The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Project Revoice Agency: BWM Dentsu / Sydney Client: The ALS Association Category: Innovation in Radio & Audio
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Craft / Use of Music
Hit Song Agency: Alma DDB / Miami + Vapor Post / Miami + Animal Music / Miami Client: Tobacco Free Florida Category: Craft / Use of Music
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Online / Streaming Audio
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Innovation in Radio & Audio
Disclaimer, Round 2 Agency: The Martin Agency / Richmond, VA + Rainmaker / Richmond, VA Client: GEICO Category: Broadcast / Campaign
3PM Brainstorms Agency: BBDO / New York + iHeartMedia Client: Mars Chocolate North America / Snickers Category: Broadcast / Campaign
Project Revoice Agency: BWM Dentsu / Sydney Client: The ALS Association Category: Experiential Radio & Audio
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Experiential Radio & Audio
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Experiential Radio & Audio
Westworld: The Maze Agency: 360i / New York + HBO / New York Client: HBO Category: Experiential Radio & Audio
The Insect Concerto Agency: Scholz & Friends / Berlin Client: Karajan Academy of the Berlin Philharmonics + WWF Category: Experiential Radio & Audio
3PM Brainstorms Agency: BBDO / New York + iHeartMedia Client: Mars Chocolate North America / Snickers Category: Craft / Writing - Campaign
Last Germ Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Craft / Writing - Campaign
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Craft / Writing - Campaign
Living Objects -The bed Agency: DDB / Paris + Studio 5 / Paris + Maul / Paris Client: Museum of the Great War Category: Craft / Writing - Single
Universal Love Songs Agency: McCann / New York Client: MGM Resorts International Category: Custom Content
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Custom Content
Last Germ: Day 8 - Birthday Party Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Broadcast / Single
Last Germ: Day 3 - Raise A Family Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Broadcast / Single
Carling Black Label Soccer Song for Change Agency: Ogilvy South Africa / Cape Town Client: Ab-InBev Africa Category: Craft / Use of Music
The Insect Concerto Agency: Scholz & Friends / Berlin Client: Karajan Academy of the Berlin Philharmonics + WWF Category: Craft / Use of Music
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Craft / Use of Music
webeefin? Agency: VMLY&R / Kansas City + Wendy's / Dublin + Six Course, Inc. / Los Angeles + Ketchum / New York Client: Wendy's Category: Craft / Use of Music
Equality Time Agency: Wunderman Phantasia / Lima Client: Coca-Cola Company Category: Innovation in Radio & Audio
Westworld: The Maze Agency: 360i / New York + HBO / New York Client: HBO Category: Innovation in Radio & Audio
The Insect Concerto Agency: Scholz & Friends / Berlin Client: Karajan Academy of the Berlin Philharmonics + WWF Category: Innovation in Radio & Audio
Highway Gallery Agency: TBWARAAD / Dubai U.A.E. Client: Louvre Abu Dhabi Category: Innovation in Radio & Audio
Behind The Numbers Agency: Happiness / an FCB alliance / Brussels Client: OVK / PEVR (Parents of Road Victims) Category: Innovation in Radio & Audio
Alexa Lifeline Agency: VMLY&R / Sydney & Atlanta Client: Partnership Against Domestic Violence (PADV) Category: Innovation in Radio & Audio
Radio Tinnitus Agency: Rothco | Accenture Interactive / Dublin + Locky Butler / Dublin Client: The Times / News UK and Ireland Category: Innovation in Radio & Audio
Featuring Alexa Agency: SERVICEPLAN GERMANY / Munich Client: Too Many T’s Category: Innovation in Radio & Audio
Fuit with a clean record Agency: BBDO GmbH / Berlin + Studio Funk GmbH & Co. KG / Berlin Client: Antidote Vertriebs GmbH Category: Broadcast / Campaign
BK Bot Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Broadcast / Campaign
Never Ignore The Signs Agency: DDB / Dubai + OMD / Dubai + Mango Jam / Dubai Client: Friends Of Cancer Patients Category: Broadcast / Campaign
Conclusions Agency: Alma DDB / Miami + Animal Music / Miami Client: Pure Touch Filters Category: Broadcast / Campaign
Backwards Tales Agency: McCann / Milton Keynes + MRM//McCann / Madrid + McCann / Birmingham Client: Vauxhall Category: Broadcast / Campaign
First Responders Agency: McCann / New York + Verizon / New York Client: Verizon Category: Broadcast / Campaign
Wanderlust Agency: NORD DDB / Stockholm + Daidalos / Göteborg Client: Daidalos Category: Experiential Radio & Audio
Highway Gallery Agency: TBWARAAD / Dubai U.A.E. Client: Louvre Abu Dhabi Category: Experiential Radio & Audio
Drunken Spots Agency: Ogilvy Colombia / Bogotá Client: Policia Nacional de Colombia Category: Experiential Radio & Audio
Radio Tinnitus Agency: Rothco | Accenture Interactive / Dublin + Locky Butler / Dublin Client: The Times / News UK and Ireland Category: Experiential Radio & Audio
Adoptify Agency: SERVICEPLAN GROUP / Munich Client: Tierschutzverein München e.V. Category: Experiential Radio & Audio
BK Bot Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Craft / Writing - Campaign
World Gone Mad Agency: TBWA Hunt Lascaris / Johannesburg + Flight Centre Youth & Adventure / Johannesburg Client: Flight Centre Youth and Adventure Category: Craft / Writing - Campaign
Conclusions Agency: Alma DDB / Miami + Animal Music / Miami Client: Pure Touch Filters Category: Craft / Writing - Campaign
Travel Ads Agency: FCB / Chicago + Lord + Thomas / Chicago Client: Radio Flyer Category: Craft / Writing - Campaign
AT&T Hello Lab Presents "Guilty Party: History of Lying" and "Suspect" Agency: Fullscreen / Los Angeles Client: AT&T Category: Online / Branded Podcast
The 200 Year Old Agency: King James Group / Cape Town Client: Sanlam Category: Online / Branded Podcast
Never Ignore The Signs Agency: DDB / Dubai Client: Friends Of Cancer Patients Category: Craft / Sound Design

