The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Unlock the Drop - ComplexCon Agency: Jam3 / Toronto Client: adidas Originals Category: Innovation in Interactive
Black Friday Whopper Shopper Agency: Grabarz & Partner / Hamburg + Burger King Corporation / Miami + Burger King Deutschland GmbH / Hannover Client: Burger King Corporation Category: Innovation in Interactive
Naughty or Nice Bauble Agency: Myer / Melbourne + Clemenger BBDO / Melbourne Client: Myer Category: Innovation in Interactive
Final Space - Facebook Live: Cards With Gary Agency: GLOW / New York + TBS / Atlanta Client: TBS Category: Innovation in Interactive
Perspectives Agency: Wunderman BA / Buenos Aires Client: Movistar Category: Online Video / Interactive Video
#TrollingIsUgly Agency: The Cybersmile Foundation / London + adam&eveDDB / London Client: The Cybersmile Foundation Category: Online Video / Interactive Video
Project Dead Zone Agency: Goodby Silverstein & Partners / San Francisco + Xfinity / Philadelphia + Media Monks / Venice + 30 Ninjas / Pleasantville Client: Xfinity Category: Online Video / Interactive Video
BASIC® — MOVES. Agency: BASIC® / San Diego Client: BASIC® Category: Websites
#EvolveTheDefinition Agency: Observatory / Los Angeles + Exverus / Los Angeles + Use All Five / Marina Del Rey Client: Bonobos Category: Websites
Black Friday Whopper Shopper Agency: Grabarz & Partner / Hamburg + Burger King Corporation / Miami + Burger King Deutschland GmbH / Hannover Client: Burger King Corporation Category: Websites
Slumbr Campaign Agency: DDB Canada / Edmonton + Pink Buffalo Films / Vancouver + Wonderlust / Nova Scotia + DDB Canada / Vancouver Client: Emerald Health Therapeutics Category: Websites
BlindMeters Agency: Happiness / an FCB alliance / Brussels + BLISS Interactive / Saigon Client: OVK / PEVR (Parents of Road Victims) Category: Websites
Scars of Democracy Agency: SERVICEPLAN GERMANY / Munich Client: STROKE Art Fair Category: Websites
Healing Jungle Agency: INNOCEAN / Seoul + Hyundai Marine & Fire Insurance / Seoul + LINEHOLIC Corp. / Seoul + TRUMAKUS / Seoul Client: Hyundai Marine & Fire Insurance Category: Digital Experiential & Immersive / Interactive Installations
Intended Audiences Agency: The Martin Agency / Richmond + Dummy / Venice, CA Client: GEICO Category: Online Video / Pre-Roll - Campaign
One for Two Agency: BBDO / New York + JHFProductions/WorldWarSeven Client: Mars Chocolate North America/ Snickers Category: Online Advertising / Display Ads
Subaru Amazon Infiltration Agency: Carmichael Lynch / Minneapolis Client: Subaru of America Category: Online Advertising / Display Ads
Buffer Rage Agency: Happiness / an FCB alliance / Brussels Client: VOO Category: Online Advertising / Display Ads
Honda - Magic Snow Globe Agency: RPA / Santa Monica + Psyop / Santa Monica + Q Dept. / Santa Monica Client: American Honda Motor Co., Inc. Category: Digital Experiential & Immersive / Augmented, Virtual and Mixed Reality (AR, VR, MR)
Carriberrie Agency: Isobar / Melbourne + RedDogs VR / Melbourne Client: Carriberrie Pty Ltd Category: Digital Experiential & Immersive / Augmented, Virtual and Mixed Reality (AR, VR, MR)
Tech Drive VR Agency: Critical Mass / Calgary Client: Nissan North America Category: Digital Experiential & Immersive / Augmented, Virtual and Mixed Reality (AR, VR, MR)
Duroc Agency: Bonhomme / Paris + Made / Brussels + Se Quema / Paris Client: Duroc Category: Craft / Art Direction
Warboard Agency: FCB Brasil / São Paulo Client: Estadão Newspaper Category: Craft / Art Direction
88 Reasons Agency: Ogilvy Japan / Tokyo + Hogarth Japan / Tokyo + amana / Tokyo Client: JFOODO Category: Craft / Art Direction
Banditø Agency: Spotify In-House / New York + Resn / New Zealand Client: Spotify Category: Craft / Art Direction
Your 2018 Wrapped Agency: Spotify In-House / New York + Active Theory / Venice Client: Spotify Category: Craft / Art Direction
TXT 2 HLP Agency: Area 23, An FCB Health Network Company / New York Client: NY Presbyterian Hospital Category: Websites / Utility
Backfire Agency: Rethink Client: States United Against Gun Violence Category: Websites / Utility
Hope Page Agency: VMLY&R / Sydney Client: Unicef Australia Category: Websites / Utility
#PowerlessQueen Agency: WATConsult / Mumbai Client: Project Nanhi Kali Category: Gaming / Branded Games
Claritin Wonderful Weather Alerts Agency: Energy BBDO / Chicago Client: Bayer Category: Online Video / Pre-Roll - Single

