Ek Hope Foundation Category: Promotional / Booklets & Brochures
Art As Witness: Political Graphics 2016-18 Exhibition Catalog Agency: Visual Arts Press, Ltd. / New York + School of Visual Arts / New York Client: School of Visual Arts Category: Promotional / Booklets & Brochures
Stop The Water While Using Me! "Washazine" Agency: Kolle Rebbe GmbH / Korefe / Hamburg Client: Stop The Water While Using Me! Category: Promotional / Booklets & Brochures
Superfine Defined Agency: Toby Ng Design / Hong Kong Client: Tai Tak Takeo Fine Paper Category: Promotional / Booklets & Brochures
Fillmore Book Agency: Commonwealth // McCann / Detroit Client: The Fillmore Category: Promotional / Booklets & Brochures
Coal Drops Yard Agency: Droga5 / London Client: Argent Category: Promotional / Print Advertisements
Here to Create Change Agency: TBWA\Chiat\Day / New York + DMB Media / London Client: Adidas Category: Promotional / Posters - Series
MATURITY Agency: OUWN inc. / Tokyo Client: BAR A TO Z Category: Promotional / Posters - Series
The origin of life Agency: SHA inc. / TOKYO Client: BioClub Tokyo Category: Promotional / Posters - Series
Exhibition of Anselm Kiefer Agency: NON FORM / Beijing Client: Central Academy of Fine Art, China Category: Promotional / Posters - Series
Get Back, Tohoku. Agency: DENTSU INC. / Tokyo Client: EAST JAPAN RAILWAY COMPANY Category: Promotional / Posters - Series
Promotional Poster Series Agency: Ogilvy / Chicago Client: Lyric Opera Category: Promotional / Posters - Series
The Flowers in Masterpieces Agency: Creative Power Unit / Tokyo Client: Shiga Art School Category: Promotional / Posters - Series
Highlight the Remarkable Agency: DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf Client: STABILO International GmbH Category: Promotional / Posters - Series
Poster Bank Agency: Leo Burnett / Toronto Client: TD Category: Promotional / Posters - Series
A simple line, a simple sport Agency: PEN.Inc. / Tokyo Client: The FACTORY Climbing Gym Category: Promotional / Posters - Series
#UNIGNORABLE Agency: TAXI / Toronto + United Way / Toronto Client: United Way Category: Promotional / Posters - Series
"Jump" Limited Edition Vinyl Agency: BBDO / New York Client: Bacardi Category: Promotional / Collateral Items
Only for aesthetic eyes Agency: DENTSU INC. / Tokyo Client: good mornings Co., Ltd Category: Promotional / Collateral Items
The Ugly Truth Sweaters Agency: TBWA\ / Helsinki + Helsingin Sanomat / Helsinki Client: Helsingin Sanomat Category: Promotional / Collateral Items
The Royal Bucket Agency: Iris / London + KFC / UK Client: KFC (Yum! Brands) Category: Promotional / Collateral Items
HEARTLAND 365 Agency: DENTSU INC. / Tokyo Client: Kirin Brewery Company, Limited Category: Promotional / Collateral Items
SINCE 1995 Agency: DENTSU INC. / Tokyo Client: KOBE SHIMBUN Category: Promotional / Collateral Items
Mohawk Keaykolour Agency: Hybrid Design / San Francisco Client: Mohawk Category: Promotional / Collateral Items
The Mailable Billboard Agency: DentsuBos / Toronto Client: New Standard Beer Category: Promotional / Collateral Items

2019 Design Gold Pencil

DENTSU INC. / Tokyo

Dentsu Advertising Awards Selection Council

ASPIRATION & PERSPIRATION

Promotional / Posters - Series

OS_DE19028G

2019 Design Gold Pencil

Design Army / Washington, DC

Hong Kong Ballet

Never Stand Still

Promotional / Posters - Series

OS_DE19029G

2019 Design Gold Pencil

SHISEIDO CO., LTD. / Tokyo

SHISEIDO CO., LTD.

Black and Red

Promotional / Posters - Series

OS_DE19030G

2019 Design Silver Pencil

Scholz & Friends / Berlin

Berlin Philharmonic

ReArranged

Promotional / Posters - Extended Series

OS_DE19034S

2019 Design Silver Pencil

VMLY&R / Dubai

Interreligious Council in Bosnia & Herzegovina

One Art

Promotional / Posters - Extended Series

OS_DE19035S

2019 Design Silver Pencil

Leo Burnett / Toronto

TD

Poster Bank

Promotional / Posters - Single

OS_DE19027S

2019 Design Silver Pencil

Hybrid Design / San Francisco

Mohawk

Mohawk Quarterly 15: Materials

Promotional / Booklets & Brochures

OS_DE19038S

2019 Design Silver Pencil

DENTSU INC. / Tokyo

TOPPAN PRINTING CO., LTD.

Iron and Torques GRAPHIC TRIAL 2018 —Experiment in Printing Expression—

Promotional / Posters - Series

OS_DE19031S

2019 Design Silver Pencil

SERVICEPLAN GERMANY / Munich

Beck's

Le Beck's: The legendary beer can

Promotional / Collateral Items

OS_DE19039S

2019 Design Bronze Pencil

Scholz & Friends / Berlin

Berlin Philharmonic

ReArranged

Promotional / Print Advertisements

OS_DE19036B

2019 Design Bronze Pencil

DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf

STABILO International GmbH

Highlight the Remarkable

Promotional / Print Advertisements

OS_DE19037B

2019 Design Bronze Pencil

SHA inc. / TOKYO

Loftwork inc.