2019 Radio & Audio Gold Pencil

BWM Dentsu / Sydney

The ALS Association

Project Revoice

Innovation in Radio & Audio

OS_RA19001G

2019 Radio & Audio Gold Pencil

DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo

Reporters without Borders

The Uncensored Playlist

Craft / Use of Music

OS_RA19018G

2019 Radio & Audio Bronze Pencil

Alma DDB / Miami + Vapor Post / Miami + Animal Music / Miami

Tobacco Free Florida

Hit Song

Craft / Use of Music

OS_RA19019B

2019 Radio & Audio Silver Pencil

DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo

Reporters without Borders

The Uncensored Playlist

Online / Streaming Audio

OS_RA19006S

2019 Radio & Audio Silver Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Innovation in Radio & Audio

OS_RA19020S

2019 Radio & Audio Silver Pencil

The Martin Agency / Richmond, VA + Rainmaker / Richmond, VA

GEICO

Disclaimer, Round 2

Broadcast / Campaign

OS_RA19004S

2019 Radio & Audio Silver Pencil

BBDO / New York + iHeartMedia

Mars Chocolate North America / Snickers

3PM Brainstorms

Broadcast / Campaign

OS_RA19005S

2019 Radio & Audio Gold Pencil

BWM Dentsu / Sydney

The ALS Association

Project Revoice

Experiential Radio & Audio

OS_RA19009G

2019 Radio & Audio Silver Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Experiential Radio & Audio

OS_RA19010S

2019 Radio & Audio Silver Pencil

DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo

Reporters without Borders

The Uncensored Playlist

Experiential Radio & Audio

OS_RA19011S

2019 Radio & Audio Bronze Pencil

360i / New York + HBO / New York

HBO

Westworld: The Maze

Experiential Radio & Audio

OS_RA19012B

2019 Radio & Audio Bronze Pencil

Scholz & Friends / Berlin

Karajan Academy of the Berlin Philharmonics + WWF

The Insect Concerto

Experiential Radio & Audio

OS_RA19013B

2019 Radio & Audio Gold Pencil

BBDO / New York + iHeartMedia

Mars Chocolate North America / Snickers

3PM Brainstorms

Craft / Writing - Campaign

OS_RA19015G

2019 Radio & Audio Gold Pencil

Ogilvy / Chicago

SC Johnson - Lysoform

Last Germ

Craft / Writing - Campaign

OS_RA19016G

2019 Radio & Audio Silver Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Craft / Writing - Campaign

OS_RA19017S

2019 Radio & Audio Bronze Pencil

DDB / Paris + Studio 5 / Paris + Maul / Paris

Museum of the Great War

Living Objects -The bed

Craft / Writing - Single

OS_RA19014B

2019 Radio & Audio Gold Pencil

McCann / New York

MGM Resorts International

Universal Love Songs

Custom Content

OS_RA19007G

2019 Radio & Audio Bronze Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Custom Content

OS_RA19008B

2019 Radio & Audio Silver Pencil

Ogilvy / Chicago

SC Johnson - Lysoform

Last Germ: Day 8 - Birthday Party

Broadcast / Single

OS_RA19002S

2019 Radio & Audio Bronze Pencil

Ogilvy / Chicago

SC Johnson - Lysoform

Last Germ: Day 3 - Raise A Family

Broadcast / Single

OS_RA19003B

2019 Radio & Audio Merit Award

Ogilvy South Africa / Cape Town

Ab-InBev Africa

Carling Black Label Soccer Song for Change

Craft / Use of Music

OS_RA19052M

2019 Radio & Audio Merit Award

Scholz & Friends / Berlin

Karajan Academy of the Berlin Philharmonics + WWF

The Insect Concerto

Craft / Use of Music

OS_RA19053M

2019 Radio & Audio Merit Award

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Craft / Use of Music

OS_RA19054M

2019 Radio & Audio Merit Award

VMLY&R / Kansas City + Wendy's / Dublin + Six Course, Inc. / Los Angeles + Ketchum / New York

Wendy's

webeefin?