2019 Interactive & Online Merit Award

Jam3 / Toronto

adidas Originals

Unlock the Drop - ComplexCon

Innovation in Interactive

OS_IN19077M

2019 Interactive & Online Merit Award

Grabarz & Partner / Hamburg + Burger King Corporation / Miami + Burger King Deutschland GmbH / Hannover

Burger King Corporation

Black Friday Whopper Shopper

Innovation in Interactive

OS_IN19078M

2019 Interactive & Online Merit Award

Myer / Melbourne + Clemenger BBDO / Melbourne

Myer

Naughty or Nice Bauble

Innovation in Interactive

OS_IN19079M

2019 Interactive & Online Merit Award

GLOW / New York + TBS / Atlanta

TBS

Final Space - Facebook Live: Cards With Gary

Innovation in Interactive

OS_IN19080M

2019 Interactive & Online Merit Award

Wunderman BA / Buenos Aires

Movistar

Perspectives

Online Video / Interactive Video

OS_IN19045M

2019 Interactive & Online Merit Award

The Cybersmile Foundation / London + adam&eveDDB / London

The Cybersmile Foundation

#TrollingIsUgly

Online Video / Interactive Video

OS_IN19046M

2019 Interactive & Online Merit Award

Goodby Silverstein & Partners / San Francisco + Xfinity / Philadelphia + Media Monks / Venice + 30 Ninjas / Pleasantville

Xfinity

Project Dead Zone

Online Video / Interactive Video

OS_IN19047M

2019 Interactive & Online Merit Award

BASIC® / San Diego

BASIC®

BASIC® — MOVES.

Websites

OS_IN19028M

2019 Interactive & Online Merit Award

Observatory / Los Angeles + Exverus / Los Angeles + Use All Five / Marina Del Rey

Bonobos

#EvolveTheDefinition

Websites

OS_IN19029M

2019 Interactive & Online Merit Award

Grabarz & Partner / Hamburg + Burger King Corporation / Miami + Burger King Deutschland GmbH / Hannover

Burger King Corporation

Black Friday Whopper Shopper

Websites

OS_IN19030M

2019 Interactive & Online Merit Award

DDB Canada / Edmonton + Pink Buffalo Films / Vancouver + Wonderlust / Nova Scotia + DDB Canada / Vancouver

Emerald Health Therapeutics

Slumbr Campaign

Websites

OS_IN19031M

2019 Interactive & Online Merit Award

Happiness / an FCB alliance / Brussels + BLISS Interactive / Saigon

OVK / PEVR (Parents of Road Victims)

