The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

DNA Discounts Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City Client: Aeromexico Category: Creative Effectiveness
The Paralympic Network Agency: BBDO / Toronto Client: Canadian Paralympic Committee Category: Creative Effectiveness
bloodnormal Agency: AMV BBDO / London Client: Essity Category: Creative Effectiveness
WeCounterHate Agency: POSSIBLE / Seattle Client: Life After Hate Category: Creative Effectiveness
Broadway the Rainbow Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown Client: Mars Wrigley Confectionery Category: Creative Effectiveness
Xbox Design Lab Originals: The Fanchise Model Agency: McCann / London + MRM//McCann / London + Craft/McCann / London + FOREAL / Trier Client: Microsoft Category: Creative Effectiveness
Sans Forgetica Agency: Naked Communications / Australia + RMIT University / Melbourne Client: RMIT University Category: Creative Effectiveness
Samsung x Fortnite: The Galaxy Skin Agency: R/GA / New York Client: Samsung Global Category: Creative Effectiveness
The Billion Point Giveaway Agency: CHE Proximity / Australia + Goodoil Films / Melbourne Client: Velocity Frequent Flyer Category: Creative Effectiveness

2019 Creative Effectiveness Merit Award

Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City

Aeromexico

DNA Discounts

Creative Effectiveness

OS_CE19012M

2019 Creative Effectiveness Merit Award

BBDO / Toronto

Canadian Paralympic Committee

The Paralympic Network

Creative Effectiveness

OS_CE19013M

2019 Creative Effectiveness Merit Award

AMV BBDO / London

Essity

bloodnormal

Creative Effectiveness

OS_CE19014M

2019 Creative Effectiveness Merit Award

POSSIBLE / Seattle

Life After Hate

WeCounterHate

Creative Effectiveness

OS_CE19015M

2019 Creative Effectiveness Merit Award

DDB / Chicago + Mars Wrigley Confectionery / Hackettstown

Mars Wrigley Confectionery

Broadway the Rainbow

Creative Effectiveness

OS_CE19016M

2019 Creative Effectiveness Merit Award

McCann / London + MRM//McCann / London + Craft/McCann / London + FOREAL / Trier

Microsoft

Xbox Design Lab Originals: The Fanchise Model

Creative Effectiveness

OS_CE19017M

2019 Creative Effectiveness Merit Award

Naked Communications / Australia + RMIT University / Melbourne

RMIT University

Sans Forgetica

Creative Effectiveness

OS_CE19018M

2019 Creative Effectiveness Merit Award

R/GA / New York

Samsung Global

Samsung x Fortnite: The Galaxy Skin

Creative Effectiveness

OS_CE19019M

2019 Creative Effectiveness Merit Award

CHE Proximity / Australia + Goodoil Films / Melbourne

Velocity Frequent Flyer

The Billion Point Giveaway

Creative Effectiveness

OS_CE19020M

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