Craft / Use of Music

OS_RA19055M

2019 Radio & Audio Merit Award

Wunderman Phantasia / Lima

Coca-Cola Company

Equality Time

Innovation in Radio & Audio

OS_RA19056M

2019 Radio & Audio Merit Award

360i / New York + HBO / New York

HBO

Westworld: The Maze

Innovation in Radio & Audio

OS_RA19057M

2019 Radio & Audio Merit Award

Scholz & Friends / Berlin

Karajan Academy of the Berlin Philharmonics + WWF

The Insect Concerto

Innovation in Radio & Audio

OS_RA19058M

2019 Radio & Audio Merit Award

TBWARAAD / Dubai U.A.E.

Louvre Abu Dhabi

Highway Gallery

Innovation in Radio & Audio

OS_RA19059M

2019 Radio & Audio Merit Award

Happiness / an FCB alliance / Brussels

OVK / PEVR (Parents of Road Victims)

Behind The Numbers

Innovation in Radio & Audio

OS_RA19060M

2019 Radio & Audio Merit Award

VMLY&R / Sydney & Atlanta

Partnership Against Domestic Violence (PADV)

Alexa Lifeline

Innovation in Radio & Audio

OS_RA19061M

2019 Radio & Audio Merit Award

Rothco | Accenture Interactive / Dublin + Locky Butler / Dublin

The Times / News UK and Ireland

Radio Tinnitus

Innovation in Radio & Audio

OS_RA19062M

2019 Radio & Audio Merit Award

SERVICEPLAN GERMANY / Munich

Too Many T’s

Featuring Alexa

Innovation in Radio & Audio

OS_RA19063M

2019 Radio & Audio Merit Award

BBDO GmbH / Berlin + Studio Funk GmbH & Co. KG / Berlin

Antidote Vertriebs GmbH

Fuit with a clean record

Broadcast / Campaign

OS_RA19028M

2019 Radio & Audio Merit Award

DAVID The Agency / Miami + Burger King / Miami

Burger King

BK Bot

Broadcast / Campaign

OS_RA19029M

2019 Radio & Audio Merit Award

DDB / Dubai + OMD / Dubai + Mango Jam / Dubai

Friends Of Cancer Patients

Never Ignore The Signs

Broadcast / Campaign

OS_RA19030M

2019 Radio & Audio Merit Award

Alma DDB / Miami + Animal Music / Miami

Pure Touch Filters

Conclusions

Broadcast / Campaign

OS_RA19031M

2019 Radio & Audio Merit Award

McCann / Milton Keynes + MRM//McCann / Madrid + McCann / Birmingham

Vauxhall

Backwards Tales

Broadcast / Campaign

OS_RA19032M

2019 Radio & Audio Merit Award

McCann / New York + Verizon / New York

Verizon

First Responders

Broadcast / Campaign

OS_RA19033M

2019 Radio & Audio Merit Award

NORD DDB / Stockholm + Daidalos / Göteborg

Daidalos

Wanderlust

Experiential Radio & Audio

OS_RA19038M

2019 Radio & Audio Merit Award

TBWARAAD / Dubai U.A.E.

Louvre Abu Dhabi

Highway Gallery

Experiential Radio & Audio

OS_RA19039M

2019 Radio & Audio Merit Award

Ogilvy Colombia / Bogotá

Policia Nacional de Colombia

Drunken Spots

Experiential Radio & Audio

OS_RA19040M

2019 Radio & Audio Merit Award

Rothco | Accenture Interactive / Dublin + Locky Butler / Dublin

The Times / News UK and Ireland

Radio Tinnitus

Experiential Radio & Audio

OS_RA19041M

2019 Radio & Audio Merit Award

SERVICEPLAN GROUP / Munich

Tierschutzverein München e.V.

Adoptify

Experiential Radio & Audio

OS_RA19042M

2019 Radio & Audio Merit Award

DAVID The Agency / Miami + Burger King / Miami

Burger King

BK Bot

Craft / Writing - Campaign

OS_RA19045M

2019 Radio & Audio Merit Award

TBWA Hunt Lascaris / Johannesburg + Flight Centre Youth & Adventure / Johannesburg

Flight Centre Youth and Adventure

World Gone Mad

Craft / Writing - Campaign

OS_RA19046M

2019 Radio & Audio Merit Award

Alma DDB / Miami + Animal Music / Miami

Pure Touch Filters

Conclusions

Craft / Writing - Campaign

OS_RA19047M

2019 Radio & Audio Merit Award

FCB / Chicago + Lord + Thomas / Chicago

Radio Flyer

Travel Ads

Craft / Writing - Campaign

OS_RA19048M

2019 Radio & Audio Merit Award

Fullscreen / Los Angeles

AT&T

AT&T Hello Lab Presents "Guilty Party: History of Lying" and "Suspect"

Online / Branded Podcast

OS_RA19034M

2019 Radio & Audio Merit Award

King James Group / Cape Town

Sanlam

The 200 Year Old

Online / Branded Podcast

OS_RA19035M

2019 Radio & Audio Merit Award

DDB / Dubai

Friends Of Cancer Patients

Never Ignore The Signs

Craft / Sound Design

OS_RA19049M

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