The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Project Revoice Agency: BWM Dentsu / Sydney Client: The ALS Association Category: Innovation in Radio & Audio
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Online / Streaming Audio
Living Objects -The bed Agency: DDB / Paris + Studio 5 / Paris + Maul / Paris Client: Museum of the Great War Category: Craft / Writing - Single
3PM Brainstorms Agency: BBDO / New York + iHeartMedia Client: Mars Chocolate North America / Snickers Category: Craft / Writing - Campaign
Last Germ Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Craft / Writing - Campaign
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Craft / Writing - Campaign
Project Revoice Agency: BWM Dentsu / Sydney Client: The ALS Association Category: Experiential Radio & Audio
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Experiential Radio & Audio
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Experiential Radio & Audio
Westworld: The Maze Agency: 360i / New York + HBO / New York Client: HBO Category: Experiential Radio & Audio
The Insect Concerto Agency: Scholz & Friends / Berlin Client: Karajan Academy of the Berlin Philharmonics + WWF Category: Experiential Radio & Audio
Last Germ: Day 8 - Birthday Party Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Broadcast / Single
Last Germ: Day 3 - Raise A Family Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Broadcast / Single
The Uncensored Playlist Agency: DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo Client: Reporters without Borders Category: Craft / Use of Music
Hit Song Agency: Alma DDB / Miami + Vapor Post / Miami + Animal Music / Miami Client: Tobacco Free Florida Category: Craft / Use of Music
Universal Love Songs Agency: McCann / New York Client: MGM Resorts International Category: Custom Content
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Custom Content
Disclaimer, Round 2 Agency: The Martin Agency / Richmond, VA + Rainmaker / Richmond, VA Client: GEICO Category: Broadcast / Campaign
3PM Brainstorms Agency: BBDO / New York + iHeartMedia Client: Mars Chocolate North America / Snickers Category: Broadcast / Campaign
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Innovation in Radio & Audio
LIVES - Ed Agency: McCann Worldgroup Philippines / Taguig + Just Add Water / Makati + Hit Productions / Makati Client: Fully Booked Category: Craft / Writing - Single
Reversible Poetry Agency: McCann / Bristol Client: Refuge - Lisa King Category: Craft / Writing - Single
BK Bot Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Craft / Writing - Campaign
World Gone Mad Agency: TBWA Hunt Lascaris / Johannesburg + Flight Centre Youth & Adventure / Johannesburg Client: Flight Centre Youth and Adventure Category: Craft / Writing - Campaign
Conclusions Agency: Alma DDB / Miami + Animal Music / Miami Client: Pure Touch Filters Category: Craft / Writing - Campaign
Travel Ads Agency: FCB / Chicago + Lord + Thomas / Chicago Client: Radio Flyer Category: Craft / Writing - Campaign
