The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Awards Archive
- Awards Archive
- Agency Rankings
- Independent Agency
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
Ricky Brasil
Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo
Client: Forbes Brasil Category: Craft - Cross-Channel UX / UI / Digital
The Sun and the Snake
Agency: BBDO / New York + MTC
Client: Foot Locker Category: Craft - Visual & Audio Craft / Animation
The Fall
Agency: WMcCann / São Paulo + Hospital de Amor / Barretos + Zombie Studio / São Paulo + Loud / São Paulo
Client: Hospital de Amor Category: Craft - Visual & Audio Craft / Animation
Game of GO
Agency: Wieden+Kennedy / Portland + MediaMonks / Hilversum
Client: Nike Category: Craft - Visual & Audio Craft / Animation
MobilityForAll.com
Agency: Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo
Client: Toyota Motor Corporation Category: Craft - Web UX / UI / Utility
Project Revoice
Agency: BWM Dentsu / Sydney
Client: The ALS Association Category: Craft - Visual & Audio Craft / Sound
Share Your Gifts
Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + BUCK / Los Angeles
Client: Apple Category: Craft - Visual & Audio Craft / Music
Disgusting Stories
Agency: TBWA\Santiago Mangada Puno / Makati + How's Everything / Makati
Client: Bahay Tuluyan Foundation Inc. Category: Craft - Visual & Audio Craft / Music
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown
Client: Mars Wrigley Confectionery Category: Craft - Visual & Audio Craft / Music
Score the iPhone
Agency: R/GA / New York
Client: Verizon Category: Craft - Visual & Audio Craft / Music
webeefin?
Agency: VMLY&R / Kansas City + Wendy's / Dublin + Six Course, Inc. / Los Angeles + Ketchum / New York
Client: Wendy's Category: Craft - Visual & Audio Craft / Music
PETA – Eye to Eye
Agency: Kolle Rebbe GmbH / Hamburg + Demodern GmbH / Hamburg
Client: PETA Deutschland e.V. Category: Craft - Visual & Audio Craft / Visual Effects
BASIC® — MOVES.
Agency: BASIC® / San Diego
Client: BASIC® Category: Craft - Web UX / UI / User Experience
Duroc
Agency: Bonhomme / Paris + Made / Brussels + Se Quema / Paris
Client: Duroc Category: Craft - Web UX / UI / User Experience
Endless Stories
Agency: AlmapBBDO / São Paulo
Client: Getty Images Category: Craft - Web UX / UI / User Experience
Ricky Brasil
Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo
Client: Forbes Brasil Category: Craft - Innovation in Digital Craft / Innovation in Digital Craft
Westworld: The Maze
Agency: 360i / New York + HBO / New York
Client: HBO Category: Craft - Innovation in Digital Craft / Innovation in Digital Craft
Kupu
Agency: Colenso BBDO / Auckland
Client: Spark New Zealand Category: Craft - Mobile UX / UI / User Experience
Endless Stories
Agency: AlmapBBDO / São Paulo
Client: Getty Images Category: Craft - Web UX / UI / Interface Design
MobilityForAll.com
Agency: Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo
Client: Toyota Motor Corporation Category: Craft - Web UX / UI / Interface Design
Amplifon Hearing App
Agency: Publicis Sapient / Milan / London / Cologne
Client: Amplifon Category: Craft - Mobile UX / UI / Utility
Westworld: The Maze
Agency: 360i / New York
Client: HBO Category: Craft - Use of Digital Devices / Smart Devices & Platforms
Alexios, The Spartan Assistant
Agency: R/GA / San Francisco
Client: Ubisoft Category: Craft - Use of Digital Devices / Smart Devices & Platforms
Mailchimp Customer Experience
Agency: R/GA / New York
Client: Mailchimp Category: Craft - Mobile UX / UI / Interface Design
Shanghai Never Done Shop
Agency: AKQA SHANGHAI / Shanghai + HYDRA DESIGN GROUP / Manila + MILLIPEDE / Sydney
Client: Nike Greater China Category: Craft - Mobile UX / UI / Interface Design