BlindMeters

Websites

OS_IN19032M

2019 Interactive & Online Merit Award

SERVICEPLAN GERMANY / Munich

STROKE Art Fair

Scars of Democracy

Websites

OS_IN19033M

2019 Interactive & Online Merit Award

INNOCEAN / Seoul + Hyundai Marine & Fire Insurance / Seoul + LINEHOLIC Corp. / Seoul + TRUMAKUS / Seoul

Hyundai Marine & Fire Insurance

Healing Jungle

Digital Experiential & Immersive / Interactive Installations

OS_IN19065M

2019 Interactive & Online Merit Award

The Martin Agency / Richmond + Dummy / Venice, CA

GEICO

Intended Audiences

Online Video / Pre-Roll - Campaign

OS_IN19049M

2019 Interactive & Online Merit Award

BBDO / New York + JHFProductions/WorldWarSeven

Mars Chocolate North America/ Snickers

One for Two

Online Advertising / Display Ads

OS_IN19042M

2019 Interactive & Online Merit Award

Carmichael Lynch / Minneapolis

Subaru of America

Subaru Amazon Infiltration

Online Advertising / Display Ads

OS_IN19043M

2019 Interactive & Online Merit Award

Happiness / an FCB alliance / Brussels

VOO

Buffer Rage

Online Advertising / Display Ads

OS_IN19044M

2019 Interactive & Online Merit Award

RPA / Santa Monica + Psyop / Santa Monica + Q Dept. / Santa Monica

American Honda Motor Co., Inc.

Honda - Magic Snow Globe

Digital Experiential & Immersive / Augmented, Virtual and Mixed Reality (AR, VR, MR)

OS_IN19066M

2019 Interactive & Online Merit Award

Isobar / Melbourne + RedDogs VR / Melbourne

Carriberrie Pty Ltd

Carriberrie

Digital Experiential & Immersive / Augmented, Virtual and Mixed Reality (AR, VR, MR)

OS_IN19067M

2019 Interactive & Online Merit Award

Critical Mass / Calgary

Nissan North America

Tech Drive VR

Digital Experiential & Immersive / Augmented, Virtual and Mixed Reality (AR, VR, MR)

OS_IN19068M

2019 Interactive & Online Merit Award

Bonhomme / Paris + Made / Brussels + Se Quema / Paris

Duroc

Duroc

Craft / Art Direction

OS_IN19070M

2019 Interactive & Online Merit Award

FCB Brasil / São Paulo

Estadão Newspaper

Warboard

Craft / Art Direction

OS_IN19071M

2019 Interactive & Online Merit Award

Ogilvy Japan / Tokyo + Hogarth Japan / Tokyo + amana / Tokyo

JFOODO

88 Reasons

Craft / Art Direction

OS_IN19072M

2019 Interactive & Online Merit Award

Spotify In-House / New York + Resn / New Zealand

Spotify

Banditø

Craft / Art Direction

OS_IN19073M

2019 Interactive & Online Merit Award

Spotify In-House / New York + Active Theory / Venice

Spotify

Your 2018 Wrapped

Craft / Art Direction

OS_IN19074M

2019 Interactive & Online Merit Award

Area 23, An FCB Health Network Company / New York

NY Presbyterian Hospital

TXT 2 HLP

Websites / Utility

OS_IN19034M

2019 Interactive & Online Merit Award

Rethink

States United Against Gun Violence

Backfire

Websites / Utility

OS_IN19035M

2019 Interactive & Online Merit Award

VMLY&R / Sydney

Unicef Australia

Hope Page

Websites / Utility

OS_IN19036M

2019 Interactive & Online Merit Award

WATConsult / Mumbai

Project Nanhi Kali

#PowerlessQueen

Gaming / Branded Games

OS_IN19069M

2019 Interactive & Online Merit Award

Energy BBDO / Chicago

Bayer

Claritin Wonderful Weather Alerts

Online Video / Pre-Roll - Single

OS_IN19048M

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