Wanderlust Agency: NORD DDB / Stockholm + Daidalos / Göteborg Client: Daidalos Category: Experiential Radio & Audio
Highway Gallery Agency: TBWARAAD / Dubai U.A.E. Client: Louvre Abu Dhabi Category: Experiential Radio & Audio
Drunken Spots Agency: Ogilvy Colombia / Bogotá Client: Policia Nacional de Colombia Category: Experiential Radio & Audio
Radio Tinnitus Agency: Rothco | Accenture Interactive / Dublin + Locky Butler / Dublin Client: The Times / News UK and Ireland Category: Experiential Radio & Audio
Adoptify Agency: SERVICEPLAN GROUP / Munich Client: Tierschutzverein München e.V. Category: Experiential Radio & Audio
AT&T Hello Lab Presents "Guilty Party: History of Lying" and "Suspect" Agency: Fullscreen / Los Angeles Client: AT&T Category: Online / Branded Podcast
The 200 Year Old Agency: King James Group / Cape Town Client: Sanlam Category: Online / Branded Podcast
LIVES - Moe Agency: McCann Worldgroup Philippines / Taguig + Just Add Water / Makati + Hit Productions / Makati Client: Fully Booked Category: Broadcast / Single
LIVES - Ed Agency: McCann Worldgroup Philippines / Taguig + Just Add Water / Makati + Hit Productions / Makati Client: Fully Booked Category: Broadcast / Single
Lyric Opera Radio: Death Agency: Ogilvy / Chicago Client: Lyric Opera Category: Broadcast / Single
Last Germ: Day 1 - Bad Dream Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Broadcast / Single
Last Germ: Day 5 - Cleaning Syndrome Agency: Ogilvy / Chicago Client: SC Johnson - Lysoform Category: Broadcast / Single
Hit Song Agency: Alma DDB / Miami + Vapor Post / Miami + Animal Music / Miami Client: Tobacco Free Florida Category: Broadcast / Single
Jack & the Beanstalk Agency: McCann / Milton Keynes + MRM//McCann / Madrid + McCann / Birmingham Client: Vauxhall Category: Broadcast / Single
Carling Black Label Soccer Song for Change Agency: Ogilvy South Africa / Cape Town Client: Ab-InBev Africa Category: Craft / Use of Music
The Insect Concerto Agency: Scholz & Friends / Berlin Client: Karajan Academy of the Berlin Philharmonics + WWF Category: Craft / Use of Music
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Craft / Use of Music
webeefin? Agency: VMLY&R / Kansas City + Wendy's / Dublin + Six Course, Inc. / Los Angeles + Ketchum / New York Client: Wendy's Category: Craft / Use of Music
Cyber War of the World Agency: Nez&Pez / Charlotte Client: HuntSource Category: Custom Content
Alexios, The Spartan Assistant Agency: R/GA / San Francisco Client: Ubisoft Category: Custom Content
Fuit with a clean record Agency: BBDO GmbH / Berlin + Studio Funk GmbH & Co. KG / Berlin Client: Antidote Vertriebs GmbH Category: Broadcast / Campaign
BK Bot Agency: DAVID The Agency / Miami + Burger King / Miami Client: Burger King Category: Broadcast / Campaign
Never Ignore The Signs Agency: DDB / Dubai + OMD / Dubai + Mango Jam / Dubai Client: Friends Of Cancer Patients Category: Broadcast / Campaign
Conclusions Agency: Alma DDB / Miami + Animal Music / Miami Client: Pure Touch Filters Category: Broadcast / Campaign