YouFab Global Creative Awards 2018

Promotional / Posters - Series

OS_DE19032B

2019 Design Bronze Pencil

TBWA\Santiago Mangada Puno / Makati

The Red Whistle/UNAIDS

Frottage

Promotional / Posters - Series

OS_DE19033B

2019 Design Bronze Pencil

GTB Brasil / São Paulo

Ford Motor Company

Accessibility Mat

Promotional / Collateral Items

OS_DE19040B

2019 Design Merit Award

Zulu Alpha Kilo / Toronto

Consonant Skincare

Reskinning Queen Street West

Promotional / Posters - Extended Series

OS_DE19136M

2019 Design Merit Award

Ogilvy / Chicago

Lyric Opera

Sex and Drugs Poster

Promotional / Posters - Single

OS_DE19123M

2019 Design Merit Award

TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York

Columbia Journalism Review

The Fake News Stand

Promotional / Booklets & Brochures

OS_DE19138M

2019 Design Merit Award

HEIMAT / Berlin + Markenfilm Crossing / Berlin

HORNBACH Baumarkt AG

HORNBACH "WERKSTÜCK Edition 001"

Promotional / Booklets & Brochures

OS_DE19139M

2019 Design Merit Award

Hybrid Design / San Francisco

Mohawk

Mohawk Quarterly Issue 14: Lead & Serve

Promotional / Booklets & Brochures

OS_DE19140M

2019 Design Merit Award

TBWAIndia / Mumbai

NeuroGen Brain & Spine Institute / Asha Ek Hope Foundation

Blink To Speak

Promotional / Booklets & Brochures

OS_DE19141M

2019 Design Merit Award

Visual Arts Press, Ltd. / New York + School of Visual Arts / New York

School of Visual Arts

Art As Witness: Political Graphics 2016-18 Exhibition Catalog

Promotional / Booklets & Brochures

OS_DE19142M

2019 Design Merit Award

Kolle Rebbe GmbH / Korefe / Hamburg

Stop The Water While Using Me!

Stop The Water While Using Me! "Washazine"

Promotional / Booklets & Brochures

OS_DE19143M

2019 Design Merit Award

Toby Ng Design / Hong Kong

Tai Tak Takeo Fine Paper

Superfine Defined

Promotional / Booklets & Brochures

OS_DE19144M

2019 Design Merit Award

Commonwealth // McCann / Detroit

The Fillmore

Fillmore Book

Promotional / Booklets & Brochures

OS_DE19145M

2019 Design Merit Award

Droga5 / London

Argent

Coal Drops Yard

Promotional / Print Advertisements

OS_DE19137M

2019 Design Merit Award

TBWA\Chiat\Day / New York + DMB Media / London

Adidas

Here to Create Change

Promotional / Posters - Series

OS_DE19124M

2019 Design Merit Award

OUWN inc. / Tokyo

BAR A TO Z

MATURITY

Promotional / Posters - Series

OS_DE19125M

2019 Design Merit Award

SHA inc. / TOKYO

BioClub Tokyo

The origin of life

Promotional / Posters - Series

OS_DE19126M

2019 Design Merit Award

NON FORM / Beijing

Central Academy of Fine Art, China

Exhibition of Anselm Kiefer

Promotional / Posters - Series

OS_DE19127M

2019 Design Merit Award

DENTSU INC. / Tokyo

EAST JAPAN RAILWAY COMPANY

Get Back, Tohoku.

Promotional / Posters - Series

OS_DE19128M

2019 Design Merit Award

Ogilvy / Chicago

Lyric Opera

Promotional Poster Series

Promotional / Posters - Series

OS_DE19129M

2019 Design Merit Award

Creative Power Unit / Tokyo

Shiga Art School

The Flowers in Masterpieces

Promotional / Posters - Series

OS_DE19130M

2019 Design Merit Award

DDB Group Germany / Düsseldorf + Stefan Kranefeld Imaging / Düsseldorf

STABILO International GmbH

Highlight the Remarkable

Promotional / Posters - Series

OS_DE19131M

2019 Design Merit Award

Leo Burnett / Toronto

TD

Poster Bank

Promotional / Posters - Series

OS_DE19132M

2019 Design Merit Award

PEN.Inc. / Tokyo

The FACTORY Climbing Gym

A simple line, a simple sport

Promotional / Posters - Series

OS_DE19133M

2019 Design Merit Award

TAXI / Toronto + United Way / Toronto

United Way

#UNIGNORABLE

Promotional / Posters - Series

OS_DE19135M

2019 Design Merit Award

BBDO / New York

Bacardi

"Jump" Limited Edition Vinyl

Promotional / Collateral Items

OS_DE19146M

2019 Design Merit Award

DENTSU INC. / Tokyo

good mornings Co., Ltd

Only for aesthetic eyes

Promotional / Collateral Items

OS_DE19147M

2019 Design Merit Award

TBWA\ / Helsinki + Helsingin Sanomat / Helsinki

Helsingin Sanomat

The Ugly Truth Sweaters

Promotional / Collateral Items

OS_DE19148M

2019 Design Merit Award

Iris / London + KFC / UK

KFC (Yum! Brands)

The Royal Bucket

Promotional / Collateral Items

OS_DE19149M

2019 Design Merit Award

DENTSU INC. / Tokyo

Kirin Brewery Company, Limited

HEARTLAND 365

Promotional / Collateral Items

OS_DE19150M

2019 Design Merit Award

DENTSU INC. / Tokyo

KOBE SHIMBUN

SINCE 1995

Promotional / Collateral Items

OS_DE19151M

2019 Design Merit Award

Hybrid Design / San Francisco

Mohawk

Mohawk Keaykolour

Promotional / Collateral Items

OS_DE19152M

2019 Design Merit Award

DentsuBos / Toronto

New Standard Beer

The Mailable Billboard

Promotional / Collateral Items

OS_DE19153M

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