2019 Radio & Audio Gold Pencil

BWM Dentsu / Sydney

The ALS Association

Project Revoice

Innovation in Radio & Audio

OS_RA19001G

2019 Radio & Audio Silver Pencil

DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo

Reporters without Borders

The Uncensored Playlist

Online / Streaming Audio

OS_RA19006S

2019 Radio & Audio Bronze Pencil

DDB / Paris + Studio 5 / Paris + Maul / Paris

Museum of the Great War

Living Objects -The bed

Craft / Writing - Single

OS_RA19014B

2019 Radio & Audio Gold Pencil

BBDO / New York + iHeartMedia

Mars Chocolate North America / Snickers

3PM Brainstorms

Craft / Writing - Campaign

OS_RA19015G

2019 Radio & Audio Gold Pencil

Ogilvy / Chicago

SC Johnson - Lysoform

Last Germ

Craft / Writing - Campaign

OS_RA19016G

2019 Radio & Audio Silver Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Craft / Writing - Campaign

OS_RA19017S

2019 Radio & Audio Gold Pencil

BWM Dentsu / Sydney

The ALS Association

Project Revoice

Experiential Radio & Audio

OS_RA19009G

2019 Radio & Audio Silver Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Experiential Radio & Audio

OS_RA19010S

2019 Radio & Audio Silver Pencil

DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo

Reporters without Borders

The Uncensored Playlist

Experiential Radio & Audio

OS_RA19011S

2019 Radio & Audio Bronze Pencil

360i / New York + HBO / New York

HBO

Westworld: The Maze

Experiential Radio & Audio

OS_RA19012B

2019 Radio & Audio Bronze Pencil

Scholz & Friends / Berlin

Karajan Academy of the Berlin Philharmonics + WWF

The Insect Concerto

Experiential Radio & Audio

OS_RA19013B

2019 Radio & Audio Silver Pencil

Ogilvy / Chicago

SC Johnson - Lysoform

Last Germ: Day 8 - Birthday Party

Broadcast / Single

OS_RA19002S

2019 Radio & Audio Bronze Pencil

Ogilvy / Chicago

SC Johnson - Lysoform

Last Germ: Day 3 - Raise A Family

Broadcast / Single

OS_RA19003B

2019 Radio & Audio Gold Pencil

DDB Group Germany / Berlin + MediaMonks / Amsterdam + Le Tour Du Monde / São Paulo + DaHouse Audio / São Paulo

Reporters without Borders

The Uncensored Playlist

Craft / Use of Music

OS_RA19018G

2019 Radio & Audio Bronze Pencil

Alma DDB / Miami + Vapor Post / Miami + Animal Music / Miami

Tobacco Free Florida

Hit Song

Craft / Use of Music

OS_RA19019B

2019 Radio & Audio Gold Pencil

McCann / New York

MGM Resorts International

Universal Love Songs

Custom Content

OS_RA19007G

2019 Radio & Audio Bronze Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Custom Content

OS_RA19008B

2019 Radio & Audio Silver Pencil

The Martin Agency / Richmond, VA + Rainmaker / Richmond, VA

GEICO

Disclaimer, Round 2

Broadcast / Campaign

OS_RA19004S

2019 Radio & Audio Silver Pencil

BBDO / New York + iHeartMedia

Mars Chocolate North America / Snickers

3PM Brainstorms

Broadcast / Campaign

OS_RA19005S

2019 Radio & Audio Silver Pencil

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Innovation in Radio & Audio

OS_RA19020S

2019 Radio & Audio Merit Award

McCann Worldgroup Philippines / Taguig + Just Add Water / Makati + Hit Productions / Makati

Fully Booked

LIVES - Ed

Craft / Writing - Single

OS_RA19043M

2019 Radio & Audio Merit Award

McCann / Bristol

Refuge - Lisa King

Reversible Poetry

Craft / Writing - Single

OS_RA19044M

2019 Radio & Audio Merit Award

DAVID The Agency / Miami + Burger King / Miami

Burger King

BK Bot

Craft / Writing - Campaign

OS_RA19045M

2019 Radio & Audio Merit Award

TBWA Hunt Lascaris / Johannesburg + Flight Centre Youth & Adventure / Johannesburg

Flight Centre Youth and Adventure

World Gone Mad

Craft / Writing - Campaign

OS_RA19046M

2019 Radio & Audio Merit Award

Alma DDB / Miami + Animal Music / Miami

Pure Touch Filters

Conclusions

Craft / Writing - Campaign

OS_RA19047M

2019 Radio & Audio Merit Award

FCB / Chicago + Lord + Thomas / Chicago

Radio Flyer

Travel Ads

Craft / Writing - Campaign

OS_RA19048M

2019 Radio & Audio Merit Award

NORD DDB / Stockholm + Daidalos / Göteborg

Daidalos

Wanderlust

Experiential Radio & Audio

OS_RA19038M

2019 Radio & Audio Merit Award

TBWARAAD / Dubai U.A.E.

Louvre Abu Dhabi

Highway Gallery

Experiential Radio & Audio

OS_RA19039M

2019 Radio & Audio Merit Award

Ogilvy Colombia / Bogotá

Policia Nacional de Colombia

Drunken Spots

Experiential Radio & Audio

OS_RA19040M

2019 Radio & Audio Merit Award

Rothco | Accenture Interactive / Dublin + Locky Butler / Dublin

The Times / News UK and Ireland

Radio Tinnitus

Experiential Radio & Audio

OS_RA19041M

2019 Radio & Audio Merit Award

SERVICEPLAN GROUP / Munich

Tierschutzverein München e.V.

Adoptify

Experiential Radio & Audio

OS_RA19042M

2019 Radio & Audio Merit Award

Fullscreen / Los Angeles

AT&T

AT&T Hello Lab Presents "Guilty Party: History of Lying" and "Suspect"

Online / Branded Podcast

OS_RA19034M

2019 Radio & Audio Merit Award

King James Group / Cape Town

Sanlam

The 200 Year Old

Online / Branded Podcast

OS_RA19035M

2019 Radio & Audio Merit Award

McCann Worldgroup Philippines / Taguig + Just Add Water / Makati + Hit Productions / Makati

Fully Booked

LIVES - Moe

Broadcast / Single

OS_RA19021M

2019 Radio & Audio Merit Award

McCann Worldgroup Philippines / Taguig + Just Add Water / Makati + Hit Productions / Makati

Fully Booked

LIVES - Ed

Broadcast / Single

OS_RA19022M

2019 Radio & Audio Merit Award

Ogilvy / Chicago

Lyric Opera

Lyric Opera Radio: Death

Broadcast / Single

OS_RA19023M

2019 Radio & Audio Merit Award

Ogilvy / Chicago

SC Johnson - Lysoform

Last Germ: Day 1 - Bad Dream

Broadcast / Single

OS_RA19024M

2019 Radio & Audio Merit Award

Ogilvy / Chicago

SC Johnson - Lysoform

Last Germ: Day 5 - Cleaning Syndrome

Broadcast / Single

OS_RA19025M

2019 Radio & Audio Merit Award

Alma DDB / Miami + Vapor Post / Miami + Animal Music / Miami

Tobacco Free Florida

Hit Song

Broadcast / Single

OS_RA19026M

2019 Radio & Audio Merit Award

McCann / Milton Keynes + MRM//McCann / Madrid + McCann / Birmingham

Vauxhall

Jack & the Beanstalk

Broadcast / Single

OS_RA19027M

2019 Radio & Audio Merit Award

Ogilvy South Africa / Cape Town

Ab-InBev Africa

Carling Black Label Soccer Song for Change

Craft / Use of Music

OS_RA19052M

2019 Radio & Audio Merit Award

Scholz & Friends / Berlin

Karajan Academy of the Berlin Philharmonics + WWF

The Insect Concerto

Craft / Use of Music

OS_RA19053M

2019 Radio & Audio Merit Award

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Craft / Use of Music

OS_RA19054M

2019 Radio & Audio Merit Award

VMLY&R / Kansas City + Wendy's / Dublin + Six Course, Inc. / Los Angeles + Ketchum / New York

Wendy's

webeefin?

Craft / Use of Music

OS_RA19055M

2019 Radio & Audio Merit Award

Nez&Pez / Charlotte

HuntSource

Cyber War of the World

Custom Content

OS_RA19036M

2019 Radio & Audio Merit Award

R/GA / San Francisco

Ubisoft

Alexios, The Spartan Assistant

Custom Content

OS_RA19037M

2019 Radio & Audio Merit Award

BBDO GmbH / Berlin + Studio Funk GmbH & Co. KG / Berlin

Antidote Vertriebs GmbH

Fuit with a clean record

Broadcast / Campaign

OS_RA19028M

2019 Radio & Audio Merit Award

DAVID The Agency / Miami + Burger King / Miami

Burger King

BK Bot

Broadcast / Campaign

OS_RA19029M

2019 Radio & Audio Merit Award

DDB / Dubai + OMD / Dubai + Mango Jam / Dubai

Friends Of Cancer Patients

Never Ignore The Signs

Broadcast / Campaign

OS_RA19030M

2019 Radio & Audio Merit Award

Alma DDB / Miami + Animal Music / Miami

Pure Touch Filters

Conclusions

Broadcast / Campaign

OS_RA19